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MATRA

Full company profile

uuid000me2l

Namestring
MATRA
Legal namestring
MATRA S.p.a.
Websiteurl
matra.it
Company typeenum
Private
Founded yearint
1959
Descriptiontext

MATRA S.p.a. is a privately held Italian manufacturer of electro-pumps (electric pumps) for water treatment applications, headquartered in Nonantola, in the Modena province, since its founding in 1959. The company designs, manufactures, and distributes a broad horizontal portfolio covering submersible pumps (3" to 8" well diameters), self-priming pumps, centrifugal pumps, peripheral pumps, swimming pool pumps, submersed motors, fire fighting units compliant with EN 12845, and frequency-converter inverters under the Aladino Evolution sub-brand. Core technology centers on electro-mechanical pump engineering with embedded electronic controls — the Aladino Evolution inverter acts as an intelligent control layer across the portfolio, providing constant pressure, energy savings, and dry-run/overcurrent protection.

The business operates as a direct-to-consumer manufacturer selling through an e-commerce-enabled website (matra.it) with bilingual (Italian/English) catalog and downloadable technical datasheets, supplemented by biennial participation in the MCE ExpoComfort trade show in Milan (2018, 2022, 2024). Revenue is generated primarily through hardware sales across four use-case segments: Fire Safety Installers/Designers (EN 12845 compliant units), Agricultural (irrigation and well water lifting), Domestic/Residential (pool circulation, pressure boosting, drainage), and Industrial Applications (process water, drainage, wastewater). MATRA holds two registered brands (MATRA and Aladino), is structured as an Italian S.p.a., and has no disclosed parent, subsidiaries, funding rounds, M&A, or leadership changes.

The firm employs 11-50 people and has no disclosed revenue, no AI/ML capabilities, no APIs, and no public pricing. Its competitive posture rests on product breadth, Italian manufacturing heritage, regulatory compliance (EN 12845), and a recurring trade show and direct e-commerce presence rather than technology differentiation or scale.

Short descriptiontext

MATRA S.p.a. is an Italian manufacturer founded in 1959 that designs and sells electro-pumps (submersible, centrifugal, self-priming) plus inverters and fire fighting units for residential, agricultural, industrial, and fire safety customers, distributed via direct e-commerce and trade shows.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
11–50
akta.pro rankint
HeadquartersNonantola, Italy
HQ citystring
Nonantola
HQ countrystring
Italy
HQ regionstring
Europe
Markets served

Serves global market

Offices1 record

Each record includes

City, Country, Type, Description, Source

Keyword5 values
electric water pumps, submersible pumps, centrifugal pumps, fire fighting equipment, frequency inverters
Industry4 codes
PRIMARYIMAHANAA
Centrifugal Pumps
SECONDARYIMAHANAG
Pump & Compressor Packages (Skids, Booster Sets)
SECONDARYIMADALAL
Pumps & Plumbing Pump Accessories (Sump, Sewage, Booster)
SECONDARYIMAHANAC
Specialty & Metering Pumps
NAICS code1 code
  • Pump and Compressor Manufacturing33391
SIC code1 code
  • Pumps & Pumping Equipment3561
Product category
Water Pumps and Electropumps
Social media profiles1 record
GTM motion1 record

Each record includes

Type, Description, Source

Revenue model1 record
1Electro-pump product sales
TypeHardware Sales
Description

MATRA generates revenue through the manufacture and sale of electro-pumps including submersible pumps, self-priming pumps, swimming pool pumps, submersible motors, inverters, and fire fighting units. Products are sold directly through their website with e-commerce capability.

matra.it
Marketing channels3 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels1 record

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components5 values
Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales
GTM typeB2B
B2B
Offering typeHardware or Manufacturing
Hardware or Manufacturing
Brand1 of 2 records shown
1Aladino Evolution
Description

Family of inverters for single-phase and three-phase pump control, designed for electronic control and operation of pumping systems to ensure energy savings, constant pressure, and silent operation.

matra.it
+1 more record
Core offering1 text field

MATRA S.p.a. designs, manufactures, and distributes a comprehensive range of electro-pumps for water treatment and handling applications. The portfolio spans submersible pumps (3" to 8"), self-priming pumps, centrifugal pumps, swimming pool pumps, submersed motors, fire fighting units compliant with EN 12845, and the proprietary Aladino Evolution line of frequency-converter inverters for pump control. Supporting offerings include control panels, pressure-regulation accessories, and wastewater collection stations.

