SoleScience

What SoleScience does

SoleScience is a Canadian Certified Pedorthist practice founded in 2002 by Dr. Colin Dombroski (PhD) and headquartered in London, Ontario. It diagnoses and treats foot and lower-limb biomechanical problems through custom-fabricated orthotics, gait analysis, footwear prescription, bracing, and compression therapy, serving patients across Southwestern Ontario and Toronto. Core products are Custom Orthotics & Orthotic Insoles, prescribed on the basis of the proprietary GAiT Profile assessment (combining foot classification, pressure mapping, and biomechanical testing), supported by orthopedic and performance footwear, medical-grade compression garments, and specialized service lines for women, men, children, diabetic patients, athletes, and arthritis patients.

The company fabricates orthotics in-house at its Maitland Street location using 3D volumetric casting, Voxelcare EVA milling, 3D filament printing, and thermomoldable plastics, enabling a 3-5 day turnaround. Sales occur through 11 clinic locations (including embedded positions within Fowler Kennedy Sports Medicine Clinic and multiple physiotherapy and hospital partners), supplemented by a shopsolescience.ca e-commerce storefront. Pricing is structured at $599 for a first pair of custom orthotics, $350 for a second pair within three months, $90 for an assessment-only consult, and free 10-minute phone consultations to drive top-of-funnel demand. Distribution leverages physician and physiotherapist referrals (with formal referral workflows, professional reports, and WSIB/ODSP/NIHB coordination), running clinics, blog/SEO content, and the firm supports the Give Program for uninsured patients in need.

The business is privately held and founder-controlled with no disclosed outside investors, M&A, or funding rounds. Research collaborations with Western University's Wolf Orthopaedic and Biomechanics Lab have produced peer-reviewed studies, including a 2019 biplane fluoroscopy comparison of soft and rigid orthotics. Revenue is generated from in-clinic orthotic and assessment fees, footwear and compression product sales, and ancillary services such as bracing and run clinics, with no direct insurance billing infrastructure.

Name

SoleScience

Legal name

SoleScience Inc.

Website

https://solescience.ca

Company type

Private

Founded year

2002

Operating status

Operating

Headcount range

11–50 employees

Short description

SoleScience is a Canadian Certified Pedorthist practice in London, Ontario that designs, fabricates, and fits custom foot orthotics and orthopedic footwear for patients across Southwestern Ontario and Toronto. It also provides gait analysis, bracing, compression therapy, and diabetic foot assessments at 11 clinic locations.

Ownership category

akta.pro rank

Product category

Pedorthic Services

NAICS

Offices of Podiatrists (621391), Footwear Manufacturing (3162), Shoe Retailers (458210)

SIC

Orthopedic, Prosthetic & Surgical Appliances & Supplies (3842), Retail-Shoe Stores (5661)

akta.pro primary industry

Orthotics & Bracing (AFO/KAFO, Spinal, Soft Goods Supports) (HLAHAMAC)

akta.pro secondary industries

Foot & Ankle (HLAKALAG), Comfort, Orthopedic & Medical Footwear Retail (CRAAADAG), Orthotics & Bracing (Spinal/Lower/Upper Extremity Orthoses) (HLAHAEAI)

Keywords

• Custom orthotics fabrication
• Pedorthic clinical services
• Gait analysis assessment
• Orthopedic footwear fitting
• Compression therapy products

Headquarters

HQ city

London

HQ country

Canada

HQ region

North America

Offices11 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Custom Orthotics Sales: Primary revenue stream from custom-made foot orthotics. One pair priced at $599, second pair within three months at $350. Includes follow-up adjustments provided free. Orthotics are fabricated in-house with 3-5 day turnaround.
2. Clinical Assessment Services: Comprehensive biomechanical assessments, gait analysis, and footwear consultations. Assessment fee of $90 if orthotics are not required. Free 10-minute phone consultations available for potential patients.
3. Compression Garments: Sale of compression socks and stockings (Sigvaris, Sockwell brands) for medical, athletic, and comfort use. Nonmedical compression available without prescription.
4. Performance/Orthopedic Footwear: Sale of orthopedic and performance footwear through in-store and online (shopsolescience.ca) channels. Footwear matched to foot conditions including nerve pain, bunion pain, and general foot pain.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels6 records

Core offering

SoleScience is a Canadian Certified Pedorthist practice that designs, fabricates, and dispenses custom-made foot orthotics and orthotic insoles based on proprietary GAiT Profile gait and biomechanical assessments. The practice also sells orthopedic and performance footwear and compression socks/stockings, provides bracing for lower-limb conditions, runs seasonal running clinics, and offers diabetic foot screening, all delivered through 11 clinic locations across Southwestern Ontario and Toronto plus an online shop.

