Lost Rhino
Lost Rhino Brewing Company is a founder-owned craft brewery and taproom in Ashburn, Virginia, operating since 2011 with a 25-barrel brewhouse, retail distribution across Mid-Atlantic grocery chains, private event hosting, and custom enterprise beer partnerships.
- Company typePrivate
- Founded2011
- HeadquartersAshburn, United States
- Headcount11–50
- GTM typeB2C
- OfferingHardware or Manufacturing
What Lost Rhino does
Lost Rhino Brewing Company is a private, founder-owned craft brewery established in 2011 by Matt Hagerman in Ashburn, Virginia. The company operates a 25-barrel brewhouse and a daily-running taproom at 21730 Red Rum Drive, producing a portfolio of core beers (including Rhino Chasers Pilsner, Shooter McMunn's Irish Stout, Meridian Kölsch, Hammer Down Helles Lager, and Face Plant IPA) alongside rotating seasonal and small-batch releases. Its proprietary highlights include Native Son (2013), described as the first modern beer brewed with entirely Virginia-sourced ingredients, and Pre-Flight Lager (2025), a custom branded beer created exclusively for Capital One airport lounges at Dulles.
The company operates a hybrid go-to-market model spanning direct-to-consumer taproom sales, retail packaged-beer distribution through major grocery and specialty chains (Whole Foods, Walmart, Trader Joe's, Total Wine, Sprouts, Sheetz, Safeway, Publix, Harris Teeter, Giant, among others), wholesale via three regional distributors (Backup Beverage in Maryland, Hop & Wine Beverage in NoVA/Fredericksburg/D.C., Regal Wine Imports in Delaware), private event hosting for up to 400 guests, catering with per-guest pricing, e-gift cards, and custom OEM beer partnerships. Revenue mechanics combine transactional per-unit beverage sales, on-premise hospitality spend (food, events, merchandise), and distributor/wholesale markups.
The company serves multiple customer segments: local craft beer enthusiasts in Loudoun County, retail establishments sourcing differentiated craft SKUs, corporate and individual event hosts seeking distinctive venues, and limited enterprise customers via custom beer collaborations. Leadership consists of approximately 10-11 individuals covering brewing (Head Brewer Ed Dick, Brewer/Head of Packaging Nathan Robl), sales, marketing, events, and operations. The firm remains independent with no disclosed institutional investors, no multi-site footprint, and operates solely within the Mid-Atlantic U.S. (Virginia, Maryland, Delaware, Washington D.C.).
Lost Rhino firmographics
Firmographics- Name
- Lost Rhino
- Legal name
- Lost Rhino Brewery
- Website
- https://lostrhino.com
- Company type
- Private
- Founded year
- 2011
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Lost Rhino Brewing Company is a founder-owned craft brewery and taproom in Ashburn, Virginia, operating since 2011 with a 25-barrel brewhouse, retail distribution across Mid-Atlantic grocery chains, private event hosting, and custom enterprise beer partnerships.
- Ownership category
- akta.pro rank
Lost Rhino industry classification
Industry- Product category
- Craft Brewing
- NAICS
- Breweries (312120), Beer and Ale Merchant Wholesalers (42481), Drinking Places (Alcoholic Beverages) (7224)
- SIC
- Beverages (2080), Wholesale-Beer, Wine & Distilled Alcoholic Beverages (5180)
- akta.pro primary industry
- Beer Brewing & Brands (CRADAIAA)
- akta.pro secondary industries
- Brewpubs & Taprooms (On-site Beer Service) (THAFALAA), Packaging & Production Breweries (Limited/No On-site Service) (THAFALAB), Beer, Wine & Spirits Wholesale Distribution (CRAOAIAA)
Keywords
Where Lost Rhino is headquartered
LocationHeadquarters
- HQ city
- Ashburn
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Lost Rhino business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Personnel, Supply Chain, Operations, Marketing or Sales, Infrastructure
Revenue model
- Taproom Sales: Direct sales of draft beer, cans, and bottles to consumers at the taproom location. Also includes food sales from a full menu that changes seasonally.
- Food Service: Full kitchen serving elevated pub fare including shareable starters, sandwiches, hearty entrees, and crowd-pleasing bites. Menu changes seasonally to pair with brews.
- Retail Distribution: Sale of canned and bottled beer through retail partners including grocery chains, convenience stores, and specialty retailers. Products available in 6-packs, 24-packs, and 24 cases.
- Private Events & Catering: Rental of event spaces for corporate parties, fundraisers, weddings, reunions, and celebrations. Catering services available for events with flexible food options. Venue capacity up to 400 guests for full brewery buyout.
- E-Gift Cards & Merchandise: Sale of e-gift cards redeemable for beer, food, and merchandise at the taproom or online.
- Wholesale to Distributors: Bulk sale of beer to distribution partners including Backup Beverage (Maryland), Hop & Wine Beverage (Fredericksburg, NoVA, D.C.), and Regal Wine Imports (Delaware).
