MobileShop EU
MobileShop EU is a Slovakia-based online retailer selling 600+ consumer electronics devices, including smartphones, tablets, smartwatches, laptops, and accessories, directly to consumers across 19 EU countries via a multi-language, multi-currency storefront.
- Company typePrivate
- Founded2010
- HeadquartersBratislava
- Headcount11–50
- GTM typeB2C
- OfferingDigital Commerce or Content
What MobileShop EU does
MobileShop EU is a private direct-to-consumer e-commerce retailer headquartered in Bratislava, Slovakia, operating a single online storefront at mobileshop.eu. Founded in 2010, the company sells smartphones, tablets, smartwatches, laptops, gaming consoles, headphones, speakers, cameras, vacuum cleaners, and accessories from major brands including Samsung, Apple, Xiaomi, OnePlus, Google, Motorola, Honor, Huawei, Lenovo, Sony, Nintendo, Dyson, Bose, JBL, and Garmin. The platform lists 600+ SKUs and serves at least 19 EU countries via a localized storefront offering 17 languages and 8 currencies, with free EU shipping and a 24-month warranty as standard value-adds.
The underlying technology is a standard e-commerce catalog platform with two notable proprietary UX features: a product comparison tool allowing side-by-side evaluation of up to three devices with highlighted differences, and an advanced multi-filter search covering brand, device type, price range, OS, RAM, storage, display size, camera resolution, CPU cores, Dual SIM, 4G, GPS, WiFi, Bluetooth, and NFC. Marketing is conducted through SEO, email/newsletter, and organic social channels only, with no paid acquisition channels, B2B sales motion, or enterprise partnerships disclosed.
MobileShop EU generates revenue exclusively through one-time transactional product sales with per-unit pricing displayed in EUR (and other supported currencies), with no subscription, financing, or recurring component. Pricing spans approximately €116 for basic phones up to €2,292 for premium iPhones, with mid-range smartphones at €300-500, tablets at €400-1,000, and smartwatches at €200-900. The company is independently owned with no disclosed parent, institutional investors, or subsidiaries, and management team details are not published.
MobileShop EU firmographics
Firmographics- Name
- MobileShop EU
- Legal name
- MobileShop EU
- Website
- https://mobileshop.eu
- Company type
- Private
- Founded year
- 2010
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- MobileShop EU is a Slovakia-based online retailer selling 600+ consumer electronics devices, including smartphones, tablets, smartwatches, laptops, and accessories, directly to consumers across 19 EU countries via a multi-language, multi-currency storefront.
- Ownership category
- akta.pro rank
Where MobileShop EU is headquartered
LocationHeadquarters
- HQ city
- Bratislava
Offices1 record
Markets served
MobileShop EU business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Supply Chain, Operations, Marketing or Sales, Technology or R&D, Personnel
Revenue model
- Product Sales: One-time transactional sales of physical consumer electronics including smartphones, tablets, smartwatches, laptops, gaming consoles, headphones, and accessories. Revenue is generated through direct product pricing with no recurring component.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Per-product pricing across all categories |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels3 records
MobileShop EU product offering
Product offeringCore offering
MobileShop EU operates a direct-to-consumer online store selling 600+ consumer electronics devices—smartphones, tablets, smartwatches, laptops, gaming consoles, headphones, vacuum cleaners, speakers, cameras, and accessories—from major brands such as Samsung, Apple, Xiaomi, OnePlus, Google, Dyson, Sony, Nintendo, Bose, and Garmin. The platform supports 17 languages and 8 currencies to serve individual buyers across EU countries with free shipping, fast delivery, and a 24-month warranty.
Product overview
MobileShop EU operates as a multi-brand online e-commerce retailer specializing in consumer electronics across the EU market. The platform offers a comprehensive portfolio of mobile devices (smartphones, tablets) and electronics (smartwatches, headphones, laptops, gaming consoles, vacuum cleaners, speakers, cameras) from major brands including Samsung, Apple, Xiaomi, OnePlus, Google, Motorola, Honor, Realme, Huawei, Vivo, Nubia, Lenovo, Dyson, Sony, Nintendo, Bose, and Garmin. Products are categorized into Mobile Phones (with sub-categories for Premium, Economic, Basic phones and organized by OS including Android and iOS), Electronics (Tablets, Smartwatches, Speakers, Cameras, Laptops, Gaming consoles, Vacuum cleaners), and Accessories (Headphones and Other Accessories). The platform supports multi-language and multi-currency shopping across European countries with services including 24-month warranty and delivery to EU countries.
Differentiator
Problem solved
Functional benefit
Products and services
- Mobile Phones (Smartphones) Primary product category of smartphones from Samsung, Apple, Xiaomi, OnePlus, Google, Huawei, Honor, Motorola, Realme, Vivo, Nubia, and others; available in Premium, Economic, and Basic tiers and organized by OS (Android, iOS). Aimed at individual consumers in EU countries.
