Daigle Oil

What Daigle Oil does

Daigle Oil Company, operating as DOC, is a privately held, employee-owned regional fuel and home comfort provider founded in 1955 by Guy Daigle in Fort Kent, Maine, and headquartered at 155 West Main Street, Fort Kent. The company serves residential and commercial customers throughout Aroostook County and Northern Penobscot County in Northern and Central Maine. Operations span five DOC Home Comfort Centers (Fort Kent, Madawaska, Ashland, Presque Isle, Houlton), ten DOC's Place motor fuel locations (seven CITGO-branded full-service stations plus three unattended fueling facilities), eight North Maine Woods metered remote fueling depots for commercial trucking and logging, and a dedicated delivery fleet handling heating oil, kerosene, propane, gasoline, and on/off-road diesel.

The core product portfolio comprises three integrated lines: heating and cooling equipment (boilers, furnaces, water heaters, space heaters, fireplaces/stoves, radiant floor heat, central air conditioning, heat pump/mini-splits, and HRV air exchangers) sold and serviced in-house; fuel delivery under automatic scheduling driven by a weather-monitoring system, with will-call and COD options; and ancillary services including TankSure ultrasonic tank inspections ($1,500 proactive replacement warranty for qualified tanks), $325–$350 annual Home Comfort Plans, equipment financing at as low as 7.95% APR over terms up to 15 years, DOC Fuel Card fleet management, and Gentle Bear car wash operations at multiple stations. A mobile application on iOS and Android and the myaccount.daigleoil.com portal handle customer ordering, payment, and account management.

Revenue mechanics are diversified across transactional fuel sales (heating oil, propane, gasoline, diesel), one-time HVAC equipment sales and installations, recurring annual service contracts, retail fuel and convenience store operations, car washes, and subscription-style budget payment plans (Budget CAP, Equal Pay, Pre-Pay Fixed, and multi-year propane plans) that smooth seasonal heating costs and lock in customer commitments. The company's growth strategy over the past 15+ years has combined tuck-in acquisitions of neighboring fuel dealers (most recently MPG Energy's petroleum division in October 2012 and Perham Oil in June 2016) with product-line additions including DOC Propane (2010), DOC BIOFUEL pellets (2012), and the 2025 launch of multi-year propane plans. Since October 1, 2015, the company has been 100% employee-owned through an Employee Stock Ownership Plan, and it currently employs 185 people across the territory.

Name

Daigle Oil

Legal name

Daigle Oil Company

Website

https://daigleoil.com

Company type

Private

Founded year

1955

Operating status

Operating

Headcount range

11–50 employees

Short description

Daigle Oil Company is an employee-owned, 1955-founded fuel and HVAC services firm serving residential and commercial customers in Aroostook and Northern Penobscot counties, Maine, via heating fuel delivery, propane, equipment sales, and ten CITGO retail stations.

Ownership category

akta.pro rank

Product category

Heating Fuel and Energy Services

SIC

Wholesale-Petroleum Bulk Stations & Terminals (5171)

akta.pro primary industry

Commercial & Fleet Fueling (Cardlock, On-Site Tanks, Bulk Delivery) (EUALAIAD)

akta.pro secondary industry

Truck Stops & Travel Centers (Heavy-Duty Retail) (EUALAIAF)

Keywords

• Heating fuel delivery
• Propane sales
• HVAC equipment
• Commercial fleet fueling
• Full-service fuel stations

