Blue Benefits Consulting

What Blue Benefits Consulting does

Blue Benefits Consulting, Inc. is a privately held Third Party Administrator (TPA) specializing in qualified retirement plan administration and compliance services for employer plan sponsors. Founded in 1993 and headquartered in Carmel, Indiana, the firm operates four offices across Indiana (Bloomington, Carmel, Seymour) and Ohio (Columbus/Westerville), serving clients in the Midwest region. Its core service offering is organized into four integrated areas: Plan Design & Consulting (plan design, document preparation, tax optimization); Compliance Services (non-discrimination testing, trust reconciliation, Form 5500 preparation, participant statements, distributions, loan calculations); Audit Services (governmental, external, IRS, and DOL audit representation); and Plan Corrections (IRS and DOL correction program applications). The firm also publishes thought leadership content including newsletters, articles in the Journal of Pension Benefits, a Retirement Plans Newsflash Video Center, and an annual IRS Limits Resource Center.

The firm's underlying technology is centered on PlanSponsorLink, a proprietary secure file exchange platform accessed at plansponsorlink.com/bluebenefitsonline, used for document transfers between Blue Benefits and plan sponsors. The broader technology stack is described as a retirement plan administration technology platform supporting compliance and plan management workflows. Blue Benefits is an affiliate of Blue & Co., LLC, a larger accounting and consulting firm, which provides clients access to additional resources in assurance services, business services, business valuation, healthcare services, and tax consulting. The firm employs a team of approximately 12 professionals including a President, multiple Managers, Benefits Administrators, and Benefits Specialists, many of whom hold advanced ASPPA credentials such as QKA, QKC, CPC, ERPA, CRPS, and QPA, with several team members having 20-30+ years of industry experience.

The firm operates a sales-led, direct professional services model, engaging plan sponsors and their financial advisors directly for retirement plan administration engagements. Revenue derives from professional services fees for the four core service areas, with no publicly disclosed pricing. The customer base consists of horizontal plan sponsor clients across a range of plan types including 401(k), profit sharing, money purchase, new comparability, Defined Benefit Cash Balance, Solo-K, 403(b), and ESOP plans. No customer logos, revenue figures, or funded entities are disclosed in the source data.

Name

Blue Benefits Consulting

Legal name

Blue Benefits Consulting, Inc.

Website

https://bluebenefitsonline.com

Company type

Private

Founded year

1993

Operating status

Operating

Headcount range

1–10 employees

Short description

Blue Benefits Consulting is a private Indiana-based Third Party Administrator providing qualified retirement plan design, compliance, audit, and correction services to employer plan sponsors across Indiana and Ohio under the Blue & Co., LLC affiliation.

Ownership category

akta.pro rank

Product category

Retirement Plan Administration Services

NAICS

Insurance and Employee Benefit Funds (5251), Pension Funds (52511)

SIC

Services-Engineering, Accounting, Research, Management (8700)

akta.pro primary industry

Employee Benefit & Retirement Plan Trust Services (FSAAANAC)

akta.pro secondary industries

Employer Retirement Plan Advisory (401(k)/Pension) (FSAEABAE), Benefits Administration (BPACAPAC)

Keywords

• Retirement plan administration
• Third party administrator
• 401(k) compliance services
• Employee benefits consulting
• Pension plan administration

Headquarters

HQ city

Carmel

HQ country

United States

HQ region

North America

Offices4 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales

Revenue model

1. Retirement Plan Administration Services: Professional services revenue model providing retirement plan administration, compliance, and consulting services to employers and plan sponsors

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Blue Benefits Consulting is a Third Party Administrator providing retirement plan administration, plan design, compliance, audit support, and plan corrections for employer-sponsored retirement plans including 401(k), profit sharing, money purchase, new comparability, Defined Benefit Cash Balance, Solo-K, 403(b), and ESOP plans. Services are delivered to plan sponsors and their financial advisors across Indiana and Ohio, supported by the proprietary PlanSponsorLink secure file exchange platform.

