YIMBY Action
YIMBY Action is a 501(c)(4) nonprofit that runs a national network of 67 pro-housing advocacy chapters across 25 states, mobilizing tens of thousands of activists to pass housing policies, elect pro-housing candidates, and support development projects through grassroots organizing and lobbying.
- Company typePrivate
- Founded2017
- HeadquartersSan Francisco, United States
- Headcount1–10
- GTM typeB2C
- OfferingServices
What YIMBY Action does
YIMBY Action is a 501(c)(4) nonprofit organization founded in 2017 and headquartered in San Francisco, California, that operates a national network of pro-housing grassroots advocacy chapters. The organization runs 67 chapters across 25 states with tens of thousands of activist members, organized under a model that pairs locally branded chapters with shared national infrastructure for training, technology, press support, and coordinated policy campaigns. Its core offerings include a chapter network, housing proposal support services for developers facing NIMBY opposition, pro-housing policy advocacy and lobbying, election endorsements and candidate campaigning, membership with voting rights and Slack community access, events and training, and educational content via a blog and policy platform.
The organization's revenue model rests on individual donations and membership contributions ($5+/month or $35+/year) channeled through its 501(c)(4) entity, supplemented by tax-deductible donations, employer matching, stock gifts, and foundation grants accepted through its affiliated 501(c)(3) "Yes In My Back Yard." Technology infrastructure includes Airtable-based chapter management, Slack for the national member community, email and SMS activism platforms for mobilization, and the AI tool Listen Public for identifying housing proposals requiring support. The affiliated YIMBY Law organization provides legal enforcement of state housing laws through litigation against non-compliant cities.
YIMBY Action's market positioning targets the U.S. housing shortage of at least 3.85 million homes, which it cites as costing the economy approximately $2 trillion annually. It serves four primary stakeholder groups: housing advocates and activists, volunteer chapter leaders, pro-housing political candidates and elected officials, and housing developers and builders seeking organized constituent support to counter local opposition. Cumulative reported impact includes 66,457 homes unblocked through advocacy, 287 pro-housing candidates elected to office, and 148 pro-housing policies enacted into law.
YIMBY Action firmographics
Firmographics- Name
- YIMBY Action
- Legal name
- YIMBY Action
- Website
- https://yimbyaction.org
- Company type
- Private
- Founded year
- 2017
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- YIMBY Action is a 501(c)(4) nonprofit that runs a national network of 67 pro-housing advocacy chapters across 25 states, mobilizing tens of thousands of activists to pass housing policies, elect pro-housing candidates, and support development projects through grassroots organizing and lobbying.
- Ownership category
- akta.pro rank
YIMBY Action industry classification
Industry- Product category
- Grassroots Housing Advocacy
- NAICS
- Social Advocacy Organizations (8133)
- SIC
- Services-Social Services (8300)
- akta.pro primary industry
- Public Charities & Grantmaking Intermediaries (BPAGAKAE)
Keywords
Where YIMBY Action is headquartered
LocationHeadquarters
- HQ city
- San Francisco
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
YIMBY Action business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Others
Revenue model
- Donations and Membership Contributions: YIMBY Action generates revenue primarily through donations from individual members. Official membership requires monthly ($5+/month) or annual ($35+/year) donations. The organization also accepts one-time and major gifts. As a 501(c)(4) nonprofit, contributions are not tax deductible but fund unlimited lobbying and political campaign activities. The affiliated 501(c)(3), Yes In My Back Yard, accepts tax-deductible donations for education and non-political activities.
- Employer Matching and Stock Gifts: Donations to the affiliated 501(c)(3) Yes In My Back Yard are eligible for employer matching through Benevity and Brightfunds. Stock donations are also accepted via the 501(c)(3). These mechanisms expand the donor base and increase contribution value for supporters whose employers match charitable gifts.
- Foundation Grants: YIMBY Action receives foundation giving to support thought leadership and field-building programs. Foundation funding supports research, advocacy infrastructure, and organizational capacity building. Contact for foundation giving is via email to [email protected].
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Monthly membership donation |
| Subscription | Annual | Annual membership donation |
Go-to-market motion3 records
Distribution channels3 records
Marketing channels8 records
YIMBY Action product offering
Product offeringCore offering
YIMBY Action is a 501(c)(4) nonprofit that operates a national network of grassroots pro-housing chapters delivering advocacy, candidate endorsement, and housing-proposal organizing services. Members gain access via recurring donations (starting at $5/month or $35/year) and receive voting rights in endorsement votes plus community access, while developers and pro-housing candidates access separate programs for project support and political organizing.
Product overview
YIMBY Action is a 501(c)(4) nonprofit organization operating as a network of grassroots housing advocacy chapters across the United States. Rather than a traditional SaaS product, YIMBY Action's offerings center on organizing programs: its Chapter Network connects local housing advocacy groups nationwide, supplemented by Housing Proposal Support, Pro-Housing Policy Advocacy campaigns, an Election Endorsements process, Events and Training programs, and a Membership Program with voting rights and Slack community access. The organization also publishes blog content and maintains Identity Groups for marginalized communities. Its affiliated 501(c)(3) organization, Yes In My Back Yard, handles tax-deductible donations.
