BlueRidgeNow
BlueRidgeNow is the digital arm of the Hendersonville Times-News, a Gannett/USA TODAY Network local newspaper covering news, sports, opinion, and classifieds for Hendersonville and Western North Carolina via web, print, eNewspaper, and newsletters.
- Company typePrivate
- Founded1999
- HeadquartersHendersonville, United States
- Headcount11–50
- GTM typeB2C
- OfferingDigital Commerce or Content
What BlueRidgeNow does
BlueRidgeNow (blueridgenow.com) is the digital publishing operation of the Hendersonville Times-News, a local newspaper serving Hendersonville and the broader Western North Carolina region. It is part of Gannett's USA TODAY Network and operates from its newsroom at 106 Henderson Crossing Plaza, Hendersonville, NC. The company delivers local news, politics, high school and regional sports (notably NCHSAA coverage), entertainment, opinion, obituaries, real estate, classifieds, and public notices across a hybrid print-digital platform that includes the physical Times-News, the blueridgenow.com website, an eNewspaper digital replica, mobile-friendly web access, social channels (Facebook, X/Twitter), and email newsletters.
The underlying technology is a standard web publishing platform with a digital content management system; there are no proprietary AI or differentiated technical features disclosed. The product set is organized as a platform-plus-modules architecture: the core news site is supplemented by eNewspaper, a Jobs Marketplace powered by Jobcase, Real Estate listings, Newspaper Archives spanning 1999-present, Classifieds, and email newsletter subscriptions.
The business model rests on three recurring streams: digital subscriptions, print subscriptions (physical Times-News delivery), and advertising (display, classifieds, and cross-network USA TODAY Network advertising). Go-to-market is direct-to-consumer and direct-to-local-business, with no disclosed pricing tiers, no enterprise anchor accounts, and a small staff (11-50 employees per firmographics, with 2 named local staff in news and sports). Revenue, ARR, and financial metrics are not disclosed at the BlueRidgeNow entity level.
BlueRidgeNow firmographics
Firmographics- Name
- BlueRidgeNow
- Legal name
- BlueRidgeNow
- Website
- https://blueridgenow.com
- Company type
- Private
- Founded year
- 1999
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- BlueRidgeNow is the digital arm of the Hendersonville Times-News, a Gannett/USA TODAY Network local newspaper covering news, sports, opinion, and classifieds for Hendersonville and Western North Carolina via web, print, eNewspaper, and newsletters.
- Ownership category
- akta.pro rank
BlueRidgeNow industry classification
Industry- Product category
- Local Digital News Publishing
- NAICS
- Newspaper Publishers (513110), Periodical Publishers (513120), Web Search Portals and All Other Information Services (519290)
- SIC
- Newspapers: Publishing Or Publishing & Printing (2711), Periodicals: Publishing Or Publishing & Printing (2721)
- akta.pro primary industry
- Local & Regional Newspapers (Print & Digital) (MPAJADAB)
- akta.pro secondary industries
- Newsletters & Email-Based News Publishers (B2B/B2C) (MPAJADAJ), News & Content Aggregation Portals (BPAMAAAI), Blogging & Website Publishing Platforms (MPACAIAB)
Keywords
Where BlueRidgeNow is headquartered
LocationHeadquarters
- HQ city
- Hendersonville
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
BlueRidgeNow business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales
Revenue model
- Digital Subscriptions: Subscription-based access to digital content including eNewspaper and online articles
- Print Subscriptions: Physical newspaper delivery subscription (Times-News)
- Advertising: Display advertising, classifieds, and marketing solutions for local businesses. Advertise with USA TODAY Network options available.
Go-to-market motion1 record
Distribution channels4 records
Marketing channels5 records
BlueRidgeNow product offering
Product offeringCore offering
BlueRidgeNow is the digital presence of the Hendersonville Times-News, a local newspaper operating as part of Gannett's USA TODAY Network. It publishes local news, sports (including NCHSAA high school coverage), entertainment, opinion, obituaries, real estate listings, classifieds, and public notices for Hendersonville, NC and surrounding Western North Carolina communities, distributed via the blueridgenow.com website, print edition, eNewspaper, mobile-friendly access, and email newsletters.
Product overview
BlueRidgeNow (blueridgenow.com) is a local digital news website and part of the USA TODAY Network, providing comprehensive coverage of local news, politics, sports, entertainment, opinion, real estate, and public notices for Hendersonville, NC and Western North Carolina. The site operates as a platform-plus-modules architecture, with the core news platform providing editorial content supplemented by subscriber features including eNewspaper access, a Jobs Marketplace powered by Jobcase, Real Estate listings, Classifieds, Newspaper Archives dating back to 1999, and email newsletter subscriptions. The site is owned by Gannett Company and is affiliated with the Asheville Citizen Times.