Product overview

Blue Benefits Consulting is a retirement plan administration firm that offers a suite of interrelated services centered on designing, managing, and ensuring compliance for employer retirement plans. The core offering consists of four integrated service areas: Plan Design & Consulting Services (plan design, document preparation, and tax optimization), Compliance Services (non-discrimination testing, annual reporting, and Form 5500 preparation), Audit Services (government and external audit support), and Plan Corrections (IRS/DOL correction program applications). These services are supported by PlanSponsorLink, the company's proprietary secure file exchange platform for document transfers with plan sponsors. As an affiliate of Blue & Co., LLC, clients also access resources in assurance services, business services, business valuation, healthcare services, and tax consulting.

Differentiator

Problem solved

Functional benefit

Products and services

• Plan Design & Consulting Services Retirement plan design services including plan design tailored to company and employee needs, consultation with financial advisors and attorneys, cost projections, tax advantage assistance, plan document preparation, and employee communication. Designed for employers (plan sponsors) establishing or refining qualified retirement plans.
• Compliance Services Regulatory compliance services including employer contribution calculations, trust reconciliation, annual reporting, non-discrimination testing, participant statements, distributions, forfeiture application, loan calculations, and Form 5500 preparation for employer-sponsored qualified retirement plans.
• Audit Services Audit support services including assistance with governmental or external audits and IRS or DOL audit representation for employer-sponsored retirement plans.
• Plan Corrections IRS and DOL correction program application preparation services to address plan compliance issues for employer-sponsored retirement plans.
• PlanSponsorLink Blue Benefits Consulting's secure file exchange platform for transferring documents with plan sponsors, accessible at plansponsorlink.com/bluebenefitsonline. Used by plan sponsors and Blue Benefits to exchange retirement plan documents securely.

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

One partnership is on record.

• Blue & Co., LLCcoreStrategic or Co-development PartnerBlue Benefits Consulting is an affiliate of Blue & Co., LLC. As an affiliate, their clients have access to all of Blue & Co.'s resources in assurance services, business services, business valuation, healthcare services, and tax consulting. This affiliation provides expanded service capabilities and cross-referrals.

Scale indicators2 records

Recent moves5 records

Expansion highlights3 records

Regional players

• OneAmerica: Indianapolis-based insurance and annuity provider with a retirement services division. A regional incumbent with overlapping retirement plan administration capabilities and similar Midwest geography.

Broad incumbents

• Paychex Retirement: Retirement plan services bundled with Paychex's payroll and HR platform, primarily targeting small and mid-market employers — overlapping significantly with Blue Benefits' segment.
• Principal Financial Group: Diversified financial services firm with a sizable retirement plan administration business serving small to large employer plans. A scaled competitor with bundled investment products.
• Empower Retirement: One of the largest U.S. retirement plan recordkeepers, serving plans of all sizes. Represents the scaled incumbent that mid-market plan sponsors migrate to as they grow.
• American Funds (Capital Group): Large retirement plan provider serving employer-sponsored plans with bundled administration and investment products. Competes indirectly for mid-market plan sponsor mandates.
• Fidelity Institutional: Fidelity's workplace retirement business serving 401(k), 403(b), and defined benefit plans. A scaled recordkeeper and administrator competing for the same plan sponsor clients at larger plan sizes.
• Charles Schwab Retirement Plan Services: Recordkeeping and administration services for employer-sponsored retirement plans. Scaled incumbent serving plans across asset sizes with bundled investment menu capabilities.
• ADP Retirement Services: Integrated retirement plan services bundled with ADP's payroll and HR platform. Targets the same small-to-mid-market employer segment that Blue Benefits serves, but with bundled technology advantages.

Direct peers

• OneDigital: A benefits and HR consulting firm offering retirement plan administration alongside broader benefits brokerage. Comparable in its multi-state, multi-service boutique model that integrates retirement with broader employee benefit consulting.
• Ascensus: Largest independent TPA in the U.S. providing retirement plan administration, compliance, and design services — directly overlapping with Blue Benefits' core service lines but at national scale.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/blue-benefits-consulting-inc

Revenue estimate

Valuation estimate

Number of profiles

Profiles12 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Blue Benefits Consulting