Cross Point Church

What Cross Point Church does

Cross Point Church is a non-profit, multi-site Christian religious organization headquartered in Nashville, Tennessee, operating six campuses across Middle Tennessee (Nashville, Mt. Juliet, Hendersonville, Bellevue, Franklin, and Dickson) with a seventh permanent site under construction in Hendersonville for a 2026 opening. Founded in 2002, the church operates under the functional mission of helping people find and follow Jesus and serves a congregation segmented across all life stages — Cross Point Kids (birth through elementary), Cross Point Students (6th–12th grade), Cross Point College, and adult ministries — supported by small groups, baptism preparation (First Steps), child dedication, and prayer ministry. Technology infrastructure includes live streaming via live.crosspoint.tv, online and text-to-give (crosspoint.onlinegiving.org and short code 615615), and multi-channel digital engagement (website, YouTube, social media, podcast, SMS).

The church's business model is donation-based, funded primarily through recurring tithes and offerings from congregants supplemented by a two-year capital campaign called Marked, which targets $20 million in incremental commitments across three pillars: Raise Up (next-generation investment), Reach Out (community outreach), and Dig In (service). Approximately half of the $20M Marked goal was committed as of October 2025. Services are free to attend; the only pricing-bearing operation is the Pathways Learning Academy daycare, operated independently on the Nashville campus as part of the Marked 'Raise Up' pillar. Go-to-market is community-led and event-driven, combining Sunday worship services, free community events such as Super Awesome Summer, and relational pathways (Connecting at Cross Point) that move attendees from first-time visit to baptism, serving, and giving.

Recent strategic activity has diversified Cross Point's footprint beyond traditional church services into adjacent verticals: an August 2025 accredited Master of Arts in Ministry cohort delivered in partnership with Asbury Theological Seminary, two small business incubator cohorts launched with Corner to Corner / The Academy in 2025, and a daycare partnership addressing the Middle Tennessee childcare crisis. The Cross Point Residency Program provides a two-year leadership-development pipeline, and the church operates a careers page indicating ongoing organizational build-out. The church is privately held and independently operated, with no parent company, external investors, or ownership changes reported.

Name

Cross Point Church

Legal name

Cross Point Church

Website

https://crosspoint.tv

Company type

Private

Founded year

2002

Operating status

Operating

Headcount range

51–100 employees

Short description

Cross Point Church is a non-profit, multi-site Christian church headquartered in Nashville, Tennessee, operating six campuses across Middle Tennessee. It serves congregants of all ages through worship services, age-segmented ministries (Kids, Students, College), small groups, and community programs funded by tithes, offerings, and the $20M Marked generosity initiative.

Ownership category

akta.pro rank

Product category

Religious Services

NAICS

Religious Organizations (8131)

SIC

Services-Social Services (8300)

akta.pro primary industry

Local Congregations & Worship Communities (Churches, Mosques, Temples, Synagogues) (BPAGAJAA)

akta.pro secondary industry

Faith-Based Social Services & Community Outreach (Food Pantries, Shelters, Counseling) (BPAGAJAG)

Keywords

• Multi-site church
• Religious services
• Faith community
• Ministry programs
• Worship services

Headquarters

HQ city

Nashville

HQ country

United States

HQ region

North America

Offices6 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Others

Revenue model

1. Tithes and Offerings: Traditional church giving through Sunday services via cash, check, and digital methods. Congregants give as an act of worship and to support the mission of helping people find and follow Jesus.
2. Online Giving: Digital giving platform through crosspoint.onlinegiving.org for one-time and recurring donations, with text-to-give capability (text MARKED or other keywords to 615615).
3. Marked Generosity Initiative: Two-year capital campaign targeting $20 million over and above regular giving, with specific initiatives for youth development, community outreach, and service programs. As of October 2025, commitments reached approximately half of the $20 million goal.

Go-to-market motion2 records

Distribution channels5 records

Marketing channels7 records

Core offering

Cross Point Church operates as a multi-site Christian church delivering worship services, faith formation programs, and community ministries across six campuses in Middle Tennessee. Its offerings include age-tailored programs for children, students, and college-aged adults, ministry leader training via a Residency Program, and major event-driven initiatives such as the Marked generosity campaign and Super Awesome Summer. Supporting services include baptism, child dedication, prayer ministry, small groups, live streaming, and online giving.

Product overview

Cross Point Church offers a multi-campus ministry portfolio across six Middle Tennessee locations (Nashville, Mt. Juliet, Hendersonville, Bellevue, Franklin, and Dickson) with programs spanning all life stages. The core offerings include Cross Point Kids (birth to elementary), Cross Point Students (6th-12th grade), and Cross Point College (college-aged). Major initiatives include the Marked Generosity Initiative (a two-year, $20 million campaign for next generation investment, community outreach, and service), the Cross Point Residency (two-year ministry leadership training program), and seasonal events like Super Awesome Summer. Supporting programs include baptism services, child dedication, First Steps baptism preparation, prayer ministry, and the Book of Acts sermon series with group discussion guides. Digital services include live streaming and online giving.

