ADIVALOR

What ADIVALOR does

ADIVALOR is a privately held French eco-organization created in July 2001 by the agricultural sector under the legal name A.D.I.VALOR (Agriculteurs, Distributeurs, Industriels pour la VALORisation des déchets agricoles). It operates as the country's only eco-organism dedicated exclusively to agricultural waste, coordinating a nationwide collection and recycling infrastructure across metropolitan France and the overseas departments (Martinique, Guadeloupe, Réunion, Guyane, Mayotte). Its core service is the end-to-end orchestration of 25 agricultural waste streams, including empty pesticide and fertilizer packaging, agricultural films (greenhouse, mulch, silage), big-bags, baler twines and nets, obsolete phytopharmaceutical products (PPNU), used protective equipment (EPIU), and effluent residues, through designated collection points, a network of 1,376 collection operators, and certified downstream recycling facilities such as Plasticlean, NOVUS, RecyOuest, and HEALIX/TAMA. The organization engages over 300,000 participating farmers, more than 600 contributing metteurs en marché (producers and distributors of agricultural inputs), and reported cumulative collection of 106,500 tonnes with a 75% collection rate and ~90% recycling of collected material, saving an estimated 65,200 tonnes of CO₂ equivalent annually. ADIVALOR does not develop proprietary technology; its technical surface consists of an extranet partner portal (extranet.adivalor.fr) for pickup/delivery requests and operational coordination, with the company's primary IP being its collection network, stakeholder governance structure, and regulatory framework agreements.

The business model is funded through éco-contributions paid by agricultural-input producers and distributors under France's extended producer responsibility framework, which ADIVALOR channels into collection logistics, transport, recycling, and partner coordination; it does not charge farmers directly. Revenue is therefore regulated, predictable, and indexed to producer tonnage, supporting a multi-stakeholder GTM run through agricultural cooperatives, distributors, industry bodies (FNSEA, SOVEEA, ARES) and major corporate partners including Lactalis, Maïsadour, and PROVINLAIT. Go-to-market is executed via agricultural trade shows (Salon International de l'Agriculture, SPACE), territorial events, a YouTube educational series (La minute recyclage), a regular newsletter (L'ACTU ADIVALOR), and school programs (parcours pédagogiques), with marketing-channel mix favoring on-the-ground events and PR over digital performance marketing. The company holds ISO 9001 certification (DNV surveillance audit concluded April 2026) and operates under successive framework agreements with the French Ministry of Agriculture (current term 2025-2027) and the Ministry of Ecological Transition (current term 2024-2029), with leadership comprising President Christophe Grison and Director General Ronan Vanot (appointed June 2022, succeeding founder-era DG Pierre de Lépinau, who continued as Deputy DG through September 2022), pursuing a publicly stated goal of 100% collected and 100% recycled by 2030.

Name

ADIVALOR

Legal name

A.D.I.VALOR - Agriculteurs, Distributeurs, Industriels pour la VALORisation des déchets agricoles

Website

https://adivalor.fr

Company type

Private

Founded year

2001

Operating status

Operating

Headcount range

11–50 employees

Short description

ADIVALOR is the only French eco-organization dedicated exclusively to agricultural waste, coordinating a nationwide collection and recycling network across 25 waste streams for farmers, agricultural distributors, and input producers under France's extended producer responsibility framework.

Ownership category

akta.pro rank

Product category

Agricultural Waste Recycling & Extended Producer Responsibility

NAICS

Waste Collection (56211), Waste Collection (5621), Solid Waste Collection (562111)

SIC

Refuse Systems (4953)

akta.pro primary industry

Packaging Recovery & Closed-Loop Programs (Take-Back, Deposit-Return, EPR Support) (IMALAMAF)

akta.pro secondary industries

Industrial Packaging Waste Services (Pallets, Cardboard, Film, IBCs/Drums—Non-hazardous) (EUAIAGAD), Circular Economy & Waste/Materials Reporting (Zero waste, packaging) (EUAHAJAL)

Keywords

• Agricultural waste recycling
• Eco-organization services
• Producer responsibility schemes
• Agricultural plastic collection
• Circular economy agriculture

Headquarters

HQ city

Lyon

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Operations, Supply Chain, Personnel, Others, Marketing or Sales

Revenue model

1. Producer contributions (éco-contribution): ADIVALOR is funded through contributions from metteurs en marché (market producers) and distributors who place agricultural inputs on the French market. These contributions finance the collection and recycling operations.

