Stoelting
Stoelting is a 1905-founded, Kiel, Wisconsin-based manufacturer of commercial frozen treat equipment — including soft serve, frozen custard, gelato batch, and frozen beverage machines — serving foodservice and entertainment operators across 18+ verticals as a brand under The Vollrath Company, LLC.
- Company typePrivate
- Founded1905
- HeadquartersKiel, United States
- Headcount251–500
- GTM typeB2B
- OfferingHardware or Manufacturing
What Stoelting does
Stoelting is a Kiel, Wisconsin-based manufacturer of commercial frozen treat equipment, founded in 1905 and operating as a brand subsidiary of The Vollrath Company, LLC. The company produces a full portfolio of frozen dessert and beverage equipment, including soft serve and frozen yogurt machines, shake and smoothie freezers, frozen custard and Italian ice machines, frozen beverage dispensers, and batch equipment for gelato and premium ice cream, supported by an accessories line. Its products serve a broad base of commercial foodservice and entertainment operators across 18+ verticals — including amusement and water parks, quick-service restaurants, ice cream and frozen yogurt shops, custard shops, convenience stores, stadiums and arenas, hotels, resorts and cruise lines, grocery and club stores, K-12 schools, senior living facilities, fitness centers, medical facilities, and concession trailer operators.
The underlying technology is mechanical/electromechanical commercial refrigeration and dispensing equipment, with no software, AI, or connectivity layer disclosed. Stoelting distributes through enterprise field sales representatives, toll-free inside sales (800-558-5807), and a 'Where To Buy' authorized distributor channel, with a digital layer comprising a website, product selection tool, resource library, blog, and social channels (LinkedIn, Facebook, Instagram, YouTube). The company also runs a 'Liquidated Products for Sale' channel offering markdowns of up to 95% off list on new and refurbished equipment.
Revenue is generated primarily through one-time hardware sales of commercial frozen treat equipment; no subscription, software, or service-based revenue streams are disclosed. No public revenue figures, funding events, or M&A activity are present in the source data. The company has 251-500 employees, and operates within the broader Vollrath foodservice equipment portfolio alongside sister brands Vollrath Foodservice, Vollrath Manufacturing Services, Polar Ware, and Pujadas.
Stoelting firmographics
Firmographics- Name
- Stoelting
- Legal name
- The Vollrath Company, LLC
- Website
- https://stoelting.com
- Company type
- Private
- Founded year
- 1905
- Operating status
- Operating
- Headcount range
- 251–500 employees
- Short description
- Stoelting is a 1905-founded, Kiel, Wisconsin-based manufacturer of commercial frozen treat equipment — including soft serve, frozen custard, gelato batch, and frozen beverage machines — serving foodservice and entertainment operators across 18+ verticals as a brand under The Vollrath Company, LLC.
- Ownership category
- akta.pro rank
Where Stoelting is headquartered
LocationHeadquarters
- HQ city
- Kiel
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Stoelting business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Frozen Treat Equipment Sales: Stoelting generates revenue primarily through the sale of commercial frozen treat equipment including soft serve machines, batch ice cream makers, frozen custard machines, and related accessories. The company also sells liquidated/refurbished products at discounted prices.
Go-to-market motion1 record
Distribution channels3 records
Marketing channels8 records
Stoelting product offering
Product offeringCore offering
Stoelting manufactures and sells commercial frozen treat equipment for foodservice operators, including soft serve and frozen yogurt machines, shake and smoothie freezers, frozen custard and Italian ice machines, frozen beverage dispensers, and batch equipment for gelato and premium ice cream. The company also offers accessories and refurbished/liquidated products, and supports customers with technical service, warranty, and a product selection tool.
Product overview
Stoelting Frozen Treat Equipment is a commercial frozen dessert and treat equipment manufacturer offering a comprehensive product portfolio. The core product lines include Soft Serve & Frozen Yogurt machines, Shake & Smoothie Freezers, Frozen Custard & Italian Ice Machines, Frozen Beverage Dispensers, and Batch Equipment for Gelato & Premium Ice Cream. These are complemented by Accessories. The products are sold under the Stoelting brand and serve a wide range of industries including amusement parks, convenience stores, restaurants, grocery stores, medical facilities, and more.
Differentiator
Problem solved
Functional benefit
Products and services
- Soft Serve & Frozen Yogurt Machines Soft serve and frozen yogurt equipment for producing frozen treats, available in floor machine and other configurations for commercial foodservice operators.
- Shake & Smoothie Freezers Freezers for producing shakes and smoothies in commercial foodservice settings.
- Frozen Custard & Italian Ice Machines Machines for producing frozen custard and Italian ice for commercial foodservice operations.
- Frozen Beverage Dispensers Dispensers for frozen beverages for commercial foodservice operations.
- Batch Equipment for Gelato & Premium Ice Cream Batch processing equipment for producing gelato and premium ice cream in commercial operations.
