The Online Management Training Company

What The Online Management Training Company does

The Online Management Training Company (OMT) is a Vietnamese edtech SaaS provider founded on 2010-01-07 under Business License 0104361240, headquartered in Hanoi with a branch office in Ho Chi Minh City. The company builds and operates a cloud-based education management ecosystem comprising four products: KidsOnline (kindergarten management with mobile app for school-parent-teacher communication), SchoolOnline (K-12 school management covering academic, administrative, logistics, and parent-teacher workflows), CenterOnline (CRM, scheduling, billing, and e-learning for language and extracurricular centers), and OMT Education (e-learning and blended-learning programs delivered with international content partners). Technology is delivered as web and mobile SaaS on AWS infrastructure, with integrations to Microsoft Teams for online classes and 9Pay/OnePay for tuition payments. The platform serves roughly 1,700+ schools and learning centers across 43 Vietnamese provinces, with a user base of 33,000+ daily teacher/administrator accounts and 300,000+ parent/student accounts; named reference customers include Vinschool, The Olympia Schools, Wellspring, Japan International School, Apollo English, MBBank, BIDV, Vinaphone, Bao Viet, the Vietnam General Taxation Department, and Vietnam Post.

Revenue is generated primarily through recurring SaaS subscriptions on monthly, quarterly, and annual billing cycles, supplemented by e-learning/blended-learning program fees (e.g., Matific, Illinois Online Network) and legacy IT consulting and corporate e-learning projects for enterprise clients in financial services, telecommunications, government, and logistics. The go-to-market combines direct enterprise sales with demo/trial funnels, channel partnerships in specific provinces (notably APEG for Haiphong), and event-driven demand generation through education technology exhibitions and forums. Recent product development has layered AI features into the installed base, including chatbots for KidsOnline and SchoolOnline, AI essay grading, an AI Virtual Assistant for preschools, and AI Robotic access control integrated with INschool.

Management is founder-led by Mrs. Đậu Thúy Hà (Chairwoman of the Board of Directors and CEO). The company is structured as a Công ty Cổ phần (joint stock company), private, with no disclosed external venture or private-equity ownership and no subsidiaries. An advisory board includes Dr. Nancy K Napier (Boise State University), Christopher McDonald (Maine Central Institute), and Dr. Ton Quang Cuong (Dean of Faculty of Educational Technology at Education University, Vietnam National University). The company holds ISO 9001:2008 certification through VN QUACERT.

Name

The Online Management Training Company

Legal name

Công ty Cổ phần đào tạo quản lý trực tuyến OMT

Website

https://omt.vn

Company type

Private

Founded year

2010

Operating status

Operating

Headcount range

51–100 employees

Short description

OMT is a Vietnamese edtech SaaS provider offering cloud-based school management platforms - KidsOnline, SchoolOnline, and CenterOnline - serving 1,700+ kindergartens, K-12 schools, and learning centers across Vietnam, with AI-enabled features for administration, communication, and assessment.

Ownership category

akta.pro rank

Product category

K-12 Education Management Software

NAICS

Educational Services (611), Educational Support Services (61171)

SIC

Services-Prepackaged Software (7372), Services-Computer Programming, Data Processing, Etc. (7370)

akta.pro industry

PRIMARYHDAEAEAI

Education ERP (Student Information, Finance, HR)

Hardware, Technology & Telecom/Enterprise Platforms & Databases/Enterprise Resource Planning (ERP) Platforms

SECONDARYEDAJADAI

Virtual Test Prep & Online Supplemental Instruction (K–12)

Education/K–12 / Primary & Secondary Education/K–12 Online & Virtual Schools

Keywords

• Education management software
• School management platforms
• Kindergarten management system
• Learning center software
• E-learning platforms

Headquarters

HQ city

Hanoi

HQ country

Vietnam

HQ region

Asia

Offices2 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure

Revenue model

1. SaaS Subscription (KidsOnline, SchoolOnline, CenterOnline): Cloud-based software-as-a-service subscriptions for school/kindergarten/center management with monthly, quarterly, and annual billing cycles.
2. E-learning and Blended Learning Programs: Online and hybrid learning solutions integrated with Microsoft Teams, including course content, automated grading, and personalized learning paths.
3. Professional Services: IT consulting, system scanning, and comprehensive IT model advisory services for schools.

