Valley Industry & Commerce Association

What Valley Industry & Commerce Association does

Valley Industry & Commerce Association (VICA) is a regional business advocacy organization and chamber of commerce headquartered at 16600 Sherman Way, Suite 170, Van Nuys, California, serving businesses of all sizes and industries operating in the greater San Fernando Valley region of Southern California. Founded in 1949 and operating with a small staff of 11-50 employees, VICA describes itself as Southern California's most influential business advocacy group, with a mission to enhance the economic vitality of the San Fernando Valley by advocating for a better business climate and quality of life.

VICA's core offering is a portfolio of advocacy, networking, and member services rather than a technology platform. Core services include legislative advocacy representation, recurring advocacy trips to Sacramento and Washington D.C. (including 'VICA Leads in Washington' and Sacramento Advocacy Day trips), policy committees, voter guides, voting records tracking, a government handbook, LA County Officeholders Breakfasts, Local Officeholders Luncheons, an annual meeting, the VICA Weekly newsletter, a member-to-member business directory and discount program, and a community scholarship program. The underlying technology footprint is minimal: a ChamberMaster-hosted website at vica.com serving as the information hub, a separate advocacy microsite (advocacy.vica.com), and a dedicated government handbook site (vicagovernmenthandbook.com).

The business model is membership-based trade association economics. VICA does not publicly disclose membership pricing tiers and prospective members apply via the website. Revenue is generated through member dues and event sponsorship (sponsors of the January 31, 2024 LA County Officeholders Breakfast included Oracle, Initiating Change in Our Neighborhoods, University of West Los Angeles, and the Los Angeles Rams). The organization operates as a private, member-funded association with no parent company, no venture capital or private equity ownership, and no public trading status.

Name

Valley Industry & Commerce Association

Legal name

Valley Industry & Commerce Association

Website

https://vica.com

Company type

Private

Founded year

1949

Operating status

Operating

Headcount range

11–50 employees

Short description

VICA is a Southern California business advocacy organization and chamber of commerce serving businesses across all industries in the greater San Fernando Valley region. It delivers legislative advocacy, policy committees, networking events, and member services funded by dues and event sponsorship.

Ownership category

akta.pro rank

Headquarters

HQ city

Van Nuys

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Distribution channels2 records

Marketing channels4 records

Core offering

VICA is a regional business membership association that advocates for the economic interests of businesses in the greater San Fernando Valley through legislative representation, policy committees, voter guides, and advocacy trips to Sacramento and Washington D.C. It complements advocacy with recurring networking and engagement events (officeholders breakfasts and luncheons, annual meetings), a government handbook resource, a weekly newsletter, and member benefits such as a business directory and community scholarship program.

Product overview

Valley Industry & Commerce Association (VICA) is a business membership organization serving the greater San Fernando Valley region. Rather than a technology platform, VICA offers a portfolio of advocacy, networking, and member services including legislative advocacy trips, policy committees, regular business networking events (breakfasts, luncheons, annual meetings), a government handbook, scholarships, and member communication through its weekly newsletter. The organization functions as Southern California's most influential business advocacy group focused on enhancing economic vitality and quality of life for its member businesses.

Differentiator

Problem solved

Functional benefit

Products and services

• Advocacy Services Advocacy services for the business community, including legislative representation, advocacy trips to Sacramento and Washington D.C., voter guides, and voting records tracking. Targeted at San Fernando Valley businesses seeking a unified voice in legislative and civic matters.
• Events and Networking Programs Regular signature events including Sacramento Advocacy Day trips, VICA Leads in Washington, LA County Officeholders Breakfasts, Local Officeholders Luncheons, and the Annual Meeting, providing networking opportunities between business leaders and elected officials. Targeted at VICA members and the broader San Fernando Valley business community.
• Policy Committees Working groups focused on various policy areas providing members opportunities to influence legislation affecting the San Fernando Valley business community. Targeted at VICA members who want to participate in policy shaping.
• Government Handbook A comprehensive resource providing guidance on government procedures and regulations relevant to businesses in the San Fernando Valley region. Targeted at businesses needing orientation to local government processes.
• VICA Weekly Newsletter Weekly email newsletter keeping members informed about legislative updates, events, and business news affecting the San Fernando Valley business community. Targeted at VICA members and subscribers.
• Business Directory and Member Deals Member-to-member discount program and business directory showcasing member companies to foster inter-member business relationships. Targeted at VICA member businesses seeking visibility and cross-promotion within the membership base.
• Scholarship Program Educational scholarship program supporting students in the San Fernando Valley community. Targeted at students in the San Fernando Valley region.
• Membership Annual membership enrollment in the Valley Industry & Commerce Association, providing access to advocacy services, events, policy committees, networking programs, member directory, member deals, and the VICA Weekly newsletter. Targeted at businesses operating in the greater San Fernando Valley region.

