Radiant Health

What Radiant Health does

Radiant Health Ltd is a New Zealand-based, privately-held healthcare distribution and brand management company, headquartered in Auckland and wholly acquired by iNova Pharmaceuticals in 2020. The company markets and distributes a portfolio of branded prescription medicines (including Duromine, Contrave, Norflex, Hiprex, Qvar, Pevaryl, Efudix and Retrieve) through healthcare professionals, and a consumer-facing pharmacy range (Difflam, Duro-Tuss, Dermaveen, Invisible Zinc, Reef, Cepacaine, Cepacol, Ungvita, Demazin, Vermox, Virasolve, Sea-Legs) plus the full Bausch + Lomb eye care line (BioTrue, Renu, Boston, ULTRA, PureVision2, SofLens) through New Zealand pharmacies.

The underlying operational technology layer consists of three proprietary enablers: PUSH ON, a patient-centric weight management support programme; REPLENISH, a pharmacy ordering automation platform that optimises stock holding by removing manual sales forecasting; and Radiant Basket, a promotional ordering website and app for pharmacy partners. These function as partner-engagement and order-management tools rather than core clinical technology.

Radiant operates on a sales-led, agency/distributor/hybrid go-to-market model, working with brand partners on a percentage-of-sales basis and managing all commercial facets of their NZ business, including monthly performance reporting. Customers are NZ pharmacy partners (SMBs) and healthcare professionals; ultimate consumers are general Kiwi households. The company is supported by iNova Pharmaceuticals' 20+ country international infrastructure, which provides supply chain and portfolio reach but no direct AI/ML capabilities are evidenced.

Name

Radiant Health

Legal name

Radiant Health Ltd

Website

https://radiant-health.co.nz

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

11–50 employees

Short description

Radiant Health is a New Zealand healthcare distribution and brand management company that markets and distributes branded prescription medicines, OTC pharmacy products, and Bausch + Lomb eye care products through NZ pharmacies and healthcare professionals under a percentage-of-sales agency/distributor model. It is wholly owned by iNova Pharmaceuticals.

Ownership category

akta.pro rank

Product category

Pharmaceutical Distribution

NAICS

Drugs and Druggists' Sundries Merchant Wholesalers (42421), Ophthalmic Goods Merchant Wholesalers (42346)

SIC

Wholesale-Drugs, Proprietaries & Druggists' Sundries (5122), Ophthalmic Goods (3851)

akta.pro primary industry

Pharmacy Front-End & Sundries Distribution (Health & Wellness, Personal Care, Convenience) (CRAOAHAG)

akta.pro secondary industries

Cold, Flu, Cough & Allergy Remedies (Decongestants, Antihistamines, Cough Syrups, Lozenges) (CRADAMAD), Medical Supplies & Consumables Wholesale (Non-Device) (CRAOAHAE)

Keywords

• Pharmaceutical distribution
• Prescription medicines
• Consumer healthcare
• Pharmacy products
• Eye care solutions

Headquarters

HQ city

Ponsonby

HQ country

New Zealand

HQ region

Oceania

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Technology or R&D

Revenue model

1. Product Distribution: Radiant Health operates as an agency, distributor, or combination thereof, working on a percentage of sales basis. The company manages all facets of partners' business within New Zealand and functions as an extension of their partners. Monthly reporting on performance in market is standard practice.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels2 records

Core offering

Radiant Health distributes branded prescription medicines and consumer healthcare products in New Zealand on behalf of international brand partners, operating as an agency, distributor, or hybrid partner. The portfolio spans prescription medications (weight management, muscle relaxants, respiratory, dermatological, antibacterial), pharmacy/OTC products (cough, cold, throat, suncare, skincare, motion sickness, worm treatments), and Bausch + Lomb eye care products, supported by three enabler platforms (PUSH ON, REPLENISH, Radiant Basket) that drive pharmacy automation and patient support.

