Downs At Albuquerque
The Downs At Albuquerque is a privately held racino in Albuquerque, New Mexico, operating a single integrated property with 700+ gaming machines, live and simulcast horse racing wagering, two dining venues, a live-entertainment lounge, and a free loyalty club serving adult patrons 21+.
- Company typePrivate
- Founded1977
- HeadquartersAlbuquerque, United States
- Headcount251–500
- GTM typeB2C
- OfferingServices
What Downs At Albuquerque does
The Downs At Albuquerque (legal name: The Downs Racetrack and Casino) is a privately held, single-property racino operating at 145 Louisiana Blvd. NE, Albuquerque, New Mexico, with continuous operations dating to 1977. The property integrates four revenue-generating verticals on one site: (i) a casino floor with 700–750 slot machines and electronic table games (electronic blackjack, double-wheel roulette); (ii) a horse racing operation combining a 49-day live race meet with 365-day simulcast wagering on domestic and international tracks, served by mutuel tellers, self-service wagering machines, and a VIP room with 30+ screens; (iii) two dining outlets — the Crown Room fine-dining venue (prix fixe at $49.95 per person, Friday/Saturday only) and the casual Downs Café; and (iv) the First Turn Lounge for live entertainment, dancing, sports viewing, and daily happy hour. Underlying technology is conventional gaming and pari-mutuel infrastructure: electronic gaming machines, simulcast signal distribution, and standard CMS/loyalty tools; the firm has no app, no API, and no disclosed digital channel. Revenue is generated exclusively through transaction-based fees: the house take on slot and table-game play, pari-mutuel commissions split between The Downs, purses, NM Breeders' Association, NM Horsemen's Association, and Pari-Mutuel tax, plus F&B and entertainment spend. The customer base is B2C, restricted to adults 21+, with the Triple Crown Club (free-to-join rewards program) as the primary CRM and repeat-visit engine. Distribution is 100% on-site at the Albuquerque property; there is no e-commerce or off-premise delivery.
Downs At Albuquerque firmographics
Firmographics- Name
- Downs At Albuquerque
- Legal name
- The Downs Racetrack and Casino
- Website
- https://abqdowns.com
- Company type
- Private
- Founded year
- 1977
- Operating status
- Operating
- Headcount range
- 251–500 employees
- Short description
- The Downs At Albuquerque is a privately held racino in Albuquerque, New Mexico, operating a single integrated property with 700+ gaming machines, live and simulcast horse racing wagering, two dining venues, a live-entertainment lounge, and a free loyalty club serving adult patrons 21+.
- Ownership category
- akta.pro rank
Downs At Albuquerque industry classification
Industry- Product category
- Casino and Horse Racing Entertainment
- NAICS
- Casinos (except Casino Hotels) (71321), Gambling Industries (7132)
- SIC
- Services-Racing, Including Track Operation (7948)
- akta.pro primary industry
- Racetrack & Race Meeting Operations (MPAEADAA)
- akta.pro secondary industry
- Destination/Regional Casinos (Drive-to Markets) (MPAEAAAC)
Keywords
Where Downs At Albuquerque is headquartered
LocationHeadquarters
- HQ city
- Albuquerque
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Downs At Albuquerque business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Supply Chain, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Casino Gaming: Slot machines and electronic table games generating revenue from player wagers, with the house taking a percentage of each pool
- Pari-Mutuel Horse Racing Wagering: Horse racing wagering where the track handles bets, takes a commission, and pays out winners from the remaining pool. Commissions support Pari-Mutuel tax, Purses, NM Breeders' Association, NM Horsemen's Association and The Downs
- Food and Beverage: Dining services including The Crown Room fine dining (prix fixe menu), Downs Café, and beverage service at multiple bars throughout the property
- Entertainment and Events: Live entertainment, dancing, and private event hosting at the First Turn Lounge and other venues
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Crown Room Fine Dining |
| Unit Pricing | Pay-as-you-go | Downs Café |
| Unit Pricing | Pay-as-you-go | Race Track General Admission |
| Freemium | Pay-as-you-go | Triple Crown Club Membership |
Distribution channels6 records
Marketing channels6 records
Downs At Albuquerque product offering
Product offeringCore offering
The Downs Racetrack & Casino operates a single integrated entertainment property in Albuquerque, New Mexico, providing casino gaming (slot machines and electronic table games), live and simulcast pari-mutuel horse racing wagering, casual and fine dining, live entertainment, and private event hosting. Revenue is generated from player wagers on gaming machines, commissions on pari-mutuel pools, food and beverage sales, and event bookings, with a free Triple Crown Club loyalty program supporting repeat visitation.
