EuroComfort Group
- Company typePrivate
- Founded1977
- HeadquartersBocholt, Germany
- Headcount1,001–5,000
- GTM typeB2B
- OfferingHardware or Manufacturing
EuroComfort Group firmographics
Firmographics- Name
- EuroComfort Group
- Legal name
- Euro Comfort Holding GmbH
- Website
- https://eurocomfort.de
- Company type
- Private
- Founded year
- 1977
- Operating status
- Operating
- Headcount range
- 1,001–5,000 employees
- Ownership category
- akta.pro rank
EuroComfort Group industry classification
Industry- Product category
- Bedding and Mattress Manufacturing
- NAICS
- Mattress Manufacturing (337910), Household and Institutional Furniture Manufacturing (33712), Upholstered Household Furniture Manufacturing (337121)
- SIC
- Household Furniture (2510), Wholesale-Furniture & Home Furnishings (5020)
- akta.pro primary industry
- Mattress & Pillow Components Manufacturing (Ticking/Pillow Shells/Protectors) (IMAOAKAE)
- akta.pro secondary industries
- Bedding & Bed Linens Retail (Sheets, Duvets, Mattress Protectors) (CRAIABAD), Bedroom Furniture Retail (Beds, Dressers, Nightstands, Armoires) (CRAIAAAC)
Keywords
Where EuroComfort Group is headquartered
LocationHeadquarters
- HQ city
- Bocholt
- HQ country
- Germany
- HQ region
- Europe
Offices6 records
Markets served
EuroComfort Group business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Infrastructure, Marketing or Sales, Technology or R&D
Revenue model
- Bedding and mattress product sales: Sales of box-spring beds, mattresses, pillows, and duvets through owned brands (Brinkhaus, Irisette, Badenia Bettcomfort, Lück, Abeil, Ewald Schillig) and trading brand arrangements to the bedding and furniture trade
- Upholstered furniture product sales: Sales of upholstered furniture and box-spring beds under Ewald Schillig and Euroline brands
- Logistics and fulfillment services: Logistics services including package dispatch and fulfillment for trade partners and end customers, operating central logistics centers
Go-to-market motion1 record
Distribution channels5 records
Marketing channels5 records
EuroComfort Group product offering
Product offeringCore offering
EuroComfort Group manufactures and sells high-quality bedding, mattresses, box-spring beds, upholstered furniture, pillows, duvets, bed linen, and specialized bed-care products for the bedding and furniture trade, the upholstered furniture industry, and the nursing/care sector. The group operates through subsidiary brands (Lück, Badenia Bettcomfort, Brinkhaus, Euroline, Ewald Schillig, Irisette, Schlaraffia, Abeil) covering budget to premium price tiers, with 11 international production sites and centralized logistics enabling delivery across Europe and globally.
Product overview
EuroComfort Group is a manufacturer of high-quality products for comfortable sitting, lying, sleeping, and optimal positioning in nursing care. The company operates as a group of subsidiary brands under a unified structure: Lück handles foam processing, mattress production, and logistics in Bocholt; Badenia Bettcomfort focuses on bedding and bed care products in Friesenheim; Brinkhaus offers premium bedding and down products since 1847; Euroline produces upholstered furniture in Poland; Ewald Schillig provides premium upholstered furniture; Irisette delivers mattresses and bedding including the sustainable GREENLINE line; and Schlaraffia rounds out the bedding portfolio. The group processes fabrics, knits, synthetic and natural fibers, down and feathers, and foam in various configurations. Product categories span mattresses (1.5+ million annually), box-spring beds, upholstered furniture, duvets, pillows, and specialized Bed-Care products for healthcare settings.