Product overview

Radiant Health is a New Zealand healthcare company that distributes a portfolio of branded prescription medicines and consumer healthcare products. The offering consists of two main product categories: Prescription medications (including weight management products like Contrave and Duromine, muscle relaxants like Norflex, respiratory products like Qvar, and dermatological products like Efudix and Retrieve) and Pharmacy/consumer products (including throat preparations like Difflam, cough preparations like Duro-Tuss, sunscreens like Invisible Zinc and Reef, and eye care products from Bausch + Lomb). The company also offers operational enablers including Push On (weight management support), Replenish (pharmacy ordering automation), and Radiant Basket (retail promotional platform). Products are distributed exclusively within New Zealand through pharmacy and prescription channels.

Differentiator

Problem solved

Functional benefit

Brands

• Radiant Health: Primary brand identity for the New Zealand healthcare company providing prescription medicines and consumer healthcare products.

Products and services

• Contrave Prescription weight management medicine containing naltrexone hydrochloride and bupropion hydrochloride extended-release tablets, indicated as an adjunct to reduced-calorie diet and increased physical activity for adult patients with BMI >=30 kg/m2 or >=27 kg/m2 with weight-related comorbidities.
• Duromine Prescription weight management medicine containing phentermine (a C5 controlled drug), indicated for short-term adjunct treatment of obesity in medically monitored weight loss programmes based on exercise, diet and behaviour modification.
• Norflex Prescription muscle relaxant containing orphenadrine citrate 100mg tablets, indicated for relief of stiffness and pain from skeletal muscle spasm in sprains, strains, prolapsed intervertebral disc, lumbago, fibrositis, and tension headache.
• Hiprex Urinary antibacterial medicine containing hexamine hippurate 1g per tablet, used for suppression or elimination of urinary tract bacteria.
• Qvar Prescription corticoid inhalant containing beclomethasone dipropionate (50mcg and 100mcg per inhalation) in inhaler and autohaler forms, indicated for prophylactic anti-inflammatory treatment of reversible obstructive airways disease including asthma.
• Pevaryl Pharmacy-only topical dermat antifungal containing econazole nitrate 1% w/w for external use.
• Efudix Prescription antimetabolite cream containing fluorouracil 5% w/w, used to treat precancerous and cancerous skin growths including keratoses, Bowen's disease, superficial basal cell carcinoma, and keratoacanthoma.
• Retrieve Prescription topical anti-acne preparation containing tretinoin 0.05% w/w, indicated as adjunctive treatment of photoaged skin and related conditions.
• Difflam Throat preparation product line including lozenges, throat spray, and solution containing benzydamine hydrochloride for relief of sore throat and inflammation, covering Difflam Lozenges, Difflam + Anaesthetic Lozenges, Difflam Cough Lozenges, Difflam Throat Spray, Difflam Forte Throat Spray, Difflam Solution, Difflam-C Solution, and Difflam Sore Throat Iodine Gargle.
• Duro-Tuss Cough preparation product line including syrups, lozenges, and tablets containing pholcodine, bromhexine HCl, guaiphenesin, and phenylephrine HCl for dry and chesty coughs, covering Duro-Tuss Dry Regular, Dry Forte, Expectorant, PE Dry, Chesty Forte, Chesty PE, lozenges, Children's Liquid, and Children's Liquid Night-time.
• Invisible Zinc Sunscreen product line for sun protection.
• Reef Sunscreen product line distributed under the pharmacy brand portfolio.
• Cepacaine Mouth and throat preparation containing cetylpyridinium chloride 500 microgram/mL and benzocaine 4mg/mL for relief of sore throat symptoms.
• Cepacol Mouth and throat preparation containing cetylpyridinium chloride 500 microgram/mL for oral use.
• Ungvita Emollient and protective product containing retinol palmitate (Vitamin A) 1800 IU per gram, to help relieve dry and inflamed skin.
• Demazin Cough and cold preparation containing phenylephrine hydrochloride and chlorpheniramine maleate, available as colour-free syrups and vapourising patches, including Demazin Cold Relief Blue and Colour Free Syrups and Demazin Vapourising patches.
• Dermaveen Pharmacy skincare product line for emollient and protective use.
• Vermox Anthelmintic pharmacy medicine containing mebendazole 100mg per tablet for treatment of worm infections in adults and children 2 years and over.
• Virasolve Topical antiviral pharmacy product.
• Sea-Legs Anti-nausea pharmacy product containing meclozine hydrochloride 12.5mg per tablet for prevention of motion sickness.
• BioTrue Multi-purpose contact lens solution for daily conditioning, cleaning, removal of protein deposits, rinsing, chemical disinfection, and storage of soft (hydrophilic) contact lenses including silicone hydrogel lenses.
• Renu Multi-purpose contact lens solution for daily cleaning, removing protein deposits, rinsing, chemical disinfection, and storage of soft (hydrophilic) contact lenses.
• Boston Complete line of gas permeable (GP) contact lens care products, NZ's No.1 hard contact lens care brand.
• Bausch + Lomb ULTRA Soft contact lenses featuring MoistureSeal technology which maintains 95% of lens moisture for a full 16 hours, providing all-day comfort and clear vision.

