InGreen
InGreen S.r.l. is a Reggio Calabria-based Italian technology startup integrating environmental/civil engineering with GIS, GNSS, laser scanning, GPR, and drone monitoring, serving Italian public administrations (Ministero dell'Ambiente, ANAS, municipalities) and enterprises (Edison, Honeywell) with consulting, training, and sustainable communication services.
- Company typePrivate
- Founded2014
- HeadquartersReggio Calabria, Italy
- Headcount1–10
- GTM typeB2B
- OfferingServices
What InGreen does
InGreen S.r.l. is an Italian private limited technology startup founded in 2014 and headquartered in Reggio Calabria, operating at the intersection of environmental engineering and sustainable communication. The company integrates traditional civil engineering disciplines (environmental, civil, transport infrastructure, energy, sustainable mobility, workplace safety, fire engineering) with ICT-based monitoring technologies — GIS, GNSS/GPS, 3D laser scanning, georadar (GPR), and drone-based aerial surveillance — through an in-house Laboratorio di Geomatica that supports territorial, structural, and pollution-monitoring engagements. Its service portfolio spans nine engineering disciplines plus technical-scientific consulting, and from 2016 it expanded into a Communication and Research division offering growth hacking, funnel marketing, social media monitoring, chatbot deployment, qualitative and quantitative research, and desk analysis with environmental data mining. Customers are concentrated in Italian public administrations (Ministero dell'Ambiente, Città Metropolitana di Reggio Calabria, Comune di Motta San Giovanni, ANAS, FERSERVIZI) and large private operators (Edison, Honeywell UOP, OTTO, Università di Pisa), with international activity through the Greece-Italy Circle-In circular-economy consortium and an Internationalization service line targeting UAE, USA, UK, Qatar, China, and India. Revenue is generated primarily through quote-based professional services contracts, supplemented by professional training courses and a small e-commerce shop selling eco-friendly customizable merchandise (recycled-paper pinwheels, industrial-waste wood pencils, t-shirts, urban furniture). The go-to-market is enterprise field sales with direct contact via the company website, supported by content marketing, conference participation, and institutional partnerships.
InGreen firmographics
Firmographics- Name
- InGreen
- Legal name
- InGreen S.r.l.
- Website
- https://ingreensrl.com
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- InGreen S.r.l. is a Reggio Calabria-based Italian technology startup integrating environmental/civil engineering with GIS, GNSS, laser scanning, GPR, and drone monitoring, serving Italian public administrations (Ministero dell'Ambiente, ANAS, municipalities) and enterprises (Edison, Honeywell) with consulting, training, and sustainable communication services.
- Ownership category
- akta.pro rank
InGreen industry classification
Industry- Product category
- Environmental Engineering Services
- NAICS
- Environmental Consulting Services (54162), Environmental Consulting Services (541620), Advertising Agencies (541810)
- SIC
- Services-Engineering, Accounting, Research, Management (8700)
- akta.pro primary industry
- EIA/ESIA Documentation & Technical Studies (Air/Water/Noise/Traffic) (EUAHAAAC)
- akta.pro secondary industries
- Remote Sensing & Earth Observation Analytics (Satellite/UAV/LiDAR, Image Processing) (EUAHAKAD), Environmental Data Integration, ETL & Interoperability (APIs, Standards, Data Pipelines) (EUAHAKAB)
Keywords
Where InGreen is headquartered
LocationHeadquarters
- HQ city
- Reggio Calabria
- HQ country
- Italy
- HQ region
- Europe
Offices1 record
Markets served
InGreen business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure, Supply Chain
Revenue model
- Engineering and Consulting Services: Professional engineering services including environmental engineering, civil engineering, infrastructure engineering, energy engineering, fire engineering, workplace safety, and technical-scientific consulting for public administrations, private entities, and companies.
- Environmental Monitoring and Analysis: Environmental analysis services for urban areas and transport routes, including air pollution measurements, data collection, and consulting on environmental improvement interventions.
- Green Gadgets and Merchandise: Sale of eco-friendly promotional products including customized pencils, pinwheels, t-shirts, and urban furniture through e-commerce shop.
- Communication and Marketing Services: Sustainable communication campaigns, growth hacking, advertising intermediation, chatbot development, funnel marketing, social media monitoring, and editorial planning services.
- Professional Training: Professional training courses for companies and public administrations covering environmental monitoring, urban mobility, and pollution assessment methodologies.
- Sustainable Communication Services: Communication campaigns using sustainable materials for advertising, operational since 2016.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Green Gadget Products - Urban Furniture |
| Unit Pricing | Pay-as-you-go | Green Gadget Products - Paper Pinwheels |
| Unit Pricing | Pay-as-you-go | Green Gadget Products - T-shirts |
| Unit Pricing | Pay-as-you-go | Green Gadget Products - Pencils |
| Other | Multi-year contract | Professional Services |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels7 records
InGreen product offering
Product offeringCore offering
InGreen provides professional environmental, civil, transport infrastructure, energy, sustainable mobility, workplace safety and fire engineering services, complemented by topography and cartography offerings that leverage GNSS/GPS, 3D laser scanning, georadar, GIS and drone-based aerial monitoring through its in-house geomatics laboratory. The company also offers communication and digital marketing services, market research, professional training, internationalization support for Italian companies expanding abroad, and a small line of customized eco-friendly promotional merchandise.
