The Westshore Grand

What The Westshore Grand does

The Westshore Grand is a 325-room upper-upscale hotel located in Tampa, Florida's Westshore business district, operating as part of Marriott's Tribute Portfolio of soft-branded independent hotels. The property offers approximately 17,000 square feet of meeting and event space with capacity for up to 700 guests, alongside on-site dining outlets including illy Café, No Name Lounge, and Shula's Restaurant. It is owned by individual investors and operated under a third-party management agreement with HEI Hotels & Resorts / Merritt Hospitality, LLC, with David Rowland listed as General Manager.

The hotel generates revenue across three primary streams: transient room bookings distributed through Marriott Bonvoy and direct channels, group and banquet revenue driven by its meeting and event facilities, and food and beverage revenue from its restaurants and lounges. Its location in Tampa's Westshore district, the largest commercial office submarket on Florida's west coast and proximate to Tampa International Airport, positions it to capture corporate transient, government, and convention-related demand in addition to leisure travelers visiting the Tampa Bay region.

The operating model is asset-light for the owner: the property outsources operations to HEI/Merritt and participates in Marriott's distribution and loyalty ecosystem via the Tribute Portfolio affiliation, gaining access to global reservation systems, Bonvoy member demand, and brand standards without bearing the cost of building those capabilities independently. The strategic posture is therefore that of a professionally managed, brand-affiliated independent hotel competing in Tampa's upper-upscale segment, with growth optionality tied to corporate travel recovery, group demand recovery, and any future repositioning or expansion of on-site facilities.

Name

The Westshore Grand

Legal name

Merritt Hospitality, LLC

Website

https://westshoregrand.com

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

The Westshore Grand is a 325-room upper-upscale hotel in Tampa's Westshore business district, operating under Marriott's Tribute Portfolio and managed by HEI Hotels & Resorts. It serves corporate, leisure, and group/event guests with 17,000 sq ft of meeting space and branded on-site dining including Shula's Restaurant.

Ownership category

akta.pro rank

Product category

Luxury Hotel Accommodation

NAICS

Hotels (except Casino Hotels) and Motels (721110), Hotels (except Casino Hotels) and Motels (72111), Accommodation (721)

SIC

Hotels & Motels (7011), Hotels, Rooming Houses, Camps & Other Lodging Places (7000)

akta.pro primary industry

Business & Corporate Full-Service Hotels (THAGAAAE)

akta.pro secondary industries

Hotel & Resort Convention Venues (Convention Hotels) (THAHAAAC), Hotel & Resort Restaurants (THAFACAH)

Keywords

• Luxury hotel accommodations
• Hotel meeting venues
• Wedding event venues
• Business travel lodging
• Hotel dining services

Headquarters

HQ city

Tampa

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure, Technology or R&D

Revenue model

1. Guest Room Rentals: The primary revenue stream comes from 325 spacious guest room and suite accommodations. Rooms are offered at various tiers including standard rooms, junior suites, business suites, and presidential suites. Pricing varies by room type and season.
2. Food & Beverage: On-site dining includes illy Café offering Italian coffee drinks, No Name Lounge with plasma-screen televisions for sporting events and entertainment, and Shulas Restaurant and bar. Revenue from F&B includes in-room dining available 24 hours.
3. Meeting & Event Space Rental: 17,000 square feet of flexible meeting and event space accommodating up to 700 guests. Revenue generated from venue rentals for corporate meetings, conferences, weddings, and special events. Includes certified meeting managers and catering services.
4. Vacation Packages: Special packages such as Park and Stay packages combining accommodations with parking and airport/cruise port transportation. Weekend staycation packages with added amenities.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels7 records

Core offering

The Westshore Grand is a 325-room luxury hotel located in Tampa's Westshore business district offering guest room and suite accommodations, on-site dining (illy Café, No Name Lounge, Shula's Restaurant), 17,000 square feet of meeting and event space, and amenities including a rooftop pool, fitness center, and business center. The hotel operates as part of Marriott International's Tribute Portfolio collection and participates in the Marriott Bonvoy loyalty program. It serves both transient business and leisure travelers and corporate group/event clients.

Product overview

The Westshore Grand, A Tribute Portfolio Hotel, is a luxury hotel property offering a unified hospitality experience centered on 325 spacious guest rooms and suites with modern Florida-inspired design. The product portfolio includes on-site dining through illy Café (Italian coffee shop) and No Name Lounge (bar), along with Shula's Restaurant for fine dining. Meeting and event facilities span 17,000 square feet accommodating up to 700 guests, featuring the Bayshore Grand Ballroom, Westshore Room, and Madeira Boardroom for corporate events and weddings. Business travelers are served by a dedicated business center with self-service facilities, while recreation amenities include a rooftop pool and state-of-the-art fitness center. The hotel is part of Marriott's Tribute Portfolio and participates in the Marriott Bonvoy loyalty program.

