united communications

What united communications does

united communications GmbH is a Berlin-based, owner-managed full-service brand and marketing communications agency founded in 1995 by Managing Director Manfred Großert. The firm operates as an integrated single P&L (rather than a platform-plus-modules architecture), offering strategic consulting, digital marketing (SEO, SEA, social media), public relations, crisis prevention and communication, corporate and employer branding, corporate social responsibility strategy, website concept and realisation, creation and graphic design, corporate publishing, presentations, print advertising, and market research. Its service portfolio is augmented by three registered sub-brands: vegency (PR and marketing for plant-based, cell-based and vegetarian brands), united CHANNEL INSIGHTS (a proprietary channel-analysis market research method), and PPT professional (high-end PowerPoint presentation design and template services). The agency also runs a branded 'Energy For Your Brand' workshop as a structured lead-generation offering.

The firm serves a diversified client base across three named target segments — small and medium enterprises (KMU) and global players, non-profits/NGOs/foundations, and start-ups — with a sectoral mix spanning consumer electronics (Philips MMD, AOC/AGON, ViewSonic, Casio, Citizen, SEVERIN), healthcare and pharma (Medela, Olympus, Vivantes, MAICO Diagnostics, Dr. Martina Hänsel/MHPM), real estate (AKSU AG, UniCredit/HVB Immobilien), fashion (Casio G-Shock, Christian Lacroix for Pronuptia), sustainability (Mitsubishi Chemical, Hydrogen Deutschland, Crowda Sustainability, Tierheim Berlin), and a long tail of NPOs (Deutsche Stiftung Tinnitus und Hören Charité, Stiftung SPI, Tafel-Akademie, U18, AUMA, Femtec, Stiftung Vicente Ferrer). Most client relationships span 10+ years, well above industry average. Geographic reach is local (Berlin), national (Germany/DACH), and pan-European (EMEA), with pan-European campaigns coordinated from Berlin.

The business model is professional services: revenue is generated via project and retainer engagements quoted on a case-by-case basis; no public pricing tiers exist. The GTM motion is sales-led, relying on direct sales, referrals, and long-term relationship management, with the Managing Director personally involved in flagship client work. The agency is privately held, with no external investors, no parent company, and no disclosed funding. Distribution is direct via the Berlin headquarters, supplemented by an owned website, LinkedIn, Instagram, and Facebook channels. The 11–50 employee headcount supports a boutique agency profile. Notable 2024–2025 developments include the formal launch of the united CHANNEL INSIGHTS unit, a strategic partnership with MHPM (Dr. Martina Hänsel) to enter the healthcare vertical, and ongoing team expansion including the September 2025 hire of a Marketing Strategy Manager for the vegan-market portfolio.

Name

united communications

Legal name

united communications GmbH

Website

https://united.de

Company type

Private

Founded year

1995

Operating status

Operating

Headcount range

11–50 employees

Short description

united communications is a Berlin-based, owner-managed full-service PR and marketing communications agency founded in 1995, serving KMUs, global enterprises, NPOs/NGOs, and start-ups across consumer electronics, healthcare, sustainability, and NPO sectors in DACH and EMEA via project and retainer engagements.

Ownership category

akta.pro rank

Product category

Marketing & Public Relations Services

NAICS

Public Relations Agencies (541820), Advertising, Public Relations, and Related Services (5418), Management Consulting Services (54161)

SIC

Services-Management Consulting Services (8742), Communications Services, Nec (4899)

akta.pro primary industry

Social Media & Community Management (PR-led) (BPAFADAM)

akta.pro secondary industry

Nonprofit & Cause Communications (BPAFADAK)

Keywords

• Public relations agency
• Marketing communications
• Brand communications
• Corporate branding services
• Digital marketing services

Headquarters

HQ city

Berlin

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Professional Services (PR & Marketing Communications): united communications generates revenue by providing strategic consulting, PR, digital marketing, branding, graphic design, website development, corporate publishing, print advertising, presentations, and market research services to KMU, global players, NPOs, NGOs, foundations, and start-ups on a project and retainer basis.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels7 records

Core offering

united communications is an independent, owner-managed PR and marketing communications agency based in Berlin, founded in 1995. It provides strategic consulting, digital marketing, public relations, corporate and employer branding, crisis communication, CSR strategy, web design, graphic design, corporate publishing, presentations, market research, and print advertising services to KMU, global players, NPOs, NGOs, foundations, and start-ups at local, national, and international levels.

