Korein

What Korein does

Korein Kinderopvang (legal entity Korein B.V.) is a privately held Dutch childcare operator headquartered in Eindhoven and active across the Brainport Eindhoven region and Noord-Limburg. The company runs more than 100 owned-and-operated locations spanning at least 16 municipalities, serving working parents and their children aged 0-13 across three core service lines: dagopvang (daycare for 0-4 years), peuterwerk (toddler programs for 2-4 years, including subsidized VE offerings), and buitenschoolse opvang (BSO, before/after-school care for 4-13 years, often embedded in schools). Pricing is subscription-style, billed monthly over 40- or 52-week contracts and partially offset by the Dutch kinderopvangtoeslag childcare allowance plus municipal subsidies. Supplementary revenue comes from value-add service products, notably a warm-meal delivery subscription (€5.90 per meal) and supplementary programs such as Speelinloop free play sessions and a STEM-focused summer school at De Ontdekfabriek.

The operating backbone is the Konnect parent portal (web plus native Android and iOS apps), which centralizes invoicing, daily schedules, photographs, and direct messaging with pedagogical staff, paired with the KIJK! observation and tracking system used to monitor developmental progress across all locations. Distribution is exclusively direct: parents register online or via customer advisors, select a location, and consume services on-premises; school partnerships (including Brainport Scholen) act as referral and co-location channels for BSO. Korein markets through its website, Facebook, school and community networks, and word-of-mouth, with an English-language site aimed at the international expat community in the Brainport region.

Korein is a wholly owned subsidiary of Wij zijn JONG B.V., an umbrella organization that aligns multiple childcare brands under a shared pedagogical vision and joint strategy. Other institutional ties include membership in the national KINDwijzer quality network, partnerships with Expat Center South, Brainport Development, TU/e Eindhoven, and Playing for Success, and collaboration with municipal authorities on subsidized early-childhood-education programs. The company does not publicly disclose revenue, has no external venture or private equity backing identified in the source data, and operates in a regulated market where growth is principally determined by births, labor-participation rates of parents, and government subsidy policy.

Name

Korein

Legal name

Korein B.V.

Website

https://korein.nl

Company type

Private

Founded year

1991

Operating status

Operating

Headcount range

1,001–5,000 employees

Short description

Korein Kinderopvang is a Dutch private childcare operator with over 100 locations across the Brainport Eindhoven region and Noord-Limburg, providing daycare (0-4), toddler (2-4), and after-school care (4-13) to working families under Wij zijn JONG B.V.

Ownership category

akta.pro rank

Product category

Childcare Services

NAICS

Child Care Services (62441)

SIC

Services-Child Day Care Services (8351)

akta.pro primary industry

Inclusive Infant & Toddler Care (Special Needs / IFSP-Aligned) (EDACAGAI)

akta.pro secondary industry

Drop-In / Flexible Infant & Toddler Care (EDACAGAG)

Keywords

• Child daycare services
• Early childhood education
• After-school care
• Preschool programs
• Child development

Headquarters

HQ city

Eindhoven

HQ country

Netherlands

HQ region

Europe

Offices16 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales, Supply Chain

Revenue model

1. Childcare Services: Core revenue from childcare contracts (dagopvang 0-4 years, peuterwerk 2-4 years, BSO 4-13 years) billed on a subscription/contract basis. Government childcare allowances (kinderopvangtoeslag) are applicable, with parents paying the difference. Contracts are typically for 40 or 52 weeks per year.
2. Service Products: Additional revenue from supplementary services including warm meal delivery (€5.90 subscription/€7.02 occasional) through Madaga partner, and special activity programs.
3. Government Subsidies: Municipal subsidies for qualifying families and VE (Voor- en Vroegschoolse Educatie) programs for children with developmental needs.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

Korein operates more than 100 childcare locations in the Brainport Eindhoven and North-Limburg regions of the Netherlands, providing daycare (dagopvang) for children aged 0–4, toddler programs (peuterwerk) for 2–4 year-olds, before- and after-school care (BSO) for 4–13 year-olds, and supplementary or special childcare (extra opvang). The organization delivers pedagogically structured care supported by the KIJK! child development observation system and uses the Konnect parent portal for communication, scheduling, and invoicing.

