Squirrel

What Squirrel does

Squirrel SAS is a French private digital agency founded in 2014, headquartered in Reims with a regional office in La Possession (La Réunion) and listed branch presence in Lyon, Paris, Lille, Bordeaux, Grenoble, and Marseille. The company specializes in end-to-end custom mobile and web application development, covering native iOS/Android (Swift, Kotlin), hybrid frameworks (React Native, Axway Titanium, Flutter), responsive web and e-commerce, back-office and RESTful/JSON API development, UX/UI design, and digital strategy/acquisition services (SEO, SEA, ASO). It is an official Axway Titanium partner since 2014, with the framework used in approximately 70% of projects, and holds Crédit d'Impôt Innovation (CII) accreditation from MESRI, first obtained in 2018 and renewed for 2023-2027, allowing clients to recover up to 60% of R&D expenses (capped at €400,000).

The agency serves a hybrid client base spanning startups, regional SMEs, and enterprise accounts, including marquee logos such as Orange, Air Austral, L'Oréal, La Roche Posay, Roche, PSG, Fédération Française de Tennis, Compte-Nickel, CIC Crédit Mutuel, ENEDIS, Run Market, Prelys Courtage, and LAPUB.RE. Revenue is generated through project-based professional services engagements with publicly disclosed price tiers ranging from €1,500-€2,000 for simple responsive applications to €4,000-€35,000 for complex database/API-driven apps, €10,000 HT for a fixed-price 30-day MVP, and €30,000-€100,000+ for high-complexity and mobile-game builds. Go-to-market mixes direct website lead capture, Calendly booking, free audits and cost estimators, institutional referrals from Bpifrance, France Num, La French Tech, MEDEF Réunion, CPME Réunion, and Digital Réunion, and content marketing across blog, white papers, and social channels.

The management team comprises Thomas Lemaitre as Technical Director Mobile, Edouard Claude as Web Technical Director (who joined via the 2020 merger with Madara), and Tarik Saadi as Associate Artistic Director. Headcount is described as a small team estimated at 11-50 FTEs, with active hiring across development, design, marketing, and project management. Revenue is not publicly disclosed, and the company is privately held with no known institutional investment.

Name

Squirrel

Legal name

Squirrel SAS

Website

https://squirrel.fr

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

11–50 employees

Short description

Squirrel is a French private digital agency founded in 2014, based in Reims, that designs and develops custom mobile and web applications, e-commerce sites, UX/UI, back-office/APIs, and digital marketing services for startups, SMEs, and enterprise clients across France and La Réunion.

Ownership category

akta.pro rank

Product category

Digital Agency Services

NAICS

Computer Systems Design Services (541512), Computer Systems Design and Related Services (54151)

SIC

Services-Computer Integrated Systems Design (7373)

akta.pro primary industry

Digital Creative & Experience Design Agencies (Web/App/UX) (MPAAAAAD)

Keywords

• Mobile app development
• Web development services
• Custom software development
• UX UI design services
• Digital transformation consulting

Headquarters

HQ city

Reims

HQ country

France

HQ region

Europe

Offices9 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D

Revenue model

1. Custom Application Development Services: Squirrel generates revenue through bespoke mobile and web application development projects. Pricing is project-based, varying by complexity, features, and technology choice. Services include conception, development, UX/UI design, and ongoing maintenance. The company also develops MVP products for startups at fixed rates.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels9 records

Core offering

Squirrel is a French digital agency that designs and develops custom mobile and web applications for enterprise clients, startups, and regional SMEs. Its core offering spans native iOS/Android development, hybrid cross-platform apps using React Native, Flutter, and Axway Titanium, custom back-office and API development, UX/UI design, and digital marketing/strategy services. The agency operates on a project-based professional services model, delivering bespoke solutions including MVPs (fixed at €10,000 HT in 30 days) through to complex multi-platform enterprise integrations.

Product overview

Squirrel is a digital agency offering a comprehensive portfolio of services centered around custom mobile and web application development. The core offering consists of six interconnected service areas: Applications Mobiles & Web (native/hybrid development), MVP Development (rapid prototyping in 30 days), Sites Vitrine & E-commerce (websites and online stores with click & collect), Back Office & API Sur-mesure (custom backend/API development), Design UX UI (user experience and interface design), and Stratégie & Acquisition (digital marketing/SEO/SEA). Additional services include Agile project management and enterprise solutions for DSI requirements with ERP/CRM integration capabilities. The agency operates from Reims and La Réunion, serving clients ranging from startups to large enterprises.