Differentiator

Problem solved

Functional benefit

Products and services

• Sunday Worship Services In-person Christian worship services held weekly at six Cross Point campuses in Nashville, Mt. Juliet, Hendersonville, Bellevue, Franklin, and Dickson. Open to individuals and families seeking spiritual community.
• Live Streaming Live online streaming of Sunday services at the Nashville campus at 9:00 AM, 11:00 AM, and 5:30 PM CST, with online giving and digital connection tools for remote attendees globally.
• Cross Point Kids Children's ministry partnering with parents to help kids from birth through elementary age find and follow Jesus through engaging activities, dynamic conversations, and authentic community.
• Cross Point Students Student ministry for sixth through twelfth graders offering worship, teaching, small groups, and community across multiple Middle Tennessee campuses with programming on Wednesday evenings and Sunday mornings.
• Cross Point College College-aged student ministry at Cross Point Nashville designed to help college students encounter God's presence and find Christ-centered community through weekly gatherings, student-led groups, and serving opportunities.
• Cross Point Residency Program Two-year ministry leadership development program providing hands-on training, theological education, and intentional discipleship to equip the next generation of church leaders. Includes mentored ministry, one-on-one coaching, pastoral leadership classes, and ministry area rotations.
• Baptism Services Baptism by immersion offered multiple times per year as a public expression of faith, following First Steps preparation for children and pastoral connection for adults.
• Child Dedication A celebration where parents and guardians publicly commit to raising children in a nurturing, faith-filled environment, partnering with Cross Point Church to help children find and follow Jesus.
• First Steps A one-hour interactive experience for elementary-age kids and parents to explore what it means to make Jesus the leader of their life and the meaning of baptism.
• Prayer Ministry Church-wide prayer initiative including weekly campus prayer meetings, an online Prayer Wall for submitting prayer requests, and volunteer Prayer Teams for Sunday services.
• Super Awesome Summer A free, high-energy three-day summer event for children entering Kindergarten through 5th grade, featuring wild games, Biblical storytelling, hands-on activities, and high-energy worship across all six Cross Point campuses.
• Marked Generosity Initiative A two-year, $20 million generosity initiative focused on raising up the next generation, reaching out to neighbors, and digging in to serve community needs across Middle Tennessee.
• Book of Acts Sermon Series A comprehensive sermon series walking through the Book of Acts chapter by chapter, tracing the movement of the early church with supporting group discussion guides and recommended study resources.

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Four partnerships are on record, tiered core and minor.

• Asbury Theological SeminarycoreStrategic or Co-development PartnerPartnership to offer a fully accredited Master of Arts in Ministry cohort at Cross Point Church. Cohort began August 2025 with online and in-person classes covering Biblical Narrative, Church History, and Missional Formation. This partnership equips students for real-world ministry while leveraging Cross Point's physical presence and community.
• Pathways Learning AcademycoreStrategic or Co-development PartnerPartnership to provide affordable daycare at Cross Point Nashville campus within the Cross Point Kids space. Part of the Marked initiative's 'Raise Up' pillar addressing the childcare crisis in Middle Tennessee. More than childcare—ministery that creates opportunity for kids, families, and the city to encounter Jesus in everyday ways.
• Corner to Corner / The AcademycoreStrategic or Co-development PartnerPartnership through the Marked initiative to launch small business incubator cohorts at The Academy. First cohort launched February 2025, second in August 2025. Program equips single mothers and entrepreneurs with knowledge, tools, and network to create and grow businesses as part of the 'Dig In' initiative.
• Tony Calabrese / The Gathering ChurchminorStrategic or Co-development PartnerFinancial support provided at end of 2024 to The Gathering church plant (launched from Cross Point) to assist with finding a new place to host services in 2025. Part of Cross Point's commitment to strengthening other churches as part of the Marked initiative.

Scale indicators4 records

Recent moves1 record

Expansion highlights6 records

Broad incumbents

• Life.Church: One of the largest multi-site churches in the U.S., operating dozens of physical campuses nationwide with a strong digital footprint (Bible App, Church Online Platform). Comparable to Cross Point as a multi-site congregation using digital infrastructure to extend reach.
• Saddleback Church: Historically significant multi-site church with regional campuses, global church-planting network (PEACE Plan), and robust programming for all ages. Comparable in multi-site scale and global outreach ambitions.

Direct peers

• North Point Community Church (North Point Ministries): Atlanta-area multi-site church founded by Andy Stanley operating multiple regional campuses with age-segmented ministries (Kids, Students) and a strong small-group model. Closely comparable to Cross Point's multi-site, next-gen-focused operating model.
• Elevation Church: Multi-site church headquartered in Charlotte, NC with multiple regional campuses, strong online presence, and a teaching-pastor-led model. Closely comparable to Cross Point in scale, multi-site strategy, and digital engagement.
• Gateway Church: Large multi-site DFW-area church with multiple campuses, online services, and next-generation ministries. Comparable to Cross Point's multi-site, family-focused, digital-enabled operating model.
• Southeast Christian Church: Large multi-site church in Louisville, KY operating multiple regional campuses with significant weekend attendance and digital outreach. Comparable in multi-site model and Middle-American regional concentration.
• McLean Bible Church: Washington D.C. metro multi-site church operating multiple regional campuses with robust Kids and Students ministries and small-group programming. Comparable multi-site operating model with strong next-gen investment.
• Biltmore Church: Multi-site church in the Asheville/Hendersonville NC region with multiple campuses serving a similar Middle America demographic. Comparable in regional multi-site structure and congregational scale.

Others

• Asbury Theological Seminary: Partner institution offering the accredited M.A. in Ministry cohort at Cross Point; comparable as a theological education provider in the same faith tradition. Not a direct competitor but ecosystem participant.
• Pathways Learning Academy: Licensed childcare provider operating the daycare partnership inside Cross Point's Nashville campus. Comparable as an embedded faith-aligned community services partner addressing the Middle Tennessee childcare gap.

Market position

Strengths1 record

Weaknesses1 record

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/user/CrossPointChurch
• Facebookfacebook.com/crosspoint.tv
• Instagraminstagram.com/crosspoint.tv
• Xx.com/crosspoint_tv
• LinkedInlinkedin.com/company/cross-point-tv

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Cross Point Church