Auction Streaming
Auction Streaming is a private vertical SaaS provider (a division of Webxloo LLC) that delivers a unified cloud-based auction management platform with 14 integrated modules for independent auto auctions, dealers, and consignors across North America, Europe, and South Africa.
- Company typePrivate
- Founded2005
- HeadquartersTampa, United States
- Headcount1–10
- GTM typeB2B
- OfferingSoftware
What Auction Streaming does
Auction Streaming is a private vertical SaaS provider, operating as a division of Webxloo LLC, that builds cloud-based auction management software for independent auto auctions. Founded around 2005 and headquartered in Tampa, Florida, the company serves the wholesale automotive remarketing industry with a primary focus on independent auction operators that lack the in-house IT budgets of large corporate chains. The platform centers on CAMS 3™ (Cloud Auction Management System), a single integrated product with 14 modules covering simulcast bidding, mobile bidding, vehicle inspection and 360° imaging, CRM, electronic checkout, multi-listing syndication, analytics, and AI-powered customer service.
The technology stack is cloud-native with redundancy to local systems and supports browser-based simulcast on Android, iOS, and Windows. Notable capabilities include the AI 'Bubble' Virtual Agent (conversational NLP for 24/7 dealer support), 360VIR™ with clickable damage hotspots, Rapid Bid MPS (processing 1,000 vehicles in 20 minutes), an A.I. Auctioneer in BETA, and AuctionLink™ multi-listing that auto-posts inventory to 15+ marketplaces including OVE, OpenLane, SmartAuction, and EVBidder, plus international platforms in South Africa, Canada, and Europe.
The business model is a hybrid of subscription-based SaaS (custom packages of modules sold via enterprise field sales) and a per-transaction fee of $25 per sold vehicle on AuctionLink. Go-to-market is sales-led and event-driven, with active presence at industry conferences such as NAAA, CAR, Used Car Week, SAIA, and IARA. Customers span independent auto auctions, car dealers, and consignors including dealerships, rental companies, manufacturers, banks, and leasing firms across the US, Canada, Europe, and South Africa. Pricing is quote-based, with the next implementation opening scheduled for October 2025.
Auction Streaming firmographics
Firmographics- Name
- Auction Streaming
- Legal name
- Webxloo LLC
- Website
- https://auctionstreaming.com
- Company type
- Private
- Founded year
- 2005
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Auction Streaming is a private vertical SaaS provider (a division of Webxloo LLC) that delivers a unified cloud-based auction management platform with 14 integrated modules for independent auto auctions, dealers, and consignors across North America, Europe, and South Africa.
- Ownership category
- akta.pro rank
Where Auction Streaming is headquartered
LocationHeadquarters
- HQ city
- Tampa
- HQ country
- United States
- HQ region
- North America
Markets served
Auction Streaming business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure
Revenue model
- SaaS Subscription - Auction Management System: Cloud-based auction management system provided as subscription service with various package and module options. Customers choose packages and modules based on their needs. Implementation opening scheduled for October 2025.
- Transaction Fee - AuctionLink: $25 per sold vehicle worldwide for the AuctionLink multi-listing service that posts inventory to 15+ online marketplaces including OVE, Smart Auction, OpenLane, and international platforms. Fee applies to USA, Canada, and Europe transactions.
- Module/Feature Add-ons: Additional revenue from optional modules and features beyond core platform including Rapid Bid MPS, In-App Bidder, 360VIR, AI Virtual Agent, and other premium features.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | $25 per sold vehicle for AuctionLink multi-listing |
| Subscription | Annual | Custom packages with module selection |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels6 records
Auction Streaming product offering
Product offeringCore offering
Auction Streaming provides a unified, cloud-based auction management system (CAMS 3™) for independent wholesale auto auctions, integrating 14+ modules that cover the full auction lifecycle: inventory management, live simulcast bidding, mobile dealer dashboards, multi-listing syndication to 15+ online marketplaces, vehicle inspection reports with 360° imaging, live video streaming, CRM, electronic checkout, business intelligence, and AI-powered automation. Customers select packages and modules based on their needs, with implementation openings scheduled periodically (next: October 2025), and the company also operates a live online marketplace where dealers can bid on and purchase vehicles.
