BriovaRx
BriovaRx operates as Optum Specialty Pharmacy, a UnitedHealth Group/Optum division filling high-cost specialty prescriptions for cancer, autoimmune, and inflammatory conditions across all 50 U.S. states, combining mobile-app refills, virtual clinician visits, and overnight temperature-controlled delivery.
- Company typePublic
- Founded2011
- HeadquartersLas Vegas, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
What BriovaRx does
BriovaRx operates as Optum Specialty Pharmacy, a specialty pharmacy service within Optum (a division of UnitedHealth Group, NYSE: UNH), filling prescriptions for high-cost, complex-condition therapies across all 50 U.S. states. The platform serves patients with cancer, autoimmune diseases, inflammatory conditions (Crohn's disease, ulcerative colitis, rheumatoid arthritis), multiple sclerosis, and viral hepatitis, while supporting healthcare providers with enrollment forms, prior authorization processing, and care coordination. Revenue is generated through prescription fulfillment reimbursed by Medicare Part B, Medicare Part D, Medicaid, and commercial insurance, supplemented by copay and financial assistance programs for eligible patients.
The core technology stack is the Optum Specialty Pharmacy mobile app (Android package identifier com.catamaranrx.briovarx, indicating Catamaran-era origin), available on iOS and Android, which supports prescription refill requests, order tracking, and billing management alongside a web patient portal at specialty.optumrx.com. Differentiated features include 24/7 pharmacist access, text-based adherence reminders, virtual clinician visits for injection training and medication guidance (branded "Optum Connections"), the Schedule My Fill recurring refill program for patients on stable 3+ month regimens, and temperature-controlled overnight medication delivery packaging. BriovaRx sits inside Optum's broader pharmacy ecosystem, which also includes Optum Rx (PBM), Optum Home Delivery Pharmacy, Optum Infusion Pharmacy, Optum Frontier Therapies (rare disease), Genoa Healthcare (mental health and complex conditions), and divvyDOSE (day-and-time medication packaging).
Distribution is a hybrid B2B2C model: consumer-facing channels (home delivery, mobile app, phone, virtual visits) reach patients directly, while enterprise/provider channels handle enrollment, prior authorization, and clinical coordination, with revenue intermediated through insurance networks. The business holds an unusually dense stack of independent accreditations — NABP Digital Pharmacy, URAC Specialty Pharmacy, ACHC Infusion Pharmacy, NCQA Utilization Management, NCQA Population Health Program, NCQA Wellness and Health Promotion, LegitScript, and HIPAA — reinforcing regulatory standing. The BriovaRx name persists in the Android app package identifier but the consumer-facing identity has been consolidated under the Optum Specialty Pharmacy brand.
BriovaRx firmographics
Firmographics- Name
- BriovaRx
- Legal name
- Optum Inc.
- Website
- https://briovarx.com
- Company type
- Public
- Founded year
- 2011
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- BriovaRx operates as Optum Specialty Pharmacy, a UnitedHealth Group/Optum division filling high-cost specialty prescriptions for cancer, autoimmune, and inflammatory conditions across all 50 U.S. states, combining mobile-app refills, virtual clinician visits, and overnight temperature-controlled delivery.
- Ownership category
- akta.pro rank
BriovaRx industry classification
Industry- Product category
- Specialty Pharmacy Services
- NAICS
- Pharmacies and Drug Retailers (456110), Pharmacy Benefit Management and Other Third Party Administration of Insurance and Pension Funds (524292)
- SIC
- Retail-Drug Stores And Proprietary Stores (5912)
- akta.pro primary industry
- Specialty Pharmacies (Complex/High-Cost Therapies) (HLAFALAC)
- akta.pro secondary industries
- Infusion & Home Infusion Pharmacy Services (HLAFALAG), Specialty Pharmacy & Complex Therapy Management Platforms (HLACAKAG), Formulary Management & Clinical Pharmacy Programs (HLAEAKAA)
Keywords
Where BriovaRx is headquartered
LocationHeadquarters
- HQ city
- Las Vegas
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
BriovaRx business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Supply Chain, Operations, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Specialty Pharmacy Services: Provides specialty medications for complex conditions including cancer, autoimmune diseases, and inflammatory conditions. Revenue is generated through prescription fulfillment covered by Medicare Part B, Medicare Part D, Medicaid, and commercial insurance plans.