Differentiator
Functional benefit
Problem solved
Quantifiable outcome1 value
  • Energy savings through inverter-controlled pump operation
Product overview1 text field

MATRA S.p.a. is an Italian company specializing in electropumps and water treatment solutions. The product portfolio is organized as a multi-category platform centered on water pumping systems. Core offerings include Submersible Pumps (for clean water, dirty water, and grinding applications in various sizes from 3" to 8"), Submersed Motors (MS, KMS, MSO, MO series), Swimming Pool Pumps (ISCHIA), Fire Fighting Units (EN 12845 compliant), and the ALADINO/Aladino Evolution inverter family for frequency conversion and pressure control. Supporting product lines include Centrifugal Pumps (ML, CPD-A, SAN, multistage series), Peripheral Pumps, Self-priming Pumps, DC Pumps (12-24V for marine/vehicle applications), Gear Pumps (BMF, MBM), Two Way Pumps, Hot/Cold Water Circulation pumps (NMT MAX, HOT BR, BOOST 12), and Accessories (MATRACONTROL pressure controls, REFLU collection stations, Control Panels). The ALADINO inverter serves as the intelligent control layer across the pump portfolio, providing energy savings and constant pressure regulation. The complete 2019 catalog is available for download. MATRA participates in MCE ExpoComfort trade shows to showcase products.

Product and service14 records
1ALADINO Series Inverter
CategoryFrequency Inverters
Description

Frequency converter for electronic control and operation of single and three-phase pumping systems, ensuring energy savings, constant pressure, and silent operation. Compatible with surface pumps, deep well pumps, and booster sets up to 6 pumps. Protects pump against dry working and overcurrent.

2Gruppo Antincendio EN 12845 Fire Fighting Unit
CategoryFire Fighting Equipment
Description

Fire fighting unit compliant with EN 12845 standard, composed of motor pump, service electro-pump, and maintenance pump. Designed for professional installers and designers in the fire safety sector, including fire fighting and sprinkler systems.

35SM Series Submersible Pumps
CategorySubmersible Pumps
Description

Multistage submersible pumps with stainless steel AISI 304 shell, used to lift clean water from wells or tanks for garden irrigation or domestic pressure boosting.

44SMR Series Submersible Pumps
CategorySubmersible Pumps
Description

4-inch multistage submersible pumps with stainless steel AISI 304 shell, motor cooled by pumped liquid through suction grid, with 20m H07RNF cable and built-in capacitor.

5MAGIKA TRON Electronic Submersible Pump
CategorySubmersible Pumps
Description

Electronic multistage submersible pump with stainless steel AISI 304 shell, built-in pressure control, and 12m H07RNF cable for clean water lifting.

63M30/3M50 Series Submersible Pumps
CategorySubmersible Pumps
Description

Submersible multistage pumps suitable for 3-inch wells, used in irrigation and domestic/industrial pressure boosting applications.

7ML Series Centrifugal Pumps
CategoryCentrifugal Pumps
Description

Single-stage centrifugal pumps with in-line bores in cast-iron, suitable for hot or refrigerated water circulation in conditioning or heating systems.

8DRENO PLUS Drainage Pump
CategoryDrainage Pumps
Description

Open impeller submersible pump for dirty water with suction filter allowing solid passage up to 10mm, double mechanical seal SIC/SIC in oil bath, top discharge for effective motor cooling.

9STEELVORTS/S Vortex Submersible Pumps
CategoryVortex Pumps
Description

Vortex impeller submersible pumps in AISI 304 stainless steel for slightly dirty waters with solid passage up to 30mm.

