Doğuş Yayın Grubu

What Doğuş Yayın Grubu does

Doğuş Yayın Grubu A.Ş. is a privately held Turkish media conglomerate and subsidiary of Doğuş Holding, headquartered in Istanbul (Maslak). The group operates an integrated multi-platform media portfolio comprising three television channels (NTV — Turkey's first 24-hour news channel; Star TV — Turkey's first private TV channel; Eurostar — targeting Turkish diaspora in Europe), three radio stations (NTV Radyo, Kral FM — Turkey's most-listened radio station per Ipsos KMG, and Kral Pop), and five internet platforms (ntv.com.tr news portal, NTVSpor.net digital sports portal, startv.com.tr VOD, puhutv.com subscription streaming service, and kralmuzik.com.tr music platform). Content is distributed across satellite (Türksat), cable (D-SMART, Digiturk, Teledünya, Kablotv), IPTV (tivibu), and digital channels including mobile apps for iOS, Android, Apple TV, and Samsung Tizen Smart TV.

The group's technology infrastructure is built on Microsoft Azure cloud services for data storage, archiving, hosting, and program delivery, with web analytics powered by Google Analytics and Yandex Metrica for audience behavior tracking and targeted advertising. The streaming platform puhutv offers over 11,000 hours of Turkish-language premium content including original series such as Fi, Şahsiyet, and Dip. The group employs 1,001–5,000 people, with an average employee age of 34, 60% holding bachelor's degrees, and a 34% female / 66% male workforce composition.

Revenue is generated primarily through advertising across television and radio broadcasts, supplemented by subscription revenue from puhutv's streaming service and content licensing. The group targets decision-makers and educated urban consumers (ABC1 SES groups), sports enthusiasts, online video viewers, mainstream entertainment audiences (20+), and the Turkish diaspora in Europe. Key performance indicators include NTVSpor.net's 10 million social media followers and 1.5 million mobile app downloads, puhutv's 12 million active users and 4.6 million app downloads, and NTV's recognition through over 1,000 industry awards. The group is led by Chairman Nafiz Karadere and a board that includes Nermin Yurteri (also NTV General Manager) and other executives.

Name

Doğuş Yayın Grubu

Legal name

DOĞUŞ YAYIN GRUBU ANONİM ŞİRKETİ

Website

https://dogusyayingrubu.com.tr

Company type

Private

Founded year

1999

Operating status

Operating

Headcount range

1,001–5,000 employees

Short description

Doğuş Yayın Grubu is a privately held Turkish media conglomerate operating three TV channels (NTV, Star TV, Eurostar), three radio stations (Kral FM, NTV Radyo, Kral Pop), and five digital platforms including the puhutv streaming service, targeting Turkish audiences domestically and in Europe through advertising and subscription revenue.

Ownership category

akta.pro rank

Product category

Media Broadcasting & Digital Content

NAICS

Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (516210), Broadcasting and Content Providers (516)

SIC

Television Broadcasting Stations (4833)

akta.pro primary industry

AVOD Streaming Channels (Ad-Supported OTT) (MPABAHAA)

akta.pro secondary industries

SVOD Streaming Channels (Subscription OTT) (MPABAHAB), Music & Audio Streaming Platforms (BPAMAJAC)

Keywords

• Television broadcasting
• Radio broadcasting
• Streaming media
• Digital news portals
• Music radio programming

Headquarters

HQ city

Maslak

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel

Revenue model

1. Television Broadcasting: Revenue generated from advertising during television broadcasts across NTV, Star TV, and Eurostar channels. NTV focuses on 24-hour news with coverage of national/international news, economy, culture-arts, lifestyle, and sports.
2. Radio Broadcasting: Revenue from radio advertising across NTV Radyo, Kral FM, and Kral Pop stations. Kral FM is Turkey's most-listened radio station according to Ipsos KMG research.
3. Digital Platforms: Revenue from online platforms including ntv.com.tr news portal, ntvspor.net sports portal, startv.com.tr video-on-demand, puhutv.com streaming service, and kralmuzik.com.tr music platform. puhutv offers premium Turkish series, films, and original content.
4. Content Licensing: Distribution of original content and branded programming across multiple platforms and international markets.

