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Consumer Direct Care Network

Full company profile

uuid000ndds

Namestring
Consumer Direct Care Network
Legal namestring
Consumer Direct Care Network
Company typeenum
Private
Founded yearint
1990
Descriptiontext

Consumer Direct Care Network (CDCN) is a private, employee-owned provider of self-directed home and community-based care services, founded in 1990 and headquartered in Missoula, Montana. The company serves older adults, Veterans, and people with disabilities across 14 U.S. states by acting as a Financial Management Services (FMS) provider under state Medicaid waiver programs, enabling participants to hire, train, and direct their own caregivers while CDCN handles budget administration, caregiver payroll, and program compliance. Its technology platform centers on the DirectMyCare Portal (time tracking, payroll, program budget management), a public Provider Directory that matches participants with local caregivers, and Electronic Visit Verification (EVV) integration required for Medicaid billing. CDCN also offers Support Broker Services, Habilitative Services, In-Home Nursing Services in Montana, Caregiver Training, Respite Services, Veteran Directed Care, and Personal Emergency Response Systems.

The company's go-to-market is direct-to-consumer and community-led, channeled through state-specific websites (14 dedicated domains), community-based local offices, partnerships with Managed Care Organizations (MCOs), and advocacy relationships with ANCOR and Applied Self-Direction. Revenue is generated through administrative fees on managed Medicaid funds, professional service fees for caregiving and support broker work, and ancillary services; pricing is not publicly disclosed because services are funded by Medicaid waiver allocations. The company holds HITRUST CSF and AICPA SOC certifications, employs 10,000+ staff, and manages a network of 300,000+ caregivers. In 2025, CDCN transitioned to majority employee ownership through an Employee Ownership Trust, with over 30% of shares held by employees and caregivers.

Short descriptiontext

Consumer Direct Care Network is a Missoula-based, employee-owned provider of self-directed home and community-based care services operating across 14 U.S. states, serving older adults, Veterans, and people with disabilities through state Medicaid waiver programs as a Financial Management Services provider.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
5,001–10,000
akta.pro rankint
HeadquartersMissoula, United States
HQ citystring
Missoula
HQ countrystring
United States
HQ regionstring
North America
Markets served

Serves global market

Offices1 record

Each record includes

City, Country, Type, Description, Source

Keyword5 values
self-directed home care, Medicaid waiver services, financial management services, in-home caregiving, home and community-based care
Industry2 codes
1Medicare-Certified Skilled Nursing Visits (RN/LPN)
CodeHSABACAAPrimaryYes
2Private Duty 24/7 Nursing (RN/LPN) In-Home Care
CodeHSABAHAJPrimaryNo
NAICS code3 codes
  • Services for the Elderly and Persons with Disabilities62412
  • Services for the Elderly and Persons with Disabilities624120
  • Health Care and Social Assistance62
SIC code2 codes
  • Services-Home Health Care Services8082
  • Services-Nursing & Personal Care Facilities8050
Product category
Home Healthcare Services
Social media profiles2 records
GTM motion3 records

Each record includes

Type, Description, Source

Revenue model4 records
1Financial Management Services (FMS)
TypeManaged Services
Description

As a Financial Management Services provider, the company helps clients manage their program budgets and processes payroll for caregivers under Medicaid waiver self-directed programs

consumerdirectcare.com
2Caregiving Services
TypeProfessional Services
Description

In-home care services provided through self-directed programs, supporting older adults, Veterans, and people with disabilities to remain independent at home

consumerdirectcare.com
3Support Broker Services
TypeProfessional Services
Description

Navigation services in select states to help individuals understand and enroll in self-directed care programs

consumerdirectcare.com
4In-Home Nursing Services
TypeProfessional Services
Description

Skilled nursing care services in Montana, providing individualized care plans at all levels of care

consumerdirectcare.com
Marketing channels5 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels4 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components6 values
Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure, Others
Pricing details1 tier
1Medicaid-funded services through self-directed programs
ModelOtherBilling cadencePay-as-you-go
Notes

Services are funded through Medicaid waiver programs where eligible individuals receive budget allocations to manage their own care. The company acts as Financial Management Services provider helping manage these program budgets.

consumerdirectcare.com
GTM typeB2C
B2C
Offering typeServices
Services
Brand1 record
1DirectMyCare
Description

Online portal for managing self-directed care services, including caregiver scheduling, time tracking, and payroll processing.

consumerdirectcare.com
Core offering1 text field

Consumer Direct Care Network (CDCN) provides self-directed in-home care services, primarily funded through Medicaid waiver programs across 14 U.S. states. The company serves as a Financial Management Services (FMS) provider, processes caregiver payroll, and offers support broker, caregiving, nursing, habilitation, respite, and personal emergency response services to older adults, Veterans, and people with disabilities who direct their own care at home.