10TRITTER Series Grinder Pumps
CategoryGrinder Pumps
Description

Submersible pumps with single channel impeller and grinder system in cast-iron and AISI 304 stainless steel for dirty waters and sewage containing textile or filamentous fibres.

11MS Series Submersed Motors
CategorySubmersed Motors
Description

Asynchronous submersed motors with short-circuit rotor, filled with non-polluting dielectric oil, for single and three-phase current applications.

12NMT MAX Wet Rotor Circulators
CategoryCirculation Pumps
Description

High-efficiency wet rotor circulators with auto-adaptation functionality for heating, conditioning, refrigeration circuits, and industrial systems with LED display control.

13BOOST 12 Pressure Booster
CategoryBooster Pumps
Description

Electric pump with permanent magnets motor for water pressure increasing up to 1.2 bar with automatic start/stop system and dry running protection.

14AEM/AET Electronic Control Panels
CategoryControl Panels
Description

Electronic control panels for start and control of single and three-phase motors or electric pumps in filling/emptying hydraulic systems, controlled by microprocessor with integrated level relay and electronic adjustable ammetric control.

Scale indicator1 record

Each record includes

Type, Value, Description, Source

Recent move5 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight4 records

Each record includes

Type, Description

Market position
Competitive moat4 records

Each record includes

Type, Details

Key highlights6 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Segment4 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile4 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Feature4 records

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
No data
Compliance1 record

Each record includes

Name, Class, Description

Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

MATRA

Water Pumps and Electropumpsmatra.it

MATRA S.p.a. is an Italian manufacturer founded in 1959 that designs and sells electro-pumps (submersible, centrifugal, self-priming) plus inverters and fire fighting units for residential, agricultural, industrial, and fire safety customers, distributed via direct e-commerce and trade shows.

What MATRA does

MATRA S.p.a. is a privately held Italian manufacturer of electro-pumps (electric pumps) for water treatment applications, headquartered in Nonantola, in the Modena province, since its founding in 1959. The company designs, manufactures, and distributes a broad horizontal portfolio covering submersible pumps (3" to 8" well diameters), self-priming pumps, centrifugal pumps, peripheral pumps, swimming pool pumps, submersed motors, fire fighting units compliant with EN 12845, and frequency-converter inverters under the Aladino Evolution sub-brand. Core technology centers on electro-mechanical pump engineering with embedded electronic controls — the Aladino Evolution inverter acts as an intelligent control layer across the portfolio, providing constant pressure, energy savings, and dry-run/overcurrent protection.

The business operates as a direct-to-consumer manufacturer selling through an e-commerce-enabled website (matra.it) with bilingual (Italian/English) catalog and downloadable technical datasheets, supplemented by biennial participation in the MCE ExpoComfort trade show in Milan (2018, 2022, 2024). Revenue is generated primarily through hardware sales across four use-case segments: Fire Safety Installers/Designers (EN 12845 compliant units), Agricultural (irrigation and well water lifting), Domestic/Residential (pool circulation, pressure boosting, drainage), and Industrial Applications (process water, drainage, wastewater). MATRA holds two registered brands (MATRA and Aladino), is structured as an Italian S.p.a., and has no disclosed parent, subsidiaries, funding rounds, M&A, or leadership changes.

The firm employs 11-50 people and has no disclosed revenue, no AI/ML capabilities, no APIs, and no public pricing. Its competitive posture rests on product breadth, Italian manufacturing heritage, regulatory compliance (EN 12845), and a recurring trade show and direct e-commerce presence rather than technology differentiation or scale.

