Integral Hockey
Integral Hockey is a Canadian franchise company that repairs and resells composite hockey sticks using patented aerospace-grade processes, serving recreational through professional hockey players and teams across 80+ franchise locations in North America and Europe.
- Company typePrivate
- Founded2015
- HeadquartersAlberni, Canada
- Headcount1–10
- GTM typeB2C
- OfferingServices
What Integral Hockey does
Integral Hockey is a privately held Canadian franchise company that repairs and resells composite hockey sticks using proprietary aerospace-grade processes. Founded by Randy Langille, who transferred advanced laminating methods originally developed for aircraft components into sports equipment, the company holds US Patent No. 9,630,291 and corresponding patents across Canada and Europe. Its repair stack comprises three patented techniques - the VIP (Vacuum Infused Process) for hollow internal shaft repairs (~12g weight addition), CMP (Compression Molding Process) for blade repairs (~24g), and CMEP (Compression Molded External Process) for low shaft/hosel repairs - each backed by an industry-first Lifetime Warranty at the repair zone.
The company generates revenue through three streams: per-stick repair services (team repairs as low as $75, approximately 80% cheaper than a new $300+ stick), sales of refurbished pro-stock sticks via franchisees and direct inquiries, and ongoing franchise fees and equipment sales from onboarding new home-based operators. Distribution is anchored by 80+ franchise locations across Canada, the US, Finland, Sweden, Switzerland, the Netherlands, and the United Kingdom, supplemented by a growing retail partner network of pro shops and skate sharpening operators. Customers span the full hockey pyramid - NHL alumni, professional organization players (Winnipeg Jets), Jr. A and Bantam teams, university programs, and beer-league amateurs - reflecting a horizontal segmentation strategy. The company has cumulatively repaired 189,000+ sticks and cites $42.4M in lifetime customer savings, while also manufacturing its own i-Stick branded composite stick.
Integral Hockey firmographics
Firmographics- Name
- Integral Hockey
- Legal name
- Integral Hockey Group Inc.
- Website
- https://integralhockey.com
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Integral Hockey is a Canadian franchise company that repairs and resells composite hockey sticks using patented aerospace-grade processes, serving recreational through professional hockey players and teams across 80+ franchise locations in North America and Europe.
- Ownership category
- akta.pro rank
Integral Hockey industry classification
Industry- Product category
- Hockey Equipment Repair Services
- NAICS
- Other Personal and Household Goods Repair and Maintenance (811490)
- SIC
- Services-Miscellaneous Repair Services (7600), Sporting & Athletic Goods, Nec (3949)
- akta.pro primary industry
- Ice Hockey & Field Hockey Equipment Retail (CRAMAEAE)
Keywords
Where Integral Hockey is headquartered
LocationHeadquarters
- HQ city
- Alberni
- HQ country
- Canada
- HQ region
- North America
Offices5 records
Markets served
Integral Hockey business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Operations, Supply Chain, Technology or R&D, Marketing or Sales, Personnel
Revenue model
- Hockey Stick Repair Services: Franchisees and company locations repair broken composite hockey sticks using proprietary aerospace technology. Repairs are priced at approximately 80% less than purchasing a new stick (new sticks cost ~$300). Team repairs start as low as $75.00. All repairs come with a Lifetime Warranty at the repair zone.
- Refurbished Hockey Stick Sales: Sale of repaired pro-stock and high-end hockey sticks at significant discounts to new retail prices. Sticks are sourced from broken sticks that have been repaired, as well as new pro stock sticks with manufacturer defects that have been repaired and refurbished. Sells through franchisee locations and direct website inquiries.
- Franchise/ Business Opportunities: Integral Hockey sells franchise opportunities for individuals to open their own Integral Hockey Stick Sales & Repair locations. The turnkey business includes protected territory, proprietary equipment, training, repair kits, website, business cards, marketing materials, and ongoing technical and business support.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Team Repair Pricing |
| Unit Pricing | Pay-as-you-go | Consumer Repair Pricing |
Distribution channels3 records
Marketing channels4 records
Integral Hockey product offering
Product offeringCore offering
Integral Hockey repairs broken composite hockey sticks using proprietary aerospace-grade repair technology (VIP vacuum infusion and compression molding processes) and sells refurbished pro-stock sticks at a fraction of new-stick prices. Services are delivered through a franchise network of 80+ home-based operators across North America and Europe, with all repairs covered by a lifetime warranty.
Product overview
Integral Hockey is a franchise-based hockey stick repair and sales company offering a portfolio of repair services and refurbished products. The core offering is their proprietary composite hockey stick repair technology using aerospace-grade processes including VIP (Vacuum Infused Process) for hollow internal shaft repairs, CMP (Compression Molding Process) for blade repairs, and CMEP (Compression Molded External Process) for low shaft/hosel repairs. The company sells repaired and refurbished pro stock hockey sticks alongside their repair services, with all repairs covered by an industry-first Lifetime Warranty. They also manufacture their own i-Stick product line. Services are delivered through a network of 80+ franchise locations across North America and Europe.