Product overview

SoleScience is a pedorthic healthcare practice offering custom orthotics and gait-analysis services. The core offering is Custom Orthotics & Orthotic Insoles, a custom-manufactured device prescribed and fabricated based on the proprietary GAiT Profile (Gait Analysis and Individual Testing) diagnostic assessment. These two products form the center of the offering: the GAiT Profile determines the treatment plan, and Custom Orthotics delivers the physical intervention. Supporting the core products are Orthopedic & Performance Footwear (matched to foot conditions and orthotic compatibility), Compression Socks & Stockings (medical and non-medical grades from Sigvaris/Sockwell), and Bracing Services (custom and off-the-shelf for knee and ankle conditions). Specialized orthotic services are offered for distinct demographic groups: Custom Orthotics for Women, Custom Orthotics for Men, and Custom Orthotics & Footwear for Kids. Additional services include Diabetic Foot Assessments, Run Clinics (seasonal training programs), and the Give Program (charitable care for uninsured patients). Appointments are booked online via a third-party scheduling platform, with 11 clinic locations across Southwestern Ontario and Toronto. Pricing for custom orthotics starts at $599 for the first pair, with a second pair at $350 within three months, and a free initial phone consultation is available.

Differentiator

Problem solved

Functional benefit

Products and services

• Custom Orthotics & Orthotic Insoles Custom-made foot orthotics fabricated in-house from materials including EVA, neoprene, plastazote, and polyethylene using 3D volumetric casting, EVA milling (Voxelcare), 3D filament printing, and thermomoldable plastics. Designed to reduce tissue stress, redistribute pressure, and address foot pain, arthritis, Morton's neuroma, plantar fasciitis, and other lower-limb conditions. First pair $599; second pair $350 within three months; assessment is included with orthotic purchase.
• GAiT Profile (Gait Analysis and Individual Testing) Proprietary clinical assessment combining foot-type classification, foot-pressure mapping (F-Scan/Pedograph), 2D scans, and muscle strength and flexibility testing to generate a personalized gait profile that guides orthotic prescription and footwear recommendations. Delivered by Canadian Certified Pedorthists as part of the 50-minute comprehensive appointment.
• Orthopedic & Performance Footwear Specialized orthopedic and athletic footwear selected and matched to the patient's foot condition, foot type, biomechanics, and orthotic compatibility, available for purchase in-store and online through the SoleScience shop.
• Compression Socks & Stockings Medical-grade and non-medical compression garments (Sigvaris, Sockwell, and other brands) for improving leg circulation, reducing swelling, and relieving tired or painful legs, available in graduated, anti-embolism, and non-medical support types via in-store fitting and online purchase.
• Bracing Services Custom and off-the-shelf bracing solutions for conditions including medial knee osteoarthritis, ankle instability, and other lower-limb musculoskeletal issues, often used in combination with orthotics.
• Diabetic Foot Assessments Screening assessments for diabetic patients, including a 60-second diabetic foot screen, to identify risk factors, prevent ulceration, and coordinate care with prescribing physicians.
• Run Clinics Seasonal winter running training programs (5K–10K, half marathon, marathon) combining coaching with injury-prevention education including mobility, movement screening, and foot strengthening, offered as a paid community service.
• Custom Orthotics for Women Custom orthotics and footwear solutions tailored to the shape, arch structure, and footwear preferences of women's feet, addressing dress shoes, athletic footwear, and casual options.
• Custom Orthotics for Men Custom orthotics and footwear solutions designed for men's foot mechanics, supporting work boots, dress shoes, and athletic footwear across daily and performance use cases.
• Custom Orthotics & Footwear for Kids Orthotic solutions for children, including heat-moldable off-the-shelf devices and custom orthotics for cases involving deformity, congenital conditions, or elevated weight, with a focus on delaying or avoiding long-term orthotic dependence where possible.
• Give Program Charitable program providing free or subsidized custom orthotic services to individuals at high risk of injury, osteoarthritis, or diabetic foot complications who lack means to pay, accepting a limited number of cases per month.

Quantifiable outcome

• Orthotics typically last 2-4 years depending on materials and wear patterns
• +2 more outcomes

Named customers3 records

Segments7 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Ten partnerships are on record, tiered minor and core.