Product overview
Downs At Albuquerque operates as an integrated entertainment complex combining gaming, horse racing, dining, and live entertainment. The property's core offerings include a casino floor with over 700 slot machines and electronic table games, a horse racing facility with simulcast wagering, and multiple dining venues (casual Downs Café and upscale Crown Room). Supporting services include the Triple Crown Club loyalty program, the First Turn Lounge entertainment venue, and event hosting capabilities. The property hosts live racing events including Ruidoso Downs' race schedule and various New Mexico State Fair Futurity races.
Differentiator
Problem solved
Functional benefit
Brands
- Triple Crown Club: Albuquerque's best rewards club, free to join, offering points, drawings, slot tournaments, car giveaways, weekly rewards, birthday offers, and 15% discount at Downs Café.
Products and services
- Casino at the Downs Casino floor featuring over 700 slot machines and electronic table games including electronic Blackjack and double-wheel Roulette, open daily with non-smoking main floor and designated smoking in First Turn Lounge. Target audience is adults 21+ seeking gaming entertainment.
- Horse Racing (Live and Simulcast) Live horse racing at the Grandstand with paddock viewing and seating tiers (apron, grandstand, Turf Club), plus daily simulcast racing with wagering via mutuel tellers, self-service machines, and VIP room. Available year-round for racing fans and horse trainers/owners.
- Simulcast Wagering Daily simulcast betting on horse races from tracks across the United States, South America, Canada, Australia, New Zealand, and Japan, available in the Grandstand and First Turn Lounge via mutuel tellers, self-service wagering machines, and the VIP Room with 30+ big screens.
- Downs Café Casual dining venue serving deli sandwiches, huevos rancheros, green chile stew, and the signature Downs Green Chile Double Cheeseburger, open daily from early morning through late night (Sunday-Thursday 10:30 am to Midnight, Friday & Saturday 9:30 am to 2:00 am).
- The Crown Room Fine Dining Upscale fine dining restaurant offering a Prix Fixe menu at $49.95 per person, open Friday and Saturday evenings from 5:00 PM to 8:00 PM, 21+ age requirement, featuring premium cuisine and refined service for special-occasion diners.
- First Turn Lounge Entertainment venue inside the property featuring live music, cocktails, dancing, sports viewing, and daily happy hour (4pm-7pm, all day Sunday), with extended hours on weekends and patio seating for adults seeking nightlife.
- Triple Crown Club (Players Club Loyalty Program) Free-to-join rewards program offering points earning on play, bonus multiplier days, drawings, slot tournaments, car giveaways, weekly rewards, birthday offers, and a 15% discount at Downs Café, with up to $500 in free slot play available at enrollment.
- Event Hosting Private event venue hosting for birthdays, office parties, business events, and other gatherings, with multiple non-race day spaces and meeting areas available for reservation by local businesses and individuals.
Companies that use Downs At Albuquerque
Customer profileNamed customers6 records
Segments4 records
Ideal customer profiles5 records
Downs At Albuquerque technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Downs At Albuquerque partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered major and minor.
- Ruidoso DownsmajorDowns at Albuquerque has reached an agreement with Ruidoso Downs to host the latter's entire 49-day race schedule at its southeast Albuquerque track, spanning May through September. The move comes after Ruidoso Downs announced that its quarter horse track is not sustainable due to flood risks from wildfires and flooding. The schedule, including the signature All-American Futurity, remains subject to New Mexico Racing Commission approval.
- UNM Children's HospitalminorOne of three beneficiaries of The Downs' inaugural Baccarat Charity Gala. The gala raised $10,000 to benefit UNM Children's Hospital which provides critical medical care to children across the state.
- S.A.F.E. HouseminorOne of three beneficiaries of The Downs' inaugural Baccarat Charity Gala. S.A.F.E. House shelters and empowers survivors of intimate partner domestic violence.
- UNM Spirit ProgramminorOne of three beneficiaries of The Downs' inaugural Baccarat Charity Gala. The program upholds the ideals of UNM, supporting Men's and Women's NCAA sports and giving students an opportunity to actively participate in their community.
- Locker 505minorCommunity give-back initiative 'Stuff the Locker' school supply drive. Donors receive $5 Free Play for each new school supply donation. Locker 505 is a local charitable partner supporting students in academic pursuits.
