Craft a Brew
Craft a Brew is a privately held Orlando-based e-commerce company that designs and sells DIY fermentation kits for beer, wine, mead, cider, kombucha, and specialty beverages, serving hobbyist homebrewers and gift buyers through its website, Amazon Prime, and wholesale channels.
- Company typePrivate
- Founded2010
- HeadquartersOrlando, United States
- Headcount1–10
- GTM typeB2C
- OfferingHardware or Manufacturing
What Craft a Brew does
Craft a Brew is a privately held homebrewing supplies company founded in 2010 and headquartered in Orlando, Florida, with a Florida warehouse shipping worldwide (excluding alcohol-prohibited jurisdictions). The company designs, manufactures, and sells DIY fermentation kits and accessories for producing beer, wine, mead, hard cider, kombucha, hard seltzer, soda, gin, and hot sauce at home. Its core technology is a proprietary home fermentation platform centered on the Catalyst Fermentation System and siphon-less 5-gallon bucket designs optimized for mess-free transfers; the company also offers interactive brewing calculators and recipe builders.
Craft a Brew firmographics
Firmographics- Name
- Craft a Brew
- Legal name
- Craft a Brew
- Website
- https://craftabrew.com
- Company type
- Private
- Founded year
- 2010
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Craft a Brew is a privately held Orlando-based e-commerce company that designs and sells DIY fermentation kits for beer, wine, mead, cider, kombucha, and specialty beverages, serving hobbyist homebrewers and gift buyers through its website, Amazon Prime, and wholesale channels.
- Ownership category
- akta.pro rank
Craft a Brew industry classification
Industry- Product category
- Homebrewing Supplies
- NAICS
- Breweries (31212), Breweries (312120), Wineries (312130), Distilleries (312140)
- SIC
- Beverages (2080), Bottled & Canned Soft Drinks & Carbonated Waters (2086)
- akta.pro primary industry
- Beer Brewing & Craft Brewing (AFAFAAAA)
Keywords
Where Craft a Brew is headquartered
LocationHeadquarters
- HQ city
- Orlando
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Craft a Brew business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Marketing or Sales, Personnel, Technology or R&D
Revenue model
- Homebrewing Kit Sales: Craft a Brew generates revenue primarily through the sale of homebrewing starter kits, recipe kits, equipment, and ingredients. Products are sold as one-time purchases with reusable equipment enabling repeat batch production. Individual kit prices range from $34.99 to $139.99, with premium gift packages commanding higher prices.
- Craft Society Subscription Box: Monthly subscription service delivering 5-gallon recipe kits featuring exclusive beers, exciting yeasts, new hops, hybrid styles, and European classics. Members receive 12 exclusive beers per year with the option to join month-to-month or pre-pay for savings.
- Consumables and Ingredients: Ongoing revenue from replacement ingredients, additives, yeast, hops, malts, and brewing supplies for customers using reusable equipment purchased in starter kits.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Beer Making Kits (1 Gallon) |
| Unit Pricing | Pay-as-you-go | Wine Making Kits |
| Unit Pricing | Pay-as-you-go | Mead Making Kit |
| Unit Pricing | Pay-as-you-go | Specialty Kits |
| Subscription | Monthly | Craft Society Pioneer Subscription |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels8 records
Craft a Brew product offering
Product offeringCore offering
Craft a Brew manufactures and sells beginner-friendly homebrewing kits and equipment for producing beer, wine, mead, hard cider, kombucha, hard seltzer, soda, hot sauce, gin, and apple cider vinegar at home. The product line includes all-in-one starter kits, recipe kits, brewing equipment, ingredients, and the proprietary Catalyst Fermentation System, sold direct-to-consumer via its e-commerce store and Amazon Prime.
Product overview
Craft a Brew is a homebrewing supply company offering a comprehensive portfolio of DIY fermentation kits and brewing equipment. The product lineup centers on beginner-friendly home brewing kits for making beer, wine, mead, hard cider, kombucha, and specialty beverages including soda, hard seltzer, gin, hot sauce, and apple cider vinegar. Core products include 1 Gallon and 5 Gallon Beer Making Kits, Wine Making Kits, Fruit Wine Kits (including Juice Box and 5 Gallon variants), Mead Kits, Hard Cider Kits, and Kombucha Starter Kits. The company also offers specialized recipe kits (Mead Recipe Kits in varieties like Butter Buzz, Spiced Mead, Orange Dream, Butterfly Effect, and Hawaiian Hibiscus), the Catalyst Fermentation System, and Craft Society subscription boxes delivering monthly 5 gallon recipe kits. Supporting products include brewing equipment (Flip Top Bottles, Mini Auto Siphons, Hydrometer kits), ingredients (Mead Maker's Choice specialty honeys), recipe builder tools (Beer Recipe Builder, Mead Recipe Builder), and premium gift packages. Equipment spans bottling accessories, fermentation vessels, sanitization products, and testing instruments. The company has been in operation since 2010 and offers free shipping on orders over $99.