- Financial Assistance Programs: Copay assistance and financial support programs for eligible patients
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Pay-as-you-go | Insurance-based prescription pricing |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels4 records
BriovaRx product offering
Product offeringCore offering
BriovaRx, operating as Optum Specialty Pharmacy, fills and delivers specialty medications for complex conditions such as cancer, autoimmune diseases, inflammatory conditions, multiple sclerosis, and viral hepatitis. It provides one-on-one clinical support from pharmacists, virtual visits, refill scheduling, financial assistance, and overnight temperature-controlled home delivery to patients across all 50 U.S. states.
Product overview
Optum Specialty Pharmacy operates as a comprehensive specialty pharmacy platform under the Optum umbrella (parent company UnitedHealth Group), offering multiple interconnected pharmacy services. The core offering is Optum Specialty Pharmacy, which provides prescription fulfillment for complex therapies alongside clinical support, virtual visits, and refill scheduling features. This is supplemented by Optum Home Delivery Pharmacy, Optum Infusion Pharmacy, Optum Frontier Therapies (rare disease), Genoa Healthcare (mental health), and Optum Rx (pharmacy benefit management). All services share a common patient portal and mobile app infrastructure, and the pharmacy accepts Medicare Part B and D, Medicaid, and commercial insurance. The portfolio covers condition-specific support for cancer, Crohn's disease, ulcerative colitis, inflammatory arthritis, skin conditions, multiple sclerosis, and viral hepatitis.
Differentiator
Problem solved
Functional benefit
Brands
- BriovaRx: Specialty pharmacy app and technology platform for managing complex medication therapies
- Optum Rx
- Optum Connections
Products and services
- Optum Specialty Pharmacy Fills and delivers specialty prescriptions for complex conditions such as cancer, inflammatory bowel disease, multiple sclerosis, and viral hepatitis, with one-on-one clinical support, patient education, overnight shipping, and temperature-controlled packaging.
- Optum Specialty Pharmacy Mobile App iOS and Android mobile application enabling patients to request prescription refills, track order status, and manage billing information for specialty pharmacy services.
- Optum Home Delivery Pharmacy Home delivery pharmacy service allowing patients to register or sign in, fill prescriptions, and receive medications delivered to their door.
- Optum Infusion Pharmacy Pharmacy service for managing infusion therapies, including patient registration, sign-in, and infusion billing management. ACHC-accredited.
- Optum Frontier Therapies Specialty pharmacy services focused on rare disease medication management.
- Genoa Healthcare Pharmacy services for mental health and complex conditions, managed under the Genoa Healthcare brand within the Optum pharmacy network.
- Optum Rx Pharmacy benefit management and prescription services for people with pharmacy insurance benefits through Optum Rx, including home delivery and specialty pharmacy.
Quantifiable outcome
- Overnight medication delivery for timely treatment access
- +2 more outcomes
Companies that use BriovaRx
Customer profileNamed customers2 records
Segments3 records
Ideal customer profiles3 records
BriovaRx technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
Feature4 records
BriovaRx partnerships and signals
Strategic signalScale indicators3 records
Recent moves6 records
Expansion highlights6 records
BriovaRx competitors and assessment
Company assessmentDirect peers
- CenterWell Specialty Pharmacy (Humana): Humana's CenterWell Specialty Pharmacy provides specialty medications to complex-condition patients, integrated with Humana's payer and CenterWell provider assets—mirroring BriovaRx's vertically integrated payer/pharmacy model.
- CarelonRx (Elevance Health): CarelonRx is Elevance Health's PBM/specialty pharmacy, combining pharmacy benefit management with specialty dispensing and home delivery—competing directly with the Optum Rx + BriovaRx stack.