Differentiator

Problem solved

Functional benefit

Products and services

• Applications Mobiles & Web

Quantifiable outcome

• Clients can recover up to 60% of R&D expenses, capped at €400,000, through CII accreditation
• +3 more outcomes

Named customers16 records

Segments4 records

Ideal customer profiles1 record

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Six partnerships are on record, tiered core and minor.

• Axway (Official Partner)coreTechnology or Integration · 1 January 2014Official Axway partner since 2014. Squirrel uses the Axway Titanium cross-platform mobile development framework in approximately 70% of its projects. This partnership provides access to enterprise-grade mobile development tools and reinforces technical credibility.
• France NumcoreGTM or Marketing PartnerFrance Num is a government initiative for digital transformation of SMEs and small businesses, piloted by the Direction Générale des Entreprises (DGE). Squirrel is listed as an official 'activateur' (expert facilitator) helping TPE-PME identify suitable partners for their digital transformation journey.
• MEDEF RéunionminorGTM or Marketing PartnerMEDEF Réunion is the local representative of the Mouvement des Entreprises de France, federating SMEs, micro-enterprises, and large companies. Serves as a business networking platform for Squirrel in the Réunion market.
• Confédération des PME (CPME) RéunionminorGTM or Marketing PartnerCPME Réunion is the patron organization representing and defending SMEs in Réunion. Squirrel leverages this network to reach local small and medium enterprises seeking digital services.
• Digital RéunioncoreGTM or Marketing PartnerDigital Réunion (formerly ARTIC, est. 1997) represents the digital sector in La Réunion and has been the local representative of SYNTEC NUMERIQUE since December 2012. Since 2023 it also represents La French Tech in Réunion. Squirrel participates in this ecosystem to network and gain visibility in the regional digital market.
• La French TechcoreGTM or Marketing PartnerLa French Tech is the French startup movement bringing together startups, investors, decision-makers, and community builders. Squirrel is a member of La French Tech communities in Grand Reims and La Réunion, gaining access to the national startup ecosystem.

Scale indicators5 records

Recent moves7 records

Expansion highlights6 records

Direct peers

• SensioLabs: French digital agency specialized in web application development (Symfony/PHP), UX/UI, and digital strategy — comparable custom development model serving French enterprises and startups.
• Theodo: French web and mobile development agency with comparable full-stack product engineering services (React Native, Node.js, etc.) and similar target customers across French startups and enterprises.
• SQLI: French digital services group offering custom web/mobile application development, e-commerce, and UX/UI design to enterprise clients across Europe — comparable in service portfolio and target market.
• Smile: European open-source digital agency providing end-to-end web, mobile, and e-commerce development alongside UX/UI and digital strategy — overlapping strongly with Squirrel's 360° service model.
• Kaliop: French digital agency specialized in CMS, web, and mobile application development with strong enterprise and public-sector client base — comparable in custom development focus and DSI targeting.
• Clever Age: French digital services firm offering custom web platform, mobile, and e-commerce development with design and digital marketing capabilities — directly comparable service mix and customer base.
• Viseo: French digital transformation consultancy (now part of Devoteam) delivering custom application development, ERP/CRM integration, and UX design to enterprise clients — closely aligned with Squirrel's DSI-focused offerings.

Broad incumbents

• Capgemini Engineering: Global IT services leader with extensive French presence offering custom software, digital transformation, and design at enterprise scale — a broader incumbent that competes for the same large French enterprise DSI engagements.
• Devoteam: European technology consultancy with strong French footprint delivering digital transformation, cloud, and custom development to enterprise and public-sector clients — overlapping broadly with Squirrel's enterprise services.
• OCTO Technology: French software craftsmanship and digital transformation consultancy (now part of Accenture) offering custom application development, architecture, and agile delivery to enterprise clients.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/squirrelfrance
• Facebookfacebook.com/squirrelagence
• LinkedInlinkedin.com/company/squirrel-agence
• Instagraminstagram.com/squirrelagence

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Squirrel