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USF

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uuid000mqkg

Namestring
USF
Legal namestring
USF (Utilisateurs SAP Francophones)
Websiteurl
usf.fr
Company typeenum
Private
Founded yearint
1994
Descriptiontext

USF (Association des Utilisateurs SAP Francophones) is a French non-profit professional association founded in 1994 and governed by the French law of July 1, 1901. Headquartered in Paris at 64 rue du Ranelagh, USF serves as the independent collective voice of French-speaking SAP users, representing approximately 3,300 individual members from more than 450 companies and organizations. Its membership base is anchored by 75% of CAC40 companies, 66% of SBF120 companies, and roughly 50 French public administrations, making it the dominant user group for SAP deployments in the French-speaking world.

The association's core offerings are organized around a community-led engagement model. USF operates 36 specialized Commissions and Groupes de Travail covering all major SAP modules (S/4HANA, Cloud ERP, RISE with SAP, Fiori, SuccessFactors, Concur, Business One, electronic invoicing), convening over 290 meetings annually. Content is distributed through USF Mag (a quarterly magazine published since 2009), Notes de Perspectives analytical publications, La Communauté USF enterprise social network, and USF TV video content. The annual Convention USF — featuring workshops, roadmap sessions, and a partner exhibition — is the flagship engagement event, with the 2022 edition in Lyon attracting 1,860 unique visitors from 350 companies and 101 partner exhibitors. Since 2022, USF also operates Le Lieu Partenaires USF, a dedicated partner platform cataloging SAP ecosystem solutions.

USF's business model is member-funded through recurring annual membership subscriptions, supplemented by convention sponsorships and partner participation fees; revenue figures are not publicly disclosed, consistent with its non-profit status. The association is governed by a Bureau (board) led by President Gianmaria Perancin — who concurrently serves as President of SUGEN (SAP User Group Executive Network) — and a Déléguée Générale, a role recently transitioned from Elysabeth Blanchet (15+ years, departing end of March 2026) to Magali Nogueira. International reach is maintained through formal partnerships with SUGEN and ASUG (Americas' SAP Users' Group), and through recurring European Presidents Meetings at SAP headquarters in Walldorf.

Short descriptiontext

USF is the French-speaking SAP users' association serving 3,300+ members from 450+ organizations including 75% of CAC40 companies. It runs 36 commissions, publishes USF Mag, hosts the annual Convention USF, and operates the Le Lieu Partenaires partner platform.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
101–250
akta.pro rankint
HeadquartersParis, France
HQ citystring
Paris
HQ countrystring
France
HQ regionstring
Europe
Markets served

Serves global market

Offices1 record

Each record includes

City, Country, Type, Description, Source

Keyword5 values
SAP user group, professional association, SAP community network, enterprise software knowledge sharing, SAP ecosystem events
Industry1 code
1Technical Committees, Working Groups & Expert Panels
CodeBPADANABPrimaryYes
NAICS code2 codes
  • Business Associations813910
  • Professional Organizations81392
SIC code1 code
  • Services-Membership Organizations8600
Product category
Professional Association (SAP User Group)
GTM motion1 record

Each record includes

Type, Description, Source

Revenue model1 record
1Membership Fees
TypeSubscription Recurring
Description

Annual membership fees from corporate members including large enterprises (CAC40), mid-market companies, and public administrations. Membership provides access to commissions, publications, events, and the community network.

usf.fr
Marketing channels8 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels4 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components5 values
Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
GTM typeB2B
B2B
Offering typeServices
Services
Brand1 of 2 records shown
1Le Lieu Partenaires USF
Description

Partner platform dedicated to the SAP ecosystem, launched in 2022, providing a catalog of USF partners and their solutions.

usf.fr
+1 more record
Core offering1 text field

USF (Association des Utilisateurs SAP Francophones) is a non-profit professional association that provides French-speaking SAP user organizations with a community platform for knowledge sharing, peer networking, and collective influence on SAP's product strategy. Core offerings include 36 specialized Commissions organizing 290+ annual meetings, the annual Convention USF conference, quarterly publications (USF Mag, Notes de Perspectives), and a members-only social network. Services are delivered to approximately 3,300 members from 450+ organizations including 75% of CAC40 companies.

