Wilson Signal Booster

What Wilson Signal Booster does

Wilson Signal Booster is a private, direct-to-consumer e-commerce retailer specializing in cellular signal amplification products for US and Canadian consumers, small businesses, and commercial buyers. Founded in 2012 and operating from Sewickley, Pennsylvania, the company appears to function as a specialty online retailer and channel partner for Wilson Electronics, selling the weBoost (consumer/SMB), WilsonPro (commercial/enterprise), and Wilson Electronics sub-brands. Its catalog spans in-home boosters (Home Studio through Home Complete), vehicle boosters for cars, SUVs, pickup trucks, overland vehicles, RVs, semi trucks, fleets, and marine vessels, business/office boosters (Office 100, Office 200, Office 300 Installed), IoT/M2M direct-connect boosters, and commercial Active DAS systems (Zinwave 5000/8000), alongside antennas, cables, signal meters, and accessories.

The underlying technology revolves around FCC-certified signal amplification using multi-band amplifiers (covering 700/800/1900/1700–2100 MHz frequencies), a range of directional and omni-directional antennas (Yagi, LPDA, panel, dome), and low-loss coaxial cabling to capture, amplify, and redistribute outdoor cellular signal indoors or in vehicles. Key technical features include multi-carrier simultaneous support across AT&T, Verizon, T-Mobile, Sprint, US Cellular and 90+ regional carriers, automatic gain control, and 2G/3G/4G LTE/5G readiness.

The business model is hardware resale on a one-time purchase basis with no recurring fees or contracts. Revenue is generated through the company's own e-commerce storefront, supported by phone-based inside sales (1-888-974-8237), a product quiz for lead qualification, and a custom system design consultation offering. Professional installation is delivered through an OnTech partnership covering all 50 US states, sometimes within 24 hours of order placement. Pricing spans $349.99 (entry-level Home Studio) to $1,879.99 (rural Office 200 with High-Gain LPDA), with 90-day returns and free shipping within the contiguous US. The company has no disclosed funding, no reported revenue, and headcount of 1-10 employees consistent with a lean specialty retailer operating as a channel to the upstream Wilson Electronics manufacturer.

Name

Wilson Signal Booster

Legal name

Wilson Signal Booster

Website

https://wilsonsignalbooster.com

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

1–10 employees

Short description

Wilson Signal Booster is a private US/Canada e-commerce retailer selling weBoost, WilsonPro, and Wilson Electronics cellular signal boosters to homeowners, small businesses, vehicle owners, rural properties, and commercial buyers via direct online, phone sales, and OnTech installation.

Ownership category

akta.pro rank

Product category

Cellular Signal Boosters

NAICS

Radio and Television Broadcasting and Wireless Communications Equipment Manufacturing (33422), Other Communications Equipment Manufacturing (33429)

SIC

Radio & Tv Broadcasting & Communications Equipment (3663), Electronic Connectors (3678)

akta.pro primary industry

RF & Microwave Connectors and Coaxial Assemblies (HDAHAOAD)

akta.pro secondary industries

Coaxial, RF & Specialty Signal Cable (IMADAMAE), Cable Assemblies & Patch Cords (Copper/Fiber) (HDAFALAF)

Keywords

• Cell phone signal boosters
• Cellular signal amplifiers
• Home signal boosters
• Vehicle signal boosters
• Commercial DAS solutions

Headquarters

HQ city

Rye

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Marketing or Sales, Operations, Personnel, Infrastructure

Revenue model

1. Hardware Sales: One-time purchase of cell phone signal booster systems including amplifiers, antennas, cables, and accessories. No monthly fees, subscriptions, or contracts required after initial purchase.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Wilson Signal Booster is an online retailer of cellular signal booster systems for homes, vehicles, and commercial buildings. The company sells amplifiers, antennas, coaxial cables, and accessories under the weBoost, WilsonPro, and Wilson Electronics brands, with coverage ranging from single-room to enterprise DAS solutions. Products support all major US and Canadian carriers and are FCC-certified. Professional installation services are offered through an OnTech partnership, and the company also provides custom system design consultations.