Go-to-market motion1 record

Distribution channels4 records

Marketing channels7 records

Core offering

ADIVALOR is a French eco-organization that manages the collection and recycling of agricultural waste through a nationwide network. It operates six core waste-collection programs covering empty packaging, used plastics (films, twines, nets), non-utilizable phytopharmaceutical products, used protective equipment, and effluent waste, serving farmers, distributors, and agricultural industrials. The system is financed through éco-contributions paid by agricultural input producers and distributors under France's extended producer responsibility framework.

Product overview

ADIVALOR is an eco-organization (éco-organisme) that manages a comprehensive agricultural waste collection and recycling network in France. The organization operates a multi-stakeholder platform connecting farmers, distributors, and industrial partners through a structured collection infrastructure. Their core offering encompasses 25 distinct waste streams including agricultural plastic films (greenhouse, mulch, silage), baler twines and nets, big bags, empty packaging, phytopharmaceutical products, and protective equipment. The service operates through a network of collection points, transport/logistics partners, and recycling facilities that transform agricultural waste into secondary raw materials for manufacturing new products.

Differentiator

Problem solved

Functional benefit

Products and services

• Emballages Vides (Empty Packaging Collection)

Quantifiable outcome

• 75% collection rate of agricultural waste in France
• +3 more outcomes

Named customers4 records

Segments6 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

16 partnerships are on record, tiered major, core and minor.

• FNSEA / Carte MoissonmajorGTM or Marketing Partner · 1 January 2026Partnership with FNSEA's Carte Moisson for promotional sales of collection bag supports to farmers at reduced prices (50€ HT, 60% reduction supported by ADIVALOR).
• NOVUScoreStrategic or Co-development Partner · 14 May 2024NOVUS inaugurated the first French recycling unit for agricultural big-bags in Bernouville, Normandy in May 2024 with capacity of 10,000 tonnes per year. Result of AMI launched by ADIVALOR and partners SOVEEA and ARES.
• PlasticleancoreStrategic or Co-development Partner · 1 June 2023Plasticlean, subsidiary of Groupe Calvet, inaugurated the first French recycling unit for market gardening plastic films in Vendargues (Hérault) with capacity of 10,000 tonnes per year. ADIVALOR supported this program of creating recycling units.
• EquicollecteminorStrategic or Co-development Partner · 20 March 2023Equicollecte is an innovative initiative for the collection of equine sector plastic waste in Normandy, France. Strings and nets collected will be recycled by RecyOuest plant in Argentan.
• VALORALIMmajorStrategic or Co-development Partner · 27 February 2023VALORALIM leads the collection and recycling system for empty packaging of animal nutrition products, in partnership with ADIVALOR. First collections began autumn 2023.
• ECODIAM (Martinique)minorChannel Partner/ Reseller/ Distributor · 27 February 2023Local partner in Martinique for agricultural waste collection and recycling in French overseas departments.
• AGRIVALOR GuadeloupeminorChannel Partner/ Reseller/ Distributor · 27 February 2023Local partner in Guadeloupe for agricultural waste collection and recycling in French overseas departments.
• ECO AGRI RéunionminorChannel Partner/ Reseller/ Distributor · 27 February 2023Local partner in Réunion for agricultural waste collection and recycling in French overseas departments.
• HEALIXmajorStrategic or Co-development Partner · 12 October 2022HEALIX signed a multi-year contract at POLLUTEC Lyon for agricultural string waste supply. New factory in the Netherlands will produce recycled plastic granules from agricultural strings collected by ADIVALOR in France, supplying TAMA.
• TAMAmajorStrategic or Co-development Partner · 12 October 2022TAMA, world leader in agricultural strings, develops new product lines incorporating recycled plastic granules from agricultural strings processed by HEALIX.
• AllSun (NOVUS partnership)coreStrategic or Co-development Partner · 1 January 2022AllSun involved in the NOVUS partnership for big-bags recycling unit in Normandy.
• RecyOuestcoreStrategic or Co-development Partner · 9 July 2021RecyOuest operates a recycling facility in Argentan, Normandy for agricultural strings and nets. First stone laid July 2021. Recycling partner for Equicollecte initiative in the Orne department.
• SOVEEAcoreStrategic or Co-development Partner · 1 January 2019SOVEEA represents metteurs en marché and distributors of fertilizers and amendments. Partner in the Appel à Manifestation d'Intérêt (AMI) initiative launched in 2019 for big-bags recycling.
• AREScoreStrategic or Co-development Partner · 1 January 2019ARES represents metteurs en marché and distributors of seeds and plants. Partner in the AMI initiative for big-bags recycling alongside SOVEEA.
• French Ministry of Agriculture (Accord-cadre)coreOthers · 1 January 2018Framework agreement signed with the Ministry of Agriculture for cooperation from 2018 onwards, with renewals in 2022, 2024, and 2025 covering agricultural waste management.
• Ministry of Ecological Transition (Accord-cadre)coreOthers · 1 January 2016Framework agreement with the Ministry of Ecological Transition, extended multiple times, most recently to 2029, confirming government support for agricultural waste collection and valorization.

