SolarProfit

What SolarProfit does

SolarProfit is a Spain-based, BME Growth-listed photovoltaic self-consumption installer that serves both individual homeowners (hogares) and business/industrial customers (empresas) across all 17 autonomous communities through eight directly-operated regional offices. Founded in 2007 as an engineering consultancy supporting PV project planning, the company pivoted in 2013 to offer end-to-end residential and industrial self-consumption solutions and listed on BME Growth in December 2021. Its core offering combines solar panels and intelligent batteries with BSaaS (Battery Software as a Service), a proprietary AI-driven platform that optimizes battery charge and discharge cycles using consumption patterns, weather, and electricity price data — claimed to capture 100% of battery potential versus ~30% for conventional systems — and ProfitEnergy, the group's wholly-owned energy retailer that materializes those savings on customer bills via the Monedero Solar (Solar Wallet).

SolarProfit monetizes across three layers: one-time hardware and installation sales (custom-priced per residential or industrial site with a 25-year Solar-System warranty), a recurring BSaaS software subscription (monthly fee for AI battery optimization), and recurring energy supply margin through ProfitEnergy. Go-to-market is direct-to-customer only — no resellers or distributors — combining field sales for enterprise accounts and an inside-sales motion for residential leads (phone, WhatsApp, email, web form, client portal). The company supports sales and SEO targeting across all 17 autonomous communities and has added aerotermia (air-to-water heat pump) as a complementary product. Disclosed scale includes €101 million consolidated revenue in 2022 (up 158% YoY), 1,000+ employees, a claimed 84% share of Catalonia self-consumption projects as of 2019, and a 669% three-year growth ranking among Europe's fastest-growing companies. Customers span pharmaceuticals, manufacturing, F&B, cosmetics, and hospitality — including Almirall's 6,822-panel, 1,295 MWh/year installation claimed as the largest self-consumption plant in Catalonia — and a 2023 partnership with Airbnb targets sustainable tourism across 400 hosts.

Leadership is anchored by founder and Co-CEO Roger Fernandez Girona. Strategic positioning centers on the integrated hardware + AI software + energy-retail stack, the unique 25-year warranty, and Spanish national coverage as the company's principal defensible assets.

Name

SolarProfit

Legal name

SOLARPROFIT SALES, S.L.U.

Website

https://solarprofit.es

Company type

Public

Founded year

2007

Operating status

Operating

Headcount range

501–1,000 employees

Short description

SolarProfit is a Spain-based, BME Growth-listed installer of photovoltaic solar panels and intelligent battery storage for residential and industrial customers, differentiating via its proprietary BSaaS AI optimization platform, in-house ProfitEnergy retailer, and 25-year total system warranty across eight regional offices.

Ownership category

akta.pro rank

Headquarters

HQ city

Barcelona

HQ country

Spain

HQ region

Europe

Offices8 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Supply Chain, Infrastructure

Revenue model

1. Solar Panel and Battery Installation Sales: One-time sale and installation of photovoltaic solar panel systems with intelligent battery storage for residential homes (hogares) and businesses (empresas). Revenue is generated from the upfront cost of equipment, installation, and associated services.
2. BSaaS (Battery Software as a Service) Subscription: Ongoing software management fee for the BSaaS intelligent battery optimization system. The AI software continuously manages battery charge/discharge cycles, energy trading with the grid, and Solar Wallet accumulation to drive the customer's electricity bill toward zero.
3. ProfitEnergy Energy Retail: Proprietary energy supply through ProfitEnergy, the group's own energy retailer/commercializer. Customers can contract energy supply from ProfitEnergy, creating a recurring energy supply revenue stream.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels4 records

Core offering

SolarProfit sells and installs photovoltaic solar panel systems combined with intelligent battery storage for residential and business customers, managed by its proprietary BSaaS (Battery Software as a Service) AI software that orchestrates self-consumption. The integrated offering pairs the hardware installation with a co-branded energy retail service (ProfitEnergy) designed to drive customer electricity bills to zero through net metering of surplus generation. A 25-year warranty program and ongoing maintenance, plus complementary offerings such as air-source heat pumps, round out the deliverable.

Product overview

SolarProfit offers an integrated photovoltaic self-consumption solution consisting of solar panels, intelligent battery storage managed by the BSaaS (Battery Software as a Service) platform, and ProfitEnergy as the electricity retailer. The BSaaS system is the core technology that differentiates their offering, using AI to optimize battery performance and enable customers to achieve near-zero or zero electricity bills sustainably. Additional products include air-to-water heat pump systems (aerotermia) and a comprehensive 25-year Solar-System warranty covering both the installation and battery up to 16,000 kWh of usage.