Differentiator
Functional benefit
Problem solved
Quantifiable outcome1 of 3 values shown
  • Successfully influenced SAP to extend ECC6 mainstream maintenance to 2027
+2 more records
Product overview1 text field

USF (Association des Utilisateurs SAP Francophones) is a professional association for French-speaking SAP users, not a product company. The association offers a portfolio of community services centered around SAP ecosystem knowledge sharing, including USF Mag and Notes de Perspectives publications, over 36 Commissions & Groupes de Travail working groups, the annual Convention USF conference, Le Lieu Partenaires partner platform, La Communauté USF social network, USF TV video content, and mobile applications. These services are provided to approximately 3,500 members from 450 organizations and focus on studying, reflecting, sharing, and influencing SAP strategy and implementation.

Product and service8 records
1USF Mag
CategoryPublication
Description

Quarterly magazine covering SAP ecosystem topics, member experiences, trends, and association news. Published since November 2009.

2Notes de Perspectives
3Commissions & Groupes de Travail
CategoryCommunity Program
Description

36+ specialized working commissions covering all major SAP products and modules, organizing 290+ meetings annually to enable peer knowledge sharing and best-practice exchange among French-speaking SAP user organizations.

4Convention USF
CategoryEvent
Description

Annual flagship conference of the French-speaking SAP user community, featuring workshops, SAP roadmap sessions, partner exhibitions, and networking. Convention USF 2022 attracted 1,860+ unique visitors from 350 companies and 101+ partner exhibitors.

5Le Lieu Partenaires USF
CategoryPartner Platform
Description

Web platform dedicated to SAP ecosystem partners, launched in 2022, providing a catalog of USF partners and their solutions and serving as a collaborative channel between USF and its 101+ ecosystem partners.

6La Communauté USF (Réseau Social d'Entreprise)
CategoryCommunity Platform
Description

Members-only enterprise social network (Réseau Social d'Entreprise) providing access to exclusive content, commission information, deliverables, presentations, and year-round peer discussions among SAP users.

7USF TV
CategoryVideo Content
Description

Video communication channel on YouTube featuring interviews, event coverage, conference recordings, and expert discussions on the SAP ecosystem and USF activities.

8Application Mobile USF
CategoryMobile Application
Description

Mobile application for Convention USF attendees providing access to event schedules, presentations, and networking features during the annual convention.

Scale indicator7 records

Each record includes

Type, Value, Description, Source

Partnership7 partners
Strategic tierCoreTypeStrategic or Co-development PartnerAnnounced on2025-01-13
Description

Muma College of Business at USF and SKKU in South Korea co-hosted a Joint Research Conference on fintech in January 2025. The partnership includes an Academic Transfer Agreement allowing SKKU graduate students to transfer to USF. Seven scholars presented research on machine learning, market efficiency, investor behavior, and financial communication. Conference will now be hosted twice annually.

Strategic tierCoreTypeTechnology or Integration
Description

USF maintains formal relationship with SAP as the primary user group for French-speaking SAP customers. Includes participation in SAPPHIRE events, European Presidents Meetings at SAP headquarters in Walldorf, and direct engagement on product roadmaps and customer influence programs.

Strategic tierCoreTypeStrategic or Co-development Partner
Description

International network of SAP user groups. USF President Gianmaria Perancin also serves as President of SUGEN. Includes participation in European Presidents Meetings at SAP headquarters in Walldorf with 100+ commission presidents from 8 countries.

Strategic tierMinorTypeStrategic or Co-development Partner
Description

Partnership providing USF members with access to Americas SAP resources and content through reciprocal membership arrangements.

Strategic tierMinorTypeImplementation/ SI/ Consulting Partner
Description

Partner collaborated with USF on Note de Perspectives regarding ERP Cloud impact on SAP Competency Centers. Provided expertise for Commission Organisation & Gouvernance research.

