Northern Industrial Supply

What Northern Industrial Supply does

Northern Industrial Supply (NIS) is an industrial supply distributor and value-added service provider operating as a division of Weimer Bearing Transmission, Inc. Founded in 1934, the company specializes in high-tech electrical motion control, mechanical power transmission, mill supply, and fluid control products. It serves the Mid-Central and Northern Michigan regions through three full-service stocking locations in Alpena, Gaylord, and Midland, offering same-day pickup or delivery from local inventory.

The company's offering is built around seven core product categories: bearings, conveyor belting and rubber, electrical, fluid power, mechanical power transmission (including couplings, sprockets, chain, gearing, reducers, and drive components), material handling, and specialty products. These are complemented by six value-added services — belt fabrication, machining and assembly, custom repair, gearbox and hose assembly, fastener supply and manufacturing, and an industrial automation / UL-certified panel shop. NIS positions technical expertise alongside inventory availability as its primary differentiator.

NIS operates primarily through direct sales channels, including phone-based ordering (with multiple toll-free and local numbers per branch), website-driven Request a Quote, and an e-commerce storefront at weimerdirect.com. Its customer base spans six industrial verticals: Aggregate & Mining, Agriculture, Food & Beverage, Machine Tool Industry, Packaging Equipment, and Waste & Recycling. Revenue figures, ownership structure beyond the Weimer Bearing parent relationship, and pricing models are not publicly disclosed.

Name

Northern Industrial Supply

Legal name

Northern Industrial Supply

Website

https://northern-industrial.com

Company type

Private

Founded year

1934

Operating status

Operating

Headcount range

251–500 employees

Short description

Northern Industrial Supply is a regional industrial supply distributor and value-added service provider operating three stocking locations in Mid-Central and Northern Michigan. Founded in 1934 and now a division of Weimer Bearing, it distributes bearings, power transmission, conveyor, fluid power, electrical, and material handling products to aggregate, agriculture, food and beverage, machine tool, packaging, and waste and recycling customers.

Ownership category

akta.pro rank

Headquarters

HQ city

Midland

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Infrastructure, Personnel, Operations, Marketing or Sales

Distribution channels3 records

Marketing channels3 records

Core offering

Northern Industrial Supply distributes a comprehensive portfolio of industrial products across seven core categories: bearings, conveyor belting and rubber, electrical, fluid power, mechanical power transmission, material handling, and specialty products. The company complements distribution with six value-added services—belt fabrication, machining and assembly, custom repair, gearbox and hose assembly, fastener supply and manufacturing, and industrial automation with a UL panel shop—serving industrial customers in aggregate and mining, agriculture, food and beverage, machine tool, packaging equipment, and waste and recycling sectors across Mid-Central and Northern Michigan from three stocking locations.

Product overview

Northern Industrial Supply is a distribution division of Weimer Bearing that operates as an industrial supply company offering a comprehensive portfolio of industrial products and services. The product offering consists of seven core product categories: Bearings, Conveyor Belting & Rubber, Electrical, Fluid Power, Mechanical Power Transmission, Material Handling, and Specialty Products. These are complemented by six value-added services including Belt Fabrication, Machining & Assembly, Custom Repair, Gearbox & Hose Assembly, Fastener Supply & Manufacturing, and Industrial Automation & UL Panel Shop. The company specializes in high-tech electrical motion control, mechanical power transmission, mill supply, and fluid control products, serving the Mid-Central and Northern Michigan regions from three stocking locations in Alpena, Gaylord, and Midland, Michigan.

