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wellyou

Full company profile

uuid000lulb

Namestring
wellyou
Websiteurl
wellyou.eu
Company typeenum
Private
Founded yearint
2003
Descriptiontext

wellyou is a for-profit wellness and fitness center headquartered in Kiel, Germany, founded in 2003. The company operates in the bricks-and-mortar health club segment and delivers its offering through gym classes and personal training services targeted at local individual consumers in the Kiel market. Its 101–250 employee headcount and long operating history suggest an established single-site or small multi-site operation rather than a multi-region chain.

The underlying product is service-based rather than technology-based: wellyou monetizes physical access to fitness facilities, group class instruction, and one-on-one trainer time. No proprietary technology stack, digital platform, mobile application, or AI-driven features is documented in the available data. The company's website (wellyou.eu) is the only public-facing digital artifact referenced, and no API, SDK, or integration capabilities have been disclosed.

The business model follows the conventional fitness-center revenue mechanic: membership subscriptions, pay-per-class fees, and personal training packages sold to retail (B2C) consumers. There is no disclosed B2B or corporate wellness channel, no franchising model, and no disclosed pricing. As a result, revenue predictability depends on local consumer churn dynamics, seasonal gym usage, and the competitive intensity of the Kiel fitness market. The absence of disclosed funding rounds, ownership detail, M&A activity, or leadership information further limits visibility into capital structure and strategic ambition.

Short descriptiontext

wellyou is a Germany-based wellness and fitness center in Kiel, founded in 2003, offering gym classes and personal training services to local individual consumers through a 101–250 employee operation.

Ownership categoryenum
Headcount rangeband
101–250
akta.pro rankint
HeadquartersKiel, Germany
HQ citystring
Kiel
HQ countrystring
Germany
HQ regionstring
Europe
Markets served

Serves global market

Keyword5 values
fitness center services, gym classes, personal training, wellness programs, group fitness
Industry2 codes
1General Personal Training (In-Person & Virtual)
CodeHSADAAAAPrimaryYes
2Fitness & Wellness Operations Support (On-site Gyms/Wellness Rooms)
CodeIMAIALALPrimaryNo
NAICS code2 codes
  • Fitness and Recreational Sports Centers713940
  • Sports and Recreation Instruction61162
SIC code1 code
  • Services-Membership Sports & Recreation Clubs7997
Product category
Fitness and Wellness Services
Social media profiles2 records
Cost components4 values
Personnel, Operations, Marketing or Sales, Infrastructure
GTM typeB2C
B2C
Offering typeServices
Services
Core offering1 text field

wellyou is a wellness and fitness center that provides gym classes and personal training services. Operating from Kiel, Germany since 2003, the company serves individual consumers seeking structured exercise programs and one-on-one fitness coaching at its physical facility.

Differentiator
Functional benefit
Problem solved
Product and service1 record
1Gym Classes
No data
Peers10 records
TypeBroad incumbent
Description

Europe's largest low-cost fitness chain, operating across Germany with no-frills gym memberships. Directly comparable as a German fitness center, though at much larger scale and lower price point than wellyou.

TypeBroad incumbent
Description

One of Germany's leading discount fitness chains, offering 24/7 gym access nationwide. Comparable to wellyou as a German fitness center, but focused on high-volume low-cost memberships rather than personal training depth.

TypeBroad incumbent
Description

Premium fitness club chain in Germany offering group classes, personal training, and wellness amenities. Closest comparable to wellyou in combining group classes and personal training, though operating at multi-city scale.

TypeDirect peer
Description

German strength-training studio chain with private-equity backing, focused on personalized training programs in dedicated facilities. Directly comparable to wellyou's personal training orientation with a similar mid-size facility model.

TypeDirect peer
Description

Premium health club operator in northern Germany with full-service fitness facilities including group classes and personal training. Closely comparable to wellyou in geography (northern Germany), positioning (premium wellness), and service mix.

TypeDirect peer
Description

Mid-market German fitness chain combining gym, group classes, and functional training at competitive price points. Comparable to wellyou's class-and-training blend with a similar mid-market positioning.

TypeBroad incumbent
Description

European lifestyle fitness club chain known for combining boutique-style classes with full gym facilities. Comparable as a modernized German fitness center with broad programming including classes and personal training.

TypeEmerging player
Description

EMS micro-studios providing 20-minute electrical muscle stimulation personal training sessions. Comparable to wellyou's personal training focus but operating a differentiated micro-studio format.

TypeBroad incumbent
Description

Premium health club offering in Germany combining fitness, wellness amenities, and group classes. Comparable to wellyou's wellness-plus-fitness positioning at the premium end of the market.

