BayFirst Solutions LLC
BayFirst Financial (BayFirst National Bank) is a Florida-based community bank providing personal and business banking products — checking, savings, lending, merchant services, and treasury management — through physical Banking Centers and a digital platform with mobile app and 55,000+ ATM access.
- Company typePublic
- Founded2002
- HeadquartersWashington, United States
- Headcount101–250
- GTM typeB2B and B2C
- OfferingServices
What BayFirst Solutions LLC does
BayFirst Financial is the consumer brand of BayFirst National Bank (Member FDIC, NMLS ID 806183, Equal Housing Lender), operating as an independent community bank headquartered in Sarasota, Florida with a regional office in St. Petersburg. The bank serves individuals, small-to-medium businesses, and specialized verticals including healthcare practices, legal professionals (IOLTA), and associations through a hybrid channel mix of physical Banking Centers and digital self-service via the BayFirst Banking app, online account opening, and access to 55,000+ fee-free ATMs. The product set spans personal checking (Simply Free, Essential, Interest Advantage, BayLive, Teen), savings and CDs (Statement Savings, BayLive Money Market, CDs, IRA, Cash Kids Club), personal lending (mortgages, home equity, vehicle, personal, credit cards), and a full business banking suite (Free Business Checking, Commercial Interest, Commercial, NOW, IOLTA, Commercial Money Market, business lending, treasury management, merchant services). Differentiated digital features include Forward Pay (paychecks up to 2 days early), RoundUp Savings automation, contactless NFC debit cards, free credit score monitoring, and integrations with QuickBooks and Shopify for SMB workflows. The firmographic record labels the entity 'BayFirst Solutions LLC' as an IT/security firm, which conflicts with the substantively documented community-bank operations; this analysis is grounded in the bank-side evidence, which constitutes the vast majority of the source material.
BayFirst Solutions LLC firmographics
Firmographics- Name
- BayFirst Solutions LLC
- Legal name
- BayFirst National Bank
- Website
- https://bayfirst.com
- Company type
- Public
- Founded year
- 2002
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- BayFirst Financial (BayFirst National Bank) is a Florida-based community bank providing personal and business banking products — checking, savings, lending, merchant services, and treasury management — through physical Banking Centers and a digital platform with mobile app and 55,000+ ATM access.
- Ownership category
- akta.pro rank
BayFirst Solutions LLC industry classification
Industry- Product category
- Community Banking
- NAICS
- Commercial Banking (522110)
- SIC
- National Commercial Banks (6021)
- akta.pro primary industry
- SME Deposits & Business Accounts (Operating, Savings, CDs) (FSABABAC)
- akta.pro secondary industry
- Marine & Boat Finance (FSAKADAH)
Keywords
Where BayFirst Solutions LLC is headquartered
LocationHeadquarters
- HQ city
- Washington
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
BayFirst Solutions LLC business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales
Revenue model
- Interest Income: Traditional banking revenue from interest earned on loan portfolio including residential mortgages, home equity loans, vehicle loans, and business loans. Interest is earned on variable and fixed-rate products.
- Deposit Account Fees: Fee income from various checking and savings account products, including monthly maintenance fees (some accounts waive with requirements), overdraft fees, and account service charges.
- Digital Banking Services: Revenue from digital banking services including mobile banking, online banking, and associated technology services.
- Merchant Services: Processing fees and service charges from business merchant services including payment processing and point-of-sale solutions.
- Treasury Management Services: Commercial banking services including cash management, treasury solutions, and operational banking services for business clients.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Simply Free Checking - No monthly fee, basic features |
| Subscription | Monthly | Essential Checking - Entry-level checking account |
| Subscription | Monthly | Interest Advantage Checking - Earn interest on balances |
| Subscription | Monthly | BayLive Checking - Competitive earnings with local service |
| Subscription | Monthly | Statement Savings - Basic savings account |
| Subscription | Monthly | BayLive Money Market - Higher-yield savings |
| Subscription | Multi-year contract | Certificates of Deposit - Fixed-term savings |
| Subscription | Monthly | Business Checking Accounts - Multiple options for businesses |
Go-to-market motion1 record
Distribution channels6 records
Marketing channels6 records
BayFirst Solutions LLC product offering
Product offeringCore offering
BayFirst National Bank (operating as BayFirst Financial) is a Florida-based community bank delivering personal and business banking services, including checking accounts, savings products, certificates of deposit, residential mortgages, home equity loans, vehicle loans, personal loans, commercial lending, treasury management, merchant services, and association/healthcare banking, supported by a digital banking platform with mobile app, online account opening, and access to 55,000+ fee-free ATMs.
Product overview
BayFirst Financial is a community bank offering a comprehensive suite of personal and business banking products. The bank's portfolio includes personal checking accounts (BayLive Checking, Simply Free Checking, Interest Advantage Checking, Essential Checking, Teen Checking), personal savings and CD products (Statement Savings, BayLive Money Market, CDs, Cash Kids Club, IRAs), personal lending (Vehicle Loans, Home Equity, Mortgages, Personal Loans), business checking accounts (Free Business Checking, Commercial Interest Checking, Commercial Checking, NOW Business Interest, IOLTA), business savings (Commercial Money Market), business lending, treasury management, and merchant services. Digital banking capabilities include the BayFirst Banking app with features such as RoundUp savings automation and Forward Pay early wage access. The bank integrates with platforms like Shopify and QuickBooks for business customers.