Product overview
InGreen is a technology startup established in 2014 that integrates traditional engineering services with ICT technologies for environmental applications. The company operates a platform-plus-services model comprising three main divisions: Engineering (Ingegneria Integrata), Communication (Comunicazione), and Research Services (Servizi di Ricerca), supported by a Training (Formazione) department. The Engineering division offers environmental, civil, transport infrastructure, energy, sustainable mobility, workplace safety, fire, topography and cartography services, and technical-scientific consulting. The Communication division provides growth hacking, chatbot, funnel marketing, social media monitoring, and editorial planning services alongside traditional advertising (billboards, radio) and green guerrilla marketing tactics. The Research Services division conducts qualitative and quantitative research, desk analysis, and environmental data analysis. Training covers professional courses for companies and public administration. Additionally, the company sells eco-friendly products through its shop including customizable pencils, recycled paper pinwheels, t-shirts, and urban furniture. Internationalization services support Italian companies entering foreign markets.
Differentiator
Problem solved
Functional benefit
Products and services
- Environmental Engineering Services Engineering services for environmental analysis in urban areas and along transport routes, including air pollution measurement, environmental data collection and consulting on environmental improvement interventions for public administrations, enterprises and private clients.
- Civil Engineering Services Civil engineering services for construction projects delivered to public and private clients.
- Transport Infrastructure Engineering Services Engineering services for transport infrastructure planning and development, including for national road operators such as ANAS S.p.A.
- Energy Engineering Services Engineering services focused on energy efficiency and renewable energy solutions for buildings, infrastructure and industrial clients.
- Sustainable Mobility Engineering Services Engineering services for sustainable mobility solutions, including soft mobility and public transport planning for municipalities and regional bodies.
- Workplace Safety Engineering Services Safety engineering and consulting services for workplace environments, supporting regulatory compliance for companies and public administrations.
- Fire Engineering Services Fire engineering services including risk analysis, fire prevention system design and emergency planning for buildings and industrial facilities.
- Topography and Cartography Services (Geomatics) Territorial and structural monitoring services using GNSS/GPS, 3D laser scanner, GIS, remote sensing, GPR and drone-based aerial surveys for environmental, infrastructure and structural monitoring applications.
- Technical-Scientific Consulting Multidisciplinary technical and environmental consulting services for public entities, private clients and companies.
- Environmental Monitoring Services Environmental monitoring for urban areas and transport routes, including air pollution measurement and analysis delivered to municipalities and industrial sites.
- Geomatics Laboratory Services Specialized laboratory services for geospatial data collection, analysis and mapping using advanced surveying technologies (GNSS, laser scanner, GIS) for territorial monitoring and environmental data projects.
- Communication and Digital Marketing Services Sustainable and digital communication services including growth hacking, chatbot development, funnel marketing, social media performance monitoring, editorial planning, online newspaper/magazine banners, billboards, radio, green guerrilla and green street-art campaigns for businesses.
- Market Research Services Qualitative research (focus groups, creative groups, in-depth interviews), quantitative research (sample surveys via web, telephone and face-to-face), and desk analysis (environmental data analysis, georeferencing of open data, data mining) for public and private clients.
- Professional Training Courses Training programs for companies, public administration and schools covering environmental monitoring, urban mobility and environmental impact assessment methodologies, delivered as frontal and e-learning courses.
- Internationalization Services International business development services helping Italian companies expand into foreign markets (UAE, USA, UK, Qatar, China, India and others) across sectors including security, cultural industry, design, aerospace, renewable energy and circular economy.
- Green Gadget Eco-Friendly Merchandise Customizable eco-friendly promotional products including pencils made from industrial wood waste, recycled paper pinwheels, t-shirts and green urban furniture, intended for ethical events, sustainable marketing and guerrilla campaigns.
Companies that use InGreen
Customer profileNamed customers9 records
Segments4 records
Ideal customer profiles4 records
InGreen technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature8 records
InGreen partnerships and signals
Strategic signalPartnerships
13 partnerships are on record, tiered minor and core.
- GreenBluedaysminorInGreen is an official partner of GreenBluedays to promote environmental sustainability culture. Cofounder Milly Tucci participated in the event on behalf of InGreen.
- Cosmoprof World WideminorInGreen participated as a guest at Cosmoprof World Wide exhibition, showcasing company capabilities in sustainable communication.
- Fondazione CREminorFoundation partner supporting research and development in environmental engineering.
- Università degli Studi Mediterranea di Reggio CalabriacoreAcademic partner providing scientific research support and collaboration in environmental engineering. CEO Fabio Maria Fonte is active in teaching and scientific research at the university.
- Dipartimento DICEAMcoreDepartment partner for scientific research and academic collaboration in engineering and environmental sciences.