- Tablets Tablet devices including iPads, Samsung Galaxy Tab series, Lenovo tablets, OnePlus Pad, and Xiaomi Pad offerings for personal and home use by EU consumers.
- Smartwatches Wearable smartwatches including Apple Watch series, Samsung Galaxy Watch, Garmin Fenix, and Xiaomi Amazfit devices for individual consumer use.
- Headphones Audio headphones and earbuds including Apple AirPods, Bose QuietComfort, Samsung Galaxy Buds, and JBL speakers for personal listening by EU consumers.
- Laptops Portable computers including Apple MacBook Neo series for personal and professional use by EU consumers.
- Gaming Consoles Gaming consoles including Sony PlayStation 5 and Nintendo Switch 2 for individual consumer entertainment use.
- Vacuum Cleaners Home appliances including Dyson cordless vacuum cleaners (V8, V12, V16 series) and Xiaomi vacuum cleaners for household use.
- Speakers Audio speakers including JBL portable speakers for personal/home listening by EU consumers.
- Cameras Camera devices for personal photography by EU consumers.
- Other Accessories Miscellaneous device accessories including Apple AirTags, USB-C adapters, phone cases, Samsung chargers, and Dyson hair care products for EU consumers.
Companies that use MobileShop EU
Customer profileSegments1 record
Ideal customer profiles1 record
MobileShop EU technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
MobileShop EU partnerships and signals
Strategic signalScale indicators2 records
Recent moves5 records
Expansion highlights3 records
MobileShop EU competitors and assessment
Company assessmentDirect peers
- Coolblue: Direct-to-consumer online CE specialist with deep multi-category assortment (phones, laptops, wearables, home appliances) and strong EU footprint. Closest business-model analog to MobileShop EU.
- ePrice: Italian-headquartered online CE retailer offering smartphones, tablets, and consumer electronics. Comparable pure-play CE e-commerce model with similar assortment breadth.
- Cyberport: Online CE specialist headquartered in Germany selling smartphones, laptops, gaming, and accessories to EU consumers. Closely comparable catalog breadth and target customer.
- Comtech: German online CE specialist focused on smartphones, tablets, and accessories. Closely comparable pure-play CE e-tailer with similar multi-brand sourcing and B2C focus.
Broad incumbents
- Otto: Major German multi-category online retailer with a sizable consumer-electronics and home-appliance vertical. Competes for the same EU household buyer, albeit with a much broader assortment.
- Saturn: Sister brand to MediaMarkt; broad CE retailer with significant online channel across EU. Direct overlap on the same flagship phones, consoles, and home electronics MobileShop EU lists.
- Euronics: Pan-European CE retail group combining independent store network with online sales. Overlaps with MobileShop EU on multi-brand smartphones, tablets, and home appliances across multiple EU geos.
- MediaMarkt: Largest European CE specialist retailer with both physical stores and a major online storefront. Overlaps with MobileShop EU on smartphones, tablets, laptops, gaming consoles, and home appliances across multiple EU countries.
- Amazon EU: Dominant EU-wide online marketplace carrying the same multi-brand smartphone, tablet, and consumer-electronics assortment. Direct overlap with MobileShop EU's product categories and target end-consumer.
Emerging players
- Back Market: European refurbished-device marketplace specializing in smartphones, tablets, and laptops. Targets price-sensitive EU consumers shopping for the same categories MobileShop EU sells.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
MobileShop EU social profiles
Digital presenceMobileShop EU financial estimates
Financial estimateRevenue estimate
Valuation estimate
MobileShop EU leadership team
Management profileNumber of profiles
Profiles1 record
MobileShop EU funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
MobileShop EU M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about MobileShop EU
What does MobileShop EU do?
MobileShop EU operates a direct-to-consumer online store selling 600+ consumer electronics devices—smartphones, tablets, smartwatches, laptops, gaming consoles, headphones, vacuum cleaners, speakers, cameras, and accessories—from major brands such as Samsung, Apple, Xiaomi, OnePlus, Google, Dyson, Sony, Nintendo, Bose, and Garmin. The platform supports 17 languages and 8 currencies to serve individual buyers across EU countries with free shipping, fast delivery, and a 24-month warranty.
Is MobileShop EU a public or private company?
MobileShop EU is a private company. It is classified as unknown and is currently operating.
When was MobileShop EU founded?
MobileShop EU was founded in 2010. It employs 11 to 50 people.
Where is MobileShop EU based?
MobileShop EU is headquartered in Bratislava.
How does MobileShop EU make money?
One revenue line is on record: product Sales.
Who are MobileShop EU's main competitors?
Direct peers on record are Coolblue, ePrice, Cyberport and Comtech. Broad incumbents are Otto, Saturn, Euronics, MediaMarkt and Amazon EU. Back Market is listed as an emerging player.
Does MobileShop EU have an API?
No public API is recorded for MobileShop EU.