RickliS coffee roastery
- Company typePrivate
- Founded1958
- HeadquartersUznach, Switzerland
- Headcount11–50
- GTM typeB2C
- OfferingHardware or Manufacturing
What RickliS coffee roastery does
RickliS Kaffeerösterei is a family-owned Swiss coffee roastery headquartered at Burgerfeldstrasse 14, Uznach, Switzerland, incorporated as Ernst Rickli AG and operating continuously since 1958. The company roasts coffee in-house at its Uznach facility, with production powered by solar energy, and sells a portfolio that spans whole-bean blends (29 products), single-origin coffees, E.S.E. (Easy Serving Espresso) pads, home-compostable Nespresso-compatible capsules, cold brew, coffee machines, the Floragold tea line (34 SKUs across 10 varieties), roasted peanuts, gift baskets, and a co-developed coffee liqueur with Destillerie Brunner.
The business operates a direct-to-consumer go-to-market through its e-commerce platform ricklis.ch, supplemented by on-site retail at the Uznach roastery. Distribution is domestic-only: deliveries are restricted to Switzerland, with free shipping above CHF 50 and same-day dispatch for orders placed before 11am. Revenue mixes one-time product sales with recurring subscriptions, including a no-contract individual coffee subscription (5% discount from the second delivery, flexible cadence) and tiered Büroabo office subscriptions for 2–4, 4–6, and 6–8 persons that bundle subsidized E.S.E. machines with multi-month pad commitments. Pricing is quoted in Swiss Francs across coffee products (e.g., Coffea machine CHF 189, La Piccola Deluxe CHF 459, Infinity CHF 699) and adjunct categories such as liqueur (CHF 27.50–37.50), gift baskets, and vouchers (CHF 50/100/150).
The customer base is split between individual Swiss home coffee enthusiasts — the primary segment — and small/medium offices, with sustainability positioning (Fairtrade, Bio, compostable capsules) as a recurring brand pillar. Marketing relies on organic channels (Facebook, Instagram, LinkedIn), email newsletter, SEO, a coffee lexicon/knowledge base, and a bonus point loyalty program. Headcount is reported at 11–50 employees, no external funding rounds, parent companies, or M&A activity are disclosed, and there are no public patents or regulatory actions.
RickliS coffee roastery firmographics
Firmographics- Name
- RickliS coffee roastery
- Legal name
- Ernst Rickli AG
- Website
- https://ricklis.ch
- Company type
- Private
- Founded year
- 1958
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
RickliS coffee roastery industry classification
Industry- Product category
- Specialty Coffee Roastery
- NAICS
- Coffee and Tea Manufacturing (311920), Other Specialty Food Retailers (44529)
- akta.pro primary industry
- Instant Coffee & Coffee Extract Manufacturing (AFAFADAD)
- akta.pro secondary industries
- Single-Serve Coffee (Pods, Capsules) (CRADAHAH), Specialty Coffee & Tea Retail (Beans, Leaves, Accessories) (CRAHAGAI)
Keywords
Where RickliS coffee roastery is headquartered
LocationHeadquarters
- HQ city
- Uznach
- HQ country
- Switzerland
- HQ region
- Europe
Offices1 record
Markets served
RickliS coffee roastery business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure
Revenue model
- Coffee Product Sales: One-time product sales including whole bean coffee, ground coffee, E.S.E. pads, compostable capsules, and cold brew. Products available in various sizes (250g, 500g, 1kg) and formats (beans, pads, capsules)
- Coffee Subscriptions: Recurring subscription model delivering coffee monthly, bi-monthly, or quarterly with 5% discount from second delivery. Includes individual subscriptions and office bundles (Büroabo) with bundled machine and pad deliveries over 6-10 month terms
- Coffee Machines and Equipment: Sales of coffee machines including E.S.E. pad machines (Coffea, La Piccola, Barista, Infinity) and Sjöstrand capsule machines, plus accessories
- Gift Products and Vouchers: Sales of gift baskets (Winterzauber, Piccola Siesta, Italia, etc.), coffee liqueur, and gift vouchers in various denominations