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Bavarian Pretzel Bites - $9 per Guest |
| Unit Pricing | Pay-as-you-go | Lost Rhino Chicken Wings - $10 per Guest |
| Unit Pricing | Pay-as-you-go | Lost Rhino Taco Bar - One Protein $11, Two Proteins $17 per Guest |
| Unit Pricing | Pay-as-you-go | Roasted Salmon & Vegetables - $19 per Guest |
| Unit Pricing | Pay-as-you-go | Backyard BBQ - $17 per Guest |
| Unit Pricing | Pay-as-you-go | Assorted Sandwich Tray - $16 per Guest |
Go-to-market motion3 records
Distribution channels6 records
Marketing channels7 records
Lost Rhino product offering
Product offeringCore offering
Lost Rhino Brewing Company is a craft brewery operating a 25-barrel brewhouse in Ashburn, Virginia that produces handcrafted beers including hop-forward IPAs, lagers, pilsners, stouts, porters, wheat beers, and ales. The brewery sells its beers directly to consumers through its on-site taproom and food service, distributes packaged products (cans and bottles) through regional retailers and distributors, and offers private event hosting and catering services for up to 400 guests.
Product overview
Lost Rhino Brewing Company is a craft brewery operating as a unified product portfolio centered on handcrafted beers and taproom hospitality services. The core offering consists of flagship canned/bottled beers (Rhino Chasers Pilsner, Shooter McMunn's Irish Stout, Meridian Kölsch, Hammer Down Helles Lager, and Face Plant IPA) available at retail locations, complemented by an ever-rotating selection of draft beers served exclusively in the taproom. Supporting services include private event hosting, catering, e-gift cards, and the taproom tasting experience. The brewery also produces limited and seasonal specialty releases, custom contract beers (such as Pre-Flight Lager for Capital One), and historically pioneered Virginia-sourced ingredients with Native Son.
Differentiator
Problem solved
Functional benefit
Products and services
- Rhino Chasers Pilsner A premium Pilsner with a quick, hoppy bite and dense creamy head, available in 6-packs and 24 cases for retail customers.
- Shooter McMunn's Irish Stout A smooth and roasty classic Irish-Style stout with subtle dark chocolaty bitterness for craft beer enthusiasts.
- Meridian Kölsch A classic Kölsch-Style Ale that is fruity and soft with mild bitterness, designed for pairing with sunshine and outdoor activities.
- Hammer Down Helles Lager A traditional German-Style Helles Lager featuring malty sweetness, subtle floral hop profile, and biscuity malt character with mild bitterness.
- Face Plant IPA An American Style IPA with a strong malty backbone balanced by whole cone hops, featuring moderate grapefruit bitterness and herbal aromas.
- New River Pale Ale A rotating pale ale draft beer selection featured in the brewery's lineup.
- Native Son A Virginia-sourced beer, described as the first modern beer brewed with entirely Virginia-sourced ingredients, demonstrating local ingredient sourcing capability.
- Pre-Flight Lager A custom beer created exclusively for Capital One airport lounges at Dulles and other Virginia airports.
- Lost Rhino Root Beer A house-made non-alcoholic root beer offered at the taproom.
- Taproom Experience An on-site tasting room at the Ashburn brewery offering sample flights, full pours, and rotating lineup of fresh handcrafted beers brewed on site, along with a full seasonal food menu.
- Private Event Hosting Event hosting services for up to 400 guests, including corporate parties, fundraisers, weddings, reunions, and celebrations in flexible indoor and outdoor spaces with craft beer and optional catering.
- Catering Service Food catering service for private events including Bavarian Pretzel Bites, Chicken Wings, Taco Bar, Backyard BBQ, Sandwich Trays, and Dessert Platters with per-guest pricing.
- E-Gift Cards Digital gift cards delivered via email, redeemable for beer, food, and merchandise at the taproom or online through the Toast Tab platform.
Quantifiable outcome
- First modern beer brewed with entirely Virginia-sourced ingredients (Native Son, 2013)
- +1 more outcomes
Companies that use Lost Rhino
Customer profileNamed customers13 records
Segments4 records
Ideal customer profiles3 records
Lost Rhino technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration7 records
Feature3 records
Lost Rhino partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered flagship, core and minor.
- Capital OneflagshipCustom beer partnership where Lost Rhino created Pre-Flight Lager exclusively for Capital One airport lounges at Virginia airports (Dulles). Demonstrates ability to develop custom branded products for enterprise clients.
- Backup BeveragecoreRegional distribution partner covering Maryland. Manages wholesale distribution of Lost Rhino products to retail establishments in the Maryland market.
- Hop & Wine BeveragecoreRegional distribution partner covering Fredericksburg, Northern Virginia (NoVA), and Washington D.C. markets. Manages wholesale distribution of Lost Rhino products to retail establishments in these regions.
- Regal Wine ImportscoreRegional distribution partner covering Delaware market. Manages wholesale distribution of Lost Rhino products to retail establishments in Delaware.