Differentiator
Functional benefit
Problem solved
Quantifiable outcome1 of 3 values shown
  • Clients served across 14 states with millions of clients served annually
+2 more records
Product overview1 text field

Consumer Direct Care Network provides a comprehensive self-directed care platform offering multiple integrated services. The core offerings include DirectMyCare Portal (an online management tool for time tracking and payroll), Provider Directory (matching caregivers with clients), Caregiving Services, Financial Management Services, and Support Broker Services. Additional services include Caregiver Training, Habilitative Services, In-Home Nursing Services, Personal Emergency Response Systems, Respite Services, Vendor Goods and Services Program, and Veteran Directed Care. The company operates across 14 U.S. states as a Medicaid waiver program provider, enabling individuals to direct their own in-home care.

Product and service3 records
1DirectMyCare Portal
CategoryCare Management Platform
Description

Online portal for clients and caregivers to manage self-directed care services including time tracking, payroll processing, and program budget management.

2Provider Directory
CategoryCaregiver Matching Platform
Description

Online directory connecting individuals who need in-home care with local caregiving professionals, allowing caregivers to create profiles and clients to search for care.

3Caregiving Services
Scale indicator5 records

Each record includes

Type, Value, Description, Source

Partnership4 partners
Strategic tierCoreTypeStrategic or Co-development Partner
Description

ANCOR is a national trade association for providers of services to people with disabilities. Consumer Direct Care Network partners with ANCOR for DSP recognition initiatives including DSP of the Year Awards and advocacy for Direct Support Professionals nationwide.

Strategic tierCoreTypeStrategic or Co-development Partner
Description

Non-profit organization focused on advancing self-directed care. CDCN leadership participates on Applied Self-Direction's advisory and policy committees, contributing to the advancement of self-direction best practices and policy development.

Strategic tierCoreTypeOthers
Description

State Medicaid waiver programs provide funding for self-directed care services. CDCN serves as Financial Management Services (FMS) provider, Support Broker, and care provider across 14 states through these programs.

Strategic tierCoreTypeChannel Partner/ Reseller/ Distributor
Description

MCOs contract with CDCN to provide self-directed care services to their members. CDCN works alongside MCOs to help individuals access the care they need.

Recent move7 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight6 records

Each record includes

Type, Description

Peers10 records
TypeDirect peer
Description

A direct competitor in Financial Management Services (FMS) for Medicaid self-directed care programs across multiple U.S. states. Closely comparable business model — acting as fiscal intermediary between state Medicaid agencies, participants, and caregivers.

TypeDirect peer
Description

Direct peer in self-directed Medicaid FMS, serving individuals with disabilities and elderly populations across multiple states. Highly comparable service offering focused on participant-directed care programs.

TypeDirect peer
Description

Direct FMS competitor providing fiscal intermediary services for Medicaid self-directed programs in several states, with comparable focus on participant-direction and caregiver support.

TypeDirect peer
Description

Direct peer offering FMS and self-direction administrative services for state Medicaid HCBS waiver programs, overlapping significantly with CDCN's financial management and support broker offerings.

TypeBroad incumbent
Description

Large public home health and personal care services provider operating across multiple states. Broader and more diversified than CDCN, but competes in the same home and community-based care delivery space.

TypeBroad incumbent
Description

Public personal care and home health provider serving Medicaid and Medicare populations across multiple states. Comparable in serving elderly and disabled populations through Medicaid-funded in-home care.

TypeBroad incumbent
Description

Major personal care services provider focused on Medicaid HCBS waiver populations, with significant multi-state presence. Closely comparable customer base (older adults, persons with disabilities on Medicaid).

TypeBroad incumbent
Description

Large diversified home and community-based services platform offering home health, hospice, pharmacy, and behavioral health. Broader portfolio than CDCN but overlapping in Medicaid HCBS personal care services.

TypeBroad incumbent
Description

Home health, hospice, and senior living services provider. Adjacent in the home-based care delivery space with overlap in elderly and post-acute patient populations.

TypeOthers
Description

Provider of non-emergency medical transportation, personal care, and monitoring services for Medicaid and Medicare populations. Adjacent ecosystem participant serving overlapping Medicaid beneficiary populations with complementary services.

