What Aloha Data Systems Inc does

Aloha Data Systems, Inc. is a privately held Nevada corporation headquartered in Las Vegas that develops and licenses the StoreTender Online point-of-sale (POS) platform, targeted at SMB retailers in the grocery, convenience, liquor, and tobacco/vapor verticals. The platform is built around a cloud-hybrid architecture that allows continued operation during internet outages with daily cloud backups, a touchscreen register UI, integrated EMV chip card processing, and broad inventory and employee management tooling. The company complements the core POS with a web-based Back Office module, a centralized HQ module for multi-store operators, an RF Server for mobile inventory workflows, and a Self-Hosted / Private Cloud deployment option for customers with poor internet connectivity or specialized database requirements.

The product ecosystem is differentiated by vertical-specific compliance features — notably JUUL RACS age verification with 2D barcode ID scanning, mandatory ID checks with manager overrides, and a Tobacco Scan Data reporting module generating SFTP-deliverable weekly reports for AGDC/Philip Morris, RJ Reynolds, USSTC, and Helix Innovations (on!) manufacturer programs, including Loyalty Fund Program participation. The platform supports more than 500 POS hardware devices (Zebra and Honeywell scanners, Epson/Star receipt printers, SAM4s VFD displays, CAS and Brecknell scales, Ingenico payment terminals) and is integrated with Invatron Systems' E-Plum scale management software.

Commercial model is software-led with recurring subscription revenue: StoreTender Pro is priced at $59/month or $648/year per register with unlimited stores, products, users and back office, with separate subscriptions for HQ, RF Server, and various addons (loyalty, lottery ticket control, price checker, eGrowcery Exchange, Tobacco Scan Data). The company supplements subscriptions with direct online sales of POS hardware, employee/loyalty cards, and the $2,495 E-Plum Enterprise Scale Manager. Distribution is product-led growth (no-credit-card 30-day free trial, self-service signup) supplemented by phone-based inside sales at 702-242-1000, a self-service knowledgebase, an affiliate program, and US-focused operations. The customer base spans thousands of independent operators across the four target verticals, served by a small (1–10 employee) organization.

Name

Aloha Data Systems Inc

Legal name

Aloha Data Systems, Inc.

Website

https://storetenderonline.com

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

1–10 employees

Short description

Aloha Data Systems, Inc. (d/b/a StoreTender Online) is a Las Vegas-based POS software vendor serving thousands of independent grocery, convenience, liquor, and tobacco retailers with a cloud-hybrid touchscreen POS, EMV processing, multi-store HQ module, and vertical-specific compliance features including JUUL RACS age verification and tobacco scan data reporting.

Ownership category

akta.pro rank

Product category

Retail Point-of-Sale (POS) Software

NAICS

Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (518)

SIC

Services-Prepackaged Software (7372), Services-Computer Programming, Data Processing, Etc. (7370)

akta.pro primary industry

Software/SaaS Subscriptions (Consumer & Prosumer) (CRAFAIAB)

Keywords

• Cloud-based POS software
• Retail point of sale
• Inventory management
• Tobacco scan data reporting
• Age verification POS

Headquarters

HQ city

Las Vegas

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Supply Chain, Infrastructure

Revenue model

1. StoreTender Pro Subscription: Monthly or annual subscription for POS software with unlimited users, inventory items, and cloud data hosting with daily backups. Includes standard support and updates.
2. Self-Hosted Software: One-time or subscription license for organizations requiring local database management with specialized installation requirements
3. HQ Multi-Store Module: Separate subscription for multi-store enterprises requiring centralized sales, inventory, customer, employee, and vendor management
4. RF Server Subscription: Annual subscription for mobile data collection enabling remote price checks, shelf audits, inventory receiving, label printing, and purchase order generation
5. Addon Modules: Additional modules including Tobacco Scan Data, Loyalty Cards, Price Checker, Lottery Ticket Control, eGrowcery Exchange
6. POS Hardware Sales: Sale of receipt printers, barcode scanners, scales, cash drawers, customer displays, and payment devices
7. Age Verification Scanners: Specialized 2D barcode scanners for ID scanning (driver licenses, passports) and JUUL RACS compliance
8. E-Plum Enterprise Scale Management: Technology partnership with Invatron Systems for scale management software - one-time purchase with optional annual maintenance
9. Supplies: Employee cards with barcode and magstripe, loyalty cards and key tags
10. Support Services: Standard and premium support plans, long-term support options for older versions

