Heritage Vine
Heritage Vine designs, manufactures, and installs custom wine cellars and wine rooms for high-net-worth homeowners and commercial hospitality clients across the United States, with regional offices in Scottsdale, San Francisco, New York/Connecticut, and Los Angeles.
- Company typePrivate
- Founded2009
- HeadquartersScottsdale, United States
- Headcount1–10
- GTM typeB2B and B2C
- OfferingServices
What Heritage Vine does
Heritage Vine is a US-based custom wine cellar design, manufacturing, and installation company founded in 2009 by Jamie Dunjey and headquartered in Scottsdale, Arizona. The company engineers, fabricates, and installs bespoke wine storage solutions, including traditional cellars, modern cellars, glass-enclosed cellars, custom wine walls, commercial cellars, custom cabinets, and full wine rooms, for high-net-worth residential homeowners and commercial hospitality clients such as restaurants, hotels, country clubs, and cultural institutions. Its core technical assets include the in-house fabricated Heritage Series racking line (oak, sapele, walnut, alder) and proprietary cooling-system engineering using third-party units from Wine Guardian, WhisperKool, CellarPro, or LRC, selected and sized per environment.
Heritage Vine operates a sales-led, direct-to-client model with free design consultations as the primary acquisition channel. Projects are priced on a project basis ranging from approximately $15,000 for small wine walls to $150,000+ for large commercial installations, with revenue generated primarily from one-time custom installation contracts plus recurring preventative maintenance and repair services that are required for warranty validity. The company serves customers across the United States from regional offices in Scottsdale (HQ), the San Francisco Bay Area (Campbell), New York/Connecticut (Danbury), and Los Angeles (Newport Beach), with notable portfolio projects including Petersen Automotive Museum, Steak 48 Beverly Hills, La Tête d'Or New York, Peak Restaurant Hudson Yards, Wine Spectator NYC, Ocean 44, The Appellation Healdsburg, The Phoenix Country Club, and The Park House with Jonathan Scott. It also operates the Heritage Saunas sub-brand, extending the same custom design-build model into luxury residential wellness.
Heritage Vine firmographics
Firmographics- Name
- Heritage Vine
- Legal name
- Heritage Vine, Inc.
- Website
- https://heritagevine.com
- Company type
- Private
- Founded year
- 2009
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Heritage Vine designs, manufactures, and installs custom wine cellars and wine rooms for high-net-worth homeowners and commercial hospitality clients across the United States, with regional offices in Scottsdale, San Francisco, New York/Connecticut, and Los Angeles.
- Ownership category
- akta.pro rank
Heritage Vine industry classification
Industry- Product category
- Custom Wine Cellar Design and Installation
- NAICS
- Wineries (312130)
- SIC
- Millwood, Veneer, Plywood, & Structural Wood Members (2430)
- akta.pro primary industry
- Wineries & Vineyards (Tasting Rooms) (THAFALAE)
Keywords
Where Heritage Vine is headquartered
LocationHeadquarters
- HQ city
- Scottsdale
- HQ country
- United States
- HQ region
- North America
Offices4 records
Markets served
Heritage Vine business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Supply Chain, Operations, Marketing or Sales, Infrastructure
Revenue model
- Custom Wine Cellar Design, Manufacturing & Installation: One-time custom installation projects for residential and commercial wine cellars. Projects are priced based on size, materials, complexity, and cooling system requirements. Ranges from $15,000+ for wine walls/small cellars to $150,000+ for large commercial installations.
- Wine Cellar Maintenance Services: Ongoing preventative maintenance services for installed wine cellars. Includes annual maintenance requirement for warranty validity and ongoing support after installation.
- Wine Cellar Repair Services: Repair services for wine cellars, including correction of failed cellars originally specified by generalist contractors.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Multi-year contract | Wine Walls & Small Cellars starting price point |
| Unit Pricing | Multi-year contract | Custom Residential Wine Rooms mid-range |
| Unit Pricing | Multi-year contract | Large or Commercial Installations premium tier |
Go-to-market motion2 records
Distribution channels2 records
Marketing channels4 records
Heritage Vine product offering
Product offeringCore offering
Heritage Vine designs, engineers, manufactures, and installs custom wine cellars for high-end residential and commercial hospitality clients. Each project uses in-house fabricated Heritage Series hardwood racking (oak, sapele, walnut, alder) and cooling systems specified from Wine Guardian, WhisperKool, CellarPro, or LRC, with a single team accountable from design consultation through installation. The company also offers ongoing preventative maintenance and repair services, plus a sub-brand called Heritage Saunas.
Product overview
Heritage Vine is a custom wine cellar design, manufacturing, and installation company operating as a single unified offering. The company designs and builds custom wine cellars exclusively, offering seven core product types: Traditional Wine Cellars, Modern Wine Cellars, Glass Wine Cellars, Custom Wine Walls, Commercial Wine Cellars, Custom Wine Cabinets, and Wine Rooms. All products are supported by a comprehensive service layer including Custom Wine Cellar Design, Wine Cellar Builders (in-house manufacturing), Wine Cellar Installation, Wine Cellar Preventative Maintenance, Wine Cellar Climate Control, and Wine Cellar Repair. The company's proprietary Heritage Series Racking, fabricated in-house in hardwoods including oak, sapele, walnut, and alder, serves as a key differentiator and is referenced across all product lines. The company also offers Heritage Saunas as a separate sub-brand. Heritage Vine specifies third-party cooling systems (Wine Guardian, WhisperKool, CellarPro, LRC) but does not manufacture cooling equipment.
