Nor Tekstil
Nor Tekstil is Norway's largest textile service provider, operating 26 industrial laundries nationwide and serving healthcare, hospitality, offshore, and industrial customers through a rental-based workwear and linen service with collection, washing, and redelivery.
- Company typePrivate
- Founded2005
- HeadquartersFlorø, Norway
- Headcount1,001–5,000
- GTM typeB2B
- OfferingServices
What Nor Tekstil does
Nor Tekstil AS is Norway's largest textile service provider, operating 26 industrial laundries nationwide from Svalbard to Kristiansand. Founded in 2005 through the merger of the Belsvik family (Florø) and Lauritzen family (Bergen) laundry businesses — with roots dating to 1965 — the company serves healthcare, hospitality (HORECA), offshore, food, and industrial customers through a rental-based service model. Customers lease textile products including workwear, restaurant and chef clothing, bed linens, mats, mops, and cleaning cloths, and Nor Tekstil handles collection, industrial washing, and redelivery on weekly or bi-weekly cycles. Named customers include Oslo University Hospital (a 5-year contract for 21,000+ tonnes of textiles), Oslo Kommune, Forsvaret, Hurtigruten/Havila, and Scandic.
The underlying platform combines physical infrastructure (26 laundries, 1,500+ employees, ~97,000 tonnes of textiles delivered annually) with operational technology: Polytex RFID/chip-tagged textile tracking, Inwatec X-ray inspection for foreign object detection, robotic sorting, advanced water treatment, electric MAN eTGX trucks, and 1,173 kWp of solar generation. 20 of 25 laundries are Swan Ecolabel certified (97% of production), and the company holds ISO 9001, 14001, and 45001 certifications across all sites, with SBTi-aligned emissions targets and Åpenhetsloven compliance.
The business model is primarily subscription/recurring: customers pay weekly retention fees on rented inventory (Beholdningsleie) plus transactional replacement billing (Svinnfakturering) for unreturned items, supplemented by one-time workwear/textile sales and dry-cleaning services. Pricing is not publicly disclosed but follows annual adjustments and EHF invoicing for B2B. Direct-to-enterprise sales and field delivery across six primary vertical segments (healthcare, HORECA, industry, offshore, food, and trade/service), combined with a nationwide logistics network, drive FY2024 operating revenues of 1,985 million NOK and a 104 million NOK annual result. The company is privately held by the two founding families, with no external institutional investors, and is investing approximately 500 million NOK in new facilities at Digerneset and Tromsø to support continued growth.
Nor Tekstil firmographics
Firmographics- Name
- Nor Tekstil
- Legal name
- Nor Tekstil AS
- Website
- https://nortekstil.no
- Company type
- Private
- Founded year
- 2005
- Operating status
- Operating
- Headcount range
- 1,001–5,000 employees
- Short description
- Nor Tekstil is Norway's largest textile service provider, operating 26 industrial laundries nationwide and serving healthcare, hospitality, offshore, and industrial customers through a rental-based workwear and linen service with collection, washing, and redelivery.
- Ownership category
- akta.pro rank
Nor Tekstil industry classification
Industry- Product category
- Industrial Textile Rental and Laundry Services
- NAICS
- Industrial Launderers (812332), Linen and Uniform Supply (81233), Linen Supply (812331)
- SIC
- Services-Equipment Rental & Leasing, Nec (7359)
- akta.pro primary industry
- Uniform & Linen Cleaning, Sanitization & Processing (Service-Included) (HSAJAMAE)
- akta.pro secondary industries
- Uniform & Linen Pickup/Delivery & Route Service (HSAJAMAD), Facility Mat & Mop Rental/Service (Complementary Textile Programs) (HSAJAMAL), Laundry, Linen & Uniform Route Service (B2B) (TLAAAEAL), Uniform Laundry (Corporate/Facilities) (HSAJAEAE)
Keywords
Where Nor Tekstil is headquartered
LocationHeadquarters
- HQ city
- Florø
- HQ country
- Norway
- HQ region
- Europe
Offices24 records
Markets served
Nor Tekstil business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Supply Chain, Marketing or Sales, Technology or R&D
Revenue model
- Textile rental and laundry service: Customers rent workwear and textile products - Nor Tekstil collects, washes and delivers back at agreed time and place. This is the core recurring revenue stream with weekly/bi-weekly service cycles.
- Mats, mops and cloths packages: Package solutions for mats, mops and cloths as part of the textile service offering
- Workwear and textile sales: Sale of workwear and textile products as part of the total offering
- Retention fees (Beholdningsleie): Customers pay weekly rental for a fixed number of items in inventory
- Replacement billing (Svinnfakturering): Billing for textiles not registered within 6 months that need replacement
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Flexible textile rental solutions for small and large customers |
Go-to-market motion1 record
Distribution channels5 records
Marketing channels7 records
Nor Tekstil product offering
Product offeringCore offering
Nor Tekstil is a total supplier of workwear and textiles operating on a rental model: customers lease products including workwear, restaurant textiles, chef clothing, bed linens, mats, mops, and cleaning cloths, and the company handles collection, industrial washing, and redelivery at agreed time and place. The service is delivered through 26 industrial laundries across Norway, supported by RFID-tracked inventory, robotic sorting, electric delivery vehicles, and Swan Ecolabel environmental certifications.