Product overview
Auction Streaming offers a unified wholesale solution platform for independent auto auctions, consisting of a core Cloud Auction Management System 3 (CAMS3) with 14 integrated modules and products. The architecture comprises: core platform (CAMS3) providing cloud-based auction management with redundancy local systems; Simulcast modules (Simcasts™ Simulcast, Simcasts™ Mobile Dashboard) for live online bidding; inspection/visualization modules (VIR™, 360VIR™, LVS™) for vehicle condition reporting and 360° showcases; listing/connectivity modules (Auctionlink™, Auction Responsive Websites, e-Magazine) for inventory distribution; CRM and communication modules for customer relationship management; bidding products (Rapid Bid MPS, In-App Bidder, IF-SALE Counteroffer) for accelerated transactions; AI products (AI 'Bubble' Virtual Agent, A.I. Auctioneer) for automation; and operational tools (Multi-Lane Buyer Page, Analytics Tools, B.I. Tools, Auctioneer Display Interface, Mobile Reporting, Electronic Check Out, Auction-On-Wheels) for comprehensive auction operations.
Differentiator
Problem solved
Functional benefit
Products and services
- Cloud Auction Management System 3™ (CAMS 3) Feature-rich cloud-based auction management platform providing a complete SaaS solution with cloud and redundancy local systems for independent auto auctions, integrating all 14 modules into one unified platform covering inventory, bidding, inspection, syndication, CRM, checkout, and analytics.
- AuctionLink™ Multi-listing syndication service that auto-posts and removes vehicle inventory to 15–25+ online marketplaces including EVBidder, OVE, Openlane, and SmartAuction, with automatic Bill of Sale and Invoice generation at $25 per sold vehicle worldwide.
- Rapid Bid MPS Complete bidding platform for controlled timed auctions allowing sale of 1,000 vehicles in 20 minutes with rapid Set Proxy, Bid Up, Make Offer, and Buy Now capabilities.
- AI 'Bubble' Virtual Agent 24/7 conversational AI virtual assistant that answers specific questions, pulls up content of purchased/sold items, and navigates clients to FAQs, How To Videos, and reports, with a claimed 60% reduction in repetitive staff tasks.
- A.I. Auctioneer (BETA) AI-powered auctioneer (BETA) enabling auctions to sell under any scenario or location with no human on the block, transforming traditional auctions into data-driven, efficient experiences.
- Auction-On-Wheels Mobile auction solution that brings auctions directly to dealerships, enabling auctions to gain customers outside their physical gates; successfully facilitated over $1 million in classic car sales in 2 days.
- Digital Marketplace Comprehensive online auction marketplace with multiple bidding formats including Buy Now, Make Offer, Place Bid, Proxy Bidding, Instant Messaging, If-Sale Counter Offers, Dutch Auctions, and Reverse Bidding.
- SimCasts™ Simulcast Browser-based simulcast platform that broadcasts auctions for online bidding from any device using Android, Apple iOS, and Windows Mobile platforms, with Proxy Bidding, Instant Messaging, If-Sale Counter Offers, Dutch Auctions, and Reverse Bidding.
- SimCasts™ Mobile Dashboard AI-powered mobile auction app enabling dealers to set proxies, bid live, or represent vehicles remotely from mobile devices across Android, Apple iOS, and Windows Mobile platforms.
- Vehicle Inspection Report™ (VIR) Real-time data stream providing storage, reporting, and data distribution with vehicle inspection reports and quality grading, enabling auctions to provide high-quality condition reports both on and off-site.
- 360VIR™ Exterior Spin with Tagging 360-degree interactive vehicle showcase with clickable hotspots and damage tagging, transforming static vehicle detail pages into immersive experiences with movable panoramic images and damage photos.
- LVS™ (Live Video Streaming) Live video streaming technology for broadcasting auction lanes in real-time to online bidders, with archival and playback for post-sale inspections (PSIs) and test drive documentation.