Strategic tierMinorTypeImplementation/ SI/ Consulting Partner
Description

Partner collaborated with USF on Note de Perspectives regarding ERP Cloud impact on SAP Competency Centers.

Strategic tierCoreTypeChannel Partner/ Reseller/ Distributor
Description

101+ partners exhibited at Convention USF 2022, representing the full SAP ecosystem including ESNs, integrators, and software vendors. Partners participate in Le Lieu Partenaires USF dedicated platform.

Recent move6 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight5 records

Each record includes

Type, Description

Peers7 records
1SUGEN (SAP User Group Executive Network)
TypeOthers
Description

The international umbrella network of SAP user groups spanning 14+ countries. Not a direct competitor but the parent network in which USF holds the presidency and through which cross-border influence is coordinated.

TypeDirect peer
Description

The Americas-region SAP user group, similar in mission—education, networking, and influencing SAP's roadmap—but operating at significantly larger scale across North America. USF maintains a reciprocal partnership with ASUG, directly reflecting peer equivalence.

TypeOthers
Description

The French federation for digital technology and IT services companies. A peer in the trade-association category operating in France, but focused on broader technology industry representation rather than SAP-specific community building.

TypeDirect peer
Description

The Dutch SAP user association, a country-level peer that runs comparable member commissions, working groups, and convening events for SAP professionals. Both USF and VNSG sit within the same SUGEN international network of national SAP user groups.

TypeDirect peer
Description

The Italian national SAP user group, operating as a sister country association within the SUGEN network with analogous commission and convening functions targeting Italian SAP customers.

TypeDirect peer
Description

The German SAP user group, with a comparable national-level mission to coordinate and advocate for SAP customers, organize commissions across SAP modules, and run an annual convention for SAP professionals. It is the closest country-level peer to USF in structure, scale, and function.

TypeBroad incumbent
Description

The underlying vendor whose products anchor USF's entire ecosystem. SAP is not a peer in the advocacy sense, but it is a key counterpart in the influence dynamic and stands to benefit from USF's customer coordination across the French market.

Market position
Strengths5 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat6 records

Each record includes

Type, Details

Key risks6 records

Each record includes

Headline, Details, Source

Key highlights7 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers5 records

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment3 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile3 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles8 records

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

USF

Professional Association (SAP User Group)usf.fr

USF is the French-speaking SAP users' association serving 3,300+ members from 450+ organizations including 75% of CAC40 companies. It runs 36 commissions, publishes USF Mag, hosts the annual Convention USF, and operates the Le Lieu Partenaires partner platform.

What USF does

USF (Association des Utilisateurs SAP Francophones) is a French non-profit professional association founded in 1994 and governed by the French law of July 1, 1901. Headquartered in Paris at 64 rue du Ranelagh, USF serves as the independent collective voice of French-speaking SAP users, representing approximately 3,300 individual members from more than 450 companies and organizations. Its membership base is anchored by 75% of CAC40 companies, 66% of SBF120 companies, and roughly 50 French public administrations, making it the dominant user group for SAP deployments in the French-speaking world.

The association's core offerings are organized around a community-led engagement model. USF operates 36 specialized Commissions and Groupes de Travail covering all major SAP modules (S/4HANA, Cloud ERP, RISE with SAP, Fiori, SuccessFactors, Concur, Business One, electronic invoicing), convening over 290 meetings annually. Content is distributed through USF Mag (a quarterly magazine published since 2009), Notes de Perspectives analytical publications, La Communauté USF enterprise social network, and USF TV video content. The annual Convention USF — featuring workshops, roadmap sessions, and a partner exhibition — is the flagship engagement event, with the 2022 edition in Lyon attracting 1,860 unique visitors from 350 companies and 101 partner exhibitors. Since 2022, USF also operates Le Lieu Partenaires USF, a dedicated partner platform cataloging SAP ecosystem solutions.

