Capella Commercial
Capella Commercial is a privately held Austin, Texas-based commercial real estate brokerage and development firm serving property owners, investors, and tenants across central Texas through sales, leasing, and ground-up development services.
- Company typePrivate
- Founded2012
- HeadquartersAustin, United States
- Headcount1–10
- GTM typeB2B
- OfferingServices
What Capella Commercial does
Capella Commercial, LLC is a privately held commercial real estate brokerage and development firm headquartered in Austin, Texas, serving owners, tenants, and investors across Austin and central Texas including Marble Falls, Burnet, Kyle, Cedar Park, Leander, Bee Cave, Dripping Springs, Lakeway, Round Rock, Georgetown, Temple, Spicewood, Buda, and Pflugerville. The firm operates two interrelated business lines: brokerage services — commercial property sales and marketing, leasing, landlord representation, tenant representation, and site selection — and development services spanning site selection through financing, public relations, and exit strategies. Its product surface covers land, office, retail, multi-family, industrial, and Class A climate-controlled self-storage. The firm is led by Managing Partners Randall Beaman and Todd Dailey, supported by Associates Mike Shutt and Kyle Gruber and a small group of additional professionals; the team collectively holds more than 90 years of CRE experience.
The firm generates revenue through transaction-based commissions on brokerage and leasing, development gains, and joint-venture co-investment returns, with no subscription or recurring SaaS revenue. An affiliated entity, Capella Capital Partners, LLC, functions as the investment and development arm and co-develops properties alongside partners including Ryan Companies, Austin Affordable Housing Corporation (AAHC/HACA), and Lincoln Property Company. Notable active and completed projects include Arena Tower (a 450,000 SF Class A office tower at 10615 Burnet Road adjacent to The Domain), Urban Oaks and The Reserve at Springdale (486 units of affordable and workforce housing), Pflugerville Crossing, and multiple climate-controlled self-storage facilities operated under Public Storage, CubeSmart, and Extra Space brands. Pricing for available commercial space is per-deal and per-square-foot, with listed base rents of $20–$24 PSF and NNN charges of $14.75–$15.84 PSF; development economics are negotiated individually.
The go-to-market is sales-led and relationship-driven: direct field engagement by senior brokers with property owners, real estate investors, and tenants, supplemented by a maintained LoopNet listing, a fully built website, and a weekly email newsletter. There is no proprietary technology platform; the firm's competitive position is grounded in local Austin market knowledge, multi-decade broker relationships, and selective institutional co-development partnerships rather than software or data assets.
Capella Commercial firmographics
Firmographics- Name
- Capella Commercial
- Legal name
- Capella Commercial, LLC
- Website
- https://capellatx.com
- Company type
- Private
- Founded year
- 2012
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Capella Commercial is a privately held Austin, Texas-based commercial real estate brokerage and development firm serving property owners, investors, and tenants across central Texas through sales, leasing, and ground-up development services.
- Ownership category
- akta.pro rank
Capella Commercial industry classification
Industry- Product category
- Commercial Real Estate Brokerage
- NAICS
- Offices of Real Estate Agents and Brokers (5312)
- SIC
- Real Estate Agents & Managers (For Others) (6531)
- akta.pro primary industry
- Commercial Real Estate Brokerage (Leasing & Sales) (FSAEAJAB)
- akta.pro secondary industry
- Investment Sales Brokerage (BPAJABAI)
Keywords
Where Capella Commercial is headquartered
LocationHeadquarters
- HQ city
- Austin
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Capella Commercial business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Supply Chain, Others
Revenue model
- Brokerage and Property Sales: Capella Commercial earns commissions from the sale and marketing of commercial properties including land, office, retail, multi-family, and industrial properties across Austin and central Texas.
- Commercial Leasing and Landlord Representation: The firm generates revenue through leasing commercial space and representing landlords in lease negotiations, including tenant representation and site selection services.
- Commercial Real Estate Development: Capella develops retail, office, multi-family, and industrial products, with an intense focus on first-class climate-controlled self-storage facilities. Revenue is generated through development gains and joint venture partnerships.