- Tea and Accessories: Sales of tea products including Floragold brand (10 varieties: black, green, fruit, herbal, rooibos) and accessories
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Coffea Pad Machine (White): Entry-level E.S.E. machine |
| One time/ perpetual license | Pay-as-you-go | La Piccola: Manual E.S.E. machine made in Italy |
| One time/ perpetual license | Pay-as-you-go | La Piccola Deluxe: Programmable E.S.E. machine with ceramic water tank |
| One time/ perpetual license | Pay-as-you-go | Barista: Programmable E.S.E. machine |
| One time/ perpetual license | Pay-as-you-go | Infinity: Professional E.S.E. machine for office/gastronomy |
| One time/ perpetual license | Pay-as-you-go | Sjöstrand Capsule Machine Starter Set |
| Subscription | Monthly | Individual Coffee Subscription |
| Subscription | Multi-year contract | Office Subscription 2-4 persons (6 months) |
| Subscription | Multi-year contract | Office Subscription 4-6 persons (8 months) |
| Subscription | Multi-year contract | Office Subscription 6-8 persons (10 months) |
| One time/ perpetual license | Pay-as-you-go | Degustation Set: 8x 250g coffee varieties |
| One time/ perpetual license | Pay-as-you-go | RickliS Coffee Liqueur 200ml |
| One time/ perpetual license | Pay-as-you-go | RickliS Coffee Liqueur 500ml |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels7 records
RickliS coffee roastery product offering
Product offeringCore offering
RickliS Kaffeerösterei roasts and sells fresh specialty coffee daily at its facility in Uznach, Switzerland. Its product portfolio includes whole bean coffee, single origin coffees, compostable Nespresso-compatible capsules, E.S.E. espresso pads, cold brew coffee, coffee machines, tea, and roasted peanuts. It also offers individual and office coffee subscriptions with recurring deliveries across Switzerland.
Product overview
RickliS Kaffeerösterei is a family-owned Swiss coffee roastery founded over 65 years ago, offering a comprehensive coffee and beverage portfolio. The core product line includes whole bean coffees (Bohnenkaffee), single origins, compostable Nespresso-compatible capsules, E.S.E. pads, and Cold Brew. The subscription service (Kaffee-Abonnement) provides regular deliveries with a 5% discount, while office subscriptions (Büroabo) cater to business customers with bundled pad machine offers. Coffee machines include E.S.E. pad machines (Ascona, Coffea, La Piccola, La Piccola Deluxe, Barista, Infinity) and Sjöstrand capsule machines. Complementary products include Floragold teas, roasted peanuts, accessories, the RickliS coffee liqueur (co-developed with Destillerie Brunner), and various Italian specialty gift baskets. The company also operates a bonus/loyalty system. Production is powered by solar energy in Uznach, Switzerland.
Differentiator
Problem solved
Functional benefit
Brands
- Ernst Rickli AG: Legal entity name for the company
Products and services
- RickliS Coffee Beans (Bohnenkaffee)
Companies that use RickliS coffee roastery
Customer profileSegments2 records
Ideal customer profiles2 records
RickliS coffee roastery technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
RickliS coffee roastery partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Destillerie BrunnerminorRickliS partnered with Destillerie Brunner to co-develop a coffee liqueur. The liqueur combines craftsmanship, quality, and enjoyment, using RickliS's fairtrade and bio-certified Viva coffee as the base spirit. Available in 200ml (CHF 27.50) and 500ml (CHF 37.50) formats at 20% alcohol volume.
Scale indicators5 records
Recent moves5 records
RickliS coffee roastery competitors and assessment
Company assessmentDirect peers
- Blaser Café: Blaser Café is a long-established Swiss specialty coffee roaster founded in Bern, serving D2C, foodservice, and B2B channels with a comparable heritage brand, multi-format portfolio (beans, pads, capsules), and Swiss quality positioning that closely mirrors RickliS.
