KATV News
- Company typePrivate
- Founded-
- HeadquartersLittle Rock, United States
- Headcount—
- GTM typeB2C
- OfferingServices
KATV News firmographics
Firmographics- Name
- KATV News
- Legal name
- KATV (Channel 7), owned by Sinclair Broadcasting Group
- Website
- https://katv.com
- Company type
- Private
- Operating status
- Operating
- Ownership category
- akta.pro rank
KATV News industry classification
Industry- Product category
- Local Television Broadcasting
- NAICS
- Television Broadcasting Stations (51612), Television Broadcasting Stations (516120), Radio and Television Broadcasting Stations (5161)
- SIC
- Television Broadcasting Stations (4833)
- akta.pro primary industry
- Network-Affiliated Local TV Stations (ABC/CBS/NBC/FOX/CW/Telemundo/Univision, etc.) (MPABACAE)
- akta.pro secondary industries
- Local News & Weather Stations (MPABACAJ), Local/Regional News Channels (MPABAIAD)
Keywords
Where KATV News is headquartered
LocationHeadquarters
- HQ city
- Little Rock
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
KATV News business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Television Advertising: Revenue generated from selling television advertising airtime to local and national advertisers during news broadcasts, sports coverage, and programming. This includes spot advertising, sponsored content segments, and promotional packages.
- Digital Advertising: Revenue from digital advertising on katv.com website, mobile applications, and email newsletters including display ads, sponsored content, and programmatic advertising.
- Affiliate Broadcasting Fees: Fees received from the ABC Network in exchange for broadcasting network programming and content, which compensates the station for serving as the local ABC affiliate.
- Sponsored Content and Partnerships: Sponsored content segments and community partnership features such as 'Money Monday with Asset Protection Wealth Management' and 'Spirit of Arkansas Award' sponsored segments that generate revenue from local businesses.
Go-to-market motion1 record
Distribution channels5 records
Marketing channels7 records
KATV News product offering
Product offeringCore offering
KATV operates as an ABC-affiliated local television station (Channel 7) serving Little Rock and central Arkansas with broadcast news, weather forecasting, sports coverage, and community programming. Content is distributed via over-the-air broadcasting, cable/satellite carriage, live digital streaming, and native iOS/Android mobile applications, monetized primarily through television and digital advertising.
Product overview
KATV News operates as an ABC-affiliated television station providing local broadcast television content to Little Rock and central Arkansas. The station delivers news through multiple channels including traditional broadcast television, a responsive website, and native mobile applications for iOS and Android. The product portfolio includes core television broadcasting, mobile apps with push notification alerts, and live streaming capabilities. Content categories span local news, weather, sports, entertainment, money, health, and community features.
Differentiator
Problem solved
Functional benefit
Products and services
- KATV News (Television Broadcasting) ABC-affiliated television station serving Little Rock and central Arkansas with local news, weather, sports, and community content broadcast on Channel 7 for general public viewers in the regional market.
- KATV Mobile App (iOS) Native iOS mobile application for iPhone and iPad delivering news content with mobile-first experience, push notifications, weather updates, and breaking news alerts for Arkansas viewers.
- KATV Mobile App (Android) Native Android mobile application delivering news content, weather updates, and breaking news alerts to Android device users in the central Arkansas market.
- KATV Watch / Live Streaming Live video streaming service allowing users to watch KATV news broadcasts and weathercasts online in real-time, targeting cord-cutters and viewers outside traditional broadcast range.
Companies that use KATV News
Customer profileSegments2 records
Ideal customer profiles2 records
KATV News technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
KATV News partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered minor and core.
- Asset Protection Wealth ManagementminorSponsored content segment 'Money Monday' featuring Asset Protection Wealth Management discussing financial topics such as 401(k) rollover rules. This represents a paid sponsorship arrangement within the Good Morning Arkansas community programming.
- ABC Network (Disney)coreKATV serves as the local ABC affiliate in Little Rock, Arkansas. This affiliation provides access to ABC network programming, national news content, sports broadcasts (including NFL, NBA, and college sports), and shared brand identity with the ABC network. In exchange, ABC receives local market representation and advertising inventory.
- Sinclair Broadcasting GroupcoreKATV is owned and operated by Sinclair Broadcasting Group, one of the largest television broadcast companies in the United States with stations across the country. Sinclair provides operational infrastructure, advertising sales support, and centralized resources including technical facilities and news sharing capabilities across its station group.