- Development Partnership (The Reserve at Springdale, Urban Oaks): Forward-thinking partnerships with Ryan Companies, Capella Capital Partners LLC, and Austin Affordable Housing Corporation (AAHC) for affordable housing developments, generating revenue through development fees and co-investment returns.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Annual | 62,784 SF Office/Flex Space - $20 NNN with $45/SF finish-out allowance |
| Unit Pricing | Annual | Rialto Office - BASE RENT $24.00 PSF | NNN = $14.75 PSF |
| Unit Pricing | Annual | San Felipe Marketplace - RENT = $24.00 PSF | NNN = $15.84 PSF |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels4 records
Capella Commercial product offering
Product offeringCore offering
Capella Commercial is an Austin, Texas-based commercial real estate brokerage and development firm that provides owner and tenant representation, site selection, leasing, property sales and marketing, and ground-up development services across land, office, retail, multi-family, and industrial asset classes in Austin and central Texas. The firm focuses development efforts on retail, office, multi-family, and first-class climate-controlled self-storage facilities, partnering with institutional operators and capital partners on larger projects. Revenue is generated through transaction commissions on sales and leases and through development fees and co-investment returns via its affiliated Capella Capital Partners, LLC.
Product overview
Capella Commercial operates as a commercial real estate brokerage and development firm. The company offers services organized around two primary areas: Brokerage Services (including commercial property sales and marketing, leasing and landlord representation, tenant representation, and site selection) and Development Services (covering site selection through financing, public relations, and exit strategies). The company specializes in developing and managing retail, office, multi-family, and Class A self-storage properties throughout Austin and central Texas. Notable completed developments include Urban Oaks and The Reserve at Springdale (affordable housing in partnership with Ryan Companies and Austin Affordable Housing Corporation), Arena Tower (450,000 SF Class A 10-story office tower at 10615 Burnet Road adjacent to The Domain), and various self-storage facilities including Sun City Storage, Key Storage, and multiple Cube Smart locations. The company also has a property listings platform for available properties, sold properties, and ongoing developments.
Differentiator
Problem solved
Functional benefit
Products and services
- Commercial Property Brokerage (Sales and Marketing) Full-service commercial property sales and marketing for land, office, retail, multi-family, and industrial assets in Austin and central Texas, available to property owners and investors seeking disposition representation.
- Landlord Representation and Leasing Landlord-side representation and leasing services for owners of office, retail, industrial, and multi-family properties, including tenant sourcing, lease negotiation, and marketing of available space in Austin and central Texas.
- Tenant Representation and Site Selection Tenant-side representation and site selection services for businesses and retailers seeking office, retail, industrial, or multi-family space across Austin and central Texas, including market evaluation and lease negotiation support.
- Commercial Real Estate Development Ground-up development of retail, office, multi-family, and industrial projects with an intense focus on first-class climate-controlled self-storage facilities, executed through affiliated Capella Capital Partners, LLC and institutional JV partners (e.g., Ryan Companies, AAHC/HACA, Public Storage, CubeSmart).
Quantifiable outcome
- Over $700 million in gross transaction value for sale of office, retail, industrial buildings, raw land and ranches
- +2 more outcomes
Companies that use Capella Commercial
Customer profileNamed customers8 records
Segments4 records
Ideal customer profiles4 records
Capella Commercial technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Capella Commercial partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered core, major and minor.
- Ryan CompaniescoreCapella Capital Partners LLC partnered with Ryan Companies on The Reserve at Springdale (292-unit affordable housing) and Urban Oaks (194-unit workforce housing) developments in Austin. Ryan Companies serves as co-developer alongside Capella and AAHC/HACA.
- Austin Affordable Housing Corporation (AAHC)coreAAHC, a non-profit subsidiary of the Housing Authority of the City of Austin (HACA), serves as long-term owner and co-developer on The Reserve at Springdale and Urban Oaks affordable/workforce housing projects. Lincoln Property Company manages the properties.
- Public StoragemajorPublic Storage manages the Victor Street Storage self-storage facility in North Austin (70,000 SF, 577 units, 100% climate-controlled, completed July 2019). This represents a national storage operator partnership.
- Lincoln Property CompanymajorLincoln Property Company serves as property manager for The Reserve at Springdale (292 units) and Urban Oaks (194 units) affordable/workforce housing developments managed by Capella and its partners.
- Austin Energy Green Building ProgramminorAffordable housing developments (The Reserve at Springdale and Urban Oaks) are designed to be energy, water, and materials-efficient under Austin Energy's Green Building Program, with drought-tolerant landscaping and on-site recycling.
- Mattress FirmmajorMattress Firm is an NNN retail lease tenant at Pflugerville Crossing (7,500 SF retail center). Represents anchor tenant relationship in a Capella-developed retail property.