Market position
Strengths4 records

Each record includes

Headline, Details, Source

Weaknesses4 records

Each record includes

Headline, Details, Source

Competitive moat5 records

Each record includes

Type, Details

Key risks5 records

Each record includes

Headline, Details, Source

Key highlights7 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers2 records

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment4 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile4 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Feature3 records

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles6 records

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
Compliance3 records

Each record includes

Name, Class, Description

Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Consumer Direct Care Network

Home Healthcare Servicesconsumerdirectcare.com

Consumer Direct Care Network is a Missoula-based, employee-owned provider of self-directed home and community-based care services operating across 14 U.S. states, serving older adults, Veterans, and people with disabilities through state Medicaid waiver programs as a Financial Management Services provider.

What Consumer Direct Care Network does

Consumer Direct Care Network (CDCN) is a private, employee-owned provider of self-directed home and community-based care services, founded in 1990 and headquartered in Missoula, Montana. The company serves older adults, Veterans, and people with disabilities across 14 U.S. states by acting as a Financial Management Services (FMS) provider under state Medicaid waiver programs, enabling participants to hire, train, and direct their own caregivers while CDCN handles budget administration, caregiver payroll, and program compliance. Its technology platform centers on the DirectMyCare Portal (time tracking, payroll, program budget management), a public Provider Directory that matches participants with local caregivers, and Electronic Visit Verification (EVV) integration required for Medicaid billing. CDCN also offers Support Broker Services, Habilitative Services, In-Home Nursing Services in Montana, Caregiver Training, Respite Services, Veteran Directed Care, and Personal Emergency Response Systems.

The company's go-to-market is direct-to-consumer and community-led, channeled through state-specific websites (14 dedicated domains), community-based local offices, partnerships with Managed Care Organizations (MCOs), and advocacy relationships with ANCOR and Applied Self-Direction. Revenue is generated through administrative fees on managed Medicaid funds, professional service fees for caregiving and support broker work, and ancillary services; pricing is not publicly disclosed because services are funded by Medicaid waiver allocations. The company holds HITRUST CSF and AICPA SOC certifications, employs 10,000+ staff, and manages a network of 300,000+ caregivers. In 2025, CDCN transitioned to majority employee ownership through an Employee Ownership Trust, with over 30% of shares held by employees and caregivers.

Consumer Direct Care Network firmographics

Firmographics
Name
Consumer Direct Care Network
Legal name
Consumer Direct Care Network
Website
https://consumerdirectcare.com
Company type
Private
Founded year
1990
Operating status
Operating
Headcount range
5,001–10,000 employees
Short description
Consumer Direct Care Network is a Missoula-based, employee-owned provider of self-directed home and community-based care services operating across 14 U.S. states, serving older adults, Veterans, and people with disabilities through state Medicaid waiver programs as a Financial Management Services provider.
Ownership category
akta.pro rank

Consumer Direct Care Network industry classification

Industry
Product category
Home Healthcare Services
NAICS
Services for the Elderly and Persons with Disabilities (62412), Services for the Elderly and Persons with Disabilities (624120), Health Care and Social Assistance (62)
SIC
Services-Home Health Care Services (8082), Services-Nursing & Personal Care Facilities (8050)
akta.pro primary industry
Medicare-Certified Skilled Nursing Visits (RN/LPN) (HSABACAA)
akta.pro secondary industry
Private Duty 24/7 Nursing (RN/LPN) In-Home Care (HSABAHAJ)

Keywords

  • Self-directed home care
  • Medicaid waiver services
  • Financial management services
  • In-home caregiving
  • Home and community-based care

Where Consumer Direct Care Network is headquartered

Location

Headquarters

HQ city
Missoula
HQ country
United States
HQ region
North America

Offices1 record

Markets served

Consumer Direct Care Network business model

Business model
GTM type
B2C
Offering type
Services
Cost components
Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure, Others

Revenue model

  1. Financial Management Services (FMS): As a Financial Management Services provider, the company helps clients manage their program budgets and processes payroll for caregivers under Medicaid waiver self-directed programs
  2. Caregiving Services: In-home care services provided through self-directed programs, supporting older adults, Veterans, and people with disabilities to remain independent at home
  3. Support Broker Services: Navigation services in select states to help individuals understand and enroll in self-directed care programs
  4. In-Home Nursing Services: Skilled nursing care services in Montana, providing individualized care plans at all levels of care

Pricing tiers

ModelBillingPrice
OtherPay-as-you-goMedicaid-funded services through self-directed programs

Go-to-market motion3 records

Distribution channels4 records

Marketing channels5 records

Consumer Direct Care Network product offering

Product offering

Core offering

Consumer Direct Care Network (CDCN) provides self-directed in-home care services, primarily funded through Medicaid waiver programs across 14 U.S. states. The company serves as a Financial Management Services (FMS) provider, processes caregiver payroll, and offers support broker, caregiving, nursing, habilitation, respite, and personal emergency response services to older adults, Veterans, and people with disabilities who direct their own care at home.