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

Aloha Data Systems, Inc., via its StoreTender Online brand, develops, licenses, and supports a cloud-hybrid point-of-sale (POS) and back-office software platform for high-volume specialty retail. The core software (StoreTender Pro) combines touchscreen POS, EMV payment processing, inventory control, employee management, and customer loyalty, with specialized modules for age verification, tobacco scan data reporting, multi-store HQ management, mobile data collection, and food service operations, sold primarily as a monthly or annual subscription with optional self-hosted licensing.

Product overview

StoreTender Online is a cloud-hybrid Point of Sale system built for high-volume retail environments including grocery, convenience, liquor, and tobacco stores. The product architecture consists of StoreTender Online Pro as the core platform (combining POS and back office functions), with optional StoreTender Back Office (Online) for remote management, StoreTender HQ for multi-store enterprise management, and StoreTender RF Server for mobile inventory operations. Self-Hosted and Private Cloud Server options provide deployment flexibility. The ecosystem includes specialized Addon Modules for tobacco scan data reporting (AGDC/Philip Morris, RJ Reynolds, USSTC, Helix Innovations), JUUL RACS age verification, price checking, lottery ticket control, and eGrowcery Exchange synchronization. Hardware integrations span 500+ devices including Zebra/Honeywell scanners, label printers, SAM4s displays, scales, and Ingenico payment terminals. Pricing is subscription-based at $59/month (Pro) with annual discounts and Self-Hosted alternatives available.

Differentiator

Problem solved

Functional benefit

Products and services

• StoreTender Online Pro Cloud-hosted POS and back-office software subscription for grocery, convenience, liquor, and tobacco stores. Includes one register, unlimited stores, products, cashiers/users, customers, integrated Back Office, support & updates, and EMV credit card processing support. Daily cloud backups and offline-capable operation when internet is down.
• StoreTender Self-Hosted Self-hosted POS software installation for organizations with poor internet reliability or specialized installation/database access requirements. Connects to a customer-specified SQL Server database. Sold as a one-time or subscription license.
• StoreTender HQ Multi-Store Module Multi-store enterprise management module for tracking sales, inventory, customers, employees, and vendors from a central location. Supports zone-based pricing, store-specific taxes, vendors, and reorder points. Sold as a separate subscription; requires StoreTender Pro.
• StoreTender RF Server for Mobile Data Collection Annual subscription ($348/year) mobile data collection server controlling up to 16 hand-held RF terminals (Worth Data 7001H with B5011 base station) for remote price checks, shelf audits, inventory receiving, label printing, and purchase order generation.
• Tobacco Scan Data Addon Module Reporting module for AGDC/Philip Morris, RJ Reynolds, USSTC, and Helix Innovations (on!) voluntary scan data programs. Tracks tobacco product sales and generates weekly pipe-delimited reports for electronic / SFTP submission. Also supports the Philip Morris Loyalty Fund Program and the Helix on! Loyalty Fund Program.
• Private Cloud Server Hosting Recurring private cloud server hosting option for StoreTender deployments, positioned as an alternative to the public StoreTender Online cloud subscription.
• E-Plum Enterprise Scale Manager (via Invatron Systems partnership) One-time purchase ($2,495 Lite for 1–3 scales; Complete add $500 for 4+ scales) with optional annual maintenance. Enables batch loading of scale data (PLUs, Nutrition Facts, Ingredients, COOL Text) from StoreTender to fresh food department labeling scales.
• StoreTender POS Hardware Shop Direct online sale of supported POS hardware including receipt printers (Epson TM-T88IV, TM-T88V, Star), barcode scanners (Zebra DS2208, DS2278, DS9908; Honeywell Genesis 7580, Orbit 7120, Fusion 3780), label printers (Zebra ZD410), VFD customer displays (SAM4s Titan-160, Titan-560), CAS LP-1000N deli/meat label printing scales, Brecknell 67XXU POS scales, and Ingenico Lane/3000 and Lane/7000 EMV Tetra payment terminals. Over 500 devices supported.
• Age Verification 2D Barcode Scanners (Zebra DS Series) Specialized 2D barcode scanners for age verification workflows: Zebra DS2208 ($299, handheld with stand), Zebra DS2278 ($549, cordless with USB charging base), and Zebra DS9908 ($479, hybrid hands-free/handheld). All support scanning of driver's licenses and passports, with DS9908 specifically supporting passport scanning for age verification and JUUL RACS.
• StoreTender Support Plans Standalone and upgrade support service plans, with long-term support options for older versions. Standard support is included with monthly and annual StoreTender Pro subscriptions; premium and long-term support tiers are available as separate purchases.

