Germanwings
- Company typePrivate
- Founded2012
- HeadquartersKöln, Germany
- Headcount5,001–10,000
- GTM typeB2C
- OfferingServices
Germanwings firmographics
Firmographics- Name
- Germanwings
- Legal name
- Germanwings GmbH
- Website
- https://germanwings.com
- Company type
- Private
- Founded year
- 2012
- Operating status
- Operating
- Headcount range
- 5,001–10,000 employees
- Ownership category
- akta.pro rank
Germanwings industry classification
Industry- Product category
- Low-Cost Passenger Airline
- NAICS
- Scheduled Passenger Air Transportation (481111), Scheduled Air Transportation (4811)
- SIC
- Air Transportation, Scheduled (4512)
- akta.pro primary industry
- Low-Fare Leisure/Hybrid Carriers (THABABAC)
- akta.pro secondary industry
- Low-Cost Subsidiaries of Full-Service Airline Groups (THABABAE)
Keywords
Where Germanwings is headquartered
LocationHeadquarters
- HQ city
- Köln
- HQ country
- Germany
- HQ region
- Europe
Markets served
Germanwings business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D, Supply Chain
Revenue model
- Flight ticket sales: Primary revenue from passenger ticket sales across European routes. Basic fares with optional surcharges for checked baggage, seat reservations, and airport check-in.
- Ancillary services: Additional revenue from optional services including baggage fees, seat reservations, and partner offerings such as hotel bookings, car rentals, and travel insurance.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Basic Economy fares starting at €29.99 |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels3 records
Germanwings product offering
Product offeringCore offering
Germanwings sold scheduled low-cost passenger air travel across European short-haul and select medium-haul city pairs from bases in Germany, primarily serving price-sensitive leisure travellers and city-break visitors. The airline offered one-way fares from €29.99 together with paid ancillaries (checked baggage, seat reservation, priority boarding, snacks and drinks). The brand and its flight operations were subsequently integrated into Eurowings, the Lufthansa Group's point-to-point low-cost subsidiary.
Product overview
Germanwings is a low-cost airline brand operating under Lufthansa Group, with its operations now integrated into Eurowings. The airline offers passenger air travel services including domestic and international flights, with the primary digital presence now redirected to Eurowings platforms. Available services include flight booking, check-in, seat reservation, baggage handling, and travel extras such as hotels, car rental, and activities through partner platforms.
Differentiator
Problem solved
Functional benefit
Products and services
- Low-cost scheduled passenger flights Scheduled point-to-point short-haul passenger flights across European city pairs using Airbus A319/A320 aircraft, targeted at leisure travellers and priced as a low-cost carrier.
- Ancillary services (baggage, seats, priority boarding, catering) Optional paid add-on services sold alongside tickets to travellers who want checked luggage, specific seats, priority boarding or food and beverages on board.
- Online booking platform (germanwings.com and mobile app) Web and mobile booking channels where individual travellers can search flight availability, purchase tickets, reserve seats and add ancillary services.
Companies that use Germanwings
Customer profileSegments1 record
Ideal customer profiles2 records
Germanwings technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Germanwings partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered minor.
- Booking.comminorPartnership for hotel booking integration on Eurowings platform. Customers can book affordable accommodation through Booking.com and collect miles.
- GetYourGuideminorActivities and tours partnership allowing customers to discover guided tours, tickets, and activities for their holiday. Customers collect four miles for every euro spent.
- CarTrawlerminorCar rental comparison partnership enabling customers to compare prices from 1,600 rental companies to save on next booking.
- SixtminorPremium car rental partner offering vehicle hire services to Eurowings customers.
- Deutsche BahnminorTrain-to-plane partnership allowing customers to book rail connections to/from airports, enabling seamless multimodal travel.
- Hanse MerkurminorTravel insurance partner offering coverage options for passengers booking flights.