Differentiator

Problem solved

Functional benefit

Products and services

• Bearings Industrial bearings sold to industrial customers for equipment maintenance, replacement, and motion control applications across aggregate and mining, agriculture, food and beverage, machine tool, packaging, and waste and recycling operations.
• Conveyor Belting & Rubber Conveyor belting and rubber products for material handling, aggregate/mining, packaging, food and beverage, and waste and recycling applications; supports high-volume production line maintenance and durable components for harsh environments.
• Electrical High-tech electrical motion control components for industrial power transmission and automation applications.
• Fluid Power Fluid control products for industrial power transmission applications across food and beverage, aggregate, packaging, and other industrial operations.
• Mechanical Power Transmission Complete line of mechanical power transmission products including couplings, sprockets, chain, gearing, reducers, and drive components; serves machine tool, aggregate/mining, agriculture, packaging, and waste/recycling customers.
• Material Handling Material handling equipment and products for industrial operations and conveyor systems.
• Specialty Products Specialty products for specialized industrial applications, complementing the core mechanical, electrical, fluid power, and material handling categories.
• Belt Fabrication Custom belt fabrication services for industrial conveyor systems, supporting conveyor belting customers and minimizing downtime.
• Machining & Assembly Precision machining and assembly services for industrial components, supporting customer maintenance and component readiness needs.
• Custom Repair Custom repair services for industrial equipment and components, helping customers minimize downtime and extend equipment life.
• Gearbox & Hose Assembly Gearbox assembly and hose assembly services for industrial power transmission and fluid power applications.
• Fastener Supply & Manufacturing Fastener supply and manufacturing services for industrial maintenance and assembly needs.
• Industrial Automation & UL Panel Shop Industrial automation services and UL-certified panel shop for control systems, supporting motor control and automation customers.

Segments6 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Weimer BearingcoreStrategic or Co-development Partner · 1 January 2012In 2012, NIS joined forces with Weimer Bearing, adding stocking locations in Alpena, Gaylord and Midland, Michigan. Weimer Bearing is headquartered in Germantown, WI and operates as the parent company. NIS maintains its division identity while benefiting from the partnership with Weimer Bearing's broader distribution network and product capabilities.

Scale indicators1 record

Recent moves3 records

Expansion highlights3 records

Direct peers

• BDI (Bearing Distributors Inc.): Specialist bearing and power transmission distributor serving industrial customers across the US — comparable to NIS's bearings and mechanical power transmission core offering and value-added services.
• Fastenal: Industrial supply distributor (fasteners, tools, fluid power, material handling) with extensive branch network and vending/inventory management solutions — a primary competitor for regional and mid-market industrial accounts that NIS serves.
• Grainger: Largest US industrial MRO distributor with a broad catalog of bearings, power transmission, fluid power, material handling, and electrical components. Direct alternative to NIS for industrial customers across all six of NIS's served verticals.
• IBT Industrial Solutions: Regional industrial distributor of bearings, power transmission, fluid power, and material handling products across the US Midwest — most comparable size and operating model to NIS among non-national distributors.
• McMaster-Carr: Broad industrial supply catalog covering bearings, power transmission, material handling, electrical, and rubber products — a national distribution alternative to NIS for industrial buyers in NIS's served verticals.
• Motion Industries: Genuine Parts subsidiary focused on bearings, mechanical power transmission, fluid power, and industrial supply — near-identical product mix to NIS and competes for many of the same aggregate, food & beverage, and industrial customers.
• Kaman Distribution: Industrial distribution arm providing bearings, power transmission, fluid power, and automation products to industrial customers — overlapping product portfolio and value-added service orientation with NIS.
• Applied Industrial Technologies: Specialist distributor of bearings, power transmission, fluid power, and industrial rubber products with deep motion-control expertise — one of the closest direct comparables to NIS's mechanical power transmission product line and vertical mix.
• MSC Industrial Direct: Major US metalworking and MRO supply distributor offering bearings, power transmission, fluid power, cutting tools, and material handling — overlapping directly with NIS's product portfolio for industrial and manufacturing customers.

Broad incumbents

• Timken: Global manufacturer of bearings and power transmission products — a strategic supplier and indirect competitor to NIS, providing insight into the upstream supply chain that NIS distributes and the technology roadmap for the category.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat2 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/northern-industrial-supply-nis

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Northern Industrial Supply