- Rast Kaffee: Rast Kaffee is a Swiss specialty roastery with D2C e-commerce, subscription offerings, and a focus on third-wave quality and sustainability—directly comparable to RickliS in customer base, product formats, and Swiss market positioning.
- CoffeeB: CoffeeB (by Migros) produces home-compostable coffee balls and capsules for its own closed system, offering a competing Swiss compostable single-serve solution. It targets the same sustainability-conscious Swiss coffee consumer as RickliS.
- Café Royal (Delica): Café Royal is a Swiss capsule and pad brand owned by Delica (Migros industry), widely distributed through Swiss grocery retail. It directly competes with RickliS in Nespresso-compatible capsule and E.S.E. pad categories with stronger mass-market distribution.
- Henauer Kaffee: Henauer Kaffee is a Zurich-based Swiss specialty roastery offering D2C coffee, machines, and accessories with a focus on quality and personal service—a direct comparable in scale, target customer, and Swiss specialty positioning.
Broad incumbents
- Mövenpick Kaffee: Mövenpick Kaffee operates a broad coffee brand with retail presence across Swiss grocery and foodservice, offering coffee beans, pads, capsules, and machines. As a wider incumbent it competes on shelf space and brand recognition in overlapping categories.
- Nespresso (Nestlé): Nespresso is the global capsule market leader and dominant Swiss player in the format that RickliS's compostable capsules target. While a much larger incumbent, Nespresso defines the category economics, IP boundaries, and competitive intensity RickliS operates within.
- Illy Caffè: Illy is a global Italian premium coffee company with a strong D2C, retail, and foodservice presence including E.S.E. pods. While not Swiss, Illy competes for premium Swiss consumers and represents a benchmark for international specialty D2C coffee scale.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
RickliS coffee roastery social profiles
Digital presenceRickliS coffee roastery financial estimates
Financial estimateRevenue estimate
Valuation estimate
RickliS coffee roastery leadership team
Management profileNumber of profiles
RickliS coffee roastery funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
RickliS coffee roastery M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about RickliS coffee roastery
What does RickliS coffee roastery do?
RickliS Kaffeerösterei roasts and sells fresh specialty coffee daily at its facility in Uznach, Switzerland. Its product portfolio includes whole bean coffee, single origin coffees, compostable Nespresso-compatible capsules, E.S.E. espresso pads, cold brew coffee, coffee machines, tea, and roasted peanuts. It also offers individual and office coffee subscriptions with recurring deliveries across Switzerland.
Is RickliS coffee roastery a public or private company?
RickliS coffee roastery is a private company. It is classified as family owned and is currently operating.
When was RickliS coffee roastery founded?
RickliS coffee roastery was founded in 1958. It employs 11 to 50 people.
Where is RickliS coffee roastery based?
RickliS coffee roastery is headquartered in Uznach, Switzerland, in the Europe region.
How does RickliS coffee roastery make money?
Five revenue lines are on record. Coffee Product Sales are the primary driver. The others are coffee Subscriptions, coffee Machines and Equipment, gift Products and Vouchers and tea and Accessories.
Who are RickliS coffee roastery's main competitors?
Direct peers on record are Blaser Café, Rast Kaffee, CoffeeB, Café Royal (Delica) and Henauer Kaffee. Broad incumbents are Mövenpick Kaffee, Nespresso (Nestlé) and Illy Caffè.
Does RickliS coffee roastery have an API?
No public API is recorded for RickliS coffee roastery.
What industry is RickliS coffee roastery in?
RickliS coffee roastery's product category is Specialty Coffee Roastery. Its primary akta.pro industry code is AFAFADAD, Instant Coffee & Coffee Extract Manufacturing, with a secondary code of CRADAHAH, Single-Serve Coffee (Pods, Capsules). Its NAICS code is 311920.