Long Island Advance

What Long Island Advance does

The Long Island Advance is a privately held, family-owned community newspaper founded on September 1, 1871, and currently led by fourth-generation publisher John "Terry" Tuthill IV. Headquartered at 20 Medford Ave in Patchogue, New York, the publication serves the hamlets of Bellport, Bellport Village, Blue Point, Brookhaven Hamlet, East Patchogue, Mastic, Mastic Beach, Medford, Patchogue Village, Shirley, and Yaphank within Brookhaven Town, Suffolk County, and covers the school news of four districts (Bayport-Blue Point, Patchogue-Medford, South Country, and William Floyd). It is the oldest operating newspaper in Brookhaven Town and the longest continually operated business in the Village of Patchogue.

The core product is a weekly print newspaper distributed via mail subscription, supplemented by a digital e-edition archive, a freely accessible website with premium subscriber-only content, and a 588-listing local business directory. The digital publishing platform is provided by Creative Circle Media Solutions, which also powers the multi-title network of affiliated publications (The Islip Bulletin, The Suffolk County News, The Tide of Moriches County, and Tri Hamlet News). Print subscriptions are managed through SimpleCirc, and user registration supports Facebook and Twitter SSO. The site uses Google Maps APIs for location services and third-party advertising networks for display ads.

Revenue is generated through four streams: print and digital/e-edition subscriptions (freemium model with free registration and paywalled premium content), local display advertising sold to area businesses, paid listings in the online business directory, and public notice publishing. The publication is part of a multi-title network sharing digital infrastructure and potential content syndication under Creative Circle Media Solutions. No external institutional investment, subsidiary structure, app, or public API has been disclosed.

Name

Long Island Advance

Legal name

The Long Island Advance

Website

https://longislandadvance.net

Company type

Private

Founded year

1871

Operating status

Operating

Headcount range

11–50 employees

Short description

The Long Island Advance is a family-owned weekly community newspaper, founded in 1871 and headquartered in Patchogue, NY, serving Brookhaven Town and Suffolk County residents and local businesses across print, digital e-edition, business directory, and public notice channels.

Ownership category

akta.pro rank

Product category

Community Newspaper Publishing

NAICS

Newspaper Publishers (51311)

SIC

Newspapers: Publishing Or Publishing & Printing (2711)

akta.pro primary industry

Local & Regional Newspapers (Print & Digital) (MPAJADAB)

akta.pro secondary industry

News & Content Aggregation Portals (BPAMAAAI)

Keywords

• Community newspaper
• Local news coverage
• Hyperlocal journalism
• Print publishing
• Digital newspaper

Headquarters

HQ city

Patchogue

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Subscription Revenue: Revenue generated from print and digital subscriptions. Print subscribers receive weekly newspaper delivery, while e-edition subscribers access digital versions online. Print subscribers can create online accounts for digital access.
2. Advertising: Advertising-supported service with third-party advertisements displayed on the website. Local businesses can advertise through the newspaper and website. The site contains display ads from sponsors including weather sponsors.
3. Business Directory: The publication maintains a business directory with 588 local business listings. Local businesses pay for directory placement in categories including Professional Services, Health/Medical, Food & Beverage, Financial Services, Automotive/Marine, Real Estate, Construction & Renovation, Retail, Education, Home Services, Community Organizations, and Local Restaurants.
4. Public Notices: The newspaper publishes public notices including legal announcements. Pricing templates exist for LLC legal notices and other public record announcements.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels4 records

Core offering

The Long Island Advance is a community newspaper founded in 1871 that publishes hyperlocal news, school news, sports coverage, community events, opinion pieces, and public notices for Brookhaven Town and surrounding Suffolk County communities. It distributes content through weekly print subscriptions, digital e-editions, and a publicly accessible website, and operates a 588-listing local business directory alongside display advertising sales to local businesses.

Product overview

Long Island Advance operates as a traditional newspaper publisher offering a single flagship product—the Long Island Advance newspaper—available through multiple distribution channels: print subscription, digital/online access, and e-edition archives. The newspaper is complemented by a local business directory (featuring 588 businesses), advanced search functionality across news content, and premium web extras sections for specialized topic coverage. The publication serves the Brookhaven Town area of Suffolk County, Long Island, and represents the oldest continuously operating business in Patchogue Village since 1871.

Differentiator

Problem solved

Functional benefit

Products and services

• Long Island Advance Newspaper Flagship weekly community newspaper serving Brookhaven Town and surrounding communities in Suffolk County, Long Island. Published since 1871, covering local news, school news, sports, entertainment, crime, politics, environment, and community events. Available in print by mail subscription and digital online access.
• E-Editions

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

Partnerships

Six partnerships are on record, tiered core and minor.

• Creative Circle Media SolutionscoreTechnology or IntegrationThe Long Island Advance website and digital publishing infrastructure is powered by Creative Circle Media Solutions. This technology partnership provides the content management system, subscription management, e-edition delivery platform, and website hosting for the publication.
• SimpleCirccoreTechnology or IntegrationPrint subscriptions are managed through SimpleCirc, an online subscription platform that handles print delivery management for the publication.
• The Islip BulletinminorOthersAffiliated newspaper under the same media group/network. Share digital infrastructure and potentially content syndication.
• The Suffolk County NewsminorOthersAffiliated newspaper under the same media group/network.
• The Tide of Moriches CountyminorOthersAffiliated newspaper under the same media group/network.
• Tri Hamlet NewsminorOthersAffiliated newspaper under the same media group/network.

Scale indicators4 records

Recent moves8 records

Expansion highlights5 records

Direct peers

• The Islip Bulletin: Affiliated community newspaper under the same Creative Circle Media Solutions network, covering Islip and surrounding Long Island communities. Directly comparable as a sibling hyperlocal weekly with shared technology, ownership lineage, and business model.
• The Suffolk County News: Affiliated community newspaper covering Suffolk County under the Creative Circle Media Solutions network. Comparable as another family-aligned Long Island hyperlocal weekly operating on the same platform and distribution model.
• Tri Hamlet News: Affiliated hyperlocal newspaper covering the Tri Hamlet area of Long Island under the same network. Closely comparable in format, geography, and audience to Long Island Advance.
• The Tide of Moriches County: Affiliated community newspaper covering Moriches County on Long Island under the Creative Circle Media Solutions network. Directly comparable in scope, audience, and operating model.
• RiverheadLOCAL: Independent hyperlocal digital-first news outlet covering Riverhead and eastern Long Island. Comparable as a Long Island community news brand competing for the same SMB advertising dollars and reader attention.
• TBR News Media: Publisher of multiple Long Island community newspapers (Times Beacon Record, North Shore News, etc.). Comparable as a multi-title community newspaper group operating in overlapping Suffolk County geography.
• Blank Slate Media: Community newspaper group publishing several Long Island weeklies. Comparable as a multi-title hyperlocal publisher targeting the same SMB advertisers and readers on Long Island.
• South Shore Press: Long Island-based community newspaper covering the South Shore. Comparable as a hyperlocal Long Island weekly competing for the same Patchogue-area advertising and readership attention.

Emerging players

• Greater Long Island: Digital hyperlocal news site covering Long Island communities. Comparable as a digital-native challenger to legacy community papers for local audiences and advertising in overlapping Long Island sub-markets.

Broad incumbents

• Newsday: The dominant Long Island regional daily newspaper, covering Suffolk and Nassau counties at scale. Comparable as the same geography's primary news brand but competing at a broader, less hyperlocal level.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Long Island Advance