Differentiator

Problem solved

Functional benefit

Brands

• BSaaS (Battery Software as a Service): Proprietary software system with artificial intelligence that optimizes photovoltaic installation performance and maximizes energy savings by managing battery storage and energy consumption patterns.
• ProfitEnergy
• Solar-System
• Monedero Solar

Products and services

• Photovoltaic Solar Panels (Placas Solares) Sale and installation of photovoltaic solar panel systems for residential and commercial/industrial customers in Spain, intended to generate on-site electricity and reduce reliance on grid power.
• Intelligent Battery (Batería Inteligente) Lithium battery storage units sold and installed alongside photovoltaic solar panels to store surplus solar generation for later self-consumption, orchestrated by SolarProfit's BSaaS AI software.
• BSaaS (Battery Software as a Service) Proprietary AI software subscription that manages solar generation, battery storage and connected appliances to maximize self-consumption, with an associated Solar Wallet dashboard for customers.
• ProfitEnergy Co-branded energy retail service that sells electricity back to the grid to offset the customer's monthly utility bill, intended to push residential and commercial electricity bills toward zero.
• Photovoltaic Self-Consumption for Businesses (Autoconsumo Fotovoltaico para Empresas) Custom-engineered photovoltaic and battery storage installations for Spanish commercial and industrial customers, paired with the BSaaS software layer and ProfitEnergy retail offset.
• Air-Source Heat Pump Installation (Aerotermia) Sale and installation of air-source heat pumps for residential and business customers as a complementary energy efficiency offering alongside solar and storage.
• Solar for Airbnb Hosts Solar panel and battery installation program tailored for Airbnb hosts, designed to lower the operating energy costs of short-term rental properties.

Quantifiable outcome

• Consolidated revenues of €101 million in 2022, 158% increase vs 2021
• +4 more outcomes

Named customers16 records

Segments2 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability1 record

Feature4 records

Partnerships

One partnership is on record.

• AirbnbcoreGTM or Marketing Partner · 30 November 2023SolarProfit and Airbnb formed a strategic partnership to promote sustainable tourism by offering solar installation solutions to Airbnb hosts. The collaboration benefited 400 hosts and their millions of guests, helping them transition to renewable energy and reduce their carbon footprint in the hospitality/tourism sector.

Scale indicators6 records

Recent moves7 records

Expansion highlights6 records

Broad incumbents

• Sunrun: US leading residential solar installer operating a subscription + storage model. Comparable rooftop PV + battery proposition with recurring service revenue, but operating at scale in a different (US) regulatory and subsidy regime.
• SunPower (TotalEnergies): Long-established US-headquartered residential solar installer and panel maker, now under TotalEnergies. Comparable rooftop PV + storage proposition to SolarProfit, but at a much larger international scale.
• Iberdrola: Largest Spanish utility with an Iberdrola Solar residential and C&I solar offer and renewable retail across Spain. Comparable offerings, but solar is one line in a diversified generation/transmission/distribution business.
• Endesa (Enel Group): Major Spanish utility (Enel subsidiary) serving residential and business customers with solar self-consumption solutions and renewable supply. Comparable offering to SolarProfit but operating as a diversified incumbent rather than a solar pure play.
• EDP (Energias de Portugal): Major Portuguese/Iberian utility offering solar self-consumption installation and renewable retail in Spain through EDP Energía Solar. Comparable in customer base and product set but as part of a much broader utility portfolio, not a solar specialist.
• Naturgy: Spanish gas and electricity utility progressively expanding renewable energy offerings including solar for residential and commercial customers in Spain. Comparable end-customer overlap but as a broad multi-energy incumbent.

Direct peers

• Holaluz: Barcelona-based Spanish green energy retailer offering residential photovoltaic installation and 100% renewable energy supply. Closest competitor with the same Spanish market focus, customer segment (residential), and combined solar-plus-retailer value proposition.
• Audax Renovables: Spanish integrated energy company active in generation, retail, and solar self-consumption installation for residential and industrial customers across Spain. Directly overlaps with SolarProfit's installation + energy supply business model.
• Grenergy Renovables: Spanish renewable energy developer listed on the Spanish stock exchange, with residential, C&I, and utility-scale solar operations across Spain and Latin America. Overlaps with SolarProfit's C&I/residential solar execution in the Iberian market.
• Solaria Energía y Medio Ambiente: Spanish PV developer and installer serving residential, commercial, and utility-scale projects across the Iberian Peninsula. Compares as a Spanish-listed solar installation specialist serving overlapping customer segments.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/SolarProfit

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about SolarProfit