RTT

What RTT does

RTT A/S is a privately held, 100% Danish-owned automotive services company founded in 1909, operating as the specialist vehicle-conversion division of RTT Group. The company provides professional modification, equipment installation, and visual branding services for commercial vehicles, with core offerings across three lines: (1) commercial van upfitting using Sortimo modular racking systems, electrical installations, and lighting/accessories; (2) taxi services including taxameter installation, annual certification, repair, and approved equipment integration; and (3) vehicle foil wrapping, branding, paint protection film (PPF), and solar film. RTT holds authorized partnerships with Sortimo and collaborates with Tesla on taxi conversions, alongside technology ties to gozy for taxi software.

The business operates a sales-led, custom-quote model delivered through three physical workshops in Ballerup (operational HQ), Aarhus (Risskov), and Aalborg, with a fourth Odense branch announced. Customers contact RTT via phone or website inquiry forms for individually scoped solutions; no self-serve or e-commerce channel exists. With 40+ specialists, 1,000+ vehicles processed annually, and 10,000+ cumulative wraps, RTT functions as a one-stop total-solutions provider eliminating the need for vehicle owners to coordinate across multiple modification vendors.

The customer base is overwhelmingly long-tail SMB — individual taxi operators, independent tradespeople, and small fleet owners — supplemented by a handful of named partnership logos (Citytech, Broennum, CPH Byg, Frellsen Kaffe, Office2go). Revenue is generated through professional services (installation labor) bundled with hardware sales (Sortimo systems, foil materials, taxi equipment, electrical components). The company reports no AI/ML or software platform capability; its value proposition rests entirely on physical workshop capacity, regulatory expertise (particularly Danish taxi compliance), and authorized-supplier relationships.

Name

RTT

Legal name

RTT A/S

Website

https://rtt.dk

Company type

Private

Founded year

1909

Operating status

Operating

Headcount range

11–50 employees

Short description

RTT A/S is a Danish vehicle-conversion specialist offering commercial van upfitting (Sortimo), taxi meter installation and certification, and vehicle wrapping/branding services through workshops in Ballerup, Aarhus, and Aalborg. It serves SMB taxi operators, tradespeople, and small fleets nationwide.

Ownership category

akta.pro rank

Product category

Automotive Aftermarket Services

NAICS

Specialized Automotive Repair (811114), Motor Vehicle Electrical and Electronic Equipment Manufacturing (336320), Motor Vehicle Seating and Interior Trim Manufacturing (336360)

SIC

Coating, Engraving & Allied Services (3470), Wholesale-Industrial Machinery & Equipment (5084), Miscellaneous Transportation Equipment (3790)

akta.pro primary industry

Pallets, Bins, Totes & Returnable Transport Packaging (RTP) (IMAHABAG)

akta.pro secondary industries

Light-Duty Vehicle Mobile Repair & Roadside (Cars/Vans) (TLAKAFAA), Mobile Auto Repair & Roadside Assistance (TLAKAAAL)

Keywords

• Commercial vehicle upfitting
• Vehicle foil wrapping
• Taxi equipment installation
• Van racking systems
• Automotive aftermarket services

Headquarters

HQ city

Søborg

HQ country

Denmark

HQ region

Europe

Offices4 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Vehicle Modification and Installation Services: RTT generates revenue through professional services including van upfitting, taxi equipment installation, foil wrapping, and repair. Services are custom-quoted per vehicle and job, with revenue driven by volume of vehicles processed (1000+ per year).
2. Products and Materials: Sale of materials and components used in modifications — Sortimo racking systems, foil materials, taxi equipment, electrical components — bundled with installation services.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Core offering

RTT A/S provides professional vehicle modification and customization services for the Danish automotive aftermarket, including commercial van upfitting with Sortimo modular racking systems, taxi meter installation and annual certification, full and partial vehicle foil wrapping using 3M/Avery/Oracal materials, paint protection film (PPF), and electrical installations (inverters, solar panels, work lighting). The company operates as a one-stop total solutions provider delivering customized, quote-based services to taxi operators, tradespeople, and commercial fleet owners through three workshop locations across Denmark.

