Plumas-Sierra Rural Electric Cooperative
Plumas-Sierra Rural Electric Cooperative is a member-owned, non-profit rural electric cooperative founded in 1937 and headquartered in Portola, California. It distributes electricity and provides telecommunications services to rural residential and agricultural members across Plumas and Sierra counties.
- Company typePrivate
- Founded1937
- HeadquartersPortola, United States
- Headcount101–250
- GTM typeB2C
- OfferingServices
What Plumas-Sierra Rural Electric Cooperative does
Plumas-Sierra Rural Electric Cooperative (PSREC) is a member-owned, non-profit rural electric cooperative headquartered in Portola, California, founded in 1937. It provides electricity distribution and telecommunications services to rural residential households and agricultural operations across Plumas and Sierra counties in northeastern California, an area where investor-owned utilities have historically not found service economically viable. The cooperative operates physical distribution infrastructure — power lines, substations, and transformers — to deliver power directly to end-user premises within its regulated service territory.
The cooperative employs between 101 and 250 people and is governed under a member-owned structure that prioritizes community service over profit maximization. Its customer base is concentrated in two rural California counties, with primary use cases centered on residential electricity distribution and agricultural power supply. As a regulated electric utility, PSREC's pricing is governed by published rate schedules rather than market-based pricing, and revenue mechanics are tied to kWh delivery and member service charges rather than software or product sales.
The business model is a traditional regulated utility distribution model: capital is recovered through regulated electricity rates, operations are financed through member equity and long-term debt typical of cooperative utilities, and governance rests with the member-consumers served. The cooperative has expanded beyond pure electricity into telecommunications services, indicating a modest diversification within its existing service territory. No information is available on product launches, M&A activity, funding rounds, leadership changes, or other recent strategic moves within the supplied data.
Plumas-Sierra Rural Electric Cooperative firmographics
Firmographics- Name
- Plumas-Sierra Rural Electric Cooperative
- Legal name
- Plumas-Sierra Rural Electric Cooperative
- Website
- https://psrec.coop
- Company type
- Private
- Founded year
- 1937
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Plumas-Sierra Rural Electric Cooperative is a member-owned, non-profit rural electric cooperative founded in 1937 and headquartered in Portola, California. It distributes electricity and provides telecommunications services to rural residential and agricultural members across Plumas and Sierra counties.
- Ownership category
- akta.pro rank
Plumas-Sierra Rural Electric Cooperative industry classification
Industry- Product category
- Rural Electric Distribution
- NAICS
- Electric Power Distribution (221122), Electric Power Transmission, Control, and Distribution (22112), Electric Power Generation, Transmission and Distribution (2211)
- SIC
- Electric Services (4911), Electric, Gas & Sanitary Services (4900)
- akta.pro primary industry
- Electric Cooperatives (Rural/Member-Owned Utilities) (EUADABAC)
Keywords
Where Plumas-Sierra Rural Electric Cooperative is headquartered
LocationHeadquarters
- HQ city
- Portola
- HQ country
- United States
- HQ region
- North America
Markets served
Plumas-Sierra Rural Electric Cooperative business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Infrastructure, Operations, Personnel, Supply Chain
Plumas-Sierra Rural Electric Cooperative product offering
Product offeringCore offering
Plumas-Sierra Rural Electric Cooperative provides safe, reliable and economical electricity distribution and telecommunication services to rural residential households and agricultural operations in Plumas and Sierra counties, California. As a member-owned cooperative, it operates owned electrical infrastructure including power lines, substations, and transformers to deliver service directly to end-user premises in underserved rural areas.
Differentiator
Problem solved
Functional benefit
Products and services
- Electricity Distribution Service
Companies that use Plumas-Sierra Rural Electric Cooperative
Customer profileSegments1 record
Ideal customer profiles1 record
Plumas-Sierra Rural Electric Cooperative technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Plumas-Sierra Rural Electric Cooperative partnerships and signals
Strategic signalRecent moves1 record
Expansion highlights2 records
Plumas-Sierra Rural Electric Cooperative competitors and assessment
Company assessmentDirect peers
- Surprise Valley Electrification Corporation: Rural electric distribution cooperative serving Modoc County, California. Closest comparable in structure, scale, and rural California service territory, operating under the same member-owned cooperative model.