Product overview

Wilson Signal Booster is a retailer specializing in cellular signal amplification products across three main sub-brands: weBoost (consumer and small business solutions), WilsonPro (commercial and enterprise solutions), and Wilson Electronics (underlying brand). The product portfolio includes home boosters ranging from entry-level single-room units (Home Studio) to whole-home coverage systems (Home Complete, Home MultiRoom), vehicle boosters for cars, trucks, RVs, and boats, business/office boosters (Office 100, Office 200), and commercial-grade systems for large buildings including Active DAS solutions (Zinwave). The company also offers a full range of accessories, antennas, cables, and components, plus custom system design and professional installation services for complex installations.

Differentiator

Problem solved

Functional benefit

Brands

• weBoost: Consumer and small business signal booster product line featuring home, vehicle, and portable boosters
• WilsonPro
• Wilson Electronics

Products and services

• weBoost Home Complete (470145)
• weBoost Installed | Home Complete (474445)
• weBoost Home MultiRoom (470144)
• weBoost Home Studio (470166)
• weBoost Cabin (472059)
• weBoost 200 with High-Gain LPDA for Rural Areas
• weBoost Office 100 (472060)
• weBoost Office 200 (472047)
• weBoost Drive Reach
• weBoost Destination RV
• weBoost Drive Reach OTR
• Drive Reach Fleet
• WilsonPro 4330
• WilsonPro 4300/4300R (460152/460153)
• WilsonPro 1300/1300R (460149/460150)
• WilsonPro 140i (460074)
• Zinwave 5000
• WilsonPro IoT 3.0 (460079)
• Antennas & Mounts
• Cables

Quantifiable outcome

• Up to 7,500 sq ft coverage with strong outside signal (Home Complete)
• +4 more outcomes

Segments4 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

One partnership is on record.

• OnTechcoreImplementation/ SI/ Consulting PartnerOnTech provides professional installation services for weBoost Installed home signal booster products. Trained professionals perform site surveys using cellular signal meters, install equipment, and conduct testing. Available in every US zip code, sometimes within 24 hours of order placement.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• SureCall: Manufacturer of cell phone signal boosters (Fusion, Force5 lines) for home, vehicle, and commercial use. Direct competitor brand in the same FCC-certified signal booster category, with overlapping carrier-agnostic positioning and similar SKU architecture.
• Powerful Signal: Specialty retailer and installer of commercial-grade cellular signal boosters, DAS, and public safety solutions. Direct peer in commercial/WilsonPro-like enterprise booster sales and custom system design.
• Bolton Technical: Online retailer specializing in cell phone signal boosters, antennas, and cellular repeater accessories. Direct peer in the same DTC e-commerce niche, with overlapping SKU breadth across consumer and commercial boosters.
• SignalBoosters.com: Multi-brand online retailer of signal boosters (weBoost, SureCall, Cel-Fi). Closest direct peer — same DTC e-commerce model, same multi-brand retail strategy, same product quiz/consultative sales motion, overlapping carrier coverage.
• Nextivity (Cel-Fi): Maker of Cel-Fi smart signal boosters with carrier-specific approvals. Comparable product category (consumer/SMB signal boosters) with overlapping channels and similar regulatory/FCC-certification dynamics, and a comparable weBoost-style product line.
• HiBoost: Manufacturer and brand of signal boosters for home, vehicle, and commercial use. Comparable product portfolio to weBoost with similar multi-band carrier support and similar price points.

Broad incumbents

• PCTEL: Provider of RF and wireless test & measurement solutions, including antennas and signal analysis tools that overlap with the signal meter and antenna accessory lines sold by Wilson Signal Booster. Broader incumbent in adjacent RF infrastructure.
• Bird Technologies: Established RF and wireless communications equipment manufacturer serving public safety, defense, and commercial markets. Adjacent incumbent with comparable RF amplification technology and overlapping commercial/cellular booster applications.
• Amazon (Cell Phone Boosters Category): Mass-market e-commerce incumbent that lists the same weBoost/SureCall/Cel-Fi SKUs. While not a specialized retailer, Amazon captures a large share of price-sensitive booster buyers and competes on convenience and price, not on consultation.
• Wilson Electronics: Manufacturer of weBoost, WilsonPro, and Zinwave product lines and the upstream supplier whose products Wilson Signal Booster retails. Comparable product range, but as the incumbent OEM it is broader, vertically integrated, and serves multiple channels (its own direct sales, distributors like Wilson Signal Booster, and enterprise integrators).

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/wilsonsigboost
• Facebookfacebook.com/WilsonSignalBooster

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Wilson Signal Booster