- Accessories Accessories and related products for Stoelting frozen treat equipment.
- Liquidated and Refurbished Products Discounted sales of brand new liquidated and refurbished Stoelting frozen treat equipment across all product categories.
Companies that use Stoelting
Customer profileSegments10 records
Ideal customer profiles1 record
Stoelting technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Stoelting partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core and supporting.
- The Vollrath Company, LLCcoreStoelting is a brand owned and operated by The Vollrath Company, LLC, a major foodservice equipment manufacturer. This is a parent-subsidiary relationship where Stoelting operates as a brand under the Vollrath corporate umbrella. Stoelting is explicitly branded as 'Stoelting, A Vollrath Brand'.
- Vollrath FoodservicecoreVollrath Foodservice is a sister brand within The Vollrath Company portfolio. Both brands serve the broader foodservice equipment market, with Stoelting specializing in frozen treat equipment.
- Vollrath Manufacturing ServicessupportingAn affiliated company within The Vollrath Company that provides manufacturing services, potentially supporting Stoelting's production operations.
Scale indicators2 records
Recent moves5 records
Expansion highlights5 records
Stoelting competitors and assessment
Company assessmentDirect peers
- Taylor Company: Taylor is the most direct US competitor in commercial soft serve, shake, and frozen custard equipment. Both companies serve overlapping customer verticals (QSR, ice cream shops, amusement parks) with similar frozen-treat machinery offerings.
- Carpigiani: Carpigiani is a globally leading manufacturer of gelato, soft serve, and pastry equipment. Its batch equipment for gelato and premium frozen desserts competes directly with Stoelting's 'Batch Equipment for Gelato & Premium Ice Cream' line.
- Electro Freeze: Electro Freeze manufactures soft serve, shake, frozen custard, and frozen beverage equipment for commercial foodservice — directly overlapping Stoelting's core product portfolio across multiple frozen treat formats.
- SaniServ: SaniServ builds commercial frozen beverage, soft serve, and milkshake equipment for foodservice and retail. It competes directly with Stoelting in frozen beverage dispensers and shake/smoothie freezers.
- Frigomat: Frigomat produces batch gelato, ice cream, and pastry equipment globally. Its batch processing machinery competes with Stoelting's premium ice cream and gelato equipment range in commercial dessert production.
Broad incumbents
- Hoshizaki: Hoshizaki is a broad commercial refrigeration and foodservice equipment incumbent (ice machines, dispensers, refrigerators). While not solely focused on frozen treats, it sells related commercial equipment into overlapping foodservice customers.
- Middleby Corporation: Middleby is a diversified commercial foodservice equipment manufacturer that owns Taylor. It competes broadly in frozen treat equipment through its brand portfolio and reaches Stoelting's same operator customers via a much larger platform.
- Ali Group: Ali Group is a global foodservice equipment conglomerate with multiple brands serving commercial kitchens and frozen dessert operators. It overlaps with Stoelting at the customer level through broad-line equipment distribution.
Emerging players
- Spaceman: Spaceman is an emerging manufacturer of soft serve and frozen beverage machines targeting commercial and specialty foodservice operators. It is a partial-overlap competitor to Stoelting in soft serve and frozen beverage categories.
Regional players
- Bravo: Bravo is an Italian/European maker of gelato, ice cream, and pastry display/processing equipment. It is comparable to Stoelting in gelato/batch equipment but primarily competes in EMEA rather than directly in Stoelting's core US market.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Stoelting social profiles
Digital presenceStoelting financial estimates
Financial estimateRevenue estimate
Valuation estimate
Stoelting leadership team
Management profileNumber of profiles
Stoelting funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Stoelting M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Stoelting
What does Stoelting do?
Stoelting manufactures and sells commercial frozen treat equipment for foodservice operators, including soft serve and frozen yogurt machines, shake and smoothie freezers, frozen custard and Italian ice machines, frozen beverage dispensers, and batch equipment for gelato and premium ice cream. The company also offers accessories and refurbished/liquidated products, and supports customers with technical service, warranty, and a product selection tool.
Is Stoelting a public or private company?
Stoelting is a private company. It is classified as corporate owned and is currently operating.
When was Stoelting founded?
Stoelting was founded in 1905. It employs 251 to 500 people.
Where is Stoelting based?
Stoelting is headquartered in Kiel, United States, in the North America region.
How does Stoelting make money?
One revenue line is on record: frozen Treat Equipment Sales.
Who are Stoelting's main competitors?
Direct peers on record are Taylor Company, Carpigiani, Electro Freeze, SaniServ and Frigomat. Broad incumbents are Hoshizaki, Middleby Corporation and Ali Group. Spaceman is listed as an emerging player. Bravo is listed as a regional player.
Does Stoelting have an API?
No public API is recorded for Stoelting.