- SprintmajorSprint is an NNN retail lease tenant at Pflugerville Crossing (7,500 SF retail center). Represents anchor tenant relationship in a Capella-developed retail property.
Scale indicators5 records
Recent moves5 records
Expansion highlights4 records
Capella Commercial competitors and assessment
Company assessmentDirect peers
- Aquila Commercial: Austin-based full-service commercial real estate firm offering brokerage, property management, and development services across Austin and central Texas. Closest direct competitor by geography, service mix, and target customer base.
- Endeavor Real Estate Group: Austin-headquartered commercial real estate development and investment firm focused on retail, office, mixed-use, and master-planned projects in Texas. Comparable as a regional Austin CRE developer with overlapping asset classes.
- NAI Global / NAI Realvest (Austin): NAI Realvest is an Austin-based commercial real estate brokerage affiliated with the NAI Global network, providing brokerage, leasing, and investment services in Austin. Directly comparable by location, service offering, and target clientele.
Broad incumbents
- Marcus & Millichap: National commercial real estate investment sales brokerage with a strong Texas presence. Comparable on the investment sales brokerage side of Capella's business, with a far larger and more institutionalized platform.
- CBRE Group: Global full-service commercial real estate firm with major brokerage, investment sales, and advisory operations in Austin. Overlaps with Capella on landlord/tenant representation and investment sales but at vastly greater scale and geographic breadth.
- JLL: Global real estate services firm providing brokerage, leasing, capital markets, and advisory services with an established Austin office. Competes for the same institutional landlord and tenant mandates Capella serves.
- Cushman & Wakefield: Global commercial real estate services platform active across leasing, investment sales, and capital markets with a meaningful Austin presence. Directly comparable on landlord/tenant rep and investment sales brokerage mandates.
- Newmark Group: Global commercial real estate advisory and services firm with capital markets, leasing, and investment sales capabilities serving Austin and Texas. Competes for similar institutional and middle-market mandates.
- Colliers International: Global commercial real estate services and investment management firm with significant Austin and Texas brokerage operations. Comparable on landlord/tenant representation, investment sales, and project advisory.
- Transwestern Commercial Services: National commercial real estate firm with leasing, investment sales, and tenant/owner representation, including an established Austin office. Comparable on landlord and tenant representation, particularly for institutional office and industrial product.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Capella Commercial social profiles
Digital presenceCapella Commercial financial estimates
Financial estimateRevenue estimate
Valuation estimate
Capella Commercial leadership team
Management profileNumber of profiles
Profiles4 records
Capella Commercial subsidiaries and ownership
Company hierarchySubsidiaries1 record
Capella Commercial funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Capella Commercial M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Capella Commercial
What does Capella Commercial do?
Capella Commercial is an Austin, Texas-based commercial real estate brokerage and development firm that provides owner and tenant representation, site selection, leasing, property sales and marketing, and ground-up development services across land, office, retail, multi-family, and industrial asset classes in Austin and central Texas. The firm focuses development efforts on retail, office, multi-family, and first-class climate-controlled self-storage facilities, partnering with institutional operators and capital partners on larger projects. Revenue is generated through transaction commissions on sales and leases and through development fees and co-investment returns via its affiliated Capella Capital Partners, LLC.
Is Capella Commercial a public or private company?
Capella Commercial is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Capella Commercial founded?
Capella Commercial was founded in 2012. It employs 1 to 10 people.
Where is Capella Commercial based?
Capella Commercial is headquartered in Austin, United States, in the North America region.
How does Capella Commercial make money?
Four revenue lines are on record. Brokerage and Property Sales are the primary driver. The others are commercial Leasing and Landlord Representation, commercial Real Estate Development and development Partnership (The Reserve at Springdale, Urban Oaks).
Who are Capella Commercial's main competitors?
Direct peers on record are Aquila Commercial, Endeavor Real Estate Group and NAI Global / NAI Realvest (Austin). Broad incumbents are Marcus & Millichap, CBRE Group, JLL, Cushman & Wakefield, Newmark Group, Colliers International and Transwestern Commercial Services.
Does Capella Commercial have an API?
No public API is recorded for Capella Commercial.
What industry is Capella Commercial in?
Capella Commercial's product category is Commercial Real Estate Brokerage. Its primary akta.pro industry code is FSAEAJAB, Commercial Real Estate Brokerage (Leasing & Sales), with a secondary code of BPAJABAI, Investment Sales Brokerage. Its NAICS code is 5312 and its SIC code is 6531.