- Laboratorio di GeomaticacoreGeomatics laboratory partner for territorial monitoring, environmental data collection, and spatial analysis services.
- Camera di Commercio di Reggio CalabriaminorChamber of commerce partner supporting local business development and internationalization initiatives.
- ArpacalminorRegional environmental protection agency partner for environmental monitoring and compliance activities.
- Società Italiana Brevetti S.p.A.minorItalian patents company partner for intellectual property protection and management.
- Circle-In Project ConsortiumcoreCross-border Greece-Italy project promoting circular economy investments and policies. Partners include Camera di Commercio di Ioannina (lead), Camera di Commercio di Lefkada, Camera di Commercio di Foggia, and Università del Salento. Project started April 2018 and focuses on sustainable economic growth in the Ionian-Adriatic macroregion.
- Reggio in BiciminorLocal cycling association partner for sustainable mobility projects and urban environmental initiatives.
- Comune di CardetominorMunicipal partner for local environmental and engineering projects.
- Associazione Culturale ArchigrammaminorCultural association partner for architecture and urban planning cultural initiatives.
Scale indicators3 records
Recent moves6 records
Expansion highlights5 records
InGreen competitors and assessment
Company assessmentDirect peers
- Planetek Italia: Italian small/mid-cap company headquartered in Bari providing earth-observation data, GIS, and satellite-based geospatial analytics. Directly comparable to InGreen's Geomatics Laboratory capabilities (GNSS, laser scanning, GIS, drone-based monitoring) for environmental and infrastructure applications.
- e-GEOS: Italian earth-observation company (joint venture between Telespazio and the Italian Space Agency) providing satellite data analytics, environmental monitoring, and geospatial services. Stronger overlap with InGreen's geomatics/drone/LiDAR-driven environmental monitoring offering.
- Ambiente Italia s.r.l. Milan-based Italian environmental consulting firm offering EIA, permitting support, environmental management systems, and sustainability advisory. Closely comparable to InGreen's environmental engineering and technical-scientific consulting practice.
- Pro Iter: Italian engineering consultancy specialized in infrastructure, environment, and territorial planning. Operates in the same combined engineering-and-environment niche as InGreen, serving Italian public administrations and infrastructure owners.
Emerging players
- NHAZCA (Natural Hazards Consulting and Analysis): Italian spin-off from La Sapienza University offering monitoring and consulting for natural hazards (landslides, subsidence, structures) using GNSS, InSAR, and remote sensing. Highly comparable to InGreen's structural/territorial monitoring and geomatics work, though more specialized in geohazards.
Broad incumbents
- RINA: Large Italy-headquartered global engineering, certification, and consulting firm offering environmental, energy, infrastructure, and sustainability services. Overlaps broadly with InGreen's engineering and environmental consulting but at materially greater scale and across many more geographies and industries.
- TECNE: Italian engineering consultancy subsidiary of Autostrade per l'Italia focused on transport infrastructure, environmental, and territorial engineering. Comparable to InGreen's transport-infrastructure and environmental engineering services but backed by much larger parent-company resources.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
InGreen social profiles
Digital presenceInGreen financial estimates
Financial estimateRevenue estimate
Valuation estimate
InGreen leadership team
Management profileNumber of profiles
Profiles2 records
InGreen funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
InGreen M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about InGreen
What does InGreen do?
InGreen provides professional environmental, civil, transport infrastructure, energy, sustainable mobility, workplace safety and fire engineering services, complemented by topography and cartography offerings that leverage GNSS/GPS, 3D laser scanning, georadar, GIS and drone-based aerial monitoring through its in-house geomatics laboratory. The company also offers communication and digital marketing services, market research, professional training, internationalization support for Italian companies expanding abroad, and a small line of customized eco-friendly promotional merchandise.
Is InGreen a public or private company?
InGreen is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was InGreen founded?
InGreen was founded in 2014. It employs 1 to 10 people.
Where is InGreen based?
InGreen is headquartered in Reggio Calabria, Italy, in the Europe region.
How does InGreen make money?
Six revenue lines are on record. Engineering and Consulting Services are the primary driver. The others are environmental Monitoring and Analysis, green Gadgets and Merchandise, communication and Marketing Services, professional Training and sustainable Communication Services.
Who are InGreen's main competitors?
Direct peers on record are Planetek Italia, e-GEOS, Ambiente Italia s.r.l. and Pro Iter. NHAZCA (Natural Hazards Consulting and Analysis) is listed as an emerging player. Broad incumbents are RINA and TECNE.
Does InGreen have an API?
No public API is recorded for InGreen.
What industry is InGreen in?
InGreen's product category is Environmental Engineering Services. Its primary akta.pro industry code is EUAHAAAC, EIA/ESIA Documentation & Technical Studies (Air/Water/Noise/Traffic), with a secondary code of EUAHAKAD, Remote Sensing & Earth Observation Analytics (Satellite/UAV/LiDAR, Image Processing). Its NAICS code is 54162 and its SIC code is 8700.