Takul
Takul is a UK halal CPG brand under Stonehouse Foods Ltd that sells 100% halal-accredited chilled convenience foods — Tex-Mex meals, stone-baked pizzas, samosas, pasties and deli meats — across 260 Tesco and 188 Sainsbury's stores, serving UK Muslim consumers seeking mainstream-supermarket convenience.
- Company typePrivate
- Founded2022
- HeadquartersDunmow, United Kingdom
- Headcount11–50
- GTM typeB2C
- OfferingHardware or Manufacturing
What Takul does
Takul is a UK-based halal consumer packaged goods brand operated by Stonehouse Foods Ltd, a private limited company registered in England and Wales (company number 11227381) with a registered office in Dunmow. Launched in 2022 as a halal-focused sub-brand within the Stonehouse Foods family, Takul sells a single unified portfolio of 100% halal-accredited chilled convenience foods organised into five ranges: Tex-Mex ready meals (Chilli Con Carne with Steamed Rice, Beef Loaded Potato Wedges, Chicken Enchiladas), stone-baked pizzas (Pepperoni, Meatball Marinara, Chicken Fajita, Meat Feast), handcrafted snacks (vegetable, lamb and chicken tikka samosas; chicken spring rolls), pasties (beef and vegetable, chicken, Mexican chicken), and deli meats (turkey salami, salami with peppercorn, chilli hot dogs, chicken and turkey sandwich slices, poultry bacon). Production is outsourced to Muslim-accredited suppliers in the UK and Europe, with hand-finished methods (hand-stretched pizza bases, hand-wrapped samosas) and halal certification by relevant authorities.
The revenue model is unit-based CPG sales: products are sold through two UK supermarket multiples — Tesco in 260 stores and Sainsbury's in 188 stores — plus Tesco's online grocery channel, sitting in the chilled section of the World Foods aisle. End consumers are UK Muslim shoppers seeking convenient, certified halal food at mainstream price points and locations, an underserved segment historically limited to ethnic grocers. Go-to-market combines shelf distribution with community-led digital marketing across Facebook, Instagram, Pinterest and TikTok anchored on the #TakulHalalKitchen hashtag, supported by recipe content and Ramadan/Eid campaigns. Pricing is retailer-set and not publicly disclosed by Takul.
Takul is privately held with no disclosed funding rounds, shareholders, or external investors; press and marketing operations are routed through a related entity, Isla Delice Ltd. In 2023 the brand became the first halal brand to be a finalist for the Grocer Gold Awards Start-up of the Year, an indicator of early industry recognition. Geographic scope is currently UK-only and the company has stated plans for further store expansion.
Takul firmographics
Firmographics- Name
- Takul
- Legal name
- Stonehouse Foods Ltd
- Website
- https://takul.co.uk
- Company type
- Private
- Founded year
- 2022
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Takul is a UK halal CPG brand under Stonehouse Foods Ltd that sells 100% halal-accredited chilled convenience foods — Tex-Mex meals, stone-baked pizzas, samosas, pasties and deli meats — across 260 Tesco and 188 Sainsbury's stores, serving UK Muslim consumers seeking mainstream-supermarket convenience.
- Ownership category
- akta.pro rank
Takul industry classification
Industry- Product category
- Halal Chilled Convenience Foods
- NAICS
- Specialty Food Retailers (4452)
- SIC
- Food And Kindred Products (2000), Wholesale-Groceries & Related Products (5140)
- akta.pro primary industry
- Halal & Middle Eastern Grocery Stores (CRAHAFAC)
Keywords
Where Takul is headquartered
LocationHeadquarters
- HQ city
- Dunmow
- HQ country
- United Kingdom
- HQ region
- Europe
Markets served
Takul business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Marketing or Sales, Personnel, Infrastructure
Revenue model
- Chilled packaged food sales (CPG): Unit-based sales of halal-accredited chilled ready meals, pizzas, snacks, pasties and deli meats through UK supermarket multiples (Tesco, Sainsbury's) and via Tesco's online grocery website; available in 260 Tesco and 188 Sainsbury's supermarkets.