Differentiator
Problem solved
Functional benefit
Brands
- BayLive Checking: Checking account product delivering competitive earnings with local bank service and care.
- BayLive Money Market
- Simply Free Checking
- Interest Advantage Checking
- Essential Checking
- Teen Checking
- Statement Savings
- Cash Kids Club
- TrendSetters Club
- Forward Pay
- RoundUp
Quantifiable outcome
- Access to 55,000+ fee-free ATMs nationwide
- +3 more outcomes
Companies that use BayFirst Solutions LLC
Customer profileNamed customers2 records
Segments7 records
Ideal customer profiles4 records
BayFirst Solutions LLC technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
Feature6 records
BayFirst Solutions LLC partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Early Warning Services, LLC (Zelle)coreBayFirst Financial offers Zelle peer-to-peer payment integration within its digital banking platform. Zelle is a widely-used payment network enabling instant money transfers between bank accounts. This integration provides customers with convenient person-to-person payment capabilities directly through the BayFirst mobile and online banking experience.
Scale indicators3 records
Recent moves5 records
Expansion highlights6 records
BayFirst Solutions LLC competitors and assessment
Company assessmentBroad incumbents
- Customers Bank: Commercial-focused bank with digital-forward SMB and consumer offerings, including treasury management and merchant services — competes for similar SMB banking relationships with a tech-enabled approach.
- Cadence Bank: Regional bank with substantial Florida footprint offering commercial banking, treasury management, and consumer products — overlapping capabilities but at significantly larger scale across multiple states.
- Valley National Bank: Mid-sized regional bank with commercial and consumer banking products including lending, treasury management, and digital banking — competes for similar SMB and consumer segments in overlapping Florida markets.
Direct peers
- Bank OZK: Community-oriented bank with significant Florida presence and emphasis on business banking, treasury management, and relationship lending — a similar hybrid model at slightly larger scale.
- Live Oak Bank: Digital-first community bank serving small businesses with technology-forward banking, SBA lending, and deposit products — overlapping SMB banking focus with a more aggressive digital orientation.
- First Citrus Bank: Florida-based community bank serving personal and business customers in the Tampa Bay region, competing directly for the same SMB and consumer deposit relationships.
- Crews Bank & Trust: Long-standing Florida community bank offering personal and business banking with similar relationship-based model and regional Florida focus.
- Seacoast Bank: Florida-headquartered community bank serving consumers and SMBs with comparable deposit, lending, and digital banking products. Closely overlapping footprint in Florida with similar community banking positioning.
Emerging players
- Mercury: Digital-first business banking platform targeting startups and SMBs with integrated software, low fees, and seamless platform integrations — represents the fintech challenger threat to BayFirst's SMB deposit and treasury management business.
- Bluevine: Fintech offering business checking, lines of credit, and payment solutions tailored to SMBs — directly targets the same small business banking segment with a digital-only model and platform integrations.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks5 records
Key highlights5 records
Customer concentration
BayFirst Solutions LLC social profiles
Digital presenceBayFirst Solutions LLC compliance and trust
Trust signalCompliance3 records
BayFirst Solutions LLC financial estimates
Financial estimateRevenue estimate
Valuation estimate
BayFirst Solutions LLC leadership team
Management profileNumber of profiles
BayFirst Solutions LLC funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
BayFirst Solutions LLC M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about BayFirst Solutions LLC
What does BayFirst Solutions LLC do?
BayFirst National Bank (operating as BayFirst Financial) is a Florida-based community bank delivering personal and business banking services, including checking accounts, savings products, certificates of deposit, residential mortgages, home equity loans, vehicle loans, personal loans, commercial lending, treasury management, merchant services, and association/healthcare banking, supported by a digital banking platform with mobile app, online account opening, and access to 55,000+ fee-free ATMs.
Is BayFirst Solutions LLC a public or private company?
BayFirst Solutions LLC is a public company. It is classified as unknown and is currently operating.
When was BayFirst Solutions LLC founded?
BayFirst Solutions LLC was founded in 2002. It employs 101 to 250 people.
Where is BayFirst Solutions LLC based?
BayFirst Solutions LLC is headquartered in Washington, United States, in the North America region.
How does BayFirst Solutions LLC make money?
Five revenue lines are on record. Interest Income is the primary driver. The others are deposit Account Fees, digital Banking Services, merchant Services and treasury Management Services.
Who are BayFirst Solutions LLC's main competitors?
Broad incumbents on record are Customers Bank, Cadence Bank and Valley National Bank. Direct peers are Bank OZK, Live Oak Bank, First Citrus Bank, Crews Bank & Trust and Seacoast Bank. Emerging players are Mercury and Bluevine.
Does BayFirst Solutions LLC have an API?
No public API is recorded for BayFirst Solutions LLC.
What industry is BayFirst Solutions LLC in?
BayFirst Solutions LLC's product category is Community Banking. Its primary akta.pro industry code is FSABABAC, SME Deposits & Business Accounts (Operating, Savings, CDs), with a secondary code of FSAKADAH, Marine & Boat Finance. Its NAICS code is 522110 and its SIC code is 6021.