- Anza Electric Cooperative: Member-owned rural electric distribution cooperative serving the Anza Valley in Riverside County, California. Directly comparable as a small California rural electric cooperative with similar customer profile and governance.
- Valley Electric Cooperative: Member-owned electric cooperative serving rural communities across Nevada and California. Comparable cooperative structure, rural service territory, and diversified service offering including broadband.
- Fall River Rural Electric Cooperative: Member-owned rural electric distribution cooperative serving eastern Idaho. Comparable cooperative governance, rural agricultural customer base, and small-to-mid utility scale despite operating in a different state.
Broad incumbents
- Pacific Gas and Electric Company: Largest investor-owned electric utility in California, operating adjacent to and surrounding PSREC's service territory. Provides the same electric distribution function at vastly larger scale under different ownership and governance.
- Liberty Utilities (CalPeco Electric): Investor-owned utility serving portions of northern California and Nevada near PSREC's service territory. Comparable electric distribution function in an overlapping geography, but operates as a regulated IOU with broader portfolio and capital structure.
Regional players
- Truckee Donner Public Utility District: Public utility district providing electric and water service in Nevada and Placer counties near the Sierra Nevada. Comparable rural-mountain customer base and electric distribution model in the same broader region.
- Trinity Public Utilities District: Public utility district serving Trinity County in northwestern California. Comparable small-scale rural electric distribution utility in a similar low-density, mountainous California service territory.
- Lassen Municipal Utility District: Public utility district providing electric service in Lassen County, California, directly adjacent to Plumas County. Highly comparable geography, customer mix, and small-utility scale, though structured as a public entity rather than a cooperative.
Others
- National Rural Electric Cooperative Association: National trade association representing the interests of rural electric cooperatives across the United States. Adjacent ecosystem participant that provides advocacy, financing, and shared services to PSREC and its peers.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights5 records
Customer concentration
Plumas-Sierra Rural Electric Cooperative social profiles
Digital presencePlumas-Sierra Rural Electric Cooperative financial estimates
Financial estimateRevenue estimate
Valuation estimate
Plumas-Sierra Rural Electric Cooperative leadership team
Management profileNumber of profiles
Plumas-Sierra Rural Electric Cooperative funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Plumas-Sierra Rural Electric Cooperative M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Plumas-Sierra Rural Electric Cooperative
What does Plumas-Sierra Rural Electric Cooperative do?
Plumas-Sierra Rural Electric Cooperative provides safe, reliable and economical electricity distribution and telecommunication services to rural residential households and agricultural operations in Plumas and Sierra counties, California. As a member-owned cooperative, it operates owned electrical infrastructure including power lines, substations, and transformers to deliver service directly to end-user premises in underserved rural areas.
Is Plumas-Sierra Rural Electric Cooperative a public or private company?
Plumas-Sierra Rural Electric Cooperative is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Plumas-Sierra Rural Electric Cooperative founded?
Plumas-Sierra Rural Electric Cooperative was founded in 1937. It employs 101 to 250 people.
Where is Plumas-Sierra Rural Electric Cooperative based?
Plumas-Sierra Rural Electric Cooperative is headquartered in Portola, United States, in the North America region.
Who are Plumas-Sierra Rural Electric Cooperative's main competitors?
Direct peers on record are Surprise Valley Electrification Corporation, Anza Electric Cooperative, Valley Electric Cooperative and Fall River Rural Electric Cooperative. Broad incumbents are Pacific Gas and Electric Company and Liberty Utilities (CalPeco Electric). Regional players are Truckee Donner Public Utility District, Trinity Public Utilities District and Lassen Municipal Utility District. National Rural Electric Cooperative Association is listed as an others.
Does Plumas-Sierra Rural Electric Cooperative have an API?
No public API is recorded for Plumas-Sierra Rural Electric Cooperative.
What industry is Plumas-Sierra Rural Electric Cooperative in?
Plumas-Sierra Rural Electric Cooperative's product category is Rural Electric Distribution. Its primary akta.pro industry code is EUADABAC, Electric Cooperatives (Rural/Member-Owned Utilities). Its NAICS code is 221122 and its SIC code is 4911.