Pricing tiers

Go-to-market motion3 records

Distribution channels2 records

Marketing channels5 records

Core offering

OMT develops and sells cloud-based SaaS education management platforms for Vietnamese educational institutions. Its core offerings include KidsOnline for kindergartens, SchoolOnline for K-12 multi-campus schools, and CenterOnline for language and extracurricular learning centers, complemented by OMT Education e-learning/blended learning programs. The platforms integrate administrative management, learning management systems, school-parent-teacher communication, AI-powered chatbots, and AI essay grading, with content and curriculum delivered via web and mobile apps.

Product overview

The Online Management Training Company (OMT) offers a comprehensive SaaS education technology ecosystem consisting of four interconnected products: KidsOnline (cloud-based kindergarten management system), SchoolOnline (comprehensive school management platform for K-12 institutions), CenterOnline (management system for language and extracurricular learning centers), and OMT Education (supplementary e-learning and blended learning programs). The platform serves over 1,700 schools and learning centers with more than 33,000 teacher accounts and 300,000+ parent/student accounts, providing end-to-end management from preschool through K-12 education.

Differentiator

Problem solved

Functional benefit

Brands

• KidsOnline: Cloud-based kindergarten management system with rich-content mobile app for school-parent communication. Over 1,200 kindergartens with 120,000+ kids and 20,000+ preschool teachers in 43 cities and provinces use KidsOnline.
• SchoolOnline
• CenterOnline
• OMT Education

Products and services

• KidsOnline Cloud-based kindergarten management system with rich-content mobile app for school-parent communication, enabling real-time activity updates, attendance tracking, health monitoring, menu management, multi-parameter child tracking, report generation, and invoicing for kindergarten administrators, teachers, and parents.
• SchoolOnline Comprehensive web and mobile school management platform for multi-campus, multi-curricula K-12 schools covering administrative management, academic management, logistics services (bus, clubs, events, medical, canteen), parent-teacher communication, online teaching and testing, and integrated Learning Management System.
• CenterOnline Cloud-based management platform for language and extracurricular learning centers providing built-in CRM, scheduling, attendance, billing/payment, reports, and e-learning/blended-learning management on a single system.
• OMT Education Partnership-based e-learning and blended learning programs integrating third-party educational resources, language learning apps, online test prep, and curricula for schools, teachers, and students, designed with input from experienced education management professionals and lecturers.
• Online exam services Online exam and assessment services delivered to enterprise and education customers including named use at Apollo English, providing digital testing capabilities within the OMT platform ecosystem.
• Corporate e-learning systems Enterprise-grade e-learning system implementation for staff training, orientation, and professional development, delivered to corporate clients in financial services, telecommunications, logistics, and government, reducing training costs by up to 60% versus traditional methods.
• Professional IT services for schools IT consulting, system scanning, and comprehensive IT model advisory services for schools supporting platform deployment and digital transformation.

Quantifiable outcome

• Schools reduce costs by 20% per year
• +3 more outcomes

Named customers15 records

Segments4 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

AI capability10 records

Feature6 records

Partnerships

18 partnerships are on record, tiered minor, major and core.