Headquarters

HQ city

Fort Kent

HQ country

United States

HQ region

North America

Offices6 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Heating Fuels (Heating Oil & Kerosene): Delivery of #2 fuel oil and kerosene to residential and commercial customers for home and building heating. Offers automatic delivery, will-call, and COD options.
2. Propane Sales and Service: Complete propane delivery and appliance services including tank filling, system installation, and 24/7 emergency service. Propane used for heating, water heating, fireplaces, grills, pools, and generators.
3. Commercial Fuels (Gasoline & Diesel): On-road and off-road diesel and gasoline delivery to commercial accounts with on-site tanks, plus retail sales at DOC's Place CITGO stations. Includes fleet fuel card management services.
4. Heating and Cooling Equipment Sales: Sales and installation of boilers, furnaces, water heaters, space heaters, fireplaces, radiant heat systems, air conditioners, and heat pump/mini-split systems. Equipment is branded with manufacturer warranties.
5. Service Plans (Home Comfort Plans): Annual service contracts covering boiler ($350/year), furnace ($325/year), and optional water heater ($200/year) plans. Include labor, parts replacement, annual tune-ups, TankSure inspection, and 24/7 emergency service.
6. Retail Gas Station Operations: Full-service gasoline and diesel sales at 7 DOC's Place CITGO locations with car wash facilities at select locations. Revenue from fuel sales plus convenience store merchandise where applicable.
7. Car Wash Services: Gentle Bear touchless and tunnel car wash facilities at multiple DOC's Place locations. $2 off top two car washes when purchasing 5+ gallons of fuel.
8. Equipment Financing: Financing for heating equipment installation with rates as low as 7.95% APR, extended repayment terms up to 15 years, and no prepayment penalties. Provided through third-party credit partner.

Pricing tiers

Go-to-market motion2 records

Distribution channels7 records

Marketing channels7 records

Core offering

Daigle Oil Company (DOC) is a full-service energy and home comfort company that delivers heating fuels (heating oil, kerosene, propane) to residential and commercial customers in Northern and Central Maine, sells and services HVAC equipment (boilers, furnaces, water heaters, cooling systems, air exchangers), and operates a network of full-service CITGO retail fuel stations. Founded in 1955 and 100% employee-owned since October 2015, the company combines fuel delivery logistics, automatic tank monitoring, equipment installation, and 24/7 emergency service under one integrated regional energy offering.

Product overview

Daigle Oil Company (DOC) is a full-service energy and home comfort company operating in Aroostook and Northern Penobscot counties, Maine. Founded in 1955 and employee-owned since October 2015 via ESOP, DOC offers a portfolio of energy products and services organized into three core areas: (1) fuel delivery — heating oil (#2 fuel), kerosene, propane, gasoline, and on/off-road diesel; (2) heating and cooling equipment sales, installation, and servicing — including boilers, furnaces, water heaters, space heaters, fireplaces/stoves, radiant heat, air exchangers, and central AC/heat pump mini split systems; and (3) service and convenience — DOC's Place CITGO motor fuel stations, DOC Charge Card fleet management, oil tank insurance (TankSure), home comfort maintenance plans, budget payment plans, car washes, and equipment financing. The products span a unified go-to-market model — all sold and serviced through five DOC Home Comfort Centers and ten DOC's Place fueling locations across Northern and Central Maine.

Differentiator

Problem solved

Functional benefit

Quantifiable outcome

• Full-service fuel delivery including gas pumping, windshield cleaning, and oil checking at all DOC's Place locations
• +3 more outcomes

Named customers8 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Eleven partnerships are on record, tiered minor and core.