Differentiator
Problem solved
Functional benefit
Brands
- Badenia Bettcomfort: Bedding, mattress production, Bed Care products, sustainable sleep concepts including Irisette GREENLINE line
- Brinkhaus
- Lück
- Euroline
- Abeil
- Ewald Schillig
- Schlaraffia
- Irisette
Products and services
- Mattresses Core manufactured product category with over 1.5 million mattresses produced annually, manufactured across multiple facilities including Bocholt. Sold to bedding and furniture trade partners, premium retailers (Harrods, KaDeWe), and direct consumers via brand websites.
- Box-spring beds Premium box-spring beds produced at the Leszno, Poland facility and sold alongside upholstered furniture to trade partners and through retail (including Boxspring configurators in Harrods and KaDeWe).
- Upholstered furniture (sofas, relax chairs, living landscapes) Premium upholstered furniture including sofas, relax chairs, and living landscape collections, produced primarily through Ewald Schillig (acquired 2019) and Euroline brands for the upholstered furniture trade and consumers.
- Premium bedding (duvets, pillows, bed linen) High-quality duvets, pillows, and bed linen sold under the Brinkhaus (since 1847), Irisette, Schlaraffia, Abeil, Badenia Bettcomfort, and Lück brands for the bedding trade and consumers.
- Bed Care products Specialized bedding products for the nursing and healthcare sector, designed for optimal positioning in nursing care. Developed with Manuela Wallmeyer, former Managing Director of BNP Bed Care, and integrated into Badenia Bettcomfort in 2019.
- Irisette GREENLINE sustainable product line Ecologically oriented holistic sleep concept under Badenia Bettcomfort's Irisette brand, using Cyclafill ECO and Aerelle blue fibers made from 100% recycled polyester and certified materials including GOTS organic cotton, NOMITE, STeP OEKO-TEX, and Tencel.
- Brinkhaus Blue sustainable product line Sustainable bedding line under the Brinkhaus premium brand featuring Aerelle Blue Fill fibers made from recycled plastics via Plastic Bank partnership; certified down and feather products with NOMITE marking suitable for house dust mite allergy sufferers.
Quantifiable outcome
- Return rate below 1% compared to ~50% return rates at other online retailers
- +3 more outcomes
Companies that use EuroComfort Group
Customer profileNamed customers4 records
Segments4 records
Ideal customer profiles4 records
EuroComfort Group technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
EuroComfort Group partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core and minor.
- Plastic BankcoreSocial enterprise partnership for recycling. Plastic Bank intercepts discarded plastic before it reaches the environment and converts it into value. The recycled plastic is sold as raw material and re-enters the economic cycle, creating high-tech eco-fibers (Cyclafill ECO and Aerelle blue) from 100% recycled polyester used in EuroComfort Group's Irisette GREENLINE and Brinkhaus Blue sustainable product lines.
- ZukunftStil (Agency)minorDesign and trend agency collaborating on the development of the Ewald Schillig 'Comfort Collection 2020+' upholstered furniture line, creating three themed worlds ('SIMPLE NATURE', 'COZY TINT', 'SMART GREY') based on current societal trends.
- Aerelle (Fiber Manufacturer)corePartnership for the supply of Aerelle Blue hollow fiber — a high-quality textile fiber made from recycled plastic sourced via Plastic Bank. Used in Brinkhaus Blue sustainable product line for bedding products.
- Cyclafill (Fiber Manufacturer)coreSupply partnership for Cyclafill ECO fiber — a very soft, cuddly textile with silky-noble haptic and well-being effect, made from 100% recycled polyester, used in Irisette GREENLINE product line.
- German Federal Government (Grüner Knopf)coreThe Grüner Knopf certification involves alignment with five key topics: risk identification, implementation of preventive measures, transparent external communication, and the establishment of complaints management and redress in the event of negative impacts in the supply chain. Companies Badenia Bettcomfort, Brinkhaus, and Lück are certified.
Scale indicators8 records
Recent moves10 records
Expansion highlights6 records
EuroComfort Group competitors and assessment
Company assessmentDirect peers
- Hilding Anders: Europe's largest bedding and mattress manufacturer, comparable in scale, multi-brand portfolio, and B2B trade-channel focus. Direct overlap with EuroComfort's mattress and bed core.