Scale indicators2 records
Recent moves5 records
Expansion highlights5 records
Germanwings competitors and assessment
Company assessmentDirect peers
- Norwegian Air Shuttle: European low-cost carrier offering short-haul and long-haul low-fare services. Comparable hybrid LCC positioning with focus on leisure travelers and competitive base fares.
- Eurowings: Lufthansa Group's primary low-cost carrier and the brand into which Germanwings is being consolidated. Operates a comparable European short-haul LCC network with similar direct-to-consumer booking and ancillary monetization.
- Ryanair: Europe's largest ultra-low-cost carrier with extensive short-haul point-to-point network. Directly comparable on low-fare pricing, ancillary-driven economics, and short-haul leisure/city-break customer base.
- easyJet: Major European low-cost carrier operating a similar short-haul network across Western Europe with strong direct booking and ancillary offerings. Closest direct competitor in the LCC hybrid category.
- Wizz Air: Fast-growing Central and Eastern European LCC competing on price and ancillary revenue. Highly comparable business model targeting budget travelers on short-haul intra-European routes.
- Vueling: IAG-owned Spanish low-cost carrier with a comparable short-haul European network, particularly strong on Mediterranean leisure routes overlapping with Germanwings' beach destinations.
- SunExpress: Joint venture between Lufthansa Group and Turkish Airlines operating leisure-focused short-haul routes from Germany to Mediterranean destinations. Sibling competitor within Lufthansa Group targeting overlapping beach/leisure demand.
Emerging players
- Pegasus Airlines: Turkish low-cost carrier expanding aggressively into European short-haul markets. Competes on price in Mediterranean and Eastern European routes overlapping with Germanwings' footprint.
Regional players
- airBaltic: Latvian hybrid carrier serving Northern/Eastern Europe with a comparable low-fare-plus-ancillaries model. Relevant as a regional LCC with similar business model rather than direct head-to-head competition.
Broad incumbents
- Lufthansa: Parent full-service network airline that owns Germanwings and operates overlapping European short-haul routes. Comparable on network connectivity and corporate accounts, but different service model (full-service vs. low-cost).
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights5 records
Customer concentration
Germanwings social profiles
Digital presenceGermanwings financial estimates
Financial estimateRevenue estimate
Valuation estimate
Germanwings leadership team
Management profileNumber of profiles
Germanwings funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Germanwings M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Germanwings
What does Germanwings do?
Germanwings sold scheduled low-cost passenger air travel across European short-haul and select medium-haul city pairs from bases in Germany, primarily serving price-sensitive leisure travellers and city-break visitors. The airline offered one-way fares from €29.99 together with paid ancillaries (checked baggage, seat reservation, priority boarding, snacks and drinks). The brand and its flight operations were subsequently integrated into Eurowings, the Lufthansa Group's point-to-point low-cost subsidiary.
Is Germanwings a public or private company?
Germanwings is a private company. It is classified as corporate owned and is currently operating.
When was Germanwings founded?
Germanwings was founded in 2012. It employs 5,001 to 10,000 people.
Where is Germanwings based?
Germanwings is headquartered in Köln, Germany, in the Europe region.
How does Germanwings make money?
Two revenue lines are on record. Flight ticket sales are the primary driver. The others are ancillary services.
Who are Germanwings's main competitors?
Direct peers on record are Norwegian Air Shuttle, Eurowings, Ryanair, easyJet, Wizz Air, Vueling and SunExpress. Pegasus Airlines is listed as an emerging player. airBaltic is listed as a regional player. Lufthansa is listed as a broad incumbent.
Does Germanwings have an API?
No public API is recorded for Germanwings.
What industry is Germanwings in?
Germanwings's product category is Low-Cost Passenger Airline. Its primary akta.pro industry code is THABABAC, Low-Fare Leisure/Hybrid Carriers, with a secondary code of THABABAE, Low-Cost Subsidiaries of Full-Service Airline Groups. Its NAICS code is 481111 and its SIC code is 4512.