Amphora Aromatics

What Amphora Aromatics does

Amphora Aromatics Limited is a UK-based manufacturer and retailer of pure essential oils, carrier oils, and aromatherapy skincare products, founded in 1984 and headquartered in Bristol. The company operates what it describes as one of the UK's most comprehensive aromatherapy ranges, spanning pure and organic essential oils, precious/absolute oils, raw materials and bases, ready-to-use preparations (roll-ons, massage oils, bath products), Cosmos-certified organic and natural skincare lines, home aroma products (incense, candles, reed diffusers), aromatherapy kits, and packaging sundries. It also owns two proprietary sub-brands, AA Skincare and Scienea, that extend into higher-margin finished skincare such as facial serums.

The business runs a hybrid go-to-market model anchored by a direct-to-consumer e-commerce storefront at amphora-aromatics.com, supported by organic social presence on Facebook, Instagram, Twitter, Pinterest, TikTok, and LinkedIn. A separate trade/wholesale account flow serves professional aromatherapists, salons, spas, and retailers with bulk sizes up to 200kg, while white label and contract filling services target B2B customers seeking branded or custom-manufactured essential oils, carrier oils, and skincare. The product catalog also features third-party South West lifestyle brands (Cornish Seaweed Company, Bristol Fungarium, Radek's Chocolate) as a curated marketplace extension.

The operating model is differentiated less by proprietary technology than by certifications and longevity: COSMOS Organic/Natural certification, Lloyd's Register quality assurance, and memberships in IFPA, ATC, CTPA, BCMPA, and Sedex underpin both consumer trust and B2B qualification. Revenue is not publicly disclosed; the company is privately held, registered in England and Wales, and operates with an 11-50 employee headcount. The business carries no disclosed funding events, no M&A activity, no patents, and no recent leadership changes in the available data.

Name

Amphora Aromatics

Legal name

Amphora Aromatics Limited

Website

https://amphora-aromatics.com

Company type

Private

Founded year

1984

Operating status

Operating

Headcount range

11–50 employees

Short description

Amphora Aromatics is a UK-based manufacturer and retailer, founded in 1984 in Bristol, that supplies pure essential oils, carrier oils, aromatherapy skincare, and white label/contract filling services to individual consumers, professional aromatherapists, salons, and trade resellers.

Ownership category

akta.pro rank

Product category

Aromatherapy Products

NAICS

Cosmetics, Beauty Supplies, and Perfume Retailers (456120)

SIC

Perfumes, Cosmetics & Other Toilet Preparations (2844)

akta.pro primary industry

Flavors, Fragrances & Aroma Chemicals (IMAEABAE)

akta.pro secondary industry

Fine Fragrance (Women’s/Men’s/Unisex) (CRABADAA)

Keywords

• Essential oils
• Aromatherapy products
• Natural skincare
• Carrier oils
• Organic cosmetics

Headquarters

HQ city

Bristol

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure, Technology or R&D

Revenue model

1. Direct Retail Sales: E-commerce sales of essential oils, skincare products, and aromatherapy supplies to individual consumers through amphora-aromatics.com
2. Trade/Wholesale Accounts: B2B sales to trade customers including salons, spas, and aromatherapy professionals through dedicated wholesale account application process
3. Bulk and Refill Sizes: Wholesale bulk quantities of essential oils, massage oils, carrier oils, and other products for professional use
4. White Label Products: White label essential oils and carrier oils for businesses to brand as their own
5. Contract Filling Services: Contract filling services for essential skincare products

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels7 records

Core offering

Amphora Aromatics is a UK-based manufacturer and supplier of pure essential oils, carrier oils, and aromatherapy skincare products founded in 1984. The company offers a multi-category retail product portfolio including pure and organic essential oils, raw materials and bases, Cosmos-certified organic skincare ranges for men and general use, ready-to-use preparations, haircare, body care, home aroma products (candles, diffusers, incense), aromatherapy starter kits, and accessories. It sells directly to consumers via its own e-commerce website and serves B2B customers through dedicated trade/wholesale accounts, bulk sizes, white label products, and contract filling services.