• APEGminorChannel Partner/ Reseller/ Distributor · 1 December 2024Strategic partnership to expand education technology ecosystem in Haiphong region with KidsOnline and KidsEdu products.
• Institute of International Training, NEU (National Economics University)minorStrategic or Co-development Partner · 29 March 2024MOU signing for School-Business Connection Program to connect educational institutions with enterprises
• Australia-Vietnam Edtech Alliance (AVEA)majorStrategic or Co-development Partner · 18 April 2023Founding member of AVEA network of 20 edtech organizations from Vietnam and Australia. Established to commemorate 50 years of bilateral relations.
• Edtech New ZealandminorGTM or Marketing Partner · 17 April 2023Participation in EdtechNZ Market Deep Dive: Vietnam discussion on opportunities and challenges in Vietnam edtech market.
• MatificmajorGTM or Marketing Partner · 22 April 2019Vietnam partner for Australian online primary mathematics program. Matific is used in over 50 countries with 30+ languages. Launched Vietnamese version through OMT partnership.
• Vietnam Foundation (VNF)coreStrategic or Co-development Partner · 20 January 2010Strategic cooperation to promote Open Educational Resources (OER) using Connexions Rhaptos software. VNF serves as supporting partner in establishing OER application and development at OMT.
• Illinois Online Network (ION)coreStrategic or Co-development Partner · 1 January 2009Global partnership - ION's first global partner in Vietnam. OMT trainers receive Master Online Teacher Certificate from University of Illinois. Vietnam partner of the Illinois Online Network.
• Vietnam Open Educational Resources Network (VOER)minorStrategic or Co-development PartnerMember of Vietnam Open Educational Resources Network
• ABC Edu (Song ngữ Á Châu)minorGTM or Marketing PartnerPartnership for education technology deployment
• UNICEF VietnammajorStrategic or Co-development PartnerCollaboration on digital literacy goals and UNICEF-supported digital literacy programme in Vietnam. Contributed to REIMAGINE TALK on digital gap in education.
• Education University, Vietnam National University (VNU)majorStrategic or Co-development PartnerPartnership to contribute to digital literacy goals and accelerate smart school adoption. Cooperation on AI Robotics education programs.
• National Education College (NCE)minorStrategic or Co-development PartnerPartnership to contribute to Ministry of Education's digital literacy goals
• AWS (Amazon Web Services)coreTechnology or IntegrationCloud infrastructure provider. Information stored on AWS cloud infrastructure ensuring secure cloud computing environment for education platforms.
• KidsEdu (Viettel High Tech partnership)minorStrategic or Co-development PartnerMOU signing for Augmented Reality (AR) technology in preschool education
• DAFCminorStrategic or Co-development PartnerPartnership to develop AI Robotics UBTech education program
• IPPTECH VietnamminorGTM or Marketing PartnerPartnership for AI Robotics UBTech program implementation
• Everest EducationminorGTM or Marketing PartnerPartnership between Vietnam-based edtech startups Everest Education and CenterOnline
• Khan Academy VietnamminorStrategic or Co-development PartnerPromotion of Khan Academy Internet Safety course in Vietnamese - free online course for students and educators

Scale indicators10 records

Recent moves7 records

Expansion highlights6 records

Broad incumbents

• PowerSchool: PowerSchool is the dominant global K-12 student information system and learning platform in North America, offering SIS, LMS, and analytics comparable to OMT's SchoolOnline, and represents the global benchmark OMT would face if expanding regionally.
• FACTS (FACTS Management / Renweb): FACTS provides school administration, SIS, and tuition management software widely used by private and faith-based K-12 schools in the US — directly comparable to OMT's SchoolOnline multi-campus school ERP positioning for private/international schools.
• Microsoft Education (Microsoft 365 / Teams for Education): Microsoft Teams for Education underpins OMT's e-learning integration and competes broadly as a free/cheap LMS and collaboration suite for schools — a key incumbent whose bundling could compress OMT's pricing power.

Direct peers

• ClassIn: ClassIn is an online classroom and EdTech platform with strong presence in Asia; OMT partnered with ClassIn for the 2022 Classroom Technology Exhibition in Vietnam, and both companies target the K-12 online learning and school management use case.
• Everest Education: Everest Education is a Vietnam-based English language and K-12 education platform that has partnered with OMT's CenterOnline; it is comparable as both a customer/partner and a competing operator in the language-learning center segment.
• Topica Edtech Group: Topica is one of Vietnam's largest homegrown edtech groups, offering online tutoring, corporate training, and K-12 content — directly comparable to OMT on the online learning and corporate e-learning side.
• Edmicro (Công ty Cổ phần Giáo dục Edmicro): Edmicro is a Vietnamese K-12 edtech company operating online tutoring and test prep platforms; comparable as a domestic Vietnamese peer competing for the same school and parent wallet around digital learning.

Emerging players

• Matific: Matific is an Australian primary-math content platform operating in 50+ countries; OMT is its Vietnam distribution partner. Comparable because both target K-12 education with digital tools, though Matific is content-led and OMT is management-software-led.
• Khan Academy Vietnam: Khan Academy has a Vietnamese-localized presence and OMT promotes the Khan Academy Internet Safety course; comparable as a free, high-quality K-12 learning resource that influences what parents and schools expect from paid platforms.

Others

• VnEdu (Vietnam Ministry of Education platform): VnEdu is the Vietnamese Ministry of Education's national school management platform used by public schools; not a direct competitor in private/international schools but a major structural constraint on OMT's addressable market in Vietnam.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UCifGMEt6lbQBiWUPlnssVLg?view_as=subscriber
• Facebookfacebook.com/OMTelearning
• LinkedInlinkedin.com/company/online-management-training-company-omt-omt-vn

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The Online Management Training Company