Product overview

Consumer Direct Care Network provides a comprehensive self-directed care platform offering multiple integrated services. The core offerings include DirectMyCare Portal (an online management tool for time tracking and payroll), Provider Directory (matching caregivers with clients), Caregiving Services, Financial Management Services, and Support Broker Services. Additional services include Caregiver Training, Habilitative Services, In-Home Nursing Services, Personal Emergency Response Systems, Respite Services, Vendor Goods and Services Program, and Veteran Directed Care. The company operates across 14 U.S. states as a Medicaid waiver program provider, enabling individuals to direct their own in-home care.

Differentiator

Problem solved

Functional benefit

Brands

  • DirectMyCare: Online portal for managing self-directed care services, including caregiver scheduling, time tracking, and payroll processing.

Products and services

  • DirectMyCare Portal Online portal for clients and caregivers to manage self-directed care services including time tracking, payroll processing, and program budget management.
  • Provider Directory Online directory connecting individuals who need in-home care with local caregiving professionals, allowing caregivers to create profiles and clients to search for care.
  • Caregiving Services

Quantifiable outcome

  • Clients served across 14 states with millions of clients served annually
  • +2 more outcomes

Companies that use Consumer Direct Care Network

Customer profile

Named customers2 records

Segments4 records

Ideal customer profiles4 records

Consumer Direct Care Network technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Feature3 records

Consumer Direct Care Network partnerships and signals

Strategic signal

Partnerships

Four partnerships are on record, tiered core.

  • ANCOR (American Network of Community Options and Resources)coreStrategic or Co-development PartnerANCOR is a national trade association for providers of services to people with disabilities. Consumer Direct Care Network partners with ANCOR for DSP recognition initiatives including DSP of the Year Awards and advocacy for Direct Support Professionals nationwide.
  • Applied Self-DirectioncoreStrategic or Co-development PartnerNon-profit organization focused on advancing self-directed care. CDCN leadership participates on Applied Self-Direction's advisory and policy committees, contributing to the advancement of self-direction best practices and policy development.
  • Medicaid Waiver ProgramscoreOthersState Medicaid waiver programs provide funding for self-directed care services. CDCN serves as Financial Management Services (FMS) provider, Support Broker, and care provider across 14 states through these programs.
  • Managed Care Organizations (MCOs)coreChannel Partner/ Reseller/ DistributorMCOs contract with CDCN to provide self-directed care services to their members. CDCN works alongside MCOs to help individuals access the care they need.

Scale indicators5 records

Recent moves7 records

Expansion highlights6 records

Consumer Direct Care Network competitors and assessment

Company assessment

Direct peers

  • Public Partnerships LLC (PPL Corporation): A direct competitor in Financial Management Services (FMS) for Medicaid self-directed care programs across multiple U.S. states. Closely comparable business model — acting as fiscal intermediary between state Medicaid agencies, participants, and caregivers.
  • GT Independence: Direct peer in self-directed Medicaid FMS, serving individuals with disabilities and elderly populations across multiple states. Highly comparable service offering focused on participant-directed care programs.
  • Acumen Fiscal Agent: Direct FMS competitor providing fiscal intermediary services for Medicaid self-directed programs in several states, with comparable focus on participant-direction and caregiver support.
  • Palco: Direct peer offering FMS and self-direction administrative services for state Medicaid HCBS waiver programs, overlapping significantly with CDCN's financial management and support broker offerings.