Product overview

RTT A/S is a Danish full-service automotive solutions provider with over 40 specialists nationwide, offering a unified portfolio of vehicle customization services. The core offerings include: (1) Folie & Design/Dekoration for vehicle foil wrapping and branding; (2) Bilindpakning for full and partial vehicle wraps using materials from 3M, Avery, and Oracal; (3) Varevognsopbygning using Sortimo modular shelving systems for commercial van interiors; (4) Taxaservice encompassing taxi meter installation, certification, repairs, and maintenance; (5) Taxi-udstyr covering payment terminals, cameras, and taxi-specific equipment; (6) Solfilm og Beskyttelsesfolie (PPF) for solar film and paint protection; and (7) El, Lys og Tilbehør for electrical and lighting solutions in vans. Services are delivered across three locations in Ballerup, Aarhus, and Aalborg with nationwide coverage.

Differentiator

Problem solved

Functional benefit

Products and services

• Folie & Design (Dekoration)

Quantifiable outcome

• Over 1,000 new vehicle installations processed annually
• +2 more outcomes

Named customers10 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Five partnerships are on record, tiered minor and core.

• Van MosselminorChannel Partner/ Reseller/ DistributorVan Mossel appears in RTT's partner logo section as a collaboration partner, likely representing a vehicle dealer/supplier relationship.
• Andersen BilerminorChannel Partner/ Reseller/ DistributorAutomotive dealer partner shown in RTT's partner section.
• Ejner HesselminorChannel Partner/ Reseller/ DistributorAutomotive dealer partner shown in RTT's partner section.
• TeslacoreStrategic or Co-development PartnerRTT collaborates with Tesla on converting their vehicles for taxi use. As specialists in this area, RTT works closely with Tesla on conversions, though RTT does not use Tesla's logos or official images — all conversions shown are RTT's own work.
• SortimocoreTechnology or IntegrationRTT is an authorized Sortimo Partner. Sortimo provides crashtested modular shelving and storage systems for commercial vehicles, which RTT resells, installs, and integrates as part of its van upfitting services. Sortimo is a key technology partner enabling RTT's van customization offering.

Scale indicators7 records

Recent moves7 records

Expansion highlights4 records

Direct peers

• Bott: Bott is a UK-based manufacturer of modular in-vehicle racking and storage systems, the closest direct competitor to Sortimo. RTT's Sortimo partnership places it in direct functional competition with Bott-equipped van converters across Europe.
• WrapStyle: WrapStyle is a German specialist in vehicle wrapping, color change and paint protection, using 3M and similar materials. It directly overlaps with RTT's Bilindpakning and PPF offerings and is a relevant benchmark for unit economics in vehicle wrap services.
• Snoeks Automotive: Snoeks is a Dutch supplier of vehicle interior and exterior products, including taxi interior kits, partitions, and commercial-vehicle outfitting. Its taxi-interior portfolio is highly comparable to RTT's taxi conversion and equipment installation services.
• Modec Group: Modec Group is a Dutch-based vehicle interior and exterior accessory manufacturer supplying commercial vehicle converters across Europe. Comparable to RTT in serving upfitters and end fleets with branded interior and exterior components.
• Streetspace: Streetspace is a UK vehicle conversion specialist focused on commercial vans and minibuses, providing upfitting, racking and bespoke builds. It competes with RTT in the same end-customer use case (tradespeople, fleet operators) in a different geography.
• Autoform Van Conversions: Autoform is a UK commercial van converter offering bespoke upfitting for tradespeople and fleets. Comparable to RTT's Varevognsopbygning service in customer use case and customization depth.

Others

• Sortimo: Sortimo is the German OEM whose crashtested racking systems RTT installs. Although RTT is a partner, Sortimo also sells and sometimes installs directly in some European markets, making it the most economically relevant counterparty in the value chain.
• 3M Commercial Solutions: 3M supplies the wrap and film materials RTT uses. As a key input supplier, 3M is not a direct competitor but directly affects RTT's wrap gross margins and material availability.

Broad incumbents

• Würth: Würth is a much larger, broad-line industrial and automotive aftermarket supplier that also offers van fit-out solutions and tools. It overlaps with RTT in commercial-vehicle equipment distribution but at far greater scale and breadth.

Regional players

• Promech: Promech is a Danish vehicle upfitter and equipment installer serving commercial fleets and trades. It is a regional peer operating in the same Danish market as RTT, providing direct competition for van upfitting contracts.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/RTTDK
• LinkedInlinkedin.com/company/rtt-a-s
• Instagraminstagram.com/rttdk

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about RTT