Differentiator
Problem solved
Functional benefit
Brands
- The Craft Society: A subscription box club offering monthly homebrewing recipe kits with exclusive beers, featuring 12 new beers per year and a community of homebrewers. The club celebrated its 5-year anniversary in 2023.
Products and services
- 1 Gallon Beer Making Kit Beginner-friendly all-in-one starter kit that includes equipment, pre-measured ingredients, and instructions for brewing a 1-gallon batch of craft beer at home. Targeted at first-time homebrewers and small-space hobbyists.
- 5 Gallon Beer Brewing Kit (The Everyday) All-in-one 5-gallon batch homebrewing kit designed around the Catalyst Fermentation System, including reusable equipment, ingredients, and instructions to brew a standard batch of craft beer at home.
- Wine Making Kit Complete home winemaking kit with equipment, juice or must, and instructions for producing traditional grape wine at home, intended for beginner and intermediate home winemakers.
- Fruit Wine Kit Home winemaking kit for producing fruit-based wines (non-grape), including ingredients and instructions suited to hobbyist wine makers experimenting beyond grape musts.
- 5 Gallon Fruit Wine Kit Larger 5-gallon batch fruit wine kit with ingredients and instructions for producing fruit-based wine at homebrew scale.
- Juice Box Fruit Wine Kit Beginner-friendly fruit wine kit that uses pre-packaged juice-box bases for simplified fruit winemaking at home, reducing ingredient prep for first-time wine makers.
- Mead Kit Honey wine (mead) making kit with honey, equipment, and instructions for producing mead at home, with multiple recipe variants such as Brazilian Amburana, Hawaiian Hibiscus, Orange Dream, Butter Buzz, Spiced, and Butterfly Effect.
- Hard Cider Kit Homebrew kit for producing alcoholic hard cider from apple juice or cider base, including ingredients and instructions aimed at hobbyists exploring fermented apple beverages.
- Kombucha Starter Kit Starter kit for brewing kombucha at home, including SCOBY culture, ingredients, and instructions for hobbyists interested in fermented tea production.
- Root Beer Kit Home soda kit for brewing non-alcoholic craft root beer, including flavorings, ingredients, and instructions for family-friendly and alcohol-free brewers.
- Craft Cola Kit Non-alcoholic homebrew craft cola kit with ingredients and instructions for producing small-batch craft-style cola at home, targeting soda hobbyists and families.
- Hard Seltzer Brewing Kit Homebrewing kit for producing alcoholic hard seltzer, including a Watermelon Hard Seltzer variant introduced in 2024, with fruit-based flavors and fermentation instructions.
- Gin Kit Home infusion kit for producing small-batch botanical gin at home, including botanicals, base spirit guidance, and instructions for hobbyists exploring craft spirits.
- Hot Sauce Making Kit Fermentation kit for making homemade hot sauce, including peppers, ingredients, and instructions for hobbyists exploring fermented condiments.
- Apple Cider Vinegar Kit Home fermentation kit for producing apple cider vinegar, including ingredients and instructions for hobbyists interested in fermented pantry staples.
- The Catalyst Fermentation System Proprietary in-house engineered fermentation system featuring a siphon-less bucket design that enables mess-free transfers during brewing, positioned as Craft a Brew's flagship reusable equipment platform underlying its 5-gallon kits.
- The Essential 5 Gallon Beer Brewing Equipment Kit Reusable equipment-only kit that provides the core hardware needed for 5-gallon homebrew beer batches, sold separately from ingredient kits for brewers who want to purchase ingredients à la carte.
- The Craft Society Subscription (incl. Pioneer tier) Monthly subscription service delivering 5-gallon recipe kits to members, including 12 exclusive new beer recipes annually, with a Pioneer tier for advanced brewers seeking more challenging commercial-style recipes.
Companies that use Craft a Brew
Customer profileNamed customers5 records
Segments4 records
Ideal customer profiles1 record
Craft a Brew technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Craft a Brew partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered minor.
- Charity: waterminorCraft a Brew works with charity: water to help bring safe and clean drinking water to every person on the planet. The partnership facilitates comprehensive water, sanitation, and hygiene (WASH) programming. Craft a Brew has pledged to provide 50 gallons of water for every 1 gallon brewed by customers.