Broad incumbents

  • Aveanna Healthcare: Large public home health and personal care services provider operating across multiple states. Broader and more diversified than CDCN, but competes in the same home and community-based care delivery space.
  • Addus HomeCare: Public personal care and home health provider serving Medicaid and Medicare populations across multiple states. Comparable in serving elderly and disabled populations through Medicaid-funded in-home care.
  • Help at Home: Major personal care services provider focused on Medicaid HCBS waiver populations, with significant multi-state presence. Closely comparable customer base (older adults, persons with disabilities on Medicaid).
  • BrightSpring Health Services: Large diversified home and community-based services platform offering home health, hospice, pharmacy, and behavioral health. Broader portfolio than CDCN but overlapping in Medicaid HCBS personal care services.
  • Pennant Group: Home health, hospice, and senior living services provider. Adjacent in the home-based care delivery space with overlap in elderly and post-acute patient populations.

Others

  • Modivcare: Provider of non-emergency medical transportation, personal care, and monitoring services for Medicaid and Medicare populations. Adjacent ecosystem participant serving overlapping Medicaid beneficiary populations with complementary services.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

Consumer Direct Care Network social profiles

Digital presence

Consumer Direct Care Network compliance and trust

Trust signal

Compliance3 records

Consumer Direct Care Network financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Consumer Direct Care Network leadership team

Management profile

Number of profiles

Profiles6 records

Consumer Direct Care Network funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Consumer Direct Care Network M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Consumer Direct Care Network

What does Consumer Direct Care Network do?

Consumer Direct Care Network (CDCN) provides self-directed in-home care services, primarily funded through Medicaid waiver programs across 14 U.S. states. The company serves as a Financial Management Services (FMS) provider, processes caregiver payroll, and offers support broker, caregiving, nursing, habilitation, respite, and personal emergency response services to older adults, Veterans, and people with disabilities who direct their own care at home.

Is Consumer Direct Care Network a public or private company?

Consumer Direct Care Network is a private company. It is classified as management employee owned and is currently operating.

When was Consumer Direct Care Network founded?

Consumer Direct Care Network was founded in 1990. It employs 5,001 to 10,000 people.

Where is Consumer Direct Care Network based?

Consumer Direct Care Network is headquartered in Missoula, United States, in the North America region.

How does Consumer Direct Care Network make money?

Four revenue lines are on record. Financial Management Services (FMS) is the primary driver. The others are caregiving Services, support Broker Services and in-Home Nursing Services.

Who are Consumer Direct Care Network's main competitors?

Direct peers on record are Public Partnerships LLC (PPL Corporation), GT Independence, Acumen Fiscal Agent and Palco. Broad incumbents are Aveanna Healthcare, Addus HomeCare, Help at Home, BrightSpring Health Services and Pennant Group. Modivcare is listed as an others.

Does Consumer Direct Care Network have an API?

No public API is recorded for Consumer Direct Care Network.

What industry is Consumer Direct Care Network in?

Consumer Direct Care Network's product category is Home Healthcare Services. Its primary akta.pro industry code is HSABACAA, Medicare-Certified Skilled Nursing Visits (RN/LPN), with a secondary code of HSABAHAJ, Private Duty 24/7 Nursing (RN/LPN) In-Home Care. Its NAICS code is 62412 and its SIC code is 8082.

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Live signals
Washington Policy CenterWA Cares: An important detail for future family caregivers is still unclearWA Cares program administrators are facing criticism for failing to clearly inform family caregivers about a potential non-union employment option, instead directing them primarily to the Consumer Direct Care Network of Washington (CDWA) which operates under a collective-bargaining agreement with SEIU 775. While officials state that a third, non-union option is being developed by the Long-Term Services and Supports Trust Commission, current regulations require many family providers to join the union or pay dues if they work through CDWA or certain agencies. The article highlights concerns that the program's structure expands union influence rather than solely addressing long-term care needs, noting that the benefit amount may be insufficient to prevent reliance on Medicaid.ImpactalphaIn-home caregivers get a stake as bigger companies discover employee ownership trustsConsumer Direct Care Network has transferred approximately 30% of its shares to an employee ownership trust, marking one of the largest such transitions in the US for a home care provider. The transaction, facilitated by Common Trust and law firm Holland & Hart, aims to protect the company's mission and improve caregiver retention amid industry challenges. This move highlights a growing trend among larger businesses to use EOTs as an exit strategy that prioritizes employee welfare over private equity-style profit maximization.AxiosEx-Addus CEO-sponsored SPAC inks home care deal with Consumer Direct HoldingsConsumer Direct Holdings, a self-directed in-home personal care network, is merging with SPAC DTRT Health Acquisition Corp at a $681 million valuation. The deal is notable because SPAC deals remain viable despite the public market's choppy waters, and Consumer Direct's characteristics make it a more comfortable target for this vehicle.