Product overview
Nor Tekstil is Norway's leading textile service provider offering a rental-based model where customers lease textile products and the company handles collection, washing, and redelivery. The core offering is the Tekstilservice (Textile Service) platform encompassing Arbeidstøy (workwear), Restauranttøy (restaurant textiles), Kokketøy (chef clothing), Sengetøy (bed linens), Matter (mats), and Mopper og kluter (mops and cloths). Industry-specific solutions serve healthcare, offshore, hotels/restaurants, industry, food sector, and trade/service sectors. Specialized products include SleepAngel pillows and MicroMix mats made from recycled textiles. The company operates 26 washing facilities nationwide, with 20 Swan-labeled facilities ensuring environmentally certified production.
Differentiator
Problem solved
Functional benefit
Products and services
- Tekstilservice (Total Textile Service)
- Arbeidstøy (Workwear)
- Restauranttøy (Restaurant Textiles) Textile rental and laundry services for restaurants including table linens, aprons, and kitchen textiles, with scheduled collection and redelivery.
- Kokketøy (Chef Clothing) Professional chef uniforms and kitchen apparel rental service tailored for restaurants, hotels, catering, and culinary operations.
- Sengetøy (Bed Linens) Hotel bed linen rental service including sheets, duvets, and pillows, with regular collection, washing, and redelivery for hotels and healthcare institutions.
- Matter (Floor Mats) Floor mat rental and cleaning service with flexible package offerings for businesses, including mats with scheduled swap-out and industrial cleaning.
- Mopper og kluter (Mops and Cleaning Cloths)
- Renseri (Dry Cleaning) Dry cleaning services for private individuals and businesses, including suits, dresses, uniforms, curtains, and duvets.
- SleepAngel Pute (SleepAngel Pillow)
- MicroMix Matte (MicroMix Mat) Floor mat produced from 100% recycled textiles, combining sustainability with functional floor matting performance.
Quantifiable outcome
- 97,000 tonnes of textiles delivered in 2024, an increase of over 10%
- +4 more outcomes
Companies that use Nor Tekstil
Customer profileNamed customers13 records
Segments6 records
Ideal customer profiles4 records
Nor Tekstil technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature7 records
Nor Tekstil partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered core and minor.
- De Norske KokkelandslagenecoreNor Tekstil entered a partner agreement with De Norske Kokkelandslagene to deliver textile services and high-quality workwear to some of Norway's top chefs. The partnership aims to promote Norwegian food culture and strengthen the chef profession, with preparations for VM in 2026.
- Framtidsfylket VestlandminorPartnership with Framtidsfylket Vestland for trainee program, organizing gatherings for trainees from across the region with experience exchange and team building.
- Miljømerking Norge (Svanemerket)coreClose collaboration with Miljømerking Norge in planning and building process for Norway's first Swan-labeled office building (LYSThuset in Florø).
- MANcorePartnership with MAN for electric trucks (eTGX) with up to 560 kWh battery capacity for emission-free textile deliveries. Four trucks ordered for Berger facility.
- Pensjonskassen for helseforetakene i hovedstadsområdet (PKH)minorBuilding owner at Berger that initiated and provided the solar panel installation, with Nor Tekstil as committed buyer of electricity from the panels.
- NorescoreNores is a member-owned purchasing organization for hotels and restaurants. New agreement ensures members have an environmentally conscious and reliable supplier for textiles across the country.
- UNICEF NorgeminorPartner agreement with UNICEF Norway mentioned in historical company information.
- Anna Beate HelleminorCollaboration with designer Anna Beate Helle for Fæbrikstad sustainable fashion festival. She developed products based on discarded textiles including tablecloths, towels, and sheets.
Scale indicators17 records
Recent moves10 records
Expansion highlights6 records
Nor Tekstil competitors and assessment
Company assessmentMarket position
Competitive moat6 records
Key highlights7 records
Customer concentration
Nor Tekstil social profiles
Digital presenceNor Tekstil compliance and trust
Trust signalCompliance7 records
Nor Tekstil financial estimates
Financial estimateRevenue estimate
Valuation estimate
Nor Tekstil leadership team
Management profileNumber of profiles
Profiles15 records
Nor Tekstil subsidiaries and ownership
Company hierarchySubsidiaries5 records
Nor Tekstil funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Nor Tekstil M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Nor Tekstil
What does Nor Tekstil do?
Nor Tekstil is a total supplier of workwear and textiles operating on a rental model: customers lease products including workwear, restaurant textiles, chef clothing, bed linens, mats, mops, and cleaning cloths, and the company handles collection, industrial washing, and redelivery at agreed time and place. The service is delivered through 26 industrial laundries across Norway, supported by RFID-tracked inventory, robotic sorting, electric delivery vehicles, and Swan Ecolabel environmental certifications.
Is Nor Tekstil a public or private company?
Nor Tekstil is a private company. It is classified as family owned and is currently operating.
When was Nor Tekstil founded?
Nor Tekstil was founded in 2005. It employs 1,001 to 5,000 people.
Where is Nor Tekstil based?
Nor Tekstil is headquartered in Florø, Norway, in the Europe region.
How does Nor Tekstil make money?
Five revenue lines are on record. Textile rental and laundry service is the primary driver. The others are mats, mops and cloths packages, workwear and textile sales, retention fees (Beholdningsleie) and replacement billing (Svinnfakturering).
Does Nor Tekstil have an API?
No public API is recorded for Nor Tekstil.
What industry is Nor Tekstil in?
Nor Tekstil's product category is Industrial Textile Rental and Laundry Services. Its primary akta.pro industry code is HSAJAMAE, Uniform & Linen Cleaning, Sanitization & Processing (Service-Included), with a secondary code of HSAJAMAD, Uniform & Linen Pickup/Delivery & Route Service. Its NAICS code is 812332 and its SIC code is 7359.