Product overview

united communications is an integrated full-service PR and marketing communications agency headquartered in Berlin, founded in 1995. The company operates as a single unified service offering rather than a platform-plus-modules architecture. Its core portfolio includes consulting and strategy, digital marketing (SEO/SEA/social media), public relations, crisis communication, corporate and employer branding, CSR, web design, graphic design, corporate publishing, presentations, market research (via united CHANNEL INSIGHTS unit), and print advertising. The agency also maintains three specialised sub-brands/units: vegency (plant-based/vegan market communications), united CHANNEL INSIGHTS (market research and business analysis), and PPT professional (high-end PowerPoint services). Services are delivered to clients across industries including consumer electronics, healthcare/pharma, real estate, fashion/lifestyle, gaming, food brands, and non-profit organisations.

Differentiator

Problem solved

Functional benefit

Brands

• vegency: Brand communications agency specialising in PR and marketing campaigns for brands that offer plant-based, cell-based and vegetarian products and services.
• united CHANNEL INSIGHTS

Products and services

• Consulting & Strategy Strategic advisory services for brand launches and market expansion, supporting companies in making the right decisions for sustainable growth.
• Digital Marketing Data-based digital marketing strategies including SEO, SEA, content marketing, and social media marketing across LinkedIn, Instagram, and TikTok to increase visibility and generate qualified leads.
• Public Relations PR strategies, PR events, product launch support, media tours, and press conferences with long-standing client relationships averaging over 10 years.
• Crisis Prevention & Communication Personalised crisis prevention and management plans to prepare for emergencies, proactively identifying and resolving conflicts in early stages.
• Corporate & Employer Branding Development of company brand and attractive corporate offers for employees, helping tell brand stories that reflect company culture and vision.
• Corporate Social Responsibility CSR strategy development and implementation supporting companies in demonstrating social and environmental responsibility in practice.
• Websites: Concept & Realisation Website design and development that is attractive, informative, technically sound, and SEO-optimised, with technical support available through partner agency digitalagenten.
• Creation & Graphic Design Visual storytelling and brand identity development including new brand creation, rebranding, corporate identity, logos, infographics, and photography for digital channels.
• Corporate Publishing Development and realisation of customer magazines, employee magazines, annual reports, sustainability reports, blogs, web and landing pages.
• PPT professional (Presentations) Specialists in consultancy, conceptualising and creating high-end PowerPoint presentations and templates, and offering team training on effective presentation delivery.
• united CHANNEL INSIGHTS (Market Research) Exclusive market research method to analyse sales channels with deep precision to identify what needs to be changed in sales, marketing, accounting, customer service and other areas to sustainably improve a client's market position.
• vegency (Plant-based Brand Communications) Brand communications agency unit specialising in PR and marketing campaigns for brands that offer plant-based, cell-based and vegetarian products and services.
• Print Advertising Print advertising solutions including banners, posters, roll-ups, magazine adverts, flyers, brochures, postcards, and invitations, with optional media booking and production monitoring.
• ENERGY FOR YOUR BRAND Workshop Brand workshop offering to help clients develop and strengthen their branding and digital marketing strategies, also used as a lead generation tool for the agency.

Quantifiable outcome

• Agency client relationships average 10+ years, well above the industry average, demonstrating sustained client satisfaction and value delivery.
• +4 more outcomes

Named customers35 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Six partnerships are on record, tiered core and minor.

• digitalagenten GmbHcoreTechnology or IntegrationDigital marketing consulting agency based in Berlin, focusing on SEO & SEA. digitalagenten provides ongoing technical website support for united communications clients, serving as a key integration partner for digital marketing delivery.
• Mayflower ConceptsminorStrategic or Co-development PartnerBased in Hamburg, Mayflower Concepts focuses on future management for SMEs. The partnership extends united communications' reach into strategic consultancy for small and medium enterprises.
• Skupin Design GmbHminorImplementation/ SI/ Consulting PartnerPremium full-service provider for sustainable trade fair construction based in Kaarst/Düsseldorf. Supports united communications with trade fair and event-related design and construction needs.
• Arno Schambach (GrowsSaaS)minorStrategic or Co-development PartnerStrategy and marketing consulting specialist for SaaS companies, operating under the GrowsSaaS brand. Provides SaaS-specific marketing expertise to complement united communications' broader service offering.
• Lars KünstlerminorOthersIndependent 3D artist and media design specialist. Expert in sophisticated 3D projects, digital media production and art direction. Supports united communications on creative visual projects.
• Dr. Martina Hänsel (MHPM)coreStrategic or Co-development PartnerSpecialist in Medical Affairs, Patient Affairs, Regulatory Affairs, Trainings and Medical Marketing. Announced as a strategic partnership in May 2025 to expand united communications' capabilities in the pharmaceutical and healthcare sector.

Scale indicators2 records

Recent moves6 records

Expansion highlights6 records

Market position

Strengths4 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/unitedcommunicationsGmbH
• LinkedInlinkedin.com/company/united-communications-gmbh
• Instagraminstagram.com/united_communications
• Xx.com/united_de

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about united communications