Differentiator

Problem solved

Functional benefit

Products and services

• Dagopvang (Daycare, 0–4 years)

Quantifiable outcome

• More than 100 locations in Brainport Eindhoven and Noord-Limburg region

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Eight partnerships are on record, tiered core and minor.

• Playing for SuccesscoreStrategic or Co-development Partner · 21 September 2021Korein became official partner of Playing for Success, a unique concept that increases developmental opportunities for children and youth. Together they organize activities to boost children's self-confidence and (learning) motivation. The partnership is part of a larger network focused on children's social-emotional and cognitive development.
• KINDwijzercoreStrategic or Co-development PartnerKorein, through parent organization Wij zijn JONG, is a member of KINDwijzer: a national network of childcare organizations committed to high quality. Member organizations are leading in their regions and distinguished by pedagogical practice, customer-oriented offerings, attention to quality, and sound business operations.
• Expat Center SouthminorGTM or Marketing PartnerPartnership to provide expats in the Brainport Eindhoven region with correct information and knowledge about Dutch childcare. Korein contributes to events and special information guides to give their children a flying start in the Netherlands.
• Brainport DevelopmentminorStrategic or Co-development PartnerCollaboration to professionalize childcare regarding cultural awareness and diversity, as the region becomes increasingly international.
• Brainport ScholencoreStrategic or Co-development PartnerKorein is the childcare partner of (aspirant) Brainport Schools, working together on a context-rich learning and development environment between education and childcare.
• TU/e (Eindhoven University of Technology)minorStrategic or Co-development PartnerTU/e students are involved in Korein's processes, leading to new creative solutions. Students are utilized based on their talents/strengths to contribute to their development while helping improve childcare operations.
• De OntdekfabriekminorStrategic or Co-development PartnerAnnual summer school collaboration where children go on discovery trips focused on science, technology, design, and innovation, hosted in a former factory in Eindhoven.
• Wij zijn JONGcoreOthersKorein is part of Wij zijn JONG. All brands work from the same pedagogical vision and joint strategy. The Wij zijn JONG Foundation supports initiatives that help children and youth on their way to a meaningful life.

Scale indicators2 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• Humankind: Large Dutch childcare and youth services organization resulting from the merger of Kinderopvang Humanitas and Espria. Operates daycare, BSO, and youth care across the Netherlands, directly comparable to Korein's service mix but at national scale and with broader social-services integration.
• Partou: One of the largest national Dutch childcare organizations, operating hundreds of locations across dagopvang, peuterwerk, and BSO. Comparable to Korein because both offer the same multi-segment center-based childcare model, but Partou operates at national scale versus Korein's regional Brainport/Noord-Limburg footprint.

Direct peers

• GO! Kinderopvang: Dutch childcare organization offering dagopvang, peuterwerk, and BSO with a similar multi-segment, parent-focused model. Overlapping customer segments and pedagogical positioning make it a relevant comparable for service mix and pricing.
• Blosse: Dutch childcare and education organization operating daycare and BSO primarily in the North Holland region, following the merger of several local childcare brands. Comparable operating model — multi-site, center-based, integrated with primary schools — analogous to Korein's school partnership approach.
• Kindergarden: Premium Dutch childcare chain operating daycare and BSO across multiple regions, distinguished by investment in high-quality pedagogical environments and digital parent communication tools (similar positioning to Korein's Konnect portal). Direct competitor for premium-paying families in urban Dutch markets.
• Smallsteps: Regional Dutch childcare provider of daycare and BSO, with a comparable service menu and parent-communication emphasis. Provides a like-for-like reference point for site-level operations and customer engagement practices in the Dutch center-based childcare segment.

Regional players

• Skar: Regional Dutch childcare organization delivering daycare, toddler programs, and BSO, primarily in the Zuid-Holland region. Comparable center-based, multi-segment service model; relevant as a regional peer benchmark for occupancy, staffing, and unit economics.
• Kibeo: Regional Dutch childcare organization operating dagopvang, peuterwerk, and BSO primarily in Zeeland and West-Brabant — geographically adjacent to Korein's Noord-Limburg territory. Comparable service model and target customer segment, making it a likely regional competitor for cross-regional expansion.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/kinderplein

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Korein