Scale indicators8 records

Recent moves9 records

Expansion highlights6 records

Direct peers

• Corepile: French eco-organisme dedicated to collecting and recycling empty pesticide containers from professional agriculture. Highly comparable to ADIVALOR — same agricultural sector, same EPR structure, same producer-contribution funding model, focused on phytosanitary packaging (overlapping directly with ADIVALOR's PPNU and emballage vide streams).
• Eco-DDS: French eco-organisme for the collection and treatment of waste from household DIY and gardening chemicals. Direct functional peer with the same EPR scheme structure as ADIVALOR — adjacent sector (DIY/garden) with overlapping packaging waste handling model.
• Valdelia: French eco-organisme managing EPR for professional furniture and used professional bedding. Operates the same French EPR scheme structure as ADIVALOR with nationwide collection logistics funded by producer contributions, but focused on professional furniture streams.
• Screlec: French eco-organisme for the collection and recycling of portable batteries and accumulators. Direct functional peer running the same EPR scheme template as ADIVALOR (producer contributions, regulator approval, collection network) but for battery streams rather than agricultural waste.
• Citeo: French eco-organisme managing EPR for household packaging (Éco-Emballages / Éco-PME) and graphic papers. Closest functional peer to ADIVALOR — operates the same EPR scheme model under French regulation, funded by producer contributions, coordinating nationwide collection and recycling across multiple waste streams.
• Ecosystem (formerly Eco-systèmes): French eco-organisme managing EPR for Waste Electrical and Electronic Equipment (WEEE). Operates the same French EPR scheme structure as ADIVALOR — producer-funded, regulator-approved, nationwide collection network, recycling partnerships — but applied to electronic waste streams.
• Cyclamed: French eco-organisme for the collection and recycling of unused and expired human medicines. Mirrors ADIVALOR's exact business model — regulated French EPR scheme funded by producer contributions with nationwide collection network — though focused on pharmaceutical rather than agricultural streams.
• PV Cycle: European EPR organization for end-of-life photovoltaic panels. Comparable to ADIVALOR as a producer-funded eco-organization managing collection and recycling of a specific product category under EU/national EPR regulation.

Broad incumbents

• Veolia Environmental Services: Global environmental services and waste management major operating collection, recycling, and treatment infrastructure across all waste streams. Broadly comparable to ADIVALOR as a waste management platform, though Veolia operates at massive global scale as an incumbent rather than as a sector-specific EPR scheme.
• Suez (now part of Veolia's European assets): Major global waste management and recycling operator with extensive collection networks in France. Comparable to ADIVALOR as a waste management platform operating collection infrastructure in France, though Suez is a broad incumbent across municipal, industrial, and commercial waste rather than focused on agricultural EPR.

Market position

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UCY9UsODs65zjVFe0B8s3nDg
• Xx.com/adivalor
• Facebookfacebook.com/Adivalor-100075975998838
• LinkedInlinkedin.com/company/adivalor

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about ADIVALOR