Differentiator
Problem solved
Functional benefit
Products and services
- BlueRidgeNow Website Local digital news website providing coverage of local news, politics, sports, entertainment, opinion, real estate, obituaries, and public notices for Hendersonville, NC and Western North Carolina readers.
- Hendersonville Times-News (Print Edition)
Companies that use BlueRidgeNow
Customer profileSegments2 records
Ideal customer profiles2 records
BlueRidgeNow technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
BlueRidgeNow partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- USA TODAY NetworkcoreBlueRidgeNow is part of the Gannett/USA TODAY Network, providing access to national content, shared technology platforms, advertising networks, and syndication agreements across the network.
Scale indicators2 records
Recent moves1 record
Expansion highlights4 records
BlueRidgeNow competitors and assessment
Company assessmentOthers
- WLOS (ABC Affiliate): Local TV news station covering Western North Carolina including Hendersonville. Competes for the same local news audience and advertiser dollars, though through broadcast rather than print/digital.
Direct peers
- Mountain Xpress: Alternative weekly newspaper covering Asheville and Western North Carolina with overlapping local news, arts, and opinion coverage. Competes with BlueRidgeNow for the same regional audience.
- The Transylvania Times: Local newspaper serving Transylvania County, NC, which is explicitly named in BlueRidgeNow's service area. Direct competitor for local news, advertising, and obituaries in an overlapping Western NC geography.
- Asheville Citizen Times: Another Gannett-owned local newspaper serving Western North Carolina, explicitly affiliated with BlueRidgeNow per the company product overview. Covers Asheville and adjacent markets with overlapping content categories and shared Gannett infrastructure.
- Smoky Mountain News: Independent local newspaper covering Western North Carolina, including the same regional footprint as BlueRidgeNow. Directly competes for the same local readership and advertising base in the Hendersonville/WNC region.
Regional players
- Hendersonville Lightning: Hyperlocal print and digital news outlet serving Hendersonville, NC — directly overlapping with BlueRidgeNow's primary market for local news readership and small-business advertising.
- Tryon Daily Bulletin: Community newspaper serving Tryon and the surrounding Foothills region near the NC/SC border. Geographically adjacent to BlueRidgeNow's Western NC market with comparable local news and advertising offerings.
Broad incumbents
- USA TODAY: Flagship national brand of Gannett's USA TODAY Network, of which BlueRidgeNow is a member. Provides national content, syndication, and shared advertising infrastructure that BlueRidgeNow leverages.
- Greenville News: Another Gannett/USA TODAY Network local publication serving upstate South Carolina. Uses the same shared technology platform and advertising network as BlueRidgeNow, illustrating the network-wide comparable model.
- Gannett (parent network publications): Parent company and broader USA TODAY Network of local publications spanning hundreds of US markets. Provides the structural and commercial context in which BlueRidgeNow operates and competes.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
BlueRidgeNow social profiles
Digital presenceBlueRidgeNow financial estimates
Financial estimateRevenue estimate
Valuation estimate
BlueRidgeNow leadership team
Management profileNumber of profiles
Profiles2 records
BlueRidgeNow funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
BlueRidgeNow M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about BlueRidgeNow
What does BlueRidgeNow do?
BlueRidgeNow is the digital presence of the Hendersonville Times-News, a local newspaper operating as part of Gannett's USA TODAY Network. It publishes local news, sports (including NCHSAA high school coverage), entertainment, opinion, obituaries, real estate listings, classifieds, and public notices for Hendersonville, NC and surrounding Western North Carolina communities, distributed via the blueridgenow.com website, print edition, eNewspaper, mobile-friendly access, and email newsletters.
Is BlueRidgeNow a public or private company?
BlueRidgeNow is a private company. It is classified as corporate owned and is currently operating.
When was BlueRidgeNow founded?
BlueRidgeNow was founded in 1999. It employs 11 to 50 people.
Where is BlueRidgeNow based?
BlueRidgeNow is headquartered in Hendersonville, United States, in the North America region.
How does BlueRidgeNow make money?
Three revenue lines are on record. Digital Subscriptions are the primary driver. The others are print Subscriptions and advertising.
Who are BlueRidgeNow's main competitors?
WLOS (ABC Affiliate) is listed as an others. Direct peers are Mountain Xpress, The Transylvania Times, Asheville Citizen Times and Smoky Mountain News. Regional players are Hendersonville Lightning and Tryon Daily Bulletin. Broad incumbents are USA TODAY, Greenville News and Gannett (parent network publications).
Does BlueRidgeNow have an API?
No public API is recorded for BlueRidgeNow.
What industry is BlueRidgeNow in?
BlueRidgeNow's product category is Local Digital News Publishing. Its primary akta.pro industry code is MPAJADAB, Local & Regional Newspapers (Print & Digital), with a secondary code of MPAJADAJ, Newsletters & Email-Based News Publishers (B2B/B2C). Its NAICS code is 513110 and its SIC code is 2711.