• Operation Walk CanadaminorStrategic or Co-development Partner · 1 January 2015Not-for-profit organization providing hip and knee replacement surgeries to patients in developing countries (Guatemala, Ecuador). SoleScience provides post-operative pedorthic care and footwear modifications including shoe lifts for leg length discrepancies and congenital deformities. SoleScience participated in missions to Ecuador (2015) and Guatemala (2016).
• Wolf Orthopaedic and Biomechanics Lab at Western UniversitycoreStrategic or Co-development PartnerResearch collaboration with the Wolf Orthopaedic and Biomechanics Lab at Western University. Joint study on effects of custom orthotics and bracing on medial knee osteoarthritis. Published research in peer-reviewed journals.
• Fowler Kennedy Sports Medicine Clinic at Western UniversitycoreStrategic or Co-development PartnerLong-standing partnership with Fowler Kennedy Sports Medicine Clinic, one of the top sports medicine clinics in Southwestern Ontario. SoleScience operates pedorthic services within the clinic, serving athletes with specialized orthotic needs.
• VON Nurse Practitioner Led Clinic (Port Elgin)minorChannel Partner/ Reseller/ DistributorSatellite clinic location every 2nd Tuesday for patients in the Port Elgin area.
• Forest Physiotherapy (Mount Forest)minorChannel Partner/ Reseller/ DistributorSatellite clinic location on Wednesdays for patients in the Mount Forest area.
• Physiotherapy Alliance (Goderich)minorChannel Partner/ Reseller/ DistributorSatellite clinic location on Thursdays for patients in the Goderich area.
• Physiotherapy & Sports Injury Clinic (Wallaceburg)minorChannel Partner/ Reseller/ DistributorSatellite clinic location every 3rd Tuesday for patients in the Wallaceburg area.
• South Huron Hospital Physio Department (Exeter)minorChannel Partner/ Reseller/ DistributorSatellite clinic location on Thursdays for patients in the Exeter area.
• Ilderton Family MedicalminorChannel Partner/ Reseller/ DistributorSatellite clinic location on Wednesdays for patients in the Ilderton area.
• Physiotherapy On Bay (Toronto)minorChannel Partner/ Reseller/ DistributorSatellite clinic location in Toronto staffed by Pedorthist Paula Toye.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Kintec Footwear + Orthotics: Canadian chain combining custom orthotics services with specialty footwear retail. Operates multiple locations across Western Canada with in-house manufacturing, serving the same dual clinical/retail model as SoleScience but at significantly larger scale.
• The Orthotic Group: Canadian manufacturer and supplier of custom orthotics to clinicians across North America. Comparable in core custom orthotic manufacturing and clinical assessment methodology, though distributes through partner clinics rather than operating its own retail locations.
• Foot Levelers: US-based custom orthotics manufacturer with a practitioner network model. SoleScience is comparable in its custom-fabrication focus and clinical assessment approach, though Foot Levelers operates at larger scale via chiropractor/podiatrist distribution.
• Paris Orthotics Ltd: Canadian custom orthotics manufacturer serving clinicians and patients across British Columbia and Western Canada. Comparable in in-house fabrication capabilities and clinical-grade custom orthotic production.
• Sole Supports: US-based custom orthotics manufacturer with practitioner-only distribution and clinical-grade casting protocols. Comparable to SoleScience's in-house fabrication model and biomechanics-focused assessment approach.

Broad incumbents

• Dr. Scholl's (Bayer): Mass-market foot care brand owned by Bayer offering OTC insoles and foot care products. Not a direct competitor for clinical custom orthotics, but represents the dominant consumer-brand alternative that competes for the same patient awareness and OTC insole spend.
• Superfeet Worldwide: Premium OTC insole manufacturer with retail distribution and professional-channel partnerships. Competes with SoleScience for the athletic/comfort insole segment but does not offer custom prescription orthotics.
• Powerstep: OTC orthotic insole brand with broad retail and professional distribution. Comparable in serving foot pain and biomechanical support needs but at a lower price point and without clinical assessment services.
• Bauerfeind: German medical device manufacturer producing orthoses, braces, compression stockings, and insoles. Comparable in product categories (orthotics, bracing, compression) and clinical-grade positioning, but at global scale with broader orthopedic focus.

Emerging players

• Upsteps: DTC custom insole startup using smartphone-based foot scanning and direct-to-consumer shipping. Competes with SoleScience's traditional clinic-based assessment model on convenience and price.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookm.facebook.com/SoleScience
• Xx.com/solescience
• LinkedInlinkedin.com/company/solescience

Revenue estimate

Valuation estimate

Number of profiles

Profiles10 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about SoleScience