MATRA firmographics

Firmographics
Name
MATRA
Legal name
MATRA S.p.a.
Website
https://matra.it
Company type
Private
Founded year
1959
Operating status
Operating
Headcount range
11–50 employees
Short description
MATRA S.p.a. is an Italian manufacturer founded in 1959 that designs and sells electro-pumps (submersible, centrifugal, self-priming) plus inverters and fire fighting units for residential, agricultural, industrial, and fire safety customers, distributed via direct e-commerce and trade shows.
Ownership category
akta.pro rank

MATRA industry classification

Industry
Product category
Water Pumps and Electropumps
NAICS
Pump and Compressor Manufacturing (33391)
SIC
Pumps & Pumping Equipment (3561)
akta.pro industry
PRIMARYIMAHANAA
Centrifugal Pumps
SECONDARYIMAHANAG
Pump & Compressor Packages (Skids, Booster Sets)
SECONDARYIMADALAL
Pumps & Plumbing Pump Accessories (Sump, Sewage, Booster)
SECONDARYIMAHANAC
Specialty & Metering Pumps

Keywords

  • Electric water pumps
  • Submersible pumps
  • Centrifugal pumps
  • Fire fighting equipment
  • Frequency inverters

Where MATRA is headquartered

Location

Headquarters

HQ city
Nonantola
HQ country
Italy
HQ region
Europe

Offices1 record

Markets served

MATRA business model

Business model
GTM type
B2B
Offering type
Hardware or Manufacturing
Cost components
Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales

Revenue model

  1. Electro-pump product sales: MATRA generates revenue through the manufacture and sale of electro-pumps including submersible pumps, self-priming pumps, swimming pool pumps, submersible motors, inverters, and fire fighting units. Products are sold directly through their website with e-commerce capability.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

MATRA product offering

Product offering

Core offering

MATRA S.p.a. designs, manufactures, and distributes a comprehensive range of electro-pumps for water treatment and handling applications. The portfolio spans submersible pumps (3" to 8"), self-priming pumps, centrifugal pumps, swimming pool pumps, submersed motors, fire fighting units compliant with EN 12845, and the proprietary Aladino Evolution line of frequency-converter inverters for pump control. Supporting offerings include control panels, pressure-regulation accessories, and wastewater collection stations.

Product overview

MATRA S.p.a. is an Italian company specializing in electropumps and water treatment solutions. The product portfolio is organized as a multi-category platform centered on water pumping systems. Core offerings include Submersible Pumps (for clean water, dirty water, and grinding applications in various sizes from 3" to 8"), Submersed Motors (MS, KMS, MSO, MO series), Swimming Pool Pumps (ISCHIA), Fire Fighting Units (EN 12845 compliant), and the ALADINO/Aladino Evolution inverter family for frequency conversion and pressure control. Supporting product lines include Centrifugal Pumps (ML, CPD-A, SAN, multistage series), Peripheral Pumps, Self-priming Pumps, DC Pumps (12-24V for marine/vehicle applications), Gear Pumps (BMF, MBM), Two Way Pumps, Hot/Cold Water Circulation pumps (NMT MAX, HOT BR, BOOST 12), and Accessories (MATRACONTROL pressure controls, REFLU collection stations, Control Panels). The ALADINO inverter serves as the intelligent control layer across the pump portfolio, providing energy savings and constant pressure regulation. The complete 2019 catalog is available for download. MATRA participates in MCE ExpoComfort trade shows to showcase products.

Differentiator

Problem solved

Functional benefit

Brands

  • Aladino Evolution: Family of inverters for single-phase and three-phase pump control, designed for electronic control and operation of pumping systems to ensure energy savings, constant pressure, and silent operation.
  • Gruppo Antincendio EN 12845