- Recticel: Belgian manufacturer of mattresses, bedding, and sleep products with comparable European production footprint and B2B trade distribution model.
- Hästens: Swedish luxury bed and mattress manufacturer with premium positioning and heritage branding analogous to Brinkhaus; comparable target customer and price tier.
- Rauch Möbelwerke: German bedroom furniture and box-spring bed manufacturer with comparable product categories, German production base, and B2B furniture trade customer base.
- Werkmeister: German manufacturer of upholstered beds, box-spring systems, and mattresses — direct overlap with Euroline and Ewald Schillig upholstery lines.
- Ada Möbelwerke: German bedroom furniture and box-spring bed producer with similar mid-market positioning, trade-channel distribution, and product overlap with Euroline.
- Vita Group / Relyon: UK-based mattress and bedding manufacturer with multi-brand portfolio, comparable scale, and overlapping UK/European retail distribution model.
Broad incumbents
- Tempur Sealy International: Global mattress leader; broader portfolio across multiple price points and geographies, but overlapping mattress product category and B2B/retail channels.
Emerging players
- Emma – The Sleep Company: European DTC mattress brand that has rapidly scaled across Europe; competes in the same mattress category with a direct-to-consumer model that threatens traditional B2B trade channels.
- Casper Sleep: DTC mattress disruptor that helped establish the bed-in-a-box category in Europe and the US; partial overlap on product and consumer segment with EuroComfort's mid-tier lines.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
EuroComfort Group social profiles
Digital presenceEuroComfort Group compliance and trust
Trust signalCompliance7 records
EuroComfort Group financial estimates
Financial estimateRevenue estimate
Valuation estimate
EuroComfort Group leadership team
Management profileNumber of profiles
Profiles4 records
EuroComfort Group subsidiaries and ownership
Company hierarchySubsidiaries8 records
EuroComfort Group funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
EuroComfort Group M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about EuroComfort Group
What does EuroComfort Group do?
EuroComfort Group manufactures and sells high-quality bedding, mattresses, box-spring beds, upholstered furniture, pillows, duvets, bed linen, and specialized bed-care products for the bedding and furniture trade, the upholstered furniture industry, and the nursing/care sector. The group operates through subsidiary brands (Lück, Badenia Bettcomfort, Brinkhaus, Euroline, Ewald Schillig, Irisette, Schlaraffia, Abeil) covering budget to premium price tiers, with 11 international production sites and centralized logistics enabling delivery across Europe and globally.
Is EuroComfort Group a public or private company?
EuroComfort Group is a private company. It is classified as family owned and is currently operating.
When was EuroComfort Group founded?
EuroComfort Group was founded in 1977. It employs 1,001 to 5,000 people.
Where is EuroComfort Group based?
EuroComfort Group is headquartered in Bocholt, Germany, in the Europe region.
How does EuroComfort Group make money?
Three revenue lines are on record. Bedding and mattress product sales are the primary driver. The others are upholstered furniture product sales and logistics and fulfillment services.
Who are EuroComfort Group's main competitors?
Direct peers on record are Hilding Anders, Recticel, Hästens, Rauch Möbelwerke, Werkmeister, Ada Möbelwerke and Vita Group / Relyon. Tempur Sealy International is listed as a broad incumbent. Emerging players are Emma – The Sleep Company and Casper Sleep.
Does EuroComfort Group have an API?
No public API is recorded for EuroComfort Group.
What industry is EuroComfort Group in?
EuroComfort Group's product category is Bedding and Mattress Manufacturing. Its primary akta.pro industry code is IMAOAKAE, Mattress & Pillow Components Manufacturing (Ticking/Pillow Shells/Protectors), with a secondary code of CRAIABAD, Bedding & Bed Linens Retail (Sheets, Duvets, Mattress Protectors). Its NAICS code is 337910 and its SIC code is 2510.