Differentiator
Problem solved
Functional benefit
Brands
- i-stick: Proprietary lightweight composite hockey stick developed and sold by Integral Hockey as part of their product offerings.
Products and services
- Composite Hockey Stick Repair Service Proprietary repair service using aerospace technology (VIP vacuum infusion and CMP compression molding) to repair broken composite hockey sticks with minimal weight addition (10-26 grams). All repairs backed by a lifetime warranty and cost approximately 80% less than purchasing a new stick ($75 vs $300+).
- Refurbished Hockey Sticks Pre-owned pro stock and high-end hockey sticks that have been repaired, refurbished, and sold with a lifetime warranty at reduced prices compared to new sticks.
- i-Stick Proprietary lightweight composite hockey stick product line developed and sold by Integral Hockey, noted as one of the lightest sticks available with quick release, better accuracy, and harder shot characteristics.
- Integral Hockey Franchise Opportunities Turnkey home-based franchise business opportunity for individuals to open Integral Hockey Stick Sales & Repair locations. Includes protected territory, proprietary equipment, training, repair kits, website, marketing materials, and ongoing technical and business support.
Quantifiable outcome
- 189,000+ sticks repaired
- +4 more outcomes
Companies that use Integral Hockey
Customer profileNamed customers8 records
Segments3 records
Ideal customer profiles3 records
Integral Hockey technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Integral Hockey partnerships and signals
Strategic signalScale indicators4 records
Recent moves7 records
Expansion highlights5 records
Integral Hockey competitors and assessment
Company assessmentDirect peers
- Pro Stock Hockey: Online retailer specializing in pro-stock and discontinued hockey sticks; competes directly with Integral Hockey's refurbished stick sales channel on price-to-quality for budget-conscious players and teams.
- Benstocks Hockey: Canadian pro-stock hockey stick retailer selling discounted pro-grade sticks; competes with Integral Hockey for the same value-seeking player and team buyer.
Broad incumbents
- Pure Hockey: Largest hockey-specific retailer in North America with broad equipment assortments; competes with Integral for stick spend though it sells new rather than refurbished product.
- Hockey Monkey: Multi-channel hockey equipment retailer (online plus brick-and-mortar) carrying new sticks, gear, and apparel; competes for the same end-customer wallet share as Integral Hockey.
- Play It Again Sports: Franchise-based used and new sporting goods retailer; comparable franchise GTM model and 'value-extending' positioning versus Integral's refurbished-stick and repair offering.
- Bauer Hockey: Leading global hockey stick and equipment manufacturer; controls the upstream supply of breakable sticks Integral depends on, and a vertically integrated manufacturer warranty program would be the most direct competitive threat.
- CCM Hockey: Major hockey equipment manufacturer (sticks, skates, protective); competes indirectly through new-stick sales and warranty terms that affect Integral's repair/service demand.
- Warrior Sports: Hockey stick and equipment brand; competes indirectly via new-stick pricing, warranty, and durability claims that influence how often players need repair or replacement.
- Ice Warehouse: US-based online hockey retailer carrying new and clearance sticks; competes for the same team and individual buyers seeking discounted equipment.
Regional players
- The Hockey Shop: Canadian hockey equipment retailer with strong regional presence in Ontario; overlaps with Integral's team and individual customer base for stick and equipment spend.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Integral Hockey social profiles
Digital presenceIntegral Hockey financial estimates
Financial estimateRevenue estimate
Valuation estimate
Integral Hockey leadership team
Management profileNumber of profiles
Profiles1 record
Integral Hockey subsidiaries and ownership
Company hierarchySubsidiaries2 records
Integral Hockey funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Integral Hockey M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Integral Hockey
What does Integral Hockey do?
Integral Hockey repairs broken composite hockey sticks using proprietary aerospace-grade repair technology (VIP vacuum infusion and compression molding processes) and sells refurbished pro-stock sticks at a fraction of new-stick prices. Services are delivered through a franchise network of 80+ home-based operators across North America and Europe, with all repairs covered by a lifetime warranty.
Is Integral Hockey a public or private company?
Integral Hockey is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Integral Hockey founded?
Integral Hockey was founded in 2015. It employs 1 to 10 people.
Where is Integral Hockey based?
Integral Hockey is headquartered in Alberni, Canada, in the North America region.
How does Integral Hockey make money?
Three revenue lines are on record. Hockey Stick Repair Services are the primary driver. The others are refurbished Hockey Stick Sales and franchise/ Business Opportunities.
Who are Integral Hockey's main competitors?
Direct peers on record are Pro Stock Hockey and Benstocks Hockey. Broad incumbents are Pure Hockey, Hockey Monkey, Play It Again Sports, Bauer Hockey, CCM Hockey, Warrior Sports and Ice Warehouse. The Hockey Shop is listed as a regional player.
Does Integral Hockey have an API?
No public API is recorded for Integral Hockey.
What industry is Integral Hockey in?
Integral Hockey's product category is Hockey Equipment Repair Services. Its primary akta.pro industry code is CRAMAEAE, Ice Hockey & Field Hockey Equipment Retail. Its NAICS code is 811490 and its SIC code is 7600.