Products and services

  • ALADINO Series Inverter Frequency converter for electronic control and operation of single and three-phase pumping systems, ensuring energy savings, constant pressure, and silent operation. Compatible with surface pumps, deep well pumps, and booster sets up to 6 pumps. Protects pump against dry working and overcurrent.
  • Gruppo Antincendio EN 12845 Fire Fighting Unit Fire fighting unit compliant with EN 12845 standard, composed of motor pump, service electro-pump, and maintenance pump. Designed for professional installers and designers in the fire safety sector, including fire fighting and sprinkler systems.
  • 5SM Series Submersible Pumps Multistage submersible pumps with stainless steel AISI 304 shell, used to lift clean water from wells or tanks for garden irrigation or domestic pressure boosting.
  • 4SMR Series Submersible Pumps 4-inch multistage submersible pumps with stainless steel AISI 304 shell, motor cooled by pumped liquid through suction grid, with 20m H07RNF cable and built-in capacitor.
  • MAGIKA TRON Electronic Submersible Pump Electronic multistage submersible pump with stainless steel AISI 304 shell, built-in pressure control, and 12m H07RNF cable for clean water lifting.
  • 3M30/3M50 Series Submersible Pumps Submersible multistage pumps suitable for 3-inch wells, used in irrigation and domestic/industrial pressure boosting applications.
  • ML Series Centrifugal Pumps Single-stage centrifugal pumps with in-line bores in cast-iron, suitable for hot or refrigerated water circulation in conditioning or heating systems.
  • DRENO PLUS Drainage Pump Open impeller submersible pump for dirty water with suction filter allowing solid passage up to 10mm, double mechanical seal SIC/SIC in oil bath, top discharge for effective motor cooling.
  • STEELVORTS/S Vortex Submersible Pumps Vortex impeller submersible pumps in AISI 304 stainless steel for slightly dirty waters with solid passage up to 30mm.
  • TRITTER Series Grinder Pumps Submersible pumps with single channel impeller and grinder system in cast-iron and AISI 304 stainless steel for dirty waters and sewage containing textile or filamentous fibres.
  • MS Series Submersed Motors Asynchronous submersed motors with short-circuit rotor, filled with non-polluting dielectric oil, for single and three-phase current applications.
  • NMT MAX Wet Rotor Circulators High-efficiency wet rotor circulators with auto-adaptation functionality for heating, conditioning, refrigeration circuits, and industrial systems with LED display control.
  • BOOST 12 Pressure Booster Electric pump with permanent magnets motor for water pressure increasing up to 1.2 bar with automatic start/stop system and dry running protection.
  • AEM/AET Electronic Control Panels Electronic control panels for start and control of single and three-phase motors or electric pumps in filling/emptying hydraulic systems, controlled by microprocessor with integrated level relay and electronic adjustable ammetric control.

Quantifiable outcome

  • Energy savings through inverter-controlled pump operation

Companies that use MATRA

Customer profile

Segments4 records

Ideal customer profiles4 records

MATRA technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Feature4 records

MATRA partnerships and signals

Strategic signal

Scale indicators1 record

Recent moves5 records

Expansion highlights4 records

MATRA competitors and assessment

Company assessment

Market position

Competitive moat4 records

Key highlights6 records

Customer concentration

MATRA social profiles

Digital presence

MATRA compliance and trust

Trust signal

Compliance1 record

MATRA financial estimates

Financial estimate

Revenue estimate

Valuation estimate

MATRA leadership team

Management profile

Number of profiles

MATRA funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

MATRA M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about MATRA

What does MATRA do?

MATRA S.p.a. designs, manufactures, and distributes a comprehensive range of electro-pumps for water treatment and handling applications. The portfolio spans submersible pumps (3" to 8"), self-priming pumps, centrifugal pumps, swimming pool pumps, submersed motors, fire fighting units compliant with EN 12845, and the proprietary Aladino Evolution line of frequency-converter inverters for pump control. Supporting offerings include control panels, pressure-regulation accessories, and wastewater collection stations.

Is MATRA a public or private company?

MATRA is a private company. It is classified as unknown and is currently operating.

When was MATRA founded?

MATRA was founded in 1959. It employs 11 to 50 people.

Where is MATRA based?

MATRA is headquartered in Nonantola, Italy, in the Europe region.

How does MATRA make money?

One revenue line is on record: electro-pump product sales.

Does MATRA have an API?

No public API is recorded for MATRA.

What industry is MATRA in?

MATRA's product category is Water Pumps and Electropumps. Its primary akta.pro industry code is IMAHANAA, Centrifugal Pumps, with a secondary code of IMAHANAG, Pump & Compressor Packages (Skids, Booster Sets). Its NAICS code is 33391 and its SIC code is 3561.

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