- Biologics by McKesson: Biologics by McKesson is an independent specialty pharmacy focused on oncology, autoimmune, and rare disease therapies with manufacturer and payer services, competing for the same provider relationships and limited distribution drugs as BriovaRx.
- CVS Specialty (CVS Health): CVS Specialty is the specialty pharmacy of CVS Health, offering nationwide dispensing of high-cost specialty medications with care management and adherence support—directly competing with BriovaRx across therapeutic categories.
- Accredo (Express Scripts): Accredo is Cigna/Express Scripts' specialty pharmacy arm and the largest direct competitor to BriovaRx, dispensing complex therapies for cancer, autoimmune, and rare diseases with nationwide delivery and condition-specific clinical support.
- Walgreens Specialty Pharmacy: Walgreens Specialty Pharmacy delivers complex-condition medications through a national footprint with embedded clinical and adherence services, making it a head-to-head competitor for BriovaRx's patient base.
Emerging players
- PantherRx Rare: PantherRx Rare is a specialty pharmacy focused on rare disease therapies with high-touch patient services, competing for limited distribution drugs and manufacturer partnerships in categories where BriovaRx also operates.
- Amazon Pharmacy: Amazon Pharmacy is expanding into specialty and complex-condition dispensing with home delivery, transparent pricing, and PillPack-style adherence packaging—posing a disruptive threat to traditional specialty pharmacy economics.
- Mark Cuban Cost Plus Drug Company: Cost Plus Drugs is a transparent, low-margin pharmacy targeting high-cost generics and select specialty drugs, pressuring the spread economics that specialty pharmacies and PBMs rely on across the industry.
- Sohum Health / Sohum Pharmacy Solutions: Specialty pharmacies focused on autoimmune and inflammatory conditions with provider-aligned distribution models—competing for the same prescriber relationships and adherence-driven revenue in therapeutic areas central to BriovaRx.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights6 records
Customer concentration
BriovaRx social profiles
Digital presenceBriovaRx compliance and trust
Trust signalCompliance9 records
BriovaRx financial estimates
Financial estimateRevenue estimate
Valuation estimate
BriovaRx leadership team
Management profileNumber of profiles
BriovaRx subsidiaries and ownership
Company hierarchySubsidiaries6 records
BriovaRx funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
BriovaRx M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about BriovaRx
What does BriovaRx do?
BriovaRx, operating as Optum Specialty Pharmacy, fills and delivers specialty medications for complex conditions such as cancer, autoimmune diseases, inflammatory conditions, multiple sclerosis, and viral hepatitis. It provides one-on-one clinical support from pharmacists, virtual visits, refill scheduling, financial assistance, and overnight temperature-controlled home delivery to patients across all 50 U.S. states.
Is BriovaRx a public or private company?
BriovaRx is a public company. It is classified as public and is currently operating.
When was BriovaRx founded?
BriovaRx was founded in 2011. It employs 11 to 50 people.
Where is BriovaRx based?
BriovaRx is headquartered in Las Vegas, United States, in the North America region.
How does BriovaRx make money?
Two revenue lines are on record. Specialty Pharmacy Services are the primary driver. The others are financial Assistance Programs.
Who are BriovaRx's main competitors?
Direct peers on record are CenterWell Specialty Pharmacy (Humana), CarelonRx (Elevance Health), Biologics by McKesson, CVS Specialty (CVS Health), Accredo (Express Scripts) and Walgreens Specialty Pharmacy. Emerging players are PantherRx Rare, Amazon Pharmacy, Mark Cuban Cost Plus Drug Company and Sohum Health / Sohum Pharmacy Solutions.
Does BriovaRx have an API?
No public API is recorded for BriovaRx.
What industry is BriovaRx in?
BriovaRx's product category is Specialty Pharmacy Services. Its primary akta.pro industry code is HLAFALAC, Specialty Pharmacies (Complex/High-Cost Therapies), with a secondary code of HLAFALAG, Infusion & Home Infusion Pharmacy Services. Its NAICS code is 456110 and its SIC code is 5912.