TypeRegional player
Description

UK-headquartered low-cost fitness chain expanding across Europe, focused on 24/7 access and group classes. Comparable to wellyou's gym-plus-class model but in a different geography (UK/Europe) and at much larger scale.

Market position
Strengths4 records

Each record includes

Headline, Details, Source

Weaknesses4 records

Each record includes

Headline, Details, Source

Competitive moat2 records

Each record includes

Type, Details

Key risks4 records

Each record includes

Headline, Details, Source

Key highlights4 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Ideal customer profile1 record

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Core technology
Revenue estimate
Valuation estimate
Number of profiles
No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

wellyou

Fitness and Wellness Serviceswellyou.eu

wellyou is a Germany-based wellness and fitness center in Kiel, founded in 2003, offering gym classes and personal training services to local individual consumers through a 101–250 employee operation.

What wellyou does

wellyou is a for-profit wellness and fitness center headquartered in Kiel, Germany, founded in 2003. The company operates in the bricks-and-mortar health club segment and delivers its offering through gym classes and personal training services targeted at local individual consumers in the Kiel market. Its 101–250 employee headcount and long operating history suggest an established single-site or small multi-site operation rather than a multi-region chain.

The underlying product is service-based rather than technology-based: wellyou monetizes physical access to fitness facilities, group class instruction, and one-on-one trainer time. No proprietary technology stack, digital platform, mobile application, or AI-driven features is documented in the available data. The company's website (wellyou.eu) is the only public-facing digital artifact referenced, and no API, SDK, or integration capabilities have been disclosed.

The business model follows the conventional fitness-center revenue mechanic: membership subscriptions, pay-per-class fees, and personal training packages sold to retail (B2C) consumers. There is no disclosed B2B or corporate wellness channel, no franchising model, and no disclosed pricing. As a result, revenue predictability depends on local consumer churn dynamics, seasonal gym usage, and the competitive intensity of the Kiel fitness market. The absence of disclosed funding rounds, ownership detail, M&A activity, or leadership information further limits visibility into capital structure and strategic ambition.

wellyou firmographics

Firmographics
Name
wellyou
Website
https://wellyou.eu
Company type
Private
Founded year
2003
Headcount range
101–250 employees
Short description
wellyou is a Germany-based wellness and fitness center in Kiel, founded in 2003, offering gym classes and personal training services to local individual consumers through a 101–250 employee operation.
Ownership category
akta.pro rank

wellyou industry classification

Industry
Product category
Fitness and Wellness Services
NAICS
Fitness and Recreational Sports Centers (713940), Sports and Recreation Instruction (61162)
SIC
Services-Membership Sports & Recreation Clubs (7997)
akta.pro primary industry
General Personal Training (In-Person & Virtual) (HSADAAAA)
akta.pro secondary industry
Fitness & Wellness Operations Support (On-site Gyms/Wellness Rooms) (IMAIALAL)

Keywords

  • Fitness center services
  • Gym classes
  • Personal training
  • Wellness programs
  • Group fitness

Where wellyou is headquartered

Location

Headquarters

HQ city
Kiel
HQ country
Germany
HQ region
Europe

Markets served

wellyou business model

Business model
GTM type
B2C
Offering type
Services
Cost components
Personnel, Operations, Marketing or Sales, Infrastructure

wellyou product offering

Product offering

Core offering

wellyou is a wellness and fitness center that provides gym classes and personal training services. Operating from Kiel, Germany since 2003, the company serves individual consumers seeking structured exercise programs and one-on-one fitness coaching at its physical facility.

Differentiator

Problem solved

Functional benefit

Products and services

  • Gym Classes

Companies that use wellyou

Customer profile

Ideal customer profiles1 record

wellyou technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

wellyou competitors and assessment

Company assessment

Broad incumbents

  • McFit (RSG Group): Europe's largest low-cost fitness chain, operating across Germany with no-frills gym memberships. Directly comparable as a German fitness center, though at much larger scale and lower price point than wellyou.
  • clever fit: One of Germany's leading discount fitness chains, offering 24/7 gym access nationwide. Comparable to wellyou as a German fitness center, but focused on high-volume low-cost memberships rather than personal training depth.
  • Fitness First Germany: Premium fitness club chain in Germany offering group classes, personal training, and wellness amenities. Closest comparable to wellyou in combining group classes and personal training, though operating at multi-city scale.
  • JOHN REED Fitness Music Club: European lifestyle fitness club chain known for combining boutique-style classes with full gym facilities. Comparable as a modernized German fitness center with broad programming including classes and personal training.
  • Holmes Place Germany: Premium health club offering in Germany combining fitness, wellness amenities, and group classes. Comparable to wellyou's wellness-plus-fitness positioning at the premium end of the market.