Differentiator
Problem solved
Functional benefit
Brands
- YIMBY Jewish: Identity group for YIMBYs who hold Jewish identities
- YIMBY Latinx
- YIMBY Veterans & Military Families
- YIMBY Women
- ZIMBYs (Gen Z YIMBYs)
Products and services
- YIMBY Action Membership Program Official membership offering for individuals who donate at least $5 per month or $35 per year, granting voting rights in the endorsements process and access to a national online community on Slack. Intended for individual pro-housing advocates and activists seeking to influence local, state, and federal housing policy.
- Housing Proposal Support Service Program that mobilizes YIMBY Action chapter members to provide organized community support for individual housing development proposals seeking local approval. Developers initiate engagement through the website's 'Request Support for Housing Proposal' form; YIMBY Action then coordinates constituent pressure in favor of the project.
- Pro-Housing Policy Advocacy and Lobbying Direct lobbying and political campaign services advancing pro-housing laws at the state and federal level, including coordinated constituent pressure campaigns (calls, emails, texts, lobby days). Recent examples include driving 10,303+ calls and thousands of emails/texts in support of California SB 79.
- Election Endorsement Process Member-driven endorsement and campaign support service for pro-housing political candidates running for local, state, and federal offices, including voter guides for primary and general elections.
- Events and Training Programs National and local convenings including local chapter meetups, Pro-Housing Lab regional conventions (e.g., Pro-Housing Lab Chicago), state capitol lobby days, public hearings, candidate forums, and policy training workshops for members and volunteer leaders.
- Yes In My Back Yard (Tax-Deductible Giving Program) Tax-deductible donation program operated through YIMBY Action's affiliated 501(c)(3) Yes In My Back Yard (Tax ID 32-0610451). Accepts one-time and recurring gifts, employer-matching through Benevity and Brightfunds, and stock donations, funding education and non-political activities.
- YIMBY Action Merchandise Shop Online shop selling YIMBY apparel and home goods, used as a revenue stream and brand-awareness channel that spreads YIMBY messaging and starts conversations about housing.
Quantifiable outcome
- 66,457 homes unblocked through advocacy efforts
- +4 more outcomes
Companies that use YIMBY Action
Customer profileSegments4 records
Ideal customer profiles4 records
YIMBY Action technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
YIMBY Action partnerships and signals
Strategic signalPartnerships
Twelve partnerships are on record, tiered flagship, core and minor.
- YIMBY LawflagshipYIMBY Law is the enforcement arm and sister organization of the pro-housing movement, created when SF BARF split in 2017. YIMBY Law handles legal enforcement of state housing laws by suing non-compliant cities, provides educational programming, and reports on housing policy impact. YIMBY Action and YIMBY Law work in concert across all 67 chapters in 25 states to facilitate community organizing for housing proposals and pro-housing policy.
- Yes In My Back Yard (YIMBY, 501(c)(3) affiliate)flagshipYes In My Back Yard is YIMBY Action's affiliated 501(c)(3) nonprofit organization. It accepts tax-deductible donations (Tax ID 32-0610451), handles employer matching through Benevity and Brightfunds, accepts stock donations, and focuses on education, administrative advocacy, and non-political activities. 501(c)(3) funds may not be used for political activities and lobbying, which remain the domain of YIMBY Action.
- Housing Action Coalition (California)coreA key California-based partner organization in the broader YIMBY coalition. Housing Action Coalition collaborates on legislative campaigns including SB 79, providing strategic coordination and constituent mobilization support alongside YIMBY Action, California YIMBY, and other partners.
- California YIMBYcoreA major California-based YIMBY organization that is part of the coordinated coalition working on state-level legislative campaigns. California YIMBY co-sponsored and supported SB 79 alongside YIMBY Action.
- Abundant Housing LAcoreA Los Angeles-based YIMBY organization led by Anthony Dedousis (formerly Director of Policy and Research). Abundant Housing LA is a key coalition partner in California, working on local and state housing policy reform.
- YIMBY Dems of San DiegominorA San Diego-based YIMBY organization affiliated with the YIMBY coalition. Part of the broader network of YIMBY organizations contributing to California's housing policy reform efforts.
- South Bay YIMBYcoreA YIMBY Action chapter in California's South Bay region. South Bay YIMBY played a critical role in the SB 79 campaign, including meeting with Senator Wahab (Chair of the Senate Housing Committee) and mobilizing advocates for committee hearings.
- Fair Housing ElementscoreAn initiative focused on the California Housing Element process, where cities must submit housing plans every eight years. YIMBY Action partners with Fair Housing Elements to recruit volunteers to monitor and advocate for cities to submit compliant, ambitious housing plans that meet state requirements.