Go-to-market motion3 records
Takul product offering
Product offeringCore offering
Takul (operated by Stonehouse Foods Ltd) manufactures and sells a 100% halal-accredited range of chilled convenience foods, including Tex-Mex ready meals, handcrafted stonebaked pizzas, hand-wrapped samosas and spring rolls, pasties and deli meats. Products are sold through major UK supermarket multiples (Tesco and Sainsbury's) and through Tesco's online grocery channel, sitting in the chilled section of the World Foods aisle.
Product overview
Takul is a single consumer brand (operating under Stonehouse Foods Ltd) that sells a unified chilled halal convenience-food portfolio organised into five named ranges: Tex-Mex (Chilli Con Carne with Steamed Rice, Beef Loaded Potato Wedges, Chicken Enchiladas), Pizza (Pepperoni, Meatball Marinara, Chicken Fajita, Meat Feast), Snacks (Vegetable Samosas, Lamb Samosas, Chicken Tikka Samosas, Chicken Spring Rolls), Pasties (Beef & Vegetable, Chicken, Mexican Chicken) and Deli Meats (Turkey Salami, Turkey Salami with Peppercorn, Chilli Hot Dogs, Chicken and Turkey Sandwich Slices, Poultry Bacon). All items share a single 100% halal-accredited product promise, are manufactured with accredited Muslim suppliers in the UK and Europe, and are distributed via major UK multiples (260 Tesco and 188 Sainsbury's supermarkets at time of writing) and Tesco's online grocery channel; the website (takul.co.uk) acts as the marketing, store-finder and contact hub for the range rather than a multi-module software platform.
Differentiator
Problem solved
Functional benefit
Products and services
- Chilli Con Carne with Steamed Rice Chilled halal ready meal of Mexican-spiced British beef, kidney beans, onion and red pepper in a chilli tomato sauce served with steamed basmati rice; positioned for UK Muslim consumers seeking convenient halal meals in the chilled section of mainstream supermarkets.
- Beef Loaded Potato Wedges Chilled halal Tex-Mex dish of seasoned potato wedges topped with spicy minced beef chilli and mature cheddar cheese; sold to UK Muslim consumers via Tesco and Sainsbury's.
- Chicken Enchiladas Chilled halal dish of British minced chicken, refried beans, peppers and onions wrapped in a soft tortilla and topped with spicy tomato sauce and mature cheddar cheese.
- Pepperoni Pizza Stone-baked halal pizza topped with a rich tomato sauce, mozzarella cheese and sliced halal pepperoni (turkey and beef blend); sold in the chilled pizza section of UK supermarkets.
- Meatball Marinara Pizza Stone-baked halal pizza topped with rich tomato sauce, halal beef meatballs and mozzarella cheese.
- Chicken Fajita Pizza Stone-baked halal pizza with rich tomato sauce, strips of arrabiata-spiced chicken, mixed peppers, red onion, mozzarella and jalapeño peppers.
- Meat Feast Pizza Stone-baked halal pizza topped with rich tomato sauce, arrabiata chicken strips, halal kebab pieces, sliced halal pepperoni and diced onions.
- Vegetable Samosas Pack of four handcrafted halal samosas filled with spiced mixed vegetables (potato, peas, carrot) wrapped in crispy pastry; vegan friendly and suitable for home freezing.
- Lamb Samosas Pack of four handcrafted halal samosas filled with spiced minced lamb, onion and peas wrapped in crispy pastry.
- Chicken Tikka Samosas Pack of four handcrafted halal samosas filled with chicken tikka, onion and peas wrapped in a crispy pastry.
- Chicken Spring Rolls Pack of four halal spring rolls filled with oriental-seasoned mixed vegetables (beansprouts, cabbage, carrots, peppers) and chicken, rolled in crispy pastry.
- Beef & Vegetable Pasty Chilled halal pasty with British beef and vegetables (onion, potato, carrots, peas) in a rich beef gravy baked in a golden pastry.
- Chicken Pasty Chilled halal pasty with British chicken pieces in a creamy seasoned sauce baked in a golden pastry.
- Mexican Chicken Pasty Chilled halal pasty with British chicken pieces in a Mexican-spiced sweet pepper and tomato sauce baked in a golden pastry.
- Turkey Salami Chilled halal ready-to-eat turkey salami, ideal for sandwiches or sharing, made with 116g of raw turkey per 100g of finished product.
- Turkey Salami with Peppercorn Chilled halal ready-to-eat turkey salami with a cracked black and white pepper coating, ideal for pizza toppings or sharing.