Direct peers

  • Kieser Training: German strength-training studio chain with private-equity backing, focused on personalized training programs in dedicated facilities. Directly comparable to wellyou's personal training orientation with a similar mid-size facility model.
  • InShape (Premium Fitness): Premium health club operator in northern Germany with full-service fitness facilities including group classes and personal training. Closely comparable to wellyou in geography (northern Germany), positioning (premium wellness), and service mix.
  • Fit/One: Mid-market German fitness chain combining gym, group classes, and functional training at competitive price points. Comparable to wellyou's class-and-training blend with a similar mid-market positioning.

Emerging players

  • Bodystreet: EMS micro-studios providing 20-minute electrical muscle stimulation personal training sessions. Comparable to wellyou's personal training focus but operating a differentiated micro-studio format.

Regional players

  • Pure Gym: UK-headquartered low-cost fitness chain expanding across Europe, focused on 24/7 access and group classes. Comparable to wellyou's gym-plus-class model but in a different geography (UK/Europe) and at much larger scale.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat2 records

Key risks4 records

Key highlights4 records

Customer concentration

wellyou social profiles

Digital presence

wellyou financial estimates

Financial estimate

Revenue estimate

Valuation estimate

wellyou leadership team

Management profile

Number of profiles

wellyou funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

wellyou M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about wellyou

What does wellyou do?

wellyou is a wellness and fitness center that provides gym classes and personal training services. Operating from Kiel, Germany since 2003, the company serves individual consumers seeking structured exercise programs and one-on-one fitness coaching at its physical facility.

When was wellyou founded?

wellyou was founded in 2003. It employs 101 to 250 people.

Where is wellyou based?

wellyou is headquartered in Kiel, Germany, in the Europe region.

Who are wellyou's main competitors?

Broad incumbents on record are McFit (RSG Group), clever fit, Fitness First Germany, JOHN REED Fitness Music Club and Holmes Place Germany. Direct peers are Kieser Training, InShape (Premium Fitness) and Fit/One. Bodystreet is listed as an emerging player. Pure Gym is listed as a regional player.

Does wellyou have an API?

No public API is recorded for wellyou.

What industry is wellyou in?

wellyou's product category is Fitness and Wellness Services. Its primary akta.pro industry code is HSADAAAA, General Personal Training (In-Person & Virtual), with a secondary code of IMAIALAL, Fitness & Wellness Operations Support (On-site Gyms/Wellness Rooms). Its NAICS code is 713940 and its SIC code is 7997.

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AthletechnewsBasic-Fit Swings Back to Profit, Revenue Tops €800MBasic-Fit, Europe's largest fitness operator, reported a net profit of €23.6 million for the first half of 2026, reversing a €7.9 million net loss from the same period last year, with revenue rising 18% year-over-year to €800.3 million. The company raised its full-year underlying EBITDA less rent guidance to €430-460 million and improved its leverage ratio to 2.3 times, while growing its club footprint to 2,192 locations and memberships to 6.1 million. Basic-Fit completed its Clever Fit acquisition in late 2025 and expects to close its planned acquisition of German operator wellyou in Q3 2026, which will add 41 clubs to its network.Investing.comBasic-Fit swings to H1 profit as membership growth lifts earnings By Investing.comBasic-Fit NV reported strong first-half 2026 results, swinging to a net profit of €23.6 million from a €7.9 million loss a year earlier as membership growth, improved operating leverage, and cost controls drove revenue up 18% to €800.3 million. The European gym operator raised its full-year EBITDA guidance to €430-460 million and expects to complete its acquisition of German fitness chain wellyou, comprising 41 clubs, in the third quarter after receiving regulatory approval.AthletechnewsBasic-Fit Bolsters Germany Push With $61M Acquisition of wellyouBasic-Fit agreed to acquire German fitness chain wellyou for €52 million ($61 million) in cash, adding 41 clubs and bringing its owned footprint in Germany to 115. The deal, expected to close in Q3, values wellyou at 5.3 times projected 2025 EBITDA and is funded from existing cash. Basic-Fit plans to rebrand the clubs and target 200 Basic-Fit branded clubs.Leisure Opportunities JobsBasic-Fit expands German footprint with €52m Wellyou acquisitionBasic-Fit agreed to acquire 41 Wellyou clubs in Germany for €52 million, expanding its German footprint from 74 to 115 sites. The deal, based on 2025 club EBITDA, represents a 5.3x multiple and is expected to complete by end of Q3 2026. Basic-Fit plans to rebrand all locations after finalization.