Scale indicators4 records
Recent moves5 records
Expansion highlights5 records
Downs At Albuquerque competitors and assessment
Company assessmentBroad incumbents
- Churchill Downs Incorporated: Large multi-property gaming and racing operator (Churchill Downs, Derby City Gaming, multiple HRM venues). Publicly traded parent of major U.S. racing content; relevant as a scaled incumbent in the same horse racing and casino verticals.
- Penn Entertainment: One of the largest U.S. regional gaming operators with 40+ properties including racetracks and racinos. Relevant as a broad incumbent competing for the same regional gaming customer wallet as The Downs.
Regional players
- Santa Ana Star Casino Hotel: Tribal casino hotel in Bernalillo, NM (greater Albuquerque) offering gaming, hotel, and entertainment. Overlaps with The Downs' Albuquerque-area customer base for gaming and casual entertainment.
- Isleta Resort & Casino: Pueblo of Isleta tribal casino resort in Albuquerque featuring gaming, hotel, golf, and multiple restaurants. Competes with The Downs for Albuquerque-metro gaming, dining, and entertainment spend, with a larger resort footprint.
- Sandia Resort & Casino: Sandia Pueblo tribal casino resort in Albuquerque with hotel, multiple F&B outlets, and entertainment. Competes directly for local gaming and live-entertainment customers in the same Albuquerque market as The Downs.
Direct peers
- Sam Houston Race Park: Texas-based regional racetrack offering quarter-horse and thoroughbred racing with simulcast wagering. Comparable regional pari-mutuel racing and simulcast business model.
- Sunland Park Racetrack & Casino: New Mexico racino combining horse racing with slot and table gaming near El Paso. Closest head-to-head racino competitor in the state, competing for the same regional pari-mutuel and casino handle.
- Ruidoso Downs: Quarter-horse racetrack in Ruidoso, NM that has entered a 2026 partnership to relocate its 49-day race schedule to The Downs. Operates the All-American Futurity, directly comparable as a New Mexico pari-mutuel racetrack.
- Delaware Park Racing & Slots: Regional racino in Delaware combining thoroughbred racing with slot machines and table games. Comparable in scale and multi-vertical model to a New Mexico regional racino.
- Zia Park Casino Hotel & Racetrack: New Mexico racino in Hobbs offering quarter-horse and thoroughbred racing alongside casino gaming and a hotel. Directly comparable combined-track-and-casino operating model.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Downs At Albuquerque social profiles
Digital presenceDowns At Albuquerque financial estimates
Financial estimateRevenue estimate
Valuation estimate
Downs At Albuquerque leadership team
Management profileNumber of profiles
Profiles2 records
Downs At Albuquerque funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Downs At Albuquerque M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Downs At Albuquerque
What does Downs At Albuquerque do?
The Downs Racetrack & Casino operates a single integrated entertainment property in Albuquerque, New Mexico, providing casino gaming (slot machines and electronic table games), live and simulcast pari-mutuel horse racing wagering, casual and fine dining, live entertainment, and private event hosting. Revenue is generated from player wagers on gaming machines, commissions on pari-mutuel pools, food and beverage sales, and event bookings, with a free Triple Crown Club loyalty program supporting repeat visitation.
Is Downs At Albuquerque a public or private company?
Downs At Albuquerque is a private company. It is classified as unknown and is currently operating.
When was Downs At Albuquerque founded?
Downs At Albuquerque was founded in 1977. It employs 251 to 500 people.
Where is Downs At Albuquerque based?
Downs At Albuquerque is headquartered in Albuquerque, United States, in the North America region.
How does Downs At Albuquerque make money?
Four revenue lines are on record. Casino Gaming is the primary driver. The others are pari-Mutuel Horse Racing Wagering, food and Beverage and entertainment and Events.
Who are Downs At Albuquerque's main competitors?
Broad incumbents on record are Churchill Downs Incorporated and Penn Entertainment. Regional players are Santa Ana Star Casino Hotel, Isleta Resort & Casino and Sandia Resort & Casino. Direct peers are Sam Houston Race Park, Sunland Park Racetrack & Casino, Ruidoso Downs, Delaware Park Racing & Slots and Zia Park Casino Hotel & Racetrack.
Does Downs At Albuquerque have an API?
No public API is recorded for Downs At Albuquerque.
What industry is Downs At Albuquerque in?
Downs At Albuquerque's product category is Casino and Horse Racing Entertainment. Its primary akta.pro industry code is MPAEADAA, Racetrack & Race Meeting Operations, with a secondary code of MPAEAAAC, Destination/Regional Casinos (Drive-to Markets). Its NAICS code is 71321 and its SIC code is 7948.