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Oneiros

Full company profile

uuid000m3vw

Namestring
Oneiros
Websiteurl
oneiros.it
Company typeenum
Private
Founded yearint
2022
Short descriptiontext

Oneiros is an Italy-based private company founded in 2022 that describes itself as a sensory marketing research centre focused on the study and evolution of rides and entertainment, operating with 1–10 employees in Bergantino.

Ownership categoryenum
Headcount rangeband
1–10
akta.pro rankint
HeadquartersBergantino, Italy
HQ citystring
Bergantino
HQ countrystring
Italy
HQ regionstring
Europe
Markets served

Serves global market

Keyword5 values
sensory marketing research, entertainment research services, ride experience analysis, experiential marketing insights, amusement ride research
NAICS code1 code
  • All Other Amusement and Recreation Industries71399
SIC code1 code
  • Services-Miscellaneous Amusement & Recreation7990
Product category
Sensory Marketing Research Services
Social media profiles1 record
Cost components2 values
Personnel, Operations
GTM typeB2B
B2B
Offering typeServices
Services
Core offering1 text field

Oneiros is a sensory marketing research centre that studies the evolution of rides and entertainment experiences. The company delivers sensory marketing research and analysis services to clients in the amusement ride and entertainment industry, applying sensory marketing methodologies to evaluate and improve ride and entertainment experiences.

Differentiator
Functional benefit
Problem solved
Product and service1 record
1Sensory Marketing Research Services
CategoryMarket Research
Description

Sensory marketing research and analysis services focused on the study and evolution of rides and entertainment experiences. The service is designed for entertainment companies, amusement park operators, and ride manufacturers seeking specialized sensory marketing insights.

No data
Peers9 records
TypeBroad incumbent
Description

Vekoma is a Dutch/Italian amusement ride manufacturer with operations near Bergantino — comparable to Oneiros as a co-located participant in the global rides industry and a candidate client for sensory-marketing research during ride development.

TypeDirect peer
Description

Forrec is a themed entertainment design consultancy that creates theme parks, water parks, and resorts — directly comparable to Oneiros as an advisory firm working at the intersection of entertainment, guest experience, and ride design.

TypeDirect peer
Description

Thinkwell Group is a consultancy that plans, designs, and produces themed entertainment attractions globally — directly comparable to Oneiros as a research-and-advisory firm serving the rides and entertainment industry.

TypeBroad incumbent
Description

Zamperla is a major Italian manufacturer of amusement rides and attractions — comparable to Oneiros because it operates inside the same Italian rides and entertainment ecosystem and could plausibly commission sensory marketing research for new ride concepts.

TypeDirect peer
Description

PGAV Destinations is a master planning and design firm for theme parks, attractions, and entertainment venues — comparable to Oneiros as a strategic/research partner serving the global rides and entertainment industry.

TypeRegional player
Description

Gardaland is Italy's largest amusement park, located in northern Italy — directly comparable to Oneiros as a regional Italian theme park that could be a primary local client for sensory marketing research on rides and entertainment.

TypeEmerging player
Description

Sally Corporation designs and manufactures interactive dark rides and attractions for theme parks and FECs — comparable to Oneiros because its work sits at the intersection of ride engineering and guest sensory experience design.

TypeBroad incumbent
Description

Mack Rides is a German manufacturer of amusement rides and roller coasters — comparable to Oneiros as a major global ride manufacturer that could plausibly commission sensory-marketing research on new attraction concepts.

TypeBroad incumbent
Description

Merlin Entertainments operates global theme parks and attractions including LEGOLAND and Madame Tussauds — comparable to Oneiros as a global rides and entertainment operator that could buy sensory-marketing research for guest experience design.

Market position
Customer concentration

Classification, Details

Ideal customer profile1 record

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Core technology
Revenue estimate
Valuation estimate
Number of profiles
No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Oneiros

Sensory Marketing Research Servicesoneiros.it

Oneiros is an Italy-based private company founded in 2022 that describes itself as a sensory marketing research centre focused on the study and evolution of rides and entertainment, operating with 1–10 employees in Bergantino.