Go-to-market motion2 records

Distribution channels9 records

Marketing channels5 records

Core offering

Doğuş Yayın Grubu A.Ş. operates a diversified Turkish media portfolio spanning three television channels (NTV, Star TV, Eurostar), three radio stations (NTV Radyo, Kral FM, Kral Pop), and five internet platforms (ntv.com.tr, NTVSpor.net, startv.com.tr, puhutv.com, kralmuzik.com.tr). The group produces and distributes original news, entertainment, sports, and music content across broadcast, satellite, cable, IPTV, and digital streaming channels to Turkish audiences domestically and across the European diaspora. Revenue is generated primarily through television and radio advertising, supplemented by streaming subscriptions on puhutv and content licensing.

Product overview

Doğuş Yayın Grubu is a diversified Turkish media conglomerate operating across three primary segments: Television (NTV, STAR TV, Eurostar), Internet (ntv.com.tr, NTVSpor.net, startv.com.tr, puhutv.com, kralmuzik.com.tr), and Radio (NTV Radyo, KRAL FM, Kral Pop Radyo). The portfolio represents a platform-plus-distinct-brands architecture where each channel/portal operates as an independent brand with its own editorial identity, audience targeting, and digital presence, unified under the Doğuş Yayın Grubu corporate umbrella. The television arm offers news (NTV), general entertainment (STAR TV), and diaspora-focused programming (Eurostar). The internet segment spans news portals, sports platforms, streaming video, and music content. The radio division covers news/information (NTV Radyo), Turkish ethnic music (KRAL FM), and pop music (Kral Pop Radyo).

Differentiator

Problem solved

Functional benefit

Products and services

• NTV (Televizyon) Turkey's first 24-hour news television channel, broadcasting national and international news, economy, culture-arts, lifestyle, and sports programming. Available via satellite, cable, IPTV, and digital platforms including iOS, Android, Apple TV, and Samsung Tizen Smart TV applications. Targets decision-makers, ABC1 SES groups, and educated white-collar workers aged 18+.
• Star TV

Quantifiable outcome

• NTVSpor.net reaches 5x more users than nearest competitor in digital sports media
• +4 more outcomes

Named customers5 records

Segments5 records

Ideal customer profiles6 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

13 partnerships are on record, tiered core, major and minor.

• GooglecoreTechnology or IntegrationGoogle Analytics is used for web analytics, tracking website, mobile app, and mobile site usage statistics and reports. Google provides web analytics services that help analyze how users interact with the company's digital properties.
• Microsoft AzurecoreTechnology or IntegrationMicrosoft Azure provides cloud infrastructure services for data storage, archiving, hosting, server, hosting, program, and cloud computing. Personal data is stored on servers located abroad through Microsoft's cloud platform.
• YandexcoreTechnology or IntegrationYandex Metrica web analytics service is used for audience behavior tracking, targeting information, and targeted advertising purposes. Third-party cookies are placed on browsers to enable personalized advertising recognition.
• Ipsos KMG Araştırma ve Danışmanlık A.Ş.coreOthersIpsos KMG conducts official radio listenership research and reporting in Turkey. Kral FM is ranked as Turkey's most-listened radio station based on Ipsos KMG research findings.
• Doğuş Dijital Hizmetler Anonim ŞirketimajorStrategic or Co-development PartnerDoğuş Yayın Grubu A.Ş. is the acquiring company in a merger with Doğuş Dijital Hizmetler Anonim Şirketi (Ticaret Sicili: 8772-5). The merger was registered with the Istanbul Trade Registry.
• Tohum Otizm VakfıminorStrategic or Co-development PartnerNTV collaborated with Tohum Otizm Vakfı for the 'Otizmin Farkındayım, Onların Yanındayım!' awareness campaign featuring celebrities to support autistic children. Funds collected via SMS, bank accounts, and call center were used for the foundation's scholarship, awareness, and education projects.
• Türkiye Eğitim Gönüllüleri Vakfı (TEGV)minorStrategic or Co-development PartnerNTV partnered with TEGV for multiple educational campaigns including 'Gelecek İçin 23 Saat' (2001) raising funds for 1 million children education campaign, and '1 Milyon Tık Kampanyası' (2002) providing after-school education to 20,000 children.
• UNICEFminorStrategic or Co-development PartnerNTV collaborated with UNICEF on April 23, 2007 for the 'Okul Ekliyoruz' (Adding Schools) campaign, raising funds for 100 new classrooms which ultimately funded 125 classrooms for children.
• Ministry of Health (Sağlık Bakanlığı)minorStrategic or Co-development PartnerNTV partnered with the Ministry of Health in April 2002 for the 'Yarın İçin Sağlıklı Nesiller Kampanyası' (Healthy Generations for Tomorrow), a 53-hour live broadcast on mother and infant health awareness that resulted in a 12% increase in health center visits.
• Doğal Hayatı Koruma DerneğiminorStrategic or Co-development PartnerIn 1998, NTV conducted a campaign with the Wildlife Conservation Association to promote biological diversity and environmental protection awareness in Turkey.
• Çocuk Acil Tıp ve Yoğun Bakım Derneği (ÇAYD)minorStrategic or Co-development PartnerNTV donated advertising revenue from its 2009 New Year program to ÇAYD, funding the purchase of two mechanical ventilators for Çapa Medical Faculty and Adana Çukurova University pediatric emergency and intensive care units.
• TOÇEV (Türkiye Öğretmen Eğitim Vakfı)minorStrategic or Co-development PartnerNTV Radyo partnered with TOÇEV for the 'Bir Şey Değişir, Her Şey Değişir' campaign in 2006, providing school supplies to 17,000 primary school students in 12 provinces and winter clothing to 23,000 students.
• Ministry of National Education (Milli Eğitim Bakanlığı)minorStrategic or Co-development PartnerMultiple partnerships with MEB for educational initiatives including the 2007 'Çocukların Gözünden Türkiye Fotoğrafları' photography education project for 512 students in 8 cities, and the 2005 'Bilgisayarlı Eğitim Kampanyası' computer education support campaign.

