Harrod Properties
Harrod Properties is a vertically integrated, founder-owned commercial real estate developer and manager that has built 15+ million sq ft of healthcare, industrial and office properties across Florida, Texas and Tennessee since 1990, offering in-house development, construction, leasing and property management.
- Company typePrivate
- Founded1990
- HeadquartersPlano, United States
- Headcount101–250
- GTM typeB2B
- OfferingServices
What Harrod Properties does
Harrod Properties, Inc. is a privately held, vertically integrated commercial real estate investment and development firm founded in 1990 by Gary W. Harrod and headquartered in Tampa, Florida. The company develops, owns, leases and manages office, industrial and healthcare properties across the Sun Belt, with additional offices in Plano, Texas and Nashville, Tennessee, and an active development presence in Florida (Tampa, Largo, Bradenton, Oldsmar), Texas (Plano, McKinney, Austin) and Tennessee (Nashville, Memphis). Since founding, the firm has developed more than 15 million square feet of institutional-grade property, with a portfolio that includes multitenant and single-tenant medical office buildings, ambulatory surgery centers, distribution and flex industrial facilities, and corporate headquarters and campuses.
Service delivery is consolidated in-house across five lines: development services (feasibility, site selection, incentive negotiation, master planning, building design and construction oversight), construction management, property management (using a Landport-powered online tenant work-order system), leasing/brokerage, and build-to-suit. The build-to-suit capability is the principal commercial offering, enabling purpose-built facilities for healthcare, medical device manufacturing, logistics and entertainment tenants such as HCA/Parallon, MicroLumen, FedEx, Feld Entertainment and StratiFi Health. Sub-brand Harrod Healthcare Development operates in association with the parent, indicating a focused go-to-market emphasis on medical real estate.
The business model combines development profit with recurring rental income and property/facility management fees. The company is sales-led, distributing primarily through its in-house brokerage team and secondary listings on the LoopNet commercial real estate marketplace, with corporate website and EDC partnerships (e.g., Pasco Economic Development Council on Asturia Corporate Center) supporting pipeline generation. There is no public listing, no disclosed institutional capital, and the company appears to be founder/family-controlled with a leadership team that includes Chad Harrod (CEO), Gary W. Harrod (Founder) and Jay Kelley (CFO).
Harrod Properties firmographics
Firmographics- Name
- Harrod Properties
- Legal name
- Harrod Properties, Inc.
- Website
- https://harrodproperties.com
- Company type
- Private
- Founded year
- 1990
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Harrod Properties is a vertically integrated, founder-owned commercial real estate developer and manager that has built 15+ million sq ft of healthcare, industrial and office properties across Florida, Texas and Tennessee since 1990, offering in-house development, construction, leasing and property management.
- Ownership category
- akta.pro rank
Where Harrod Properties is headquartered
LocationHeadquarters
- HQ city
- Plano
- HQ country
- United States
- HQ region
- North America
Offices3 records
Markets served
Harrod Properties business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Supply Chain, Infrastructure, Marketing or Sales, Others
Revenue model
- Real Estate Development: Full-service commercial real estate development including market feasibility analysis, site selection, land acquisition, incentive negotiation, master planning, building design, and construction. Vertically integrated model covering deal sourcing through asset management.
- Construction Management: In-house construction management services with project management techniques covering planning, design, and construction from beginning to end with quality control and flexibility to adapt to changes.
- Property Management: Day-to-day supervision of commercial real estate including tenant management and property operations.
- Leasing/Brokerage: Brokerage services for commercial properties with market knowledge for tenants and business partners, including contract negotiation, space planning, and tenant improvement oversight.
- Build-to-Suit: Custom building solutions for businesses requiring specific location, size, configuration, expansion, parking and special features. Provides owner or long-term tenant with purpose-built facilities.
Go-to-market motion1 record
Distribution channels2 records
Marketing channels2 records
Harrod Properties product offering
Product offeringCore offering
Harrod Properties is a vertically integrated full-service commercial real estate investment and development firm that develops, leases, and manages office, industrial, and healthcare properties. Its core offerings encompass Development Services (site selection, land acquisition, incentive negotiation, master planning, design, construction oversight), Construction Management, Property Management, Leasing/Brokerage, and customized Build-to-Suit facilities for enterprise tenants across Florida, Texas, and Tennessee.
Product overview
Harrod Properties is a vertically integrated full-service commercial real estate investment and development company founded in 1990, operating as a single unified platform across three service pillars: Development Services (site selection, planning, financing, and construction), Property Management (day-to-day supervision and asset management), and Leasing/Brokerage Services. The company specializes in three property types—Healthcare (medical office buildings, surgery centers, imaging facilities), Industrial (distribution, logistics, flex, build-to-suit), and Office (corporate campuses, single-tenant facilities)—and offers a proprietary Online Work Order System for tenant service requests. Their build-to-suit capability enables customized facilities for specific client requirements. With over 15 million square feet developed, the company maintains offices in Tampa (headquarters), Dallas, and Nashville.
Differentiator
Problem solved
Functional benefit
Brands
- Harrod Healthcare Development: Associated healthcare real estate development brand operated in association with Harrod Properties
Products and services
- Commercial Real Estate Development Services Full-service commercial real estate development encompassing market feasibility analysis, site selection and land acquisition, incentive negotiation, municipality compliance, master planning, building design, consultant coordination, and construction oversight, offered to enterprise tenants and investors in healthcare, industrial, and office property types.
- Construction Management In-house construction management providing project management from planning through design and construction, with quality control and hands-on service to ensure on-time and on-budget delivery for commercial real estate projects.
