Synergy North

What Synergy North does

Synergy North Corporation is a privately held, regulated municipal electricity distribution company headquartered in Thunder Bay, Ontario. Formed on January 1, 2019 through the merger of Thunder Bay Hydro and Kenora Hydro, the utility holds exclusive franchise rights within its OEB-defined service territory and distributes electricity to more than 56,000 residential and commercial customers via a network exceeding 1,400 kilometres of overhead and underground power lines spanning the cities of Thunder Bay and Kenora in Northwestern Ontario. Revenue is generated through OEB-approved regulated distribution rates, with customers choosing between Time-of-Use, Ultra-Low Overnight, and Tiered pricing plans billed on a monthly usage basis.

The company operates a unified customer-facing platform, MyEnergy, powered by Smart Energy Water, which integrates online bill payment, paperless billing, energy usage analytics, account management, Green Button Connect third-party data sharing, and a Demand Response program that automates smart-thermostat load reduction during peak events in exchange for bill credits. Complementary infrastructure includes a real-time outage map and reporting system, advanced digital Load Capacity and Embedded Generation Maps for developers, and a community engagement platform (Have Your Say) for stakeholder consultation. Operations are supported by SCADA-controlled substations, smart metering, and physical operations centres in Thunder Bay and Kenora, with 24-hour emergency response capability. Wholly-owned subsidiaries include Thunder Bay Hydro Corporation, Thunder Bay Hydro Utility Services Inc., and Thunder Bay Hydro Renewable Power Incorporated.

Synergy North sells only to customers within its regulated service territory and does not compete on price or marketing; rather, customer acquisition is automatic for new connections in its franchise area. Beyond regulated distribution, the utility earns incremental fee or incentive revenue from conservation programs, demand-response bill credits (capped), EV and solar incentive programs, and Business Energy Advocate advisory services. The company participates in regulatory innovation funding through the OEB Innovation Sandbox Challenge and the IESO Grid Innovation Fund, partnering with Powerconsumer Inc., Confederation College, and Blackstone Energy Services on grid flexibility and local energy projects. As a private municipal corporation with no disclosed equity backers and 51–100 employees, Synergy North reinvests operating cash flow into network maintenance, digital customer service enhancements, and rate-base growth approved by the OEB.

Name

Synergy North

Legal name

Synergy North Corporation

Website

https://synergynorth.ca

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

51–100 employees

Short description

Synergy North is a regulated Ontario electricity distribution utility formed in 2019 from the merger of Thunder Bay Hydro and Kenora Hydro, serving more than 56,000 residential and commercial customers across Thunder Bay and Kenora via 1,400+ km of power lines under OEB oversight.

Ownership category

akta.pro rank

Product category

Electricity Distribution

NAICS

Electric Power Generation, Transmission and Distribution (2211)

SIC

Electric & Other Services Combined (4931)

akta.pro primary industry

Electric Cooperatives (Rural/Member-Owned Utilities) (EUADABAC)

akta.pro secondary industries

DER Dispatch, Aggregation & Virtual Power Plant (VPP) Integration (EUADALAI), Interconnection, Permitting & Grid Services for DERs (EUAMAJAH)

Keywords

• Electricity distribution
• Power distribution utility
• Regulated energy services
• Utility billing services
• Outage management

Headquarters

HQ city

Thunder Bay

HQ country

Canada

HQ region

North America

Offices3 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Infrastructure, Personnel, Operations, Technology or R&D, Marketing or Sales

Revenue model

1. Electricity Distribution: Core revenue from distributing electricity to over 56,000 customers across Thunder Bay and Kenora through a network of over 1,400 kilometres of overhead and underground power lines. Revenue is derived from regulated distribution rates approved by the Ontario Energy Board.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels6 records

Core offering

Synergy North is a regulated local electricity distribution utility that delivers power to over 56,000 residential and commercial customers across Thunder Bay and Kenora in Northwestern Ontario through a network of more than 1,400 kilometres of overhead and underground power lines. The utility provides account management, billing, payment processing, outage reporting and mapping, demand response programs, energy conservation programs, and customer engagement services under rates approved by the Ontario Energy Board.

Product overview

Synergy North operates as a single-platform electricity distribution utility offering a unified customer portal (MyEnergy) supplemented by multiple service modules. The core offering centers on electricity distribution to 56,000+ customers in Thunder Bay and Kenora, delivered through the MyEnergy/Smart Customer Mobile platform for account management, billing, and usage tracking. Key product modules include: Demand Response Program (smart thermostat integration for automated load management), Green Button Connect (third-party data access API), multiple pricing plan options (Time-of-Use, Ultra-Low Overnight, Tiered Rates), EV and Solar incentive programs, and the Have Your Say community engagement platform. Additional services include real-time outage mapping, online bill payment, and financial assistance programs, all integrated through the Smart Energy Water-powered customer portal.