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Six partnerships are on record, tiered minor.

• Skirball Cultural CenterminorOthersSkirball Cultural Center (2701 N. Sepulveda Blvd.) serves as a venue partner for VICA events, including the Local Officeholders Luncheon.
• The Garland (North Hollywood)minorOthersThe Garland venue (4222 Vineland Ave, North Hollywood, CA) serves as the host location for the LA County Officeholders Breakfast events.
• OracleminorOthersOracle sponsored the LA County Officeholders Breakfast event held January 31, 2024 at The Garland in North Hollywood.
• Initiating Change in Our Neighborhoods (ICON)minorOthersInitiating Change in Our Neighborhoods (ICON) sponsored the LA County Officeholders Breakfast event held January 31, 2024.
• University of West Los AngelesminorOthersUniversity of West Los Angeles sponsored the LA County Officeholders Breakfast event held January 31, 2024.
• Los Angeles RamsminorOthersLos Angeles Rams sponsored the LA County Officeholders Breakfast event held January 31, 2024, indicating a partnership with the professional sports organization in the region.

Recent moves5 records

Expansion highlights4 records

Direct peers

• Los Angeles Area Chamber of Commerce: The largest business advocacy organization in the LA metro, offering legislative advocacy, networking events, and member services. Directly comparable to VICA as a chamber-of-commerce peer, with broader geographic reach but the same core advocacy-and-events model.
• Los Angeles County Business Federation (BizFed): Countywide federation of LA business organizations focused on advocacy and policy. Directly comparable to VICA as a business advocacy coalition, though organized as a federation of chambers rather than a single chamber.
• Valley Economic Alliance: Regional economic development organization serving the San Fernando Valley. Comparable to VICA in geographic scope and member base, focused on economic development and business retention rather than legislative advocacy.

Broad incumbents

• California Chamber of Commerce: The statewide chamber of commerce providing legislative advocacy in Sacramento on issues affecting California businesses. Comparable to VICA in the advocacy function, but at a much larger scale and broader geographic mandate that overlaps with VICA's Sacramento advocacy trips.
• U.S. Chamber of Commerce: The largest national business advocacy organization, providing federal-level advocacy that overlaps with VICA's 'VICA Leads in Washington' programming. Comparable in advocacy function but operates at vastly greater scale and breadth.

Regional players

• Hollywood Chamber of Commerce: Regional LA-area chamber of commerce providing networking, advocacy, and member services to Hollywood-area businesses. Comparable to VICA in operating model and target members, but in a different LA sub-region.
• Pasadena Chamber of Commerce: Regional chamber serving Pasadena and the surrounding San Gabriel Valley, offering advocacy, networking, and member benefits. Directly comparable operating model to VICA but in a different LA sub-market.
• Long Beach Area Chamber of Commerce: Regional LA-area chamber providing advocacy, events, and member services to Long Beach businesses. Comparable to VICA in chamber-of-commerce operating model and member-service portfolio, in a different LA sub-region.

Others

• National Association of Manufacturers (NAM): National industry-association focused on manufacturing-sector advocacy in Washington D.C. Comparable to VICA in the policy-advocacy function and 'fly-in to Washington' event model, but organized around a single industry rather than a region.
• Los Angeles Business Journal: Regional business media outlet covering LA-area companies and policy. Adjacent to VICA's audience and advocacy domain, providing the regional business-news context in which VICA's members operate.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/vicasfvalley
• Facebookfacebook.com/VICASFValley
• LinkedInlinkedin.com/company/468794

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Valley Industry & Commerce Association