- Sixpoint BreweryminorLicensed collaboration producing Sixpoint Resin IIPA beer making kit. Customers can brew Sixpoint's signature hazy, resinous IPA at home using the collaboration kit.
- Funky BuddhaminorLicensed collaboration producing Funky Buddha Chant IPA beer making kit. Allows homebrewers to recreate Funky Buddha's popular citrusy IPA recipe.
Scale indicators6 records
Recent moves6 records
Expansion highlights6 records
Craft a Brew competitors and assessment
Company assessmentDirect peers
- Mr. Beer: Mr. Beer pioneered beginner-friendly 1-gallon beer homebrewing kits and is the most directly comparable competitor in the homebrew starter kit category — same target customer, same kit format, same price band.
- Northern Brewer: Northern Brewer is the largest specialty homebrew retailer with a multi-category catalog (beer, wine, cider, mead) and online education focus. Directly comparable assortment, customer base and DTC e-commerce model.
- Midwest Supplies: Midwest Supplies (now part of Northern Brewer's family) serves hobbyist homebrewers with similar kits, ingredients, and equipment across beer, wine, and cider — directly competitive in product mix and customer.
- MoreBeer: MoreBeer operates the pro-brewer / homebrew retail marketplace with one of the broadest SKU assortments in homebrewing. Comparable model with stronger wholesale and higher-end equipment tilt.
- Brooklyn Brew Shop: Brooklyn Brew Shop is a craft-positioned homebrew kit brand with beer, coffee, and sauerkraut kits targeted at beginners. Same DTC/Amazon kit-format competitor targeting gift-shoppers and first-time brewers.
- Williams Brewing: Williams Brewing is an online homebrew retail specialist with extensive equipment and recipe kit offerings — direct competitor in the e-commerce homebrew supplies category.
- Adventures in Homebrewing: Adventures in Homebrewing is a multi-location homebrew retail + e-commerce shop with beer, wine, mead, cider kits and supplies. Direct comparable in assortment and hobbyist customer base.
- BrewDemon: BrewDemon sells 1-gallon home brewing kits and equipment with a similar small-batch beginner positioning. Direct competitor in the compact kit segment.
Broad incumbents
- BSG Craftbrewing (Country Malt Group): BSG/Country Malt Group is a major wholesale ingredient and equipment supplier operating at a larger scale across breweries and homebrewers. Adjacent competitor in the ingredient and equipment supply chain.
Emerging players
- Apartment Brew Co: Apartment Brew Co is a smaller emerging player in the homebrew kit / subscription space targeted at beginners and apartment dwellers. Useful comparable for the subscription model and kit pricing.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Craft a Brew social profiles
Digital presenceCraft a Brew financial estimates
Financial estimateRevenue estimate
Valuation estimate
Craft a Brew leadership team
Management profileNumber of profiles
Craft a Brew funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Craft a Brew M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Craft a Brew
What does Craft a Brew do?
Craft a Brew manufactures and sells beginner-friendly homebrewing kits and equipment for producing beer, wine, mead, hard cider, kombucha, hard seltzer, soda, hot sauce, gin, and apple cider vinegar at home. The product line includes all-in-one starter kits, recipe kits, brewing equipment, ingredients, and the proprietary Catalyst Fermentation System, sold direct-to-consumer via its e-commerce store and Amazon Prime.
Is Craft a Brew a public or private company?
Craft a Brew is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Craft a Brew founded?
Craft a Brew was founded in 2010. It employs 1 to 10 people.
Where is Craft a Brew based?
Craft a Brew is headquartered in Orlando, United States, in the North America region.
How does Craft a Brew make money?
Three revenue lines are on record. Homebrewing Kit Sales are the primary driver. The others are craft Society Subscription Box and consumables and Ingredients.
Who are Craft a Brew's main competitors?
Direct peers on record are Mr. Beer, Northern Brewer, Midwest Supplies, MoreBeer, Brooklyn Brew Shop, Williams Brewing, Adventures in Homebrewing and BrewDemon. BSG Craftbrewing (Country Malt Group) is listed as a broad incumbent. Apartment Brew Co is listed as an emerging player.
Does Craft a Brew have an API?
No public API is recorded for Craft a Brew.
What industry is Craft a Brew in?
Craft a Brew's product category is Homebrewing Supplies. Its primary akta.pro industry code is AFAFAAAA, Beer Brewing & Craft Brewing. Its NAICS code is 31212 and its SIC code is 2080.