USF's business model is member-funded through recurring annual membership subscriptions, supplemented by convention sponsorships and partner participation fees; revenue figures are not publicly disclosed, consistent with its non-profit status. The association is governed by a Bureau (board) led by President Gianmaria Perancin — who concurrently serves as President of SUGEN (SAP User Group Executive Network) — and a Déléguée Générale, a role recently transitioned from Elysabeth Blanchet (15+ years, departing end of March 2026) to Magali Nogueira. International reach is maintained through formal partnerships with SUGEN and ASUG (Americas' SAP Users' Group), and through recurring European Presidents Meetings at SAP headquarters in Walldorf.

USF firmographics

Firmographics
Name
USF
Legal name
USF (Utilisateurs SAP Francophones)
Website
https://usf.fr
Company type
Private
Founded year
1994
Operating status
Operating
Headcount range
101–250 employees
Short description
USF is the French-speaking SAP users' association serving 3,300+ members from 450+ organizations including 75% of CAC40 companies. It runs 36 commissions, publishes USF Mag, hosts the annual Convention USF, and operates the Le Lieu Partenaires partner platform.
Ownership category
akta.pro rank

USF industry classification

Industry
Product category
Professional Association (SAP User Group)
NAICS
Business Associations (813910), Professional Organizations (81392)
SIC
Services-Membership Organizations (8600)
akta.pro primary industry
Technical Committees, Working Groups & Expert Panels (BPADANAB)

Keywords

  • SAP user group
  • Professional association
  • SAP community network
  • Enterprise software knowledge sharing
  • SAP ecosystem events

Where USF is headquartered

Location

Headquarters

HQ city
Paris
HQ country
France
HQ region
Europe

Offices1 record

Markets served

USF business model

Business model
GTM type
B2B
Offering type
Services
Cost components
Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

  1. Membership Fees: Annual membership fees from corporate members including large enterprises (CAC40), mid-market companies, and public administrations. Membership provides access to commissions, publications, events, and the community network.

Go-to-market motion1 record

Distribution channels4 records

Marketing channels8 records

USF product offering

Product offering

Core offering

USF (Association des Utilisateurs SAP Francophones) is a non-profit professional association that provides French-speaking SAP user organizations with a community platform for knowledge sharing, peer networking, and collective influence on SAP's product strategy. Core offerings include 36 specialized Commissions organizing 290+ annual meetings, the annual Convention USF conference, quarterly publications (USF Mag, Notes de Perspectives), and a members-only social network. Services are delivered to approximately 3,300 members from 450+ organizations including 75% of CAC40 companies.

Product overview

USF (Association des Utilisateurs SAP Francophones) is a professional association for French-speaking SAP users, not a product company. The association offers a portfolio of community services centered around SAP ecosystem knowledge sharing, including USF Mag and Notes de Perspectives publications, over 36 Commissions & Groupes de Travail working groups, the annual Convention USF conference, Le Lieu Partenaires partner platform, La Communauté USF social network, USF TV video content, and mobile applications. These services are provided to approximately 3,500 members from 450 organizations and focus on studying, reflecting, sharing, and influencing SAP strategy and implementation.

Differentiator

Problem solved

Functional benefit

Brands

  • Le Lieu Partenaires USF: Partner platform dedicated to the SAP ecosystem, launched in 2022, providing a catalog of USF partners and their solutions.
  • USF Force

Products and services

  • USF Mag Quarterly magazine covering SAP ecosystem topics, member experiences, trends, and association news. Published since November 2009.
  • Notes de Perspectives
  • Commissions & Groupes de Travail 36+ specialized working commissions covering all major SAP products and modules, organizing 290+ meetings annually to enable peer knowledge sharing and best-practice exchange among French-speaking SAP user organizations.
  • Convention USF Annual flagship conference of the French-speaking SAP user community, featuring workshops, SAP roadmap sessions, partner exhibitions, and networking. Convention USF 2022 attracted 1,860+ unique visitors from 350 companies and 101+ partner exhibitors.
  • Le Lieu Partenaires USF Web platform dedicated to SAP ecosystem partners, launched in 2022, providing a catalog of USF partners and their solutions and serving as a collaborative channel between USF and its 101+ ecosystem partners.
  • La Communauté USF (Réseau Social d'Entreprise) Members-only enterprise social network (Réseau Social d'Entreprise) providing access to exclusive content, commission information, deliverables, presentations, and year-round peer discussions among SAP users.
  • USF TV Video communication channel on YouTube featuring interviews, event coverage, conference recordings, and expert discussions on the SAP ecosystem and USF activities.
  • Application Mobile USF Mobile application for Convention USF attendees providing access to event schedules, presentations, and networking features during the annual convention.

