Wipasz
Wipasz is a privately held, vertically integrated Polish producer of compound animal feeds (1M tons/year across 5 plants) and fresh poultry meat (1,000 tons/day across 2 plants), serving Polish farmers, European retail chains including Lidl, HoReCa, food processors, and export markets across 80 countries from its headquarters in Olsztyn.
- Company typePrivate
- Founded1994
- HeadquartersOlsztyn, Poland
- Headcount1,001–5,000
- GTM typeB2B
- OfferingHardware or Manufacturing
What Wipasz does
Wipasz S.A. is a privately held, vertically integrated Polish agribusiness founded in 1994 by Józef Wiśniewski, headquartered in Olsztyn, and 100% Polish-capital owned. The company operates through two co-equal divisions: a feed division running five plants that produce approximately 1 million tons of compound feeds, concentrates, premixes (ProWital line), and mineral additives annually for poultry, pigs, cattle, and specialty species (snails, rabbits); and a poultry meat division operating two specialized processing plants — Mława (retail-focused) and Międzyrzec Podlaski (B2B, HoReCa, and convenience-focused) — with combined capacity of 1,000 tons of chicken meat per day and 2,300 tons of convenience/RTC products per month. The Mława plant supplies the proprietary Green Farms (Zielone Fermy) antibiotic-free chicken exclusively to Lidl Polska, while the group as a whole exports to 80 countries.
The integrated chain spans raw material sourcing (predominantly from Polish farmers through collection points), grain storage of 700,000 tons (the largest in Poland), feed production, contract broiler and pig farming with bundled veterinary and nutritional advisory services, processing using Meyn and Ishida reference-plant technology, and IQF freezing plus convenience manufacturing. Differentiated technology includes the Bureau Veritas-certified Green Farms welfare standard (first in Poland), the KW PL feed program (~50% reduced soybean content using domestic faba bean and cereals under EU-funded project POIR.01.01.01-00-1071/19), and individualized on-farm support delivered through zootechnicians, veterinarians, and nutritional advisors.
Wipasz generates revenue primarily through one-time sales of feed products to Polish farmers (direct sales and collection points) and B2B sales of fresh, frozen, and convenience poultry to European retail chains (Lidl anchor at consumer tier), HoReCa, and food processors, with exports to 80 countries managed from a Warsaw export office. Contract farming is monetized through feed sales and downstream meat-processing margins rather than standalone fees. Annual revenue is disclosed at 5.5 billion PLN, the company holds BRCGS, IFS, FSSC 22000, ISO 9001/22000, GMP+, halal, VLOG, SEDEX/SMETA, and QAFP certifications, and B2B sales representatives provide bespoke quotes based on volume and specification rather than published list pricing.
Wipasz firmographics
Firmographics- Name
- Wipasz
- Legal name
- WIPASZ Spółka Akcyjna
- Website
- https://wipasz.pl
- Company type
- Private
- Founded year
- 1994
- Operating status
- Operating
- Headcount range
- 1,001–5,000 employees
- Short description
- Wipasz is a privately held, vertically integrated Polish producer of compound animal feeds (1M tons/year across 5 plants) and fresh poultry meat (1,000 tons/day across 2 plants), serving Polish farmers, European retail chains including Lidl, HoReCa, food processors, and export markets across 80 countries from its headquarters in Olsztyn.
- Ownership category
- akta.pro rank
Wipasz industry classification
Industry- Product category
- Animal Feed and Poultry Meat Manufacturing
- NAICS
- Poultry Processing (311615), Broilers and Other Meat Type Chicken Production (11232), Animal Food Manufacturing (3111), Poultry and Poultry Product Merchant Wholesalers (42444)
- SIC
- Poultry Slaughtering And Processing (2015), Agricultural Prod-Livestock & Animal Specialties (200)
- akta.pro primary industry
- Integrated Poultry Operations (Vertically Integrated Farms) (AFAEADAI)
- akta.pro secondary industries
- Broiler Processing (Whole Bird, Parts, Further Processing) (AFANACAI), Organic Poultry Feed (AFADAJAC), Livestock & Poultry Nutrition (Feed & Premixes) (HLAMAHAD)
Keywords
Where Wipasz is headquartered
LocationHeadquarters
- HQ city
- Olsztyn
- HQ country
- Poland
- HQ region
- Europe
Offices7 records
Markets served
Wipasz business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Technology or R&D, Infrastructure, Marketing or Sales
Revenue model
- Feed Production and Sales: Production and sale of compound feeds, concentrates, and mineral additives for poultry, cattle, pigs, and other animals. Five feed plants produce 1 million tons of feed annually. Raw materials sourced predominantly from Polish farmers. Includes premixes, concentrates, and complete feeds sold through direct sales and collection points across Poland.