- Arkansas Hunger Relief AllianceminorKATV covers community initiatives including the Sheridan School District summer meal program, featuring CEO Sylvia Blain of the Arkansas Hunger Relief Alliance. This represents collaborative community outreach rather than commercial partnership.
- Arkansas Department of AgricultureminorCoverage partnership featuring Arkansas Secretary of Agriculture Wes Ward discussing agricultural programs and food insecurity initiatives. Collaborative content supporting state agricultural initiatives.
Scale indicators3 records
Recent moves6 records
Expansion highlights5 records
KATV News competitors and assessment
Company assessmentDirect peers
- THV11 (KTHV): CBS-affiliated local television station serving the Little Rock, Arkansas market. Directly competes with KATV for local news viewers, advertiser budgets, and ABC/CBS primetime audiences in the same DMA.
- KARK 4: NBC-affiliated local television station in Little Rock, Arkansas. Competes head-to-head with KATV for local news, weather, and sports audiences and shares the same advertiser pool in central Arkansas.
- KLRT-TV (FOX 16): FOX-affiliated local television station serving central Arkansas. Competes with KATV across news, weather, and sports dayparts and shares the Little Rock DMA advertising market.
- KASN (CW Arkansas): CW-affiliated local television station in the Little Rock market, also owned by Sinclair Broadcasting Group. Competes with KATV for younger audiences and complementary programming inventory within the same parent company portfolio.
Regional players
- WREG-TV (News Channel 3): CBS-affiliated local station in Memphis, Tennessee that occasionally overlaps with KATV's coverage area in eastern Arkansas. Comparable in format and business model but serves a different primary DMA.
- WKRN-TV (News 2 Nashville): ABC-affiliated local station serving Nashville, Tennessee, providing a useful benchmark for ABC affiliate economics in another mid-sized southeastern DMA. Comparable in network affiliation and format but a different primary market.
Broad incumbents
- WBRC (Fox 6 Birmingham): Fox-affiliated local station owned by Gray Television serving a different southeastern market. Comparable in business model and ABC/Fox affiliate station operations but in a distinct geographic market.
- Sinclair Broadcast Group (Corporate): Parent conglomerate of KATV and owner of 180+ local TV stations nationwide. Provides group-level operational, sales, and content infrastructure context against which KATV's standalone economics should be evaluated.
- Gray Television: Major US local TV station group operating hundreds of stations across mid-sized markets. Comparable to Sinclair as an institutional peer for evaluating station-level economics, ad sales scale, and digital transformation benchmarks.
- TEGNA: Large US local TV station group operating in mid-sized markets. Comparable business model of network-affiliated local stations with growing digital ad revenue, providing a public-market benchmark for KATV's operational and financial profile.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
KATV News social profiles
Digital presenceKATV News financial estimates
Financial estimateRevenue estimate
Valuation estimate
KATV News leadership team
Management profileNumber of profiles
KATV News funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
KATV News M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about KATV News
What does KATV News do?
KATV operates as an ABC-affiliated local television station (Channel 7) serving Little Rock and central Arkansas with broadcast news, weather forecasting, sports coverage, and community programming. Content is distributed via over-the-air broadcasting, cable/satellite carriage, live digital streaming, and native iOS/Android mobile applications, monetized primarily through television and digital advertising.
Is KATV News a public or private company?
KATV News is a private company. It is classified as corporate owned and is currently operating.
When was KATV News founded?
KATV News was founded in -1.
Where is KATV News based?
KATV News is headquartered in Little Rock, United States, in the North America region.
How does KATV News make money?
Four revenue lines are on record. Television Advertising is the primary driver. The others are digital Advertising, affiliate Broadcasting Fees and sponsored Content and Partnerships.
Who are KATV News's main competitors?
Direct peers on record are THV11 (KTHV), KARK 4, KLRT-TV (FOX 16) and KASN (CW Arkansas). Regional players are WREG-TV (News Channel 3) and WKRN-TV (News 2 Nashville). Broad incumbents are WBRC (Fox 6 Birmingham), Sinclair Broadcast Group (Corporate), Gray Television and TEGNA.
Does KATV News have an API?
No public API is recorded for KATV News.
What industry is KATV News in?
KATV News's product category is Local Television Broadcasting. Its primary akta.pro industry code is MPABACAE, Network-Affiliated Local TV Stations (ABC/CBS/NBC/FOX/CW/Telemundo/Univision, etc.), with a secondary code of MPABACAJ, Local News & Weather Stations. Its NAICS code is 51612 and its SIC code is 4833.