Quantifiable outcome

• Reduced checkout times with faster customer throughput
• +3 more outcomes

Named customers3 records

Segments5 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration26 records

Feature12 records

Partnerships

One partnership is on record.

• Invatron Systems Corp.coreTechnology or IntegrationAloha Data Systems is a technology partner with Invatron Systems Corp., developer of E-Plum Enterprise Scale Manager. E-Plum provides integrated perishable scale communications, allowing data transfer between StoreTender and fresh food department labeling scales. The software enables batch loading of item and price information from a central server-based application, supporting PLU management, Nutrition Facts, Ingredients, and COOL Text. Pricing is based on number of scales per store.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• AccuPOS: Retail POS aimed at small grocery and convenience stores with QuickBooks integration. Overlaps with StoreTender in SMB grocery and convenience verticals with comparable pricing tier.
• eHopper: SMB POS targeting small retail and grocery with similar cloud-based subscription pricing and tablet-first design. Comparable in target customer size and product scope, though less specialized in tobacco compliance.
• Cash Register Express / CRE by POS Nation: Direct SMB retail POS competitor targeting grocery, convenience, liquor, and tobacco verticals with similar feature set including age verification, inventory control, and multi-store management. Closest direct comparable in customer profile and product scope.

Broad incumbents

• Clover (Fiserv): Large SMB POS platform from Fiserv with App Market ecosystem and integrated payments. Serves convenience and grocery merchants but lacks StoreTender's tobacco/alcohol compliance specializations.
• Lightspeed Retail: Public retail POS vendor serving specialty retail with multi-store, eCommerce, and analytics. Overlaps with StoreTender in grocery/liquor SMB segment but is aimed at higher-end retailers.
• Heartland Retail (Global Payments): Mid-market retail POS owned by Global Payments with integrated payment processing. Competes for the upper end of StoreTender's multi-store HQ customer segment.
• Toast: Dominant restaurant/foodservice POS that competes for the food-prepared / deli portion of convenience stores. Comparable in cloud architecture and PLG motion but oriented toward full restaurants rather than retail checkout.
• Square (Block): Dominant broad SMB POS with integrated payments, banking, and capital lending. Serves convenience and grocery SMBs at scale with vastly larger R&D budget; competes on price and ecosystem rather than vertical depth.
• NCR Voyix (NCR Counterpoint): Enterprise retail POS from NCR Voyix serving chain grocery, convenience, and liquor stores at scale. Comparable product category but serves larger chains than StoreTender's SMB focus.

Others

• Invatron Systems: Technology partner and developer of E-Plum Enterprise Scale Manager, which integrates with StoreTender for fresh-food department scales. Adjacent ecosystem participant rather than direct competitor.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Aloha Data Systems Inc