- San Mateo Forward / Peninsula For EveryoneminorSan Mateo Forward (a YIMBY Action chapter) and Peninsula For Everyone collaborated on the San Mateo Measure T campaign, which successfully lifted height limits in the city's downtown and transit corridor to enable 20,000 new homes.
- Housing Leadership Council of San MateominorA San Mateo County housing policy organization. Leora Tanjuatco Ross, YIMBY Action's California Director, previously worked at the Housing Leadership Council organizing support for affordable housing. The organization is part of the broader Bay Area housing advocacy ecosystem.
- East Bay YIMBYcoreA YIMBY Action chapter in the East Bay region of the San Francisco Bay Area. East Bay YIMBY organizes local housing campaigns and hosts events including Oakland Town Halls with elected officials.
- Benevity and Brightfunds (Employer Matching Platforms)minorEmployer giving platforms through which donations to Yes In My Back Yard (the affiliated 501(c)(3)) are matched by employees' employers, expanding the donor base and contribution value for YIMBY's supporters.
Scale indicators8 records
Recent moves6 records
Expansion highlights6 records
YIMBY Action competitors and assessment
Company assessmentDirect peers
- Sightline Institute: Pacific Northwest think tank focused on housing, land use, and sustainability policy. Conducts research and advocacy for abundant housing, a comparable policy-advocacy model in a regional market.
- Abundant Housing LA: Los Angeles-based YIMBY organization led by former YIMBY Action Policy and Research staff. Part of the same California coalition on SB 79 and other local/state housing reform campaigns.
- YIMBY Law: Sister legal-enforcement organization that splits off from SF BARF alongside YIMBY Action in 2017. Operates in the same pro-housing policy space across the same 67 chapters in 25 states, providing legal action against non-compliant cities rather than grassroots organizing.
- Greater Greater Washington: DC-region urbanism and pro-housing advocacy nonprofit covering land use, transit, and housing policy. Comparable member-supported advocacy model with local chapter-style organizing.
- California YIMBY: Major California-focused YIMBY advocacy organization that co-sponsored and supported SB 79 alongside YIMBY Action. Operates in the same pro-housing policy space with a state-level focus on California legislation and endorsements.
- Abundant Housing Illinois: Illinois-focused pro-housing advocacy organization; a YIMBY Action Chapter Systems Manager previously served as a chapter lead there. Operates the same pro-housing advocacy model at the state level.
- Housing Action Coalition: San Francisco-based pro-housing advocacy coalition that collaborates with YIMBY Action on legislative campaigns and grassroots mobilization in the Bay Area.
Emerging players
- Strong Towns: National nonprofit advocating for bottom-up urbanist and incremental housing/development reform. Comparable advocacy and community-engagement model, though with a broader urbanism frame beyond purely pro-housing policy.
Broad incumbents
- National Low Income Housing Coalition: Large national advocacy organization for affordable housing and against housing poverty. Overlaps in pro-housing policy goals but operates at significantly larger scale with a low-income tenant focus.
- National Association of Home Builders: National trade association representing the home building industry. Pushes for pro-housing policies from the supply side, overlapping with YIMBY Action's mission on supply expansion, but on the opposite side of NIMBY politics.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
YIMBY Action social profiles
Digital presenceYIMBY Action financial estimates
Financial estimateRevenue estimate
Valuation estimate
YIMBY Action leadership team
Management profileNumber of profiles
Profiles14 records
YIMBY Action subsidiaries and ownership
Company hierarchySubsidiaries2 records
YIMBY Action funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
YIMBY Action M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about YIMBY Action
What does YIMBY Action do?
YIMBY Action is a 501(c)(4) nonprofit that operates a national network of grassroots pro-housing chapters delivering advocacy, candidate endorsement, and housing-proposal organizing services. Members gain access via recurring donations (starting at $5/month or $35/year) and receive voting rights in endorsement votes plus community access, while developers and pro-housing candidates access separate programs for project support and political organizing.
Is YIMBY Action a public or private company?
YIMBY Action is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was YIMBY Action founded?
YIMBY Action was founded in 2017. It employs 1 to 10 people.
Where is YIMBY Action based?
YIMBY Action is headquartered in San Francisco, United States, in the North America region.
How does YIMBY Action make money?
Three revenue lines are on record. Donations and Membership Contributions are the primary driver. The others are employer Matching and Stock Gifts and foundation Grants.
Who are YIMBY Action's main competitors?
Direct peers on record are Sightline Institute, Abundant Housing LA, YIMBY Law, Greater Greater Washington, California YIMBY, Abundant Housing Illinois and Housing Action Coalition. Strong Towns is listed as an emerging player. Broad incumbents are National Low Income Housing Coalition and National Association of Home Builders.
Does YIMBY Action have an API?
No public API is recorded for YIMBY Action.
What industry is YIMBY Action in?
YIMBY Action's product category is Grassroots Housing Advocacy. Its primary akta.pro industry code is BPAGAKAE, Public Charities & Grantmaking Intermediaries. Its NAICS code is 8133 and its SIC code is 8300.