- Poultry Meat Production and Sales: Two poultry processing plants producing 1,000 tons of chicken meat daily. Products include fresh/frozen poultry, convenience products (2,300 tons monthly), and ready-to-cook/grill products. Exports to 80 countries. Plants specialize: Mława for retail network customers, Międzyrzec Podlaski for B2B/HoReCa and convenience production.
- Contract Farming Services: Contract broiler and pig production arrangements providing chicks, feed, veterinary care, and technical support to contracted farmers, with guaranteed animal pickup. Revenue generated through feed sales and meat processing margins.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | B2B and B2C sales through direct sales representatives |
Go-to-market motion4 records
Distribution channels6 records
Marketing channels6 records
Wipasz product offering
Product offeringCore offering
Wipasz is a vertically integrated Polish agribusiness that produces animal compound feeds (for poultry, pigs, cattle, snails, and rabbits) across five feed plants with 1 million tons of annual capacity, and processes chicken meat in two specialized plants (Mława for retail, Międzyrzec Podlaski for B2B/HoReCa and convenience) producing 1,000 tons of fresh/frozen chicken daily and 2,300 tons of convenience products monthly. It also runs a proprietary Green Farms antibiotic-free broiler program certified by Bureau Veritas, and operates a contract farming service providing chicks, feed, and veterinary support to Polish poultry and pig farmers.
Product overview
Wipasz is a vertically integrated Polish agribusiness company operating two main divisions: feed production and poultry meat processing. The feed division produces specialized feeds for poultry (broilers, laying hens, waterfowl, turkeys), pigs (fattening, sows, piglets), cattle (dairy, beef, calves), as well as snails and rabbits, featuring product lines such as KW, WIK, PROFI, DB, PD, PROFIT, Wimilk, and Witamilk. The poultry meat division operates two processing plants in Mława and Międzyrzec Podlaski producing fresh/frozen meat, convenience products, and ready-to-cook/grill items, with a combined capacity of 1,000 tons of chicken meat daily and 2,300 tons of convenience products monthly. The company also operates the 'Zielone Fermy' (Green Farms) sub-brand offering antibiotic-free chicken raised under enhanced welfare standards. Products are exported to 80 countries worldwide.
Differentiator
Problem solved
Functional benefit
Brands
- Zielone Fermy (Green Farms): Proprietary method of raising broiler chickens without antibiotics, covering 6 Wipasz farms with welfare criteria, access to natural sunlight, plant-based feed with probiotic additives, heated floors, and environmental enrichment.
- Kurczak z Zielonych Ferm (Chicken from Green Farms)
Products and services
- Pasze Drób (Poultry Feeds) Complete feed mixtures and premixes for poultry (broilers, laying hens, waterfowl, turkeys) sold under the KW and WIK product lines, including the KW PL program that uses domestic protein sources (faba beans, cereals, corn) with ~50% reduced soybean meal content. Targeted at commercial poultry producers and Wipasz's own contract broiler farmers.
- Pasze Trzoda (Pig Feeds) Complete feed mixtures and concentrates for pig fattening, sows, and piglets, including DB, PD, PROFIT and Economy lines, WITAMIX concentrates, WITALMIX mineral mixtures, and MokroMix wet feeding systems. Sold to commercial pig producers and Wipasz's pig contract farmers.
Quantifiable outcome
- 1 million tons of feed produced annually across 5 plants
- +9 more outcomes
Companies that use Wipasz
Customer profileNamed customers4 records
Segments7 records
Ideal customer profiles5 records
Wipasz technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature7 records
Wipasz partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core.
- Bureau Veritas PolskacoreInternational certification body that audited and certified the Green Farms standard. Auditor Daniel Mitkowski conducted certification audit across three Wipasz Green Farms locations, verifying compliance with Bureau Veritas international guidelines and Green Farms standard requirements.
- NCBiR (National Centre for Research and Development)corePolish government research funding body. Co-funding partner for Kurczak Polski model development project (POIR.01.01.01-00-1071/19) under European Regional Development Fund, contributing 6,195,680.30 PLN to 15,489,200.70 PLN total project value.
- MeyncoreGlobal technology supplier. Wipasz poultry plants hold reference plant status for Meyn, a world leader in poultry processing and packaging technology. This status indicates Wipasz as a showcase facility for Meyn technology.
- IshidacoreGlobal technology supplier. Wipasz poultry plants hold reference plant status for Ishida, a world leader in meat weighing and packaging solutions. This status indicates Wipasz as a showcase facility for Ishida technology.