- Property Management Day-to-day supervision of commercial real estate properties with an experienced, hands-on management approach, allowing clients to focus on their core competencies, supported by a tenant-facing online work order system for service and maintenance requests.
- Leasing and Brokerage Services Brokerage services with deep market knowledge covering contract negotiation, space planning, and tenant improvement oversight for tenants and business partners across Harrod Properties' office, industrial, and healthcare portfolio.
- Build-to-Suit Development Custom building design and construction services for owners or long-term tenants, addressing specific location, size, configuration, expansion, parking, and special feature requirements to deliver purpose-built facilities.
- Healthcare Property Portfolio Portfolio of multitenant medical office, single-tenant medical office, ambulatory surgery centers, imaging facilities, and labs available for lease across Florida, Texas, and Tennessee, operated through Harrod Healthcare Development.
- Industrial Property Portfolio Portfolio of institutional-grade distribution and logistics, light manufacturing, shallow bay, flex, and build-to-suit industrial facilities available for lease across Florida, Texas, and New Mexico with concrete tilt-wall construction, dock-high and grade-level loading options.
- Office Property Portfolio Portfolio of corporate headquarters, campuses, traditional office, single-tenant, and office condominium spaces available for lease, featuring high-end finishes, hurricane-grade construction, and premium amenities across Florida and Texas.
Companies that use Harrod Properties
Customer profileNamed customers8 records
Segments3 records
Ideal customer profiles3 records
Harrod Properties technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Harrod Properties partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Pasco Economic Development CouncilsignificantPartnership with Pasco EDC to achieve multimillion dollar incentive package for Asturia Corporate Center project. County officials project up to 400 new jobs with total salaries of about $11 million and economic growth adding approximately $32 million annually to county GDP.
Scale indicators2 records
Recent moves5 records
Expansion highlights5 records
Harrod Properties competitors and assessment
Company assessmentDirect peers
- Foundry Commercial: Vertically-integrated, mid-market commercial real estate firm offering development, brokerage, property management, and investment services across the Sun Belt and Southeast. Closest comparable in size, service mix, and geographic footprint to Harrod Properties.
- Lincoln Property Company: Vertically-integrated CRE firm with development, leasing, property management, and investment services across office, industrial, and multifamily. Operates a similar business model to Harrod at a larger national scale.
- Healthcare Realty Trust: Public REIT focused exclusively on medical office buildings and outpatient facilities. Most directly comparable business model overlap with Harrod's healthcare property development and management segment.
- Medical Properties Trust: Public REIT focused on acute care hospital and large medical facility real estate. Provides a publicly traded benchmark for healthcare RE development economics relevant to Harrod's healthcare-focused portfolio.
- EastGroup Properties: Public REIT focused on industrial distribution and logistics facilities in Sun Belt markets (Texas, Florida, Tennessee, Arizona). Directly comparable to Harrod's industrial property segment in geography and product type.
Regional players
- Stiles Corporation: Fort Lauderdale-based full-service commercial real estate firm with development, brokerage, property management, and construction services, primarily serving Florida markets. Directly competes with Harrod in Florida commercial property leasing and build-to-suit opportunities.
Broad incumbents
- Cushman & Wakefield: Global CRE services platform competing across the same office, industrial, and healthcare property segments as Harrod, particularly via its healthcare property practice overlapping with Harrod's medical office specialization.
- CBRE Group: World's largest commercial real estate services firm with full-service capabilities in investment sales, leasing, valuation, and property management. Directly competes with Harrod for office and industrial tenant relationships in Texas and Tennessee.
- JLL (Jones Lang LaSalle): Global commercial real estate services firm offering investment sales, leasing, property management, and project management across all commercial property types. Represents the institutional-scale competitor Harrod faces for enterprise mandates.
- Prologis: World's largest industrial REIT focused on logistics and distribution facilities. Provides publicly traded comparable economics for Harrod's industrial development segment, particularly in major Sun Belt distribution markets.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Harrod Properties financial estimates
Financial estimateRevenue estimate
Valuation estimate
Harrod Properties leadership team
Management profileNumber of profiles
Profiles3 records
Harrod Properties funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Harrod Properties M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Harrod Properties
What does Harrod Properties do?
Harrod Properties is a vertically integrated full-service commercial real estate investment and development firm that develops, leases, and manages office, industrial, and healthcare properties. Its core offerings encompass Development Services (site selection, land acquisition, incentive negotiation, master planning, design, construction oversight), Construction Management, Property Management, Leasing/Brokerage, and customized Build-to-Suit facilities for enterprise tenants across Florida, Texas, and Tennessee.
Is Harrod Properties a public or private company?
Harrod Properties is a private company. It is classified as family owned and is currently operating.
When was Harrod Properties founded?
Harrod Properties was founded in 1990. It employs 101 to 250 people.
Where is Harrod Properties based?
Harrod Properties is headquartered in Plano, United States, in the North America region.
How does Harrod Properties make money?
Five revenue lines are on record. Real Estate Development is the primary driver. The others are construction Management, property Management, leasing/Brokerage and build-to-Suit.
Who are Harrod Properties's main competitors?
Direct peers on record are Foundry Commercial, Lincoln Property Company, Healthcare Realty Trust, Medical Properties Trust and EastGroup Properties. Stiles Corporation is listed as a regional player. Broad incumbents are Cushman & Wakefield, CBRE Group, JLL (Jones Lang LaSalle) and Prologis.
Does Harrod Properties have an API?
No public API is recorded for Harrod Properties.