- Chilli Hot Dogs Chilled halal hot and spicy sausages made from turkey and chicken with chilli and chilli extract, sold in packs of 10.
- Chicken and Turkey Sandwich Slices Chilled halal ready-to-eat deli slices made from chicken and turkey, with 8 servings per pack.
- Poultry Bacon Chilled halal lightly smoked turkey and chicken rashers formed from cured turkey and chicken, with an average of 6 rashers per pack.
Companies that use Takul
Customer profileSegments1 record
Ideal customer profiles1 record
Takul technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
Takul partnerships and signals
Strategic signalRecent moves5 records
Expansion highlights5 records
Takul competitors and assessment
Company assessmentDirect peers
- Isla Delice: UK halal food brand cited in Takul's source data as the party handling press and marketing enquiries, indicating a related-party relationship. Operates in the same UK halal CPG space and is directly comparable on brand positioning and product mix.
- KTC (Edibles): One of the largest UK halal-certified Asian and ethnic food brands, supplying chilled and ambient products to major UK multiples. Directly comparable as a halal CPG brand with mainstream UK grocery distribution and a similar ethnic-to-mainstream retail playbook.
- Mama Nagi's: UK halal brand specialising in handcrafted samosas, spring rolls and Asian snacks sold through major UK retailers. Direct competitor in Takul's snacks (samosas/spring rolls) range with the same halal-certification and handcrafted positioning.
- Al Islami Foods: Major Middle East-headquartered halal food manufacturer with presence in UK and European markets across frozen, chilled and ambient halal categories. Comparable on full-range halal CPG brand play and 100% halal-accredited product promise.
Broad incumbents
- East End Foods: Established UK manufacturer and wholesaler of ethnic and world foods supplying major multiples and food service. Overlaps with Takul/Stonehouse Foods on chilled World Foods distribution and ethnic-to-mainstream retail positioning, but operates a much broader portfolio.
- Ginsters: UK market leader in chilled pasties and savoury baked goods, sold across major multiples. Direct category comparable to Takul's pasty range and useful benchmark for chilled savoury product positioning and retailer relationships.
- Chicago Town: Leading UK pizza brand (frozen and chilled) stocked across major multiples. Direct category overlap with Takul's pizza range — comparable on product, channel, and shopper occasion, though Chicago Town is non-halal and far larger scale.
- Quorn: UK plant-based chilled and frozen food brand with deep penetration across major multiples and food service. Comparable on chilled-convenience CPG playbook, mainstream supermarket distribution, and branded differentiation against private-label competition.
Market position
Strengths5 records
Weaknesses4 records
Competitive moat3 records
Key risks6 records
Key highlights7 records
Customer concentration
Takul social profiles
Digital presenceTakul compliance and trust
Trust signalCompliance1 record
Takul financial estimates
Financial estimateRevenue estimate
Valuation estimate
Takul leadership team
Management profileNumber of profiles
Takul funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Takul M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Takul
What does Takul do?
Takul (operated by Stonehouse Foods Ltd) manufactures and sells a 100% halal-accredited range of chilled convenience foods, including Tex-Mex ready meals, handcrafted stonebaked pizzas, hand-wrapped samosas and spring rolls, pasties and deli meats. Products are sold through major UK supermarket multiples (Tesco and Sainsbury's) and through Tesco's online grocery channel, sitting in the chilled section of the World Foods aisle.
Is Takul a public or private company?
Takul is a private company. It is classified as corporate owned and is currently operating.
When was Takul founded?
Takul was founded in 2022. It employs 11 to 50 people.
Where is Takul based?
Takul is headquartered in Dunmow, United Kingdom, in the Europe region.
How does Takul make money?
One revenue line is on record: chilled packaged food sales (CPG).
Who are Takul's main competitors?
Direct peers on record are Isla Delice, KTC (Edibles), Mama Nagi's and Al Islami Foods. Broad incumbents are East End Foods, Ginsters, Chicago Town and Quorn.
Does Takul have an API?
No public API is recorded for Takul.
What industry is Takul in?
Takul's product category is Halal Chilled Convenience Foods. Its primary akta.pro industry code is CRAHAFAC, Halal & Middle Eastern Grocery Stores. Its NAICS code is 4452 and its SIC code is 2000.