Differentiator

Problem solved

Functional benefit

Brands

• No Name Lounge: Chic hotel lounge with plasma-screen televisions, perfect for catching up on sporting events and entertaining clients.
• illy Café

Products and services

• The Westshore Grand Hotel Accommodation A luxury hotel offering 325 spacious guest rooms and suites with modern décor, Florida-inspired design, and amenities including high-speed wireless internet, LCD-HD TVs, pillow top mattresses, and luxurious linens. Accommodations cater to both business and leisure travelers, with tier options including standard rooms, junior suites, business suites, and presidential suites.
• Meeting & Event Facilities Professional meeting venues accommodating groups up to 700, featuring 17,000 square feet of flexible space. Includes certified meeting managers, audiovisual capabilities, teleconferencing, video conferencing, and creative catering menus for corporate meetings, conferences, training sessions, and retreats.
• Wedding & Special Event Venues Tampa wedding venues and event space including the Luxurious Bayshore Grand Ballroom (up to 500 guests), Westshore Room (75 people), and Madeira Boardroom (10 guests), totaling 17,000 square feet of flexible space for wedding ceremonies, receptions, rehearsal dinners, anniversaries, and milestone celebrations.
• illy Café On-site Italian coffee shop offering quality espresso and blended coffee beverages from illy brand, situated for networking and breaks between meetings. Features illy brand coffee, a single perfect blend from nine growing regions.
• No Name Lounge Chic hotel lounge with five plasma-screen televisions, suitable for entertaining clients and watching sporting events. Offers full bar service and select menu.
• Shula's Restaurant Fine dining restaurant at the hotel featuring an upscale menu with private dining room available for special events and gatherings.
• Vacation Packages Special packages such as Park and Stay combining accommodations with up to 10 nights parking and round-trip transportation to Tampa International Airport or Port of Tampa, and Weekend Staycation packages including 2 cocktails per night and 2pm late check-out.

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Two partnerships are on record, tiered core.

• Marriott International (Tribute Portfolio)coreStrategic or Co-development PartnerThe Westshore Grand is an independently owned hotel operating as part of Marriott International's Tribute Portfolio collection. This partnership provides access to Marriott's global distribution network, Marriott Bonvoy loyalty program with millions of members, and Marriott's booking platforms and marketing channels. The Tribute Portfolio brand represents a collection of independent, boutique-style hotels that meet Marriott's quality standards while maintaining their unique character.
• Marriott BonvoycoreGTM or Marketing PartnerMarriott Bonvoy is Marriott International's global loyalty program. The Westshore Grand participates in the program, allowing guests to earn and redeem points for stays. This partnership provides access to Marriott's base of loyalty program members for customer acquisition and drives repeat business through the program's benefits and experiences.

Scale indicators7 records

Recent moves4 records

Direct peers

• Embassy Suites by Hilton Tampa Downtown: All-suite full-service hotel in Tampa, comparable in size range with meeting facilities, competing for both business and leisure demand in the same Tampa MSA.
• Hyatt Regency Tampa Downtown: Full-service convention-oriented hotel near Tampa Convention Center and downtown, competing for corporate groups and conventions in the same Tampa market.
• JW Marriott Tampa Water Street: Luxury-tier Marriott property in downtown Tampa, positioned in the same premium/luxury segment within the same MSA, sharing corporate and leisure transient demand as well as high-end group business.
• Hilton Tampa Downtown: Hilton-branded full-service hotel in downtown Tampa adjacent to Tampa Convention Center, directly competing for group bookings and corporate travelers in overlapping submarkets.
• Tampa Marriott Water Street: Flagship Marriott full-service hotel in Tampa's Water Street district, directly comparable full-service property in the same metropolitan market competing for overlapping corporate and group business.
• Le Méridien Tampa: Marriott-affiliated boutique full-service hotel in Tampa, conceptually comparable as a soft-branded/Marriott-distributed property targeting similar design-conscious travelers in the same market.
• Grand Hyatt Tampa Bay: Full-service luxury resort-style hotel in Tampa with comparable meeting space, multiple F&B outlets, and tier-1 loyalty program (World of Hyatt) reach, serving similar business and leisure segments.
• The Tampa Edition: Marriott luxury boutique property in Tampa under the Edition brand, competing within the same Tribute/luxury tier for design-conscious leisure and corporate travelers in Tampa.

Others

• HEI Hotels & Resorts (operator peer): Third-party hotel management company that operates The Westshore Grand; relevant operator comparability on cost structure, revenue management, and brand affiliation strategy across their managed portfolio.

Emerging players

• AC Hotel Tampa Downtown: Newer Marriott select-service property in downtown Tampa, overlapping on demand for business travelers near the Westshore/downtown corridor but operating in a more limited-service tier.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/WestshoreGrand
• Facebookfacebook.com/TheWestshoreGrand
• LinkedInlinkedin.com/company/the-westshore-grand

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The Westshore Grand