• Cary Medical CenterminorStrategic or Co-development Partner · 1 January 2014Joined DOC's breast cancer awareness advocacy efforts in 2014 to help promote breast cancer awareness and support local cancer equipment campaigns.
• WAGM TVminorGTM or Marketing Partner · 1 January 2011Partnership launched in 2011 for monthly breast cancer awareness public service announcements campaign called 'In the Pink.' Includes various PSA spots featuring local survivors and awareness messaging.
• Susan G. KomenminorGTM or Marketing Partner · 1 January 2010Partnership began in 2010 supporting the local Race for the Cure with a DOC Propane team for five years. Shifted focus in 2015 to support local pink golf scrambles and community cancer walks instead.
• CITGO Petroleum CorporationcoreChannel Partner/ Reseller/ DistributorDaigle Oil operates 7 DOC's Place CITGO branded motor fuel stations throughout Northern Maine. DOC also markets CITGO gasoline and diesel products and recruits independent CITGO dealers. The partnership includes CITGO Rewards Card and CITGO Gift Card acceptance at all DOC locations.
• Gentle Bear Car WashcoreStrategic or Co-development PartnerMaine's first completely touchless turbo car wash (Gentlebear) opened at DOC's Caribou location in 1986. Multiple DOC's Place locations feature Gentle Bear touchless and tunnel car wash facilities. Integration allows car wash purchases via DOC cards.
• Propane Education & Research Council (PERC)minorStrategic or Co-development PartnerAs a PERC member, DOC gains access to training, education, and reliable propane technologies, facilities, and delivery systems. Demonstrates DOC's commitment to propane industry best practices.
• National Propane Gas Association (NPGA)minorStrategic or Co-development PartnerNational trade association membership providing industry resources, regulatory guidance, and professional development for propane suppliers.
• Propane Gas Association of New England (PGANE)minorStrategic or Co-development PartnerRegional trade association membership for propane industry professionals in New England. Also offers incentive programs for customers.
• Chamberlain's Market (St. Francis)minorChannel Partner/ Reseller/ DistributorIndependent dealer location accepting DOC cards for fuel purchases. Part of DOC's dealer network in Northern Maine.
• Bradley's CITGO (Presque Isle)minorChannel Partner/ Reseller/ DistributorIndependent CITGO dealer accepting DOC cards. Part of DOC's dealer network for extended coverage in Presque Isle area.
• Roy's Variety (St. Agatha)minorChannel Partner/ Reseller/ DistributorIndependent dealer location accepting DOC cards for fuel purchases. Part of DOC's dealer network serving the St. Agatha community.

Scale indicators6 records

Recent moves7 records

Expansion highlights6 records

Direct peers

• Dead River Company: Maine-based heating oil, propane, and HVAC service company operating across Northern New England with similar residential fuel delivery, service plans, and equipment installation business model. Directly comparable in geography, customer base, and product mix to Daigle Oil.
• Irving Oil: New England/Maritime Canada integrated fuel company operating retail stations, fuel distribution, and home heating. Comparable downstream fuel marketing and retail operations; significantly larger but overlapping in core products (heating oil, propane, retail gasoline).
• C.N. Brown Company: Maine-based fuel oil, propane, and convenience store operator (Big Apple brand) serving residential and commercial customers across the state. Closely comparable business model combining home heating fuels with retail and HVAC services.
• R.H. Foster Energy: Maine heating oil, propane, and HVAC dealer with a regional service territory overlapping Daigle's Northern Maine footprint. Similar product portfolio (heating fuels, propane, equipment, service plans) and similar customer segmentation.
• Haffner's Energy: Northern New England heating oil and propane distributor with comparable residential delivery, automatic scheduling, budget payment plans, and HVAC service offerings. Operates in adjacent geographies with similar small-scale regional profile.
• SavOn Oil & Propane: Maine and New Hampshire heating oil and propane supplier providing automatic delivery, budget plans, and equipment service to residential customers. Directly comparable in product mix and small-to-mid regional dealer profile.

Broad incumbents

• Suburban Propane Partners: National publicly traded propane distributor with residential, commercial, and agricultural customer bases. Larger incumbent competing for the same propane customers as Daigle's DOC Propane line, but operating at vastly greater scale across many geographies.
• AmeriGas Propane: Largest U.S. propane distributor (UGI Corporation subsidiary) serving residential, commercial, and agricultural customers nationwide. Competes with DOC Propane but also offers national accounts and tank exchange programs at scale.
• Pilot Flying J: Berkshire Hathaway-owned national truck stop and travel center chain providing diesel, gasoline, food service, and amenities. Comparable to Daigle's DOC's Place CITGO retail stations with Houlton I-95 truck stop location, but operating at massive scale.
• TravelCenters of America: National full-service truck stop and travel center operator (acquired by BP in 2023) offering diesel, gasoline, food, and convenience services. Comparable to DOC's Place retail stations in format and customer base but operating nationally with substantially greater scale.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks7 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/user/daigleoil
• Facebookfacebook.com/pages/Daigle-Oil-Company/121284544618228?fref=ts

Revenue estimate

Valuation estimate

Number of profiles

Profiles13 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Daigle Oil