- LidlcoreMajor European retail chain. Wipasz Green Farms chicken products exclusively available at Lidl stores in Poland. Products include breast fillet, leg and thigh, and tenderloin in sustainable paper trays with 75% less plastic than standard PP trays.
- Polish FarmerscoreRaw material suppliers. Wipasz sources cereals predominantly from Polish farmers through collection points across Poland. Farmers also serve as contract growers for poultry and pig production under Wipasz's contracting program.
Scale indicators11 records
Recent moves6 records
Expansion highlights6 records
Wipasz competitors and assessment
Company assessmentDirect peers
- Drobex: Polish poultry processor producing fresh and frozen chicken; competes with Wipasz for retail and B2B accounts within the Polish poultry value chain.
- Cedrob: Poland's largest poultry producer and a direct competitor; operates integrated poultry production, slaughter, and meat processing domestically with significant export presence — directly comparable to Wipasz's vertically integrated model.
- SuperDrob: Polish poultry processor and meat producer serving retail and HoReCa channels; competes directly with Wipasz in the Polish chicken meat market with similar B2B/retail distribution.
- Indykpol: Polish poultry company focused on turkey and chicken meat production; directly comparable as a domestic integrated poultry producer targeting retail and foodservice.
- Storteboom (Crown Poultry): European poultry processor with slaughtering and further-processing operations; comparable scale and product mix (fresh, frozen, convenience) for European retail customers.
Broad incumbents
- Tyson Foods: Global, vertically integrated poultry and prepared-foods incumbent; broad overlap with Wipasz across broiler processing, value-added chicken, and international distribution — relevant as a strategic and valuation benchmark.
- Pilgrim's Pride: Major U.S./European poultry processor with global operations; comparable as a large integrated chicken-meat producer serving retail, foodservice, and export channels.
- PHW Group (Wiesenhof): Largest European poultry group producing fresh, convenience, and frozen chicken; directly comparable as a European incumbent with integrated slaughter and further processing that competes with Wipasz in retail/foodservice.
- Cargill (Animal Nutrition & Protein): Global agribusiness incumbent active in animal feed, poultry production, and protein ingredients; comparable in feed-formulation scale, premix supply, and downstream protein processing.
Others
- Meyn Food Processing Technologies: Wipasz's named technology partner and global supplier of poultry processing equipment; reference-plant relationship makes Meyn a strategic ecosystem peer rather than a competitor.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Wipasz compliance and trust
Trust signalCompliance12 records
Wipasz financial estimates
Financial estimateRevenue estimate
Valuation estimate
Wipasz leadership team
Management profileNumber of profiles
Profiles6 records
Wipasz subsidiaries and ownership
Company hierarchySubsidiaries1 record
Wipasz funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Wipasz M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Wipasz
What does Wipasz do?
Wipasz is a vertically integrated Polish agribusiness that produces animal compound feeds (for poultry, pigs, cattle, snails, and rabbits) across five feed plants with 1 million tons of annual capacity, and processes chicken meat in two specialized plants (Mława for retail, Międzyrzec Podlaski for B2B/HoReCa and convenience) producing 1,000 tons of fresh/frozen chicken daily and 2,300 tons of convenience products monthly. It also runs a proprietary Green Farms antibiotic-free broiler program certified by Bureau Veritas, and operates a contract farming service providing chicks, feed, and veterinary support to Polish poultry and pig farmers.
Is Wipasz a public or private company?
Wipasz is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Wipasz founded?
Wipasz was founded in 1994. It employs 1,001 to 5,000 people.
Where is Wipasz based?
Wipasz is headquartered in Olsztyn, Poland, in the Europe region.
How does Wipasz make money?
Three revenue lines are on record. Feed Production and Sales are the primary driver. The others are poultry Meat Production and Sales and contract Farming Services.
Who are Wipasz's main competitors?
Direct peers on record are Drobex, Cedrob, SuperDrob, Indykpol and Storteboom (Crown Poultry). Broad incumbents are Tyson Foods, Pilgrim's Pride, PHW Group (Wiesenhof) and Cargill (Animal Nutrition & Protein). Meyn Food Processing Technologies is listed as an others.
Does Wipasz have an API?
No public API is recorded for Wipasz.
What industry is Wipasz in?
Wipasz's product category is Animal Feed and Poultry Meat Manufacturing. Its primary akta.pro industry code is AFAEADAI, Integrated Poultry Operations (Vertically Integrated Farms), with a secondary code of AFANACAI, Broiler Processing (Whole Bird, Parts, Further Processing). Its NAICS code is 311615 and its SIC code is 2015.