- Cousins Maine Lobster VirginiaminorFood vendor partnership for special events like Maine Fest, providing lobster rolls and Maine-themed food offerings to complement Lost Rhino beer releases.
Scale indicators4 records
Recent moves5 records
Expansion highlights5 records
Lost Rhino competitors and assessment
Company assessmentDirect peers
- Old Dominion Brewing Company: Virginia-based craft brewery founded in 1989, producing a wide range of beers with retail distribution across the Mid-Atlantic. Highly comparable to Lost Rhino in size, geography, and craft brewing positioning—Lost Rhino's founder actually acquired equipment from Old Dominion in 2009.
- Port City Brewing Company: Independent craft brewery based in Alexandria, VA, serving the greater D.C. and Northern Virginia market with flagship beers and a taproom. Comparable regional footprint, similar independent ownership structure, and overlapping retail distribution channels to Lost Rhino.
- Devil's Backbone Brewing Company: Virginia-based craft brewery with locations in Lexington and Roanoke (and D.C. Outpost), now part of Anheuser-Busch's craft portfolio. Operates a brewpub-style flagship with broad retail distribution across the Mid-Atlantic and Southeast—directly competitive with Lost Rhino in taproom and packaged channels.
- Heavy Seas Beer: Baltimore, MD-based independent craft brewery with broad Mid-Atlantic retail distribution, a taproom, and event spaces. Closely comparable to Lost Rhino in scale, regional reach across MD/VA/DC, and multi-channel GTM (taproom + retail + events).
- DC Brau Brewing Company: D.C.-based independent craft brewery with packaged distribution throughout the Mid-Atlantic and a taproom. Comparable to Lost Rhino in regional focus, taproom-anchored GTM, and emphasis on flagship and rotating beers.
- Starr Hill Brewery: Virginia-based craft brewery (Crozet) with regional distribution across the Mid-Atlantic and a taproom in Charlottesville. Now part of the CANarchy craft collective, making it a useful comparable on both independent and consolidated tracks.
- Victory Brewing Company: Pennsylvania-based craft brewery with brewpub locations, broad Mid-Atlantic retail distribution, and contract brewing capabilities. Slightly larger than Lost Rhino but highly comparable on multi-channel craft brewing model.
- Blue Mountain Brewery: Independent craft brewery in Afton, Virginia, with a taproom and regional distribution. Comparable in size, Virginia-centric positioning, and brewpub-taproom business model.
Broad incumbents
- SweetWater Brewing Company: Atlanta-based craft brewery (now part of Tilray) with broad multi-state distribution and a taproom. A useful broader-scale incumbent comparable that illustrates the next tier of regional craft growth and the consolidation path available to companies like Lost Rhino.
- Sierra Nevada Brewing Co. One of the largest U.S. craft brewers with national distribution, multiple taprooms, and an extensive beer portfolio. A useful broad incumbent comparable illustrating national-scale craft brewing economics, innovation pipelines, and sustainability positioning that Lost Rhino aspires to at a regional level.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights7 records
Customer concentration
Lost Rhino social profiles
Digital presenceLost Rhino financial estimates
Financial estimateRevenue estimate
Valuation estimate
Lost Rhino leadership team
Management profileNumber of profiles
Profiles10 records
Lost Rhino funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Lost Rhino M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Lost Rhino
What does Lost Rhino do?
Lost Rhino Brewing Company is a craft brewery operating a 25-barrel brewhouse in Ashburn, Virginia that produces handcrafted beers including hop-forward IPAs, lagers, pilsners, stouts, porters, wheat beers, and ales. The brewery sells its beers directly to consumers through its on-site taproom and food service, distributes packaged products (cans and bottles) through regional retailers and distributors, and offers private event hosting and catering services for up to 400 guests.
Is Lost Rhino a public or private company?
Lost Rhino is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Lost Rhino founded?
Lost Rhino was founded in 2011. It employs 11 to 50 people.
Where is Lost Rhino based?
Lost Rhino is headquartered in Ashburn, United States, in the North America region.
How does Lost Rhino make money?
Six revenue lines are on record. Taproom Sales are the primary driver. The others are food Service, retail Distribution, private Events & Catering, E-Gift Cards & Merchandise and wholesale to Distributors.
Who are Lost Rhino's main competitors?
Direct peers on record are Old Dominion Brewing Company, Port City Brewing Company, Devil's Backbone Brewing Company, Heavy Seas Beer, DC Brau Brewing Company, Starr Hill Brewery, Victory Brewing Company and Blue Mountain Brewery. Broad incumbents are SweetWater Brewing Company and Sierra Nevada Brewing Co..
Does Lost Rhino have an API?
No public API is recorded for Lost Rhino.
What industry is Lost Rhino in?
Lost Rhino's product category is Craft Brewing. Its primary akta.pro industry code is CRADAIAA, Beer Brewing & Brands, with a secondary code of THAFALAA, Brewpubs & Taprooms (On-site Beer Service). Its NAICS code is 312120 and its SIC code is 2080.