Differentiator
Problem solved
Functional benefit
Brands
- Heritage Series: In-house wine racking line fabricated in oak, sapele, walnut, and alder. Each cellar's racking is designed and built specifically for the project.
- Heritage Saunas
Products and services
- Traditional Wine Cellars
Quantifiable outcome
- Home sold for most price per square foot in Arizona history at time of sale, featuring Heritage Vine wine room
- +1 more outcomes
Companies that use Heritage Vine
Customer profileNamed customers12 records
Segments3 records
Ideal customer profiles3 records
Heritage Vine technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Heritage Vine partnerships and signals
Strategic signalScale indicators7 records
Recent moves5 records
Expansion highlights5 records
Heritage Vine competitors and assessment
Company assessmentBroad incumbents
- Wine Enthusiast: Established wine lifestyle media and consumer products brand offering wine cabinets, racks, and cellar accessories. Adjacent incumbent in the premium wine storage category with a much broader portfolio and B2C distribution model.
- Williams-Sonoma: Premium home goods retailer with modular wine storage and cellar-adjacent furnishings lines. Addresses similar high-end residential customers with catalog/retail solutions rather than fully custom installations.
- Restoration Hardware (RH): Large luxury home furnishings retailer offering modular wine storage, wine walls, and cellar-adjacent furnishings. Operates at much broader scale and serves overlapping high-end residential customers with non-custom, off-the-shelf solutions.
Direct peers
- Wine Racks America: Specialty manufacturer and retailer of wine storage products including racking, cabinets, and cellar components. Operates in the same wine storage domain with a more product-led, less custom-installation model.
- Vintage Cellars: Custom wine cellar design and installation company serving premium residential and hospitality customers. Comparable in product offering, project complexity, and target customer wealth profile.
- Coastal Custom Wine Cellars: Regional custom wine cellar design and installation firm serving residential and commercial clients on the US West Coast. Directly comparable service offering, product mix, and target customer segment.
- Wine Cellar Innovations: US-based custom wine cellar design, manufacturing, and installation company serving both residential and commercial customers. Closest direct comparable to Heritage Vine's business model and customer profile across both verticals.
Others
- WhisperKool: Wine cellar refrigeration equipment manufacturer. Designated by Heritage Vine for cooling system specifications in custom installations — adjacent ecosystem participant.
- Wine Guardian: Manufacturer of precision wine cellar cooling systems for residential and commercial installations. Heritage Vine specifies Wine Guardian units in its projects, making it a key equipment supplier and ecosystem participant.
- CellarPro: US manufacturer of wine cellar cooling and humidity control systems. Heritage Vine specifies CellarPro equipment as part of its engineered climate solutions — supplier/ecosystem partner rather than direct competitor.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Heritage Vine social profiles
Digital presenceHeritage Vine financial estimates
Financial estimateRevenue estimate
Valuation estimate
Heritage Vine leadership team
Management profileNumber of profiles
Profiles1 record
Heritage Vine funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Heritage Vine M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Heritage Vine
What does Heritage Vine do?
Heritage Vine designs, engineers, manufactures, and installs custom wine cellars for high-end residential and commercial hospitality clients. Each project uses in-house fabricated Heritage Series hardwood racking (oak, sapele, walnut, alder) and cooling systems specified from Wine Guardian, WhisperKool, CellarPro, or LRC, with a single team accountable from design consultation through installation. The company also offers ongoing preventative maintenance and repair services, plus a sub-brand called Heritage Saunas.
Is Heritage Vine a public or private company?
Heritage Vine is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Heritage Vine founded?
Heritage Vine was founded in 2009. It employs 1 to 10 people.
Where is Heritage Vine based?
Heritage Vine is headquartered in Scottsdale, United States, in the North America region.
How does Heritage Vine make money?
Three revenue lines are on record. Custom Wine Cellar Design, Manufacturing & Installation is the primary driver. The others are wine Cellar Maintenance Services and wine Cellar Repair Services.
Who are Heritage Vine's main competitors?
Broad incumbents on record are Wine Enthusiast, Williams-Sonoma and Restoration Hardware (RH). Direct peers are Wine Racks America, Vintage Cellars, Coastal Custom Wine Cellars and Wine Cellar Innovations. Others are WhisperKool, Wine Guardian and CellarPro.
Does Heritage Vine have an API?
No public API is recorded for Heritage Vine.
What industry is Heritage Vine in?
Heritage Vine's product category is Custom Wine Cellar Design and Installation. Its primary akta.pro industry code is THAFALAE, Wineries & Vineyards (Tasting Rooms). Its NAICS code is 312130 and its SIC code is 2430.