- CRM (Customer Relationship Management) Fully integrated customer management solution with inbound/outbound calls, SMS, on-site Live Chat, WhatsApp, and MS Outlook integrations providing a complete Auction CRM with simplified workflow logic.
- Electronic Check Out Post-sale processing system enabling electronic payment processing for purchased vehicles, with batch payment processing for multiple or single vehicles.
- Social Networks Multi-Stream Multi-stream broadcasting capability allowing auction sale events to be streamed live simultaneously to Facebook, YouTube, and Instagram, extending audience reach beyond the auction platform.
- IF-SALE Counteroffer Automation tool for If-Sale vehicle negotiations that automates the counter-offer process between dealers and auction staff, enabling 100% closure on If-Sale transactions and saving approximately 160 hours per month.
Quantifiable outcome
- Process 1000 vehicles in 20 minutes with Rapid Bid MPS
- +3 more outcomes
Companies that use Auction Streaming
Customer profileNamed customers2 records
Segments3 records
Ideal customer profiles3 records
Auction Streaming technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration15 records
AI capability11 records
Feature14 records
Auction Streaming partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core.
- Lane-X AuctionscoreLane-X Auctions partnered with Auction Streaming to host successful hybrid online sales combining remote live auctioneers, 360 CR with grading, interactive Simulcast platform and Mobile Dashboard. This partnership demonstrated the integration of CAMS technology with physical auction operations.
- EVBiddercoreMarketplace integration partner through AuctionLink. Vehicles are automatically posted to EVBidder platform, reaching additional buyer audiences through Auction Streaming's syndication network.
- Smart AuctioncoreMarketplace integration partner through AuctionLink. Automatic vehicle listing syndication to Smart Auction platform as part of the 15+ marketplace distribution network.
- OVE (Open Vehicle Exchange)coreMarketplace integration partner through AuctionLink. OVE is one of the primary platforms for vehicle inventory distribution through Auction Streaming's multi-listing tool.
- OpenlanecoreMarketplace integration partner through AuctionLink. Openlane serves as one of the major automotive remarketing platforms in Auction Streaming's syndication network.
- Webxloo LLCcoreParent company and technology partner. Auction Streaming is a division of Webxloo LLC, a leading provider of integrated retail and wholesale software solutions. Webxloo provides Google Partner certifications and powers the Auction Streaming platform.
Scale indicators7 records
Recent moves6 records
Expansion highlights5 records
Auction Streaming competitors and assessment
Company assessmentMarket position
Weaknesses5 records
Competitive moat5 records
Customer concentration
Auction Streaming social profiles
Digital presenceAuction Streaming financial estimates
Financial estimateRevenue estimate
Valuation estimate
Auction Streaming leadership team
Management profileNumber of profiles
Profiles1 record
Auction Streaming funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Auction Streaming M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Auction Streaming
What does Auction Streaming do?
Auction Streaming provides a unified, cloud-based auction management system (CAMS 3™) for independent wholesale auto auctions, integrating 14+ modules that cover the full auction lifecycle: inventory management, live simulcast bidding, mobile dealer dashboards, multi-listing syndication to 15+ online marketplaces, vehicle inspection reports with 360° imaging, live video streaming, CRM, electronic checkout, business intelligence, and AI-powered automation. Customers select packages and modules based on their needs, with implementation openings scheduled periodically (next: October 2025), and the company also operates a live online marketplace where dealers can bid on and purchase vehicles.
Is Auction Streaming a public or private company?
Auction Streaming is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Auction Streaming founded?
Auction Streaming was founded in 2005. It employs 1 to 10 people.
Where is Auction Streaming based?
Auction Streaming is headquartered in Tampa, United States, in the North America region.
How does Auction Streaming make money?
Three revenue lines are on record. SaaS Subscription - Auction Management System is the primary driver. The others are transaction Fee - AuctionLink and module/Feature Add-ons.
Does Auction Streaming have an API?
No public API is recorded for Auction Streaming.