Oneiros firmographics

Firmographics
Name
Oneiros
Website
https://oneiros.it
Company type
Private
Founded year
2022
Headcount range
1–10 employees
Short description
Oneiros is an Italy-based private company founded in 2022 that describes itself as a sensory marketing research centre focused on the study and evolution of rides and entertainment, operating with 1–10 employees in Bergantino.
Ownership category
akta.pro rank

Where Oneiros is headquartered

Location

Headquarters

HQ city
Bergantino
HQ country
Italy
HQ region
Europe

Markets served

Oneiros business model

Business model
GTM type
B2B
Offering type
Services
Cost components
Personnel, Operations

Oneiros product offering

Product offering

Core offering

Oneiros is a sensory marketing research centre that studies the evolution of rides and entertainment experiences. The company delivers sensory marketing research and analysis services to clients in the amusement ride and entertainment industry, applying sensory marketing methodologies to evaluate and improve ride and entertainment experiences.

Differentiator

Problem solved

Functional benefit

Products and services

  • Sensory Marketing Research Services Sensory marketing research and analysis services focused on the study and evolution of rides and entertainment experiences. The service is designed for entertainment companies, amusement park operators, and ride manufacturers seeking specialized sensory marketing insights.

Companies that use Oneiros

Customer profile

Ideal customer profiles1 record

Oneiros technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Oneiros competitors and assessment

Company assessment

Broad incumbents

  • Vekoma: Vekoma is a Dutch/Italian amusement ride manufacturer with operations near Bergantino — comparable to Oneiros as a co-located participant in the global rides industry and a candidate client for sensory-marketing research during ride development.
  • Zamperla: Zamperla is a major Italian manufacturer of amusement rides and attractions — comparable to Oneiros because it operates inside the same Italian rides and entertainment ecosystem and could plausibly commission sensory marketing research for new ride concepts.
  • Mack Rides: Mack Rides is a German manufacturer of amusement rides and roller coasters — comparable to Oneiros as a major global ride manufacturer that could plausibly commission sensory-marketing research on new attraction concepts.
  • Merlin Entertainments: Merlin Entertainments operates global theme parks and attractions including LEGOLAND and Madame Tussauds — comparable to Oneiros as a global rides and entertainment operator that could buy sensory-marketing research for guest experience design.

Direct peers

  • Forrec: Forrec is a themed entertainment design consultancy that creates theme parks, water parks, and resorts — directly comparable to Oneiros as an advisory firm working at the intersection of entertainment, guest experience, and ride design.
  • Thinkwell Group: Thinkwell Group is a consultancy that plans, designs, and produces themed entertainment attractions globally — directly comparable to Oneiros as a research-and-advisory firm serving the rides and entertainment industry.
  • PGAV Destinations: PGAV Destinations is a master planning and design firm for theme parks, attractions, and entertainment venues — comparable to Oneiros as a strategic/research partner serving the global rides and entertainment industry.

Regional players

  • Gardaland: Gardaland is Italy's largest amusement park, located in northern Italy — directly comparable to Oneiros as a regional Italian theme park that could be a primary local client for sensory marketing research on rides and entertainment.

Emerging players

  • Sally Corporation: Sally Corporation designs and manufactures interactive dark rides and attractions for theme parks and FECs — comparable to Oneiros because its work sits at the intersection of ride engineering and guest sensory experience design.

Market position

Customer concentration

Oneiros social profiles

Digital presence

Oneiros financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Oneiros leadership team

Management profile

Number of profiles

Oneiros funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Oneiros M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Oneiros

What does Oneiros do?

Oneiros is a sensory marketing research centre that studies the evolution of rides and entertainment experiences. The company delivers sensory marketing research and analysis services to clients in the amusement ride and entertainment industry, applying sensory marketing methodologies to evaluate and improve ride and entertainment experiences.

When was Oneiros founded?

Oneiros was founded in 2022. It employs 1 to 10 people.

Where is Oneiros based?

Oneiros is headquartered in Bergantino, Italy, in the Europe region.

Who are Oneiros's main competitors?

Broad incumbents on record are Vekoma, Zamperla, Mack Rides and Merlin Entertainments. Direct peers are Forrec, Thinkwell Group and PGAV Destinations. Gardaland is listed as a regional player. Sally Corporation is listed as an emerging player.

Does Oneiros have an API?

No public API is recorded for Oneiros.

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