Named customers1 record

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Three partnerships are on record, tiered core and minor.

• iNova PharmaceuticalscoreOthers · 1 January 2020Radiant Health was acquired by iNova Pharmaceuticals in 2020. iNova is an international healthcare company with a commitment to providing quality and ethical products to over 20 countries across Asia, Australasia, and Africa. iNova manufactures, supplies, and distributes prescription and non-prescription medication.
• Bausch + LombcoreChannel Partner/ Reseller/ DistributorBausch + Lomb, a division of Valeant Pharmaceuticals International Inc., is dedicated to protecting and enhancing vision for millions of people around the world. Radiant Health distributes Bausch + Lomb eye care products in New Zealand including BioTrue, Renu, Boston, ULTRA, PureVision2, and SofLens contact lens solutions.
• Radiant Health DPCminorStrategic or Co-development PartnerDayton Medical Assistant School partnered with Radiant Health DPC to provide hands-on clinical training for students in a real medical setting including patient intake, vital sign measurement, and routine procedures. This partnership enables practical healthcare training opportunities.

Scale indicators3 records

Recent moves5 records

Expansion highlights3 records

Broad incumbents

• Haleon: Global consumer healthcare major (Sensodyne, Panadol, Centrum) with broad ANZ distribution — comparable OTC consumer health brand portfolio and pharmacy channel exposure.
• EBOS Group: Largest Australasian healthcare and animal care distributor across pharmacy, hospital, and consumer channels — much larger incumbent operating in overlapping retail pharmacy distribution.
• Aspen Pharmacare Australia: Multinational pharma's ANZ commercial arm distributing branded prescription and consumer health products across the same pharmacy channel structure.
• Bayer Consumer Health: Global OTC and consumer healthcare major (Aspirin, Claritin, Elevit) with established ANZ presence — comparable branded consumer healthcare positioning and pharmacy distribution.
• Sigma Healthcare: Australian wholesale distributor and pharmacy retail network operator (with brands including Amcal), a comparable wholesale-of-pharmacy-products business across the Tasman.

Direct peers

• Green Cross Health: NZ community pharmacy and integrated healthcare operator (Unichem, Life Pharmacy) — directly comparable market footprint and pharmacy-channel focus.
• Douglas Pharmaceuticals: One of the largest NZ-owned pharma manufacturers/distributors, operating across Rx, OTC, and consumer health categories into Australasia — directly comparable country footprint and channel structure.
• Ego Pharmaceuticals: Australian dermatology/skin-care focused consumer healthcare company (QV, Ego) — comparable in branded OTC consumer health focus and ANZ market presence.
• AFT Pharmaceuticals: New Zealand-headquartered specialty pharma company selling branded prescription and OTC consumer healthcare products across Australasia — directly comparable product portfolio mix and go-to-market model to Radiant Health.

Others

• iNova Pharmaceuticals: Parent company of Radiant Health since 2020; operates manufacturing, supply and distribution of prescription and non-prescription medicines across 20+ countries — comparable product portfolio at group level and direct upstream partner.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Radiant Health