Quantifiable outcome

  • Successfully influenced SAP to extend ECC6 mainstream maintenance to 2027
  • +2 more outcomes

Companies that use USF

Customer profile

Named customers5 records

Segments3 records

Ideal customer profiles3 records

USF technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

USF partnerships and signals

Strategic signal

Partnerships

Seven partnerships are on record, tiered core and minor.

  • Sungkyunkwan University (SKKU)coreStrategic or Co-development Partner · 13 January 2025Muma College of Business at USF and SKKU in South Korea co-hosted a Joint Research Conference on fintech in January 2025. The partnership includes an Academic Transfer Agreement allowing SKKU graduate students to transfer to USF. Seven scholars presented research on machine learning, market efficiency, investor behavior, and financial communication. Conference will now be hosted twice annually.
  • SAP SEcoreTechnology or IntegrationUSF maintains formal relationship with SAP as the primary user group for French-speaking SAP customers. Includes participation in SAPPHIRE events, European Presidents Meetings at SAP headquarters in Walldorf, and direct engagement on product roadmaps and customer influence programs.
  • SUGEN (SAP User Group Executive Network)coreStrategic or Co-development PartnerInternational network of SAP user groups. USF President Gianmaria Perancin also serves as President of SUGEN. Includes participation in European Presidents Meetings at SAP headquarters in Walldorf with 100+ commission presidents from 8 countries.
  • ASUG (Americas SAP Users Group)minorStrategic or Co-development PartnerPartnership providing USF members with access to Americas SAP resources and content through reciprocal membership arrangements.
  • Forvis MazarsminorImplementation/ SI/ Consulting PartnerPartner collaborated with USF on Note de Perspectives regarding ERP Cloud impact on SAP Competency Centers. Provided expertise for Commission Organisation & Gouvernance research.
  • SPRO ClubminorImplementation/ SI/ Consulting PartnerPartner collaborated with USF on Note de Perspectives regarding ERP Cloud impact on SAP Competency Centers.
  • SAP Ecosystem Partners (101+ exhibitors)coreChannel Partner/ Reseller/ Distributor101+ partners exhibited at Convention USF 2022, representing the full SAP ecosystem including ESNs, integrators, and software vendors. Partners participate in Le Lieu Partenaires USF dedicated platform.

Scale indicators7 records

Recent moves6 records

Expansion highlights5 records

USF competitors and assessment

Company assessment

Others

  • SUGEN (SAP User Group Executive Network): The international umbrella network of SAP user groups spanning 14+ countries. Not a direct competitor but the parent network in which USF holds the presidency and through which cross-border influence is coordinated.
  • Syntec Numérique: The French federation for digital technology and IT services companies. A peer in the trade-association category operating in France, but focused on broader technology industry representation rather than SAP-specific community building.

Direct peers

  • ASUG (Americas' SAP Users' Group): The Americas-region SAP user group, similar in mission—education, networking, and influencing SAP's roadmap—but operating at significantly larger scale across North America. USF maintains a reciprocal partnership with ASUG, directly reflecting peer equivalence.
  • VNSG (Vereniging Nederlandse SAP Gebruikers): The Dutch SAP user association, a country-level peer that runs comparable member commissions, working groups, and convening events for SAP professionals. Both USF and VNSG sit within the same SUGEN international network of national SAP user groups.
  • SAP Italia User Group: The Italian national SAP user group, operating as a sister country association within the SUGEN network with analogous commission and convening functions targeting Italian SAP customers.
  • DSAG (Deutsche SAP-Anwendergruppe): The German SAP user group, with a comparable national-level mission to coordinate and advocate for SAP customers, organize commissions across SAP modules, and run an annual convention for SAP professionals. It is the closest country-level peer to USF in structure, scale, and function.