Product overview

Amphora Aromatics is a UK-based supplier of pure essential oils and aromatherapy products founded in 1984, offering one of the most comprehensive ranges in the UK. The product portfolio is organized as a multi-category retail platform centered on essential oils and aromatherapy, complemented by its own branded skincare sub-lines (AA Skincare, Scienea) and third-party lifestyle brands. Core offerings include Pure Essential Oils and Organic variants, Raw Materials & Bases (carrier oils, vegetable oils, cosmetic ingredients), Ready-to-Use Preparations (roll-ons, massage oils, bath products), and specialized Skincare Ranges (Cosmos Organic/Natural for men and general use). The company also provides Home Aroma products (incense, candles, diffusers), Aromatherapy Kits for beginners, and B2B services including White Label products and Bulk Sizes for trade customers. A notable feature is the Contract Filling service for custom product manufacturing.

Differentiator

Problem solved

Functional benefit

Brands

• AA Skincare: The company's own skincare product line including clinical ranges, facial products, and skincare solutions.
• Scienea

Products and services

• Essential Oils

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Nine partnerships are on record, tiered core and minor.

• International Federation of Professional Aromatherapists (IFPA)coreOthersCorporate membership in professional aromatherapy trade association, demonstrating commitment to industry standards and professional practice
• Aromatherapy Trade Council (ATC)coreOthersTrade association membership for the aromatherapy industry, supporting best practices and regulatory compliance
• Lloyd's Register Quality AssurancecoreOthersQuality assurance certification through Lloyd's Register, providing quality management system certification
• Cosmetic, Toiletry & Perfumery Association (CTPA)coreOthersTrade association membership for cosmetics, toiletries and perfumery industry
• BCMPA Accredited MembercoreOthersBritish Contract Manufacturers and Packers Association accredited membership for contract manufacturing
• Sedex (Supplier Ethical Data Exchange) MembercoreOthersEthical supply chain membership demonstrating commitment to responsible business practices
• Cornish Seaweed CompanyminorOthersFeatured brand from the South West - supplies organic seaweed-based wellness supplements and beauty products sold through Amphora's platform
• Bristol FungariumminorOthersFeatured brand from the South West - mushroom-based wellness products sold through Amphora's platform
• Radek's ChocolateminorOthersFeatured brand from the South West - artisanal chocolate products sold through Amphora's platform

Scale indicators2 records

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• Lush: UK-based global bath, body, and cosmetics retailer with a strong essential oils and aromatherapy presence. Overlaps Amphora on aromatherapy ingredients and natural positioning, but operates much broader cosmetics and bath categories.
• The Body Shop: Global natural-ethos beauty retailer offering body care, skincare, and fragrance lines. Comparable on natural beauty positioning and UK heritage, but with much broader category coverage and international footprint.
• Holland & Barrett: UK health and wellness retailer stocking essential oils, aromatherapy products, and natural skincare. Comparable on essential oils and natural skincare assortment, but as a multi-category retailer rather than a specialist supplier.
• Young Living: Global essential oils leader using direct selling/MLM to distribute oils and aromatherapy products worldwide. Comparable product category to Amphora but with much larger scale and cross-border reach.
• doTERRA: Global essential oils company selling pure oils and wellness products through a large MLM network. Operates in the same essential oils category as Amphora but at vastly greater scale and through a fundamentally different distribution model.

Direct peers

• Neal's Yard Remedies: UK natural and organic health and beauty retailer and manufacturer with deep essential oil and aromatherapy ranges. Overlaps Amphora on organic skincare certification, essential oil sourcing, and UK DTC channels.
• Aromatherapy Associates: UK-based premium aromatherapy brand specialising in essential oil blends, bath, body, and skincare. Comparable as a UK aromatherapy specialist with B2B spa and retail channels overlapping Amphora's trade customer base.
• Quinessence Aromatherapy: UK essential oils and aromatherapy supplier serving both retail and professional therapist customers. Comparable in product range, UK customer base, and dual consumer/trade distribution model.
• Tisserand Aromatherapy: UK-based essential oils and aromatherapy brand offering pure essential oils, blends, and aromatherapy products to consumers and trade. Directly comparable in product mix, UK retail focus, and aromatherapy heritage to Amphora Aromatics.
• Base Formula: UK supplier of carrier oils, base ingredients, and aromatherapy raw materials to therapists and trade customers. Directly comparable as a wholesale and trade-focused essential oils and raw materials supplier with overlapping B2B customers.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/AmphoraA
• Facebookfacebook.com/AmphoraAromatics
• LinkedInlinkedin.com/in/amphora-aromatics-808582a8
• Instagraminstagram.com/amphoraaromatics
• Pinterestpinterest.com/amphorauk
• TikToktiktok.com/@amphoraaromatics

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Amphora Aromatics