Differentiator

Problem solved

Functional benefit

Brands

• MyEnergy: Customer portal for online account management, bill viewing, and energy usage tracking
• Be Power Safe
• Hit the Brakes! Not Us
• Green Button Connect

Products and services

• Electricity Distribution Service Regulated electricity distribution to over 56,000 residential and commercial customers across Thunder Bay and Kenora service territories through a network of over 1,400 kilometres of overhead and underground power lines, with rates approved by the Ontario Energy Board.
• MyEnergy Customer Portal Online customer account management portal powered by the Smart Energy Water platform, allowing customers to view bills, track energy usage, manage accounts, sign up for paperless billing, enroll in programs, and make payments.
• Smart Customer Mobile App Mobile application enabling customers to manage electricity accounts, view bills, track energy consumption, and access services on mobile devices.
• Outage Map Real-time interactive map displaying current and planned power outages in Thunder Bay and Kenora service territories, with estimated restoration times and outage boundaries.
• Outage Reporting System Online system for customers to report power outages, damaged equipment, downed wires, and other electrical emergencies with issue categorization and location tracking.
• Demand Response Program

Segments2 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration6 records

AI capability1 record

Feature4 records

Partnerships

Four partnerships are on record, tiered core and minor.

• Confederation CollegecoreStrategic or Co-development Partner · 10 October 2025Partner in the $3.2 million IESO Grid Innovation Fund investment for innovative local energy project in Thunder Bay. Confederation College is involved in collaborative energy innovation initiatives.
• Blackstone Energy ServicescoreStrategic or Co-development Partner · 10 October 2025Partner in the $3.2 million IESO Grid Innovation Fund investment for innovative local energy project in Thunder Bay.
• Boyden CanadaminorOthers · 27 May 2024Executive search firm engaged by Synergy North Board of Directors to conduct comprehensive search for new President and CEO following Tim Wilson's retirement.
• Powerconsumer Inc.coreStrategic or Co-development Partner · 24 November 2023Synergy North is a distributor partner on a project with Powerconsumer Inc. selected for OEB Innovation Sandbox Challenge funding. Powerconsumer will leverage existing pilot projects to enable scalable flexibility markets, allowing customers to modify their electricity usage patterns using resources such as electric vehicles, battery storage, and backup generation.

Scale indicators4 records

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• EPCOR Utilities: Large Canadian utility providing electricity and water distribution services across multiple provinces including Ontario. Comparable as a regulated municipal utility with distribution operations, though operating at significantly larger scale and broader geographic footprint than Synergy North.
• Hydro One: Ontario's largest electricity transmission and distribution utility, serving ~1.4 million customers across the province. Comparable as fellow Ontario Energy Board-regulated LDC/transmitter with overlapping regulatory framework, though significantly larger and serving broader geographies than Synergy North's Thunder Bay/Kenora territory.

Direct peers

• Toronto Hydro: Municipal electricity distributor serving ~785,000 customers in the City of Toronto under OEB regulation. Direct comparable as fellow Ontario municipal LDC with rate-regulated distribution, customer portal, demand response programs, EV/solar incentives, and grid modernization initiatives.
• Alectra Utilities: Largest municipally-owned LDC in Ontario serving ~1 million customers in the Greater Toronto Area. Comparable as an Ontario municipal electricity distributor operating under OEB regulation with similar customer portal, demand response, and energy conservation program offerings, but at materially greater scale.
• PUC Distribution (Sault Ste. Marie): Municipal electricity and water distribution utility serving Sault Ste. Marie, Ontario under OEB regulation. Comparable as a small Northern Ontario municipal utility with similar regulatory environment, climate challenges, and customer service territory profile to Synergy North.
• Oakville Hydro: Ontario municipal LDC serving Oakville under OEB regulation. Comparable as a mid-sized Ontario municipal electricity distributor with similar rate-regulated distribution model, time-of-use pricing, and customer portal/demand response program offerings.
• Algoma Power (subsidiary of FortisOntario): Regulated Ontario LDC serving Algoma District in Northern Ontario under OEB regulation. Comparable to Synergy North as a fellow Northern Ontario electricity distributor serving geographically dispersed small communities with similar climate, infrastructure, and regulatory conditions.
• Enova Energy: Community-owned Ontario LDC serving Kitchener-Wilmot area under OEB regulation. Comparable as a smaller Ontario municipal electricity distributor with similar rate-regulated structure, customer portal, and conservation program offerings, though slightly larger in scale.
• Newmarket-Tay Power Distribution: Municipal electricity distributor serving Newmarket and Tay, Ontario under OEB regulation. Comparable as a small Ontario municipal LDC with similar regulatory structure, customer portal, and embedded generation/solar program offerings to Synergy North.
• Burlington Hydro: Municipal electricity distributor serving Burlington, Ontario under OEB regulation with ~70,000 customers. Highly comparable to Synergy North as a mid-sized Ontario municipal LDC with similar service territory structure, regulatory framework, and customer engagement programs.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/SynergyNorth
• Xx.com/north_synergy
• YouTubeyoutube.com/@SynergyNorth
• LinkedInlinkedin.com/company/synergy-north

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Subsidiaries3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Synergy North