Broad incumbents

  • SAP SE: The underlying vendor whose products anchor USF's entire ecosystem. SAP is not a peer in the advocacy sense, but it is a key counterpart in the influence dynamic and stands to benefit from USF's customer coordination across the French market.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

USF social profiles

Digital presence

USF financial estimates

Financial estimate

Revenue estimate

Valuation estimate

USF leadership team

Management profile

Number of profiles

Profiles8 records

USF funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

USF M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about USF

What does USF do?

USF (Association des Utilisateurs SAP Francophones) is a non-profit professional association that provides French-speaking SAP user organizations with a community platform for knowledge sharing, peer networking, and collective influence on SAP's product strategy. Core offerings include 36 specialized Commissions organizing 290+ annual meetings, the annual Convention USF conference, quarterly publications (USF Mag, Notes de Perspectives), and a members-only social network. Services are delivered to approximately 3,300 members from 450+ organizations including 75% of CAC40 companies.

Is USF a public or private company?

USF is a private company. It is classified as nonprofit foundation owned and is currently operating.

When was USF founded?

USF was founded in 1994. It employs 101 to 250 people.

Where is USF based?

USF is headquartered in Paris, France, in the Europe region.

How does USF make money?

One revenue line is on record: membership Fees.

Who are USF's main competitors?

Others on record are SUGEN (SAP User Group Executive Network) and Syntec Numérique. Direct peers are ASUG (Americas' SAP Users' Group), VNSG (Vereniging Nederlandse SAP Gebruikers), SAP Italia User Group and DSAG (Deutsche SAP-Anwendergruppe). SAP SE is listed as a broad incumbent.

Does USF have an API?

No public API is recorded for USF.

What industry is USF in?

USF's product category is Professional Association (SAP User Group). Its primary akta.pro industry code is BPADANAB, Technical Committees, Working Groups & Expert Panels. Its NAICS code is 813910 and its SIC code is 8600.

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Live signals
YahooKristy Curry eager to write her ‘last chapter’ with USF basketballThe University of South Florida (USF) hired Kristy Curry as its new women's basketball coach, selecting a veteran coach who previously led Alabama's program and built a distinguished collegiate coaching career including a national championship game appearance with Purdue in 2001. USF Athletic Director Rob Higgins traveled to Tuscaloosa the morning after Alabama's NCAA Tournament elimination to secure the hire, which he described as a statement addition reflecting the university's ambitions. Curry, 59, stated this represents her "last chapter" and that USF's commitment to women's basketball was the decisive factor in leaving Alabama after 13 seasons with 245 wins.YahooUSF begins national search for next women's basketball coachSouth Florida has announced a national search for a permanent women's basketball head coach, with interim coach Michele Woods-Baxter eligible for consideration. Woods-Baxter guided the Bulls to a 20-12 record this season after taking over when longtime coach Jose Fernandez departed for the Dallas Wings in October. Industry sources view the USF women's basketball job as one of the best mid-major positions available.WUSFContinuing to prosper: International partnership between USF and Sungkyunkwan University flourishes after Joint Research ConferenceThe Muma College of Business at the University of South Florida (USF) and Sungkyunkwan University (SKKU) in South Korea co-hosted a Joint Research Conference on fintech on January 13-14, where seven scholars presented research on topics including machine learning, market efficiency, investor behavior, and financial communication. The conference, held just over a year after the two institutions established an Academic Transfer Agreement, will now be hosted twice annually with plans to expand participation to additional disciplines such as management, marketing, and information systems starting in 2027. SKKU graduate students in the MS Fintech and Fintech-MBA programs can transfer to USF to complete their degrees, with two students currently participating in the exchange program at USF's Tampa campus.