Scale indicators6 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• BluTV: Leading Turkish subscription streaming service backed by Warner Bros. Discovery (formerly Doğan TV). Directly comparable to puhutv as a premium SVOD platform targeting Turkish-speaking audiences with local and international content.
• Gain: Streaming platform operated by TRT offering Turkish series, films, and originals with a freemium model. Comparable to puhutv as a competing Turkish OTT platform leveraging broadcast content library.
• Exxen: Turkish subscription streaming platform launched by Acun Ilıcalı in 2021, featuring Turkish originals, sports, and entertainment. Direct competitor to puhutv in the Turkish SVOD market with substantial content investment.
• Demirören Medya: Owns CNN Türk, Kanal D, Hürriyet newspaper, and other leading Turkish TV/print assets. Directly comparable multi-platform Turkish media conglomerate competing for the same advertising budgets and audiences as Doğuş Yayın Grubu.
• TOD (by beIN): Subscription streaming platform operated by beIN Media Group in Turkey, combining live sports, entertainment, and originals. Competes with puhutv for premium Turkish SVOD subscribers, particularly for sports content that overlaps with NTVSpor.net.
• Karnaval Media Group: Operates leading Turkish radio stations including Süper FM, Metro FM, and Joy FM. Direct competitor to Kral FM and Kral Pop in the Turkish radio advertising market, particularly in the Istanbul metro and youth segments.
• Turkuvaz Media Group: Operates ATV, A Haber, Sabah newspaper, and Takvim — one of the largest private Turkish media conglomerates. Direct competitor across general entertainment TV, news, and digital publishing in the same Turkish ad market.
• Ciner Yayın Holding: Owns Show TV, Habertürk TV, and other broadcast assets. Comparable as a privately-held Turkish media group operating national TV channels competing for similar ABC1 demographic advertisers and audiences.

Broad incumbents

• Netflix Turkey: Global streaming leader's Turkish operation, investing heavily in local Turkish originals. Competes with puhutv for premium SVOD subscribers and increasingly with Star TV/puhutv for original Turkish drama budgets and talent.
• TRT (Turkish Radio and Television Corporation): Turkey's state broadcaster operating numerous national TV and radio channels plus the Gain streaming platform. The dominant incumbent in Turkish broadcasting that all private groups including Doğuş Yayın Grubu compete against for audience share and ad budgets.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xtwitter.com/ntv
• YouTubeyoutube.com/ntv
• Facebookfacebook.com/NTV
• Instagraminstagram.com/ntv
• LinkedInlinkedin.com/company/dyg

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Subsidiaries11 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Doğuş Yayın Grubu