Manman app

What Manman app does

Manman app (漫漫漫画) is a privately held Chinese digital comics platform founded in 2017 and operated by Beijing Youmeng Culture Co., Ltd. (北京有梦文化有限公司), with operational references also pointing to Nanjing Dazhong Shuwang Book & Culture Co., Ltd. The platform serves primarily young Chinese readers aged 18–35 through a mobile-first product surface spanning a dedicated iOS/Android app, mobile website (m.manmanapp.com), desktop website (manmanapp.com), and WeChat mini-program, with content organized across 18+ genre categories covering romance, fantasy, historical, xianxia, action, horror, urban, transmigration, and web-novel adaptations. The technology stack is a standard mobile/web publishing platform with chapter-based reading, locked premium chapters gated behind app downloads or paid access, bookmarks/favorites, daily update feeds, author submission portal, dynamic emoticon packs, drawing tutorials, and a game center module.

The business model is a freemium digital content marketplace: users can read preview chapters for free, with full chapters unlocked via app download or paid access (subscription / virtual items). The company supplements direct consumer monetization with content licensing — notably adapting popular web novels from authors and platforms such as Tiancan Doufu (天蚕土豆) and Zhulang (逐浪网) into comic form — and has extended into adjacent formats via a short-drama adaptation released on Kuaishou. GTM is product-led growth via app-store distribution and WeChat/Weibo social channels, with marketing anchored on exclusive ('Manman exclusive' / 漫漫独家) titles, genre curation, and link-exchange partnerships with adjacent anime/comic/gaming properties. Customer segments comprise young female readers (primary), young male readers (secondary), and a supply-side community of hundreds of named author studios and individual creators managed through an in-house editorial team.

Name

Manman app

Legal name

北京有梦文化有限公司 (Beijing Youmeng Culture Co., Ltd.)

Website

https://manmanapp.com

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

11–50 employees

Short description

Manman app (漫漫漫画) is a privately held Chinese mobile comics platform founded in 2017, operating a freemium iOS/Android app and web reader across 18+ genres with licensed web-novel adaptations, serving primarily young Chinese readers and a creator community of hundreds of studios.

Ownership category

akta.pro rank

Product category

Digital Comics Platform

NAICS

Software Publishers (513210)

akta.pro primary industry

Manhua Publishing (Chinese Comics) (MPAJAGAF)

akta.pro secondary industry

Webtoon & Digital Comics Publishing Platforms (MPAJAMAK)

Keywords

• Digital comics platform
• Mobile webcomics app
• Chinese webtoons
• Web novel adaptations
• Webcomic streaming

Headquarters

HQ city

Haidian

HQ country

China

HQ region

Asia

Offices1 record

Markets served

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Personnel, Technology or R&D, Operations, Supply Chain, Marketing or Sales

Revenue model

1. Freemium Digital Comic Access: Platform provides free preview chapters of comic titles; full chapters require users to download the dedicated app (漫漫漫画) or subscribe. Some titles are labeled as '漫漫独家' (Manman exclusive), driving app downloads and premium conversions. Revenue is generated from premium chapter access, app downloads, and possibly in-app purchases.
2. Web Novel to Comic Adaptation Licensing: Platform adapts popular web novels (e.g., 天蚕土豆's 元尊, 逐浪网's 武神天下) into comic form, licensing adaptation rights from original novel platforms. This creates a secondary revenue stream through content licensing and cross-platform promotion.
3. Freemium & Paid Chapter Model: According to the user rights protection policy, the platform offers both free and paid services. Paid services include premium chapter access. Users can purchase virtual items or subscriptions to unlock content. The platform manages user accounts with paid tiers.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Manman app is a mobile-first digital comics platform that publishes, aggregates, and distributes original Chinese webcomics and web-novel-adapted comics across 18+ genres through iOS/Android apps, a mobile-optimized website, and a desktop portal. The platform offers free preview chapters with paid chapter unlocks and subscriptions to access full content, supported by exclusive titles, named-author content, and adapted popular web novels.

Product overview

Manman app (漫漫漫画) operates as a digital comic/webtoon reading platform offering a mobile application, responsive web platform, and mobile website. The platform features original comics across multiple genres including romance (恋爱), fantasy (古风), urban (都市), action (热血), and xianxia (仙侠). Additional features include a Game Center, author submission portal, dynamic emoticons, and hand-drawn art tutorials. The platform also includes parental controls (家长监护) for underage user protection.

Differentiator

Problem solved

Functional benefit

Products and services

• Manman App (\u6f2b\u6f2b\u6f2b\u753b App) Mobile application for reading webcomics on iOS and Android with daily updates, bookmarking, favorites management, offline reading support, and chapter-based premium content unlocks.
• Manman Web Platform (\u6f2b\u6f2b\u6f2b\u753b Web) Full-featured desktop website with complete catalog browsing, genre-based navigation across 18+ categories, daily update feed, and chapter-based comic reading functionality.
• Manman Mobile Website (m.manmanapp.com) Mobile-optimized web version of the Manman platform providing browser-based comic reading and discovery with feature parity adapted to mobile screens.

Quantifiable outcome

• Top individual comic chapters frequently generate tens of thousands of views per episode (e.g., 小王爷看开点 generates ~30,000 views per chapter)
• +1 more outcomes

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Six partnerships are on record, tiered minor and core.

• 萤火虫动漫游戏嘉年华 (Firefly ACG)minorGTM or Marketing PartnerManman app maintains a friend link (友情链接) to the Firefly ACG (萤火虫动漫游戏嘉年华) website (fireflyacg.com), a major anime and gaming expo in China, on its website. This appears to be a mutual promotional link exchange for audience cross-pollination between comic reading and anime/gaming events.
• 漫本 (Manben)minorChannel Partner/ Reseller/ DistributorManman app maintains a mutual friend link (友情链接) to 漫本 (manben.com), a comic resource platform. The relationship appears to be a traffic exchange and content partnership for mutual audience growth.
• 免费漫画大全 (iTunman)minorChannel Partner/ Reseller/ DistributorManman app maintains a mutual friend link (友情链接) to 免费漫画大全 (itunman.com), a free comic aggregator. The relationship may be a content distribution or traffic exchange arrangement.
• 天蚕土豆 (Tiancan Doufu)coreStrategic or Co-development PartnerTiancan Doufu is one of China's most popular web novel authors (known for 大主宰, 元尊). Manman app features comic adaptations of his works including 元尊 and 万相之王. This is a strategic content partnership for adapting high-value web novel IP into comic form, driving significant traffic from fans of the original novels.
• 逐浪网 (Zhulang)coreStrategic or Co-development PartnerZhulang is a major Chinese web novel platform. Manman app features comic adaptations of Zhulang novels including 武神天下 (朽木可雕) and 王牌神医 (朽木可雕). This is a core content partnership for adapting web novel IP into the platform's comic format.
• 快手 (Kuaishou)minorGTM or Marketing PartnerAccording to the comic page for 纯爱作者与男特助, a short drama (短剧) adaptation titled 《跨次元恋爱》 was released on Kuaishou (快手) on December 31st, with episodes on Tuesdays, Thursdays, and Saturdays at 7 PM. This is a content-to-short-video adaptation partnership.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Emerging players

• iTunman (免费漫画大全): iTunman is a free Chinese comic aggregator with which Manman also maintains a friend link. It is comparable as a Chinese-market digital comics platform, though predominantly free/ad-supported rather than freemium premium.

Broad incumbents

• Tapas: Tapas is a digital comics/serialized storytelling platform with a freemium model. Comparable as a multi-genre digital comic platform, though primarily English-language and targeting Western audiences.
• Webtoon: Webtoon (Naver) is the global leader in mobile-first webtoon publishing with a freemium chapter-locked model. It is comparable as a category leader and product benchmark, though its content is overwhelmingly Korean-manhwa rather than Chinese manhua.
• iQiyi Comics (爱奇艺漫画): iQiyi operates a comics vertical integrated with its video streaming platform, monetizing serialized Chinese manhua to its existing subscriber base. It is comparable as a major-platform incumbent with cross-media IP synergy.

Others

• Weibo Comics (微博动漫): Weibo operates a digital comics vertical that leverages its social graph for distribution. Comparable as a platform-anchored manhua service, though embedded as a feature of a larger social network rather than a standalone destination.

Direct peers

• Bilibili Comics (哔哩哔哩漫画): Bilibili Comics is a mobile manhua/manga platform operated by Bilibili targeting a similar young Chinese audience with serialized freemium content. Comparable in product format, audience, and content licensing model.
• Tencent Comics (腾讯动漫): Tencent's flagship comics platform offers a large catalog of manhua and web-novel adaptations in a freemium model. It is both a direct competitor and a strategic stakeholder (Tencent is also a Manman investor), making it the most strategically significant peer.
• Kuaishou Comics (快看漫画): Kuaishou Comics is China's leading mobile-first manhua platform targeting the same young female-skewed readership with a comparable freemium chapter-locked model. It is the closest direct competitor to Manman in format, audience, and monetization.
• Dongman Manhua (咚漫漫画): Dongman is a mobile webtoon/manhua platform with a freemium model that aggregates licensed Korean and Chinese comics. It is comparable in product format and audience, though with a different content mix (more Korean webtoons).

Regional players

• Manben (漫本): Manben is a smaller Chinese manhua resource aggregator with which Manman maintains a mutual friend link for traffic exchange. Comparable as a Chinese-market comic platform, though operating at